Writing on the Web

JUNE 10, 2010

How Business Owners Can Benefit From LinkedIn’s Features , this week’s featured guest post, by Carol Tice, Make a Living Writing blog. LinkedIn is a highly useful social-media site for business owners looking to connect with prospective customers, suppliers, partners, or other businesses in their town. The blog tool.

Linkedin 100

Linkedin Ideal Customer Profiles Screencast Copywriting 100

Webbiquity

JUNE 16, 2015

In-person events are still the most effective channel for B2B marketers. More than 70% of B2B marketers use the “big four” social media sites (LinkedIn, Twitter, Facebook and YouTube) to distribute content. Marketing Magazine ). Marketing Magazine ). Marketing Magazine ). Marketing Magazine ).

Stats 100

Stats Content Marketing Enterprise Management Paid Search Agency 100

Scoop.it

FEBRUARY 2, 2022

When it comes to original content, one survey revealed bloggers spend about half the time promoting an article as they do writing it. topic: your online magazine. Just like you can use your blog or your YouTube channel to host your own, original content, Scoop.it LinkedIn profiles and company pages.

Distribution 52

Distribution Curation Content Newsletter 52

NuSpark Consulting

MARCH 3, 2016

Relevant Blogger Outreach. Compile a list of influential bloggers and online editors who cater to your audience, and send them a release on your paper, and explain the rationale for why readers would be interested in reading it. Post it out on LinkedIn groups, Facebook, and Google+. Shorten your links using a service like bitly.

Paper 100

Paper Lead Generation Promotion Paid Search Agency 100

ClearVoice

JUNE 17, 2019

Joe Pulizzi of the Content Marketing Institute defined content marketing to LinkedIn like this: “Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly-defined audience — and, ultimately, to drive profitable customer action.”.

Paid Content 92

Paid Content CMS Development Paid Search Agency Advertising Agencies 92

ViewPoint

MARCH 13, 2014

The interviews are available on our blog and YouTube channel. Nick is a results-driven marketer, has been a writer for Fortune magazine, an adjunct professor at New York University, and an award-winning investigative journalist for CBC Television. The cake still consists of the tried and true standby media channels.

Lead Ranking 120

Lead Ranking Social Marketing Paid Search Agency Marketing Qualified Leads 120

Scoop.it

NOVEMBER 28, 2019

When it comes to original content, one survey revealed bloggers spend about half the time promoting an article as they do writing it. topic: your online magazine. Just like you can use your blog or your YouTube channel to host your own, original content, Scoop.it LinkedIn profiles and company pages.

Distribution 63

Distribution Curation Content Newsletter 63

ViewPoint

APRIL 17, 2012

James Obermayer, Executive Director and CEO of the Sales Lead Management Association and President of Sales Leakage Consulting is a regular guest blogger with ViewPoint. Changing the legacy channel. I know what you’re thinking, you’re saying to yourself, “Is he serious?” Kate Maddox. Digital Edge. Tech enables.

Lead Generation 120

Lead Generation Sales Qualified Leads Generation Marketing Qualified Leads 120

Hubspot

MARCH 27, 2018

Last week, one of my colleagues stumbled across a list of marketing influencers and shared it in our team's Slack channel. Joanna is Chief Marketing Officer of ClassPass , a tech advisor, and blogger at Entrepreneur.com, MarketingLand.com , and JoannaLord.com. Alex is the Senior Manager, Global Content Marketing, LinkedIn.

VALS 78

VALS Advertising Agencies Work Management Paid Search Agency 78

Writing on the Web

FEBRUARY 26, 2011

Here’s an excerpt from Website Magazine , an article from Mike Phillips that constitues good search marketing advice: From the Official Google Blog : “ Many of the changes we make are so subtle that very few people notice them. Blog this on Blogger. Share this on LinkedIn. Produce varied forms of content.

High Quality Lead 100

High Quality Lead Google Digg Content 100

Marketing Insider Group

FEBRUARY 5, 2024

DemandSage) Image Source: Bloggers Passion 88% of marketers plan to increase or maintain their investment in SEO. Startups Magazine) Over 90% of brands utilize social media for marketing. LinkedIn) An ABM strategy can boost marketing revenue by 208%. alone boasts approximately 32 million bloggers as of 2022.

Paid Content 219

Paid Content Stats Marketing Budget Webinar Metrics 219

Marketing Insider Group

FEBRUARY 28, 2012

And those who know how to use social channels to deliver helpful messages will ride the wave of this new era in personal branding. I joined LinkedIn relatively early. I try to thank everyone who ReTweets me on Twitter and I share a lot of other content from bloggers I admire. I had never spoken in public about personal branding.

Personalization 100

Personalization Branding Brand Identity Ad Building 100

ClearVoice

OCTOBER 11, 2019

Learn how freelancers can win juicy food writing gigs: What are the basic qualifications you look for in a writer for your magazine? I’m not looking for influencers or bloggers. You can also use LinkedIn, Facebook groups. Say, “I see that you’re not utilizing this channel or section on your site. Go to networking events.

