Hubspot

JANUARY 21, 2019

Starting a YouTube channel is a lot of work. To help inspire you, we found nine popular YouTube categories that you can start a channel about. Read on to learn why viewers love to engage with these types of YouTube videos, and start ideating your YouTube channel today. YouTube Channel Ideas. Comedy Sketches. Web Series.

Youtube 94

Youtube Advertising Channels Word of Mouth Storytelling 94

Hubspot

JUNE 16, 2020

At HubSpot, keyword research informs the topics we write about each quarter. For example, HubSpot's socials do both. Sometimes, similar messages are posted on different channels to reach larger audience segments, but other times, messages are specifically tailored for each platform.

Enterprise Management 91

Enterprise Management CMS Development Marketing Automation Services Marketing Management 91

Vidyard

JANUARY 24, 2022

In this article, we’ll take a look at some of the top sales podcasts, newsletters, YouTube channels, and blogs to educate, inspire, and hopefully entertain you along your journey. Top Sales YouTube Channels 3.1 HubSpot Sales 4.10 No matter how you prefer to consume your sales content, we’ve got a little something for everyone.

Sales Management 124

Sales Management Top of Funnel B2B Thought Leadership Youtube 124

Oktopost

APRIL 26, 2021

One of the big problems with social media today is that too many individuals and businesses are using it as a push channel. It means that rather than developing engaging content and talking directly with an audience, content is pushed out, often automatically, to social media channels without a thought for the person who may be reading it.

Social Media 156

Social Media Media Ad Exchange Work Management 156

Marketing Insider Group

FEBRUARY 5, 2024

Hubspot) 79% of companies have observed revenue growth in marketing and sales due to AI. DemandSage) Image Source: Bloggers Passion 88% of marketers plan to increase or maintain their investment in SEO. Hubspot) 75% of marketers recognize SEO as their most effective content strategy. SEMrush) The U.S.

Paid Content 219

Paid Content Stats Marketing Budget Webinar Metrics 219

Oktopost

DECEMBER 5, 2022

According to HubSpot , around 16% of an average website’s traffic comes from social media. Only some links must be manually created by reaching out to bloggers and editors to collaborate on content. Social media is a powerful marketing channel in and of its own. Social media traffic. How to use social media for SEO.

Social Media 115

Social Media SEO Lead Scoring Lead Ranking 115

Hubspot

DECEMBER 2, 2020

If you haven’t yet considered expanding your existing social media strategy, you may be missing out on valuable channels for advertising. Promote Content Through Diverse Channels. In a nutshell, venturing into social media advertising allows you to promote your content through as many social channels as you like.

Social Media 101

Social Media Top of Funnel Social Marketing Advertising Agencies 101

Hubspot

DECEMBER 23, 2020

While platforms like Twitter, Instagram, and even TikTok have gained significant user ground over the past few years, one social channel is still the market leader: Facebook. Trends, content, and discussion on any social media channel move much faster than they do on older platforms, like television or radio. billion users.

Facebook 101

Facebook Work Management Budget Programs Marketing Management 101

SmartBug Media

NOVEMBER 24, 2021

People are brought in by search engines as opposed to being pushed in from ads or other channels. According to a recent HubSpot report, about 64 percent of marketers actively invest time in SEO—and with good reason! Focus on SEO. Including SEO strategies in your marketing efforts increases both your website's visibility and rankings.

Inbound Marketing 115

Inbound Marketing Paid Content Marketing Websites Planning 115

Valasys

SEPTEMBER 22, 2023

Conceptualizing B2B influencer marketing B2B influencer marketing dynamics involve selecting credible influencers, understanding the target audience, collaborative content creation , building trust, using multiple channels, nurturing long-term relationships, measuring results, complying with regulations, adapting to trends, and staying competitive.

B2B Marketing 52

B2B Marketing Webinar Metrics Marketing & Strategy Marketing Strategy 52

Navigate the Channel

MAY 24, 2