Branding 81

Branding Brand Identity Tips Ethics 81

Hubspot

MARCH 5, 2020

This networking power has led tech bloggers to suggest that 5G will compete with -- or potentially limit the need for -- the Wi-Fi we currently use today. Be sure to create or optimize your profiles on the major social media networks , including Facebook, Twitter, LinkedIn, and Instagram. So, how do you expand that web presence?

Marketing AI 100

Marketing AI Paid Search Agency Ad Frequency Cable 100

Content Marketing Institute

DECEMBER 11, 2017

I’m not talking about paid , cost-per-click-oriented content discovery channels like Outbrain (though these tools can be highly effective in a few ways). One group is independent journalists and bloggers looking to build an audience for their own personal sites. schreibot Click To Tweet. Content licensing.

Traffic 87

Traffic Top of Funnel Lead Ranking Paid Search Agency 87

Webbiquity

APRIL 19, 2010

HP, P&G) to the channel (e.g. In the early days of the internet, traditional forms of media (magazines, newspapers, marketing brochures) were simply moved from print to online; communication was still primarily one-way. Now, Facebook, Twitter, LinkedIn and other social media tools have exploded this capability.

Social Media 100

Social Media Social Marketing Media B2B Thought Leadership 100

Smashmouth Marketing

OCTOBER 8, 2009

I've noticed lately that if you have the right media contacts connected with you on Twitter and Linkedin, you can almost get your word out through those channels as opposed to the standard techniques. Dell's chief blogger, Lionel Menchaca, addressed the issue in a straightforward, no-nonsense manner and let customers freely comment.

Gartner 100

Gartner Social Media Social Marketing Planning 100

Smashmouth Marketing

OCTOBER 6, 2009

I've noticed lately that if you have the right media contacts connected with you on Twitter and Linkedin you can almost get your word out through those channels as opposed to the standard techniques. Dell’s chief blogger, Lionel Menchaca, addressed the issue in a straightforward, no-nonsense manner and let customers freely comment.

Gartner 100

Gartner Social Media Social Marketing Planning 100

Outbrain

JULY 3, 2019

Advertising is distributed in many ways, including print (magazines, flyers, direct mail), digital (internet, mobile, email), visual (TV, billboards, catalogs) and audio (radio, robocalls). When a blogger or website owner promotes ads for an advertiser on their site, this is called affiliate advertising. Affiliate Advertising.

Paid Content 35

Paid Content Advertisements Advertising Banner Ads 35

Chris Koch

JANUARY 22, 2010

This is what it would cost to place an ad in a magazine vs. the cost of getting the story placement. So if you buy that leap of logic, let’s say that blogs are another channel, like PR, in a marketing mix designed to familiarize customers and prospects with our companies and us. Again, tough to isolate PR’s role. Value of earned media.

Social Media 100

Social Media ROI Lead Ranking RSS 100

Webbiquity

FEBRUARY 28, 2011

It’s an outstanding list, categorized by industry including Automotive, Chemicals, Electronics, Telecommunications, and a dozen other sectors, but all of the names were linked to the individuals’ LinkedIn profiles—no Twitter links!

Enterprise Management 100

Enterprise Management Twitter Marketing Management Salesforce.com 100

Hinge Marketing

DECEMBER 16, 2013

Tim has also written more than 100 articles, and is the author of two monthly guest columns for ClickZ and Website Magazine. Everything the team produces gets pushed out on social media and other channels. On Twitter or LinkedIn? Follow us @hingemarketing and join us on LinkedIn.

Ideal Customer Profiles 48

Ideal Customer Profiles Profiling Landing Pages Lead Ranking 48

LeadSquared

APRIL 3, 2017

Are online magazines and bloggers publishing articles related to your industry or service? Are your competitors investing online (paid or unpaid channels )? Also read: How to crack LinkedIn Ads ]. Search for your keyword online to see if Google throws relevant answers. So, do think you meet the criteria? ( Conclusion.

Adwords 52

Adwords Paid Content Google Advertising Agencies 52

Content Standard

OCTOBER 19, 2015

This week, we look at the ever-growing social media platforms ecosystem, focusing on the fringe platforms that look to surpass legacy networks like Facebook, Twitter, and LinkedIn. The magazine’s digital presence had averaged about 1.8 And I admit to not being social media’s biggest supporter.

Paid Content 40

Paid Content Social Media Trends Paid Search Agency 40

Content Standard

OCTOBER 19, 2015

This week, we look at the ever-growing social media platforms ecosystem, focusing on the fringe platforms that look to surpass legacy networks like Facebook, Twitter, and LinkedIn. The magazine’s digital presence had averaged about 1.8 And I admit to not being social media’s biggest supporter.

Paid Content 40

Paid Content Social Media Trends Paid Search Agency 40

WebMarketCentral

NOVEMBER 18, 2009

Gordon Plutsky seems to answer in the affirmative, contending that marketers need to set up their own content distribution channels , bypassing the trade media. Ted Bahr, on the other hand, not only won't concede the death of trade magazines but isn't willing even to give up on print versions of them. Conversation Aggregation.

Social Media 20

Social Media Aggregators Thought Leadership Media 20

Buzz Marketing for Technology

JULY 21, 2008

< £ Salon Bloggers & > May 31, 2004. -->. Darwin Magazine. KM Blogger list. Grist Magazine. Ms Magazine Blog. Media Channel. The thoughts expressed herein are strictly those of the blogger. MADE IN CANADA. trust your instincts. < CONFESSIONS OF A CKO: WHAT I SHOULD HAVE DONE.

Lead Ranking 100

Lead Ranking Budget Programs Aggregators Work Management 100

Marketing Insider Group

OCTOBER 2, 2020

In fact, all of our new customers come from the content we publish here and share on LinkedIn and Twitter. SAP Digitalist Magazine Extends The Model. I found 12 great bloggers. We shared every story on our social channels. We also started reaching out to external bloggers and thought leaders.

Ad Building 339

Ad Building RSS Lead Ranking B2B Thought Leadership 339

MLT Creative

OCTOBER 28, 2010

CMO at BearCom Wireless and co-publisher of Social Media Marketing Magazine ( @SMMmagazine ). A blogger, B2B marketing consultant and social media pro. Take a look at our latest B2B marketing webinars and eBooks: Get your B2B LinkedIn Toolkit. He shares an amazing amount of helpful content. KentHuffman. TreyPennington.

Twitter 40

Twitter Advertising Agencies B2B Marketing B to B 40

Webbiquity

MARCH 23, 2017

These 15 tools can help you distribute your content more broadly, share it socially, repurpose it for different audiences, and amplify it using paid channels. 1 ) LinkedIn Pulse. Publishing on LinkedIn is easy: go to your profile page, and in the “Posts” section near the top of the page, click “Write a new post.”

Marketing Automation Services 239

Marketing Automation Services Distribution Budget Programs Tools 239

Optinmonster

FEBRUARY 8, 2024

Flipboard lets you create your own digital magazine by combining updates from social feeds and news sources, so you can read it whenever you have time. With Listly, you can create lists in a few minutes by drawing on content from blogs, videos, Amazon, social media channels, photos and much more. Best Content Curation Tools 1.

Marketing Automation Services 81

Marketing Automation Services Curation Enterprise Management Marketing Automation 81

Online Marketing Institute

NOVEMBER 8, 2010

Understand how IT decision-makers are accessing information and how you can engage them with successful multi-channel programs. Earlier this year Kinaxis won B2B Magazine’s Social Media Award for Best Integrated Campaign for its social media prowess. The B2B Social Media Marketing Series is supported by IDG Enterprise.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Directive Agency

MARCH 7, 2019

Seen in Forbes as the most influential women in social media and recognized by Forbes Woman as one of the Top 20 Women Bloggers, Ann Handley is the Chief Content Officer of MarketingProfs, a training, and education company with the largest community of marketers in its category. Ann Handley. . Nadya Khoja. Michelle Killebrew. Olivia Ross.

Demand Generation Agencies 111

Demand Generation Agencies Enterprise Management Work Management Marketing Management 111

Brandpoint

NOVEMBER 28, 2018

Over a decade ago media channels used to be thought of in siloed ways: Paid media was the primary focus of advertising. This diagram gives a high-level look at how each channel works on its own, and with each other. It’s created specifically for your brand that is published to your website or other owned channels.

Paid Content 118

Paid Content Lead Ranking PR Media 118

KoMarketing Associates

FEBRUARY 12, 2014

This year, many of the tactics, channels, and ways for readers to consume content will continue to evolve. Pump Up the Volume: According to Skyword/Outbrain, in a single day, 2 million blog posts are created across the Internet—enough to fill Time Magazine for a whopping 770 years! social channels, news sites, blogs, etc.).

Webinar Metrics 120

Webinar Metrics Marketing & Strategy Marketing Strategy Content Marketing 120

The ROI Guy

NOVEMBER 4, 2010

According to IDC, over 90% of IT buyers are economic buyers / economically focused; Technology marketers are focusing more investments on digital channels, and this is good because executives and economic buyers favor on-line research and content. Alinean recognized by BtoB Magazine’s as one of To. Powered by Blogger.

Work Management 40

Work Management ROI Marketing Management Marketing Budget 40

Martech Advisor

OCTOBER 18, 2019

This is the gist of earned media, or as Forrester puts it, “ When customers become the channel.” Earned media can appear across both - traditional and modern channels such as print, radio, television, social media, webzines, blogs, email, etc. For instance, two tech bloggers can have two different sets of audiences.

Practices 43

Practices Examples WOM Media 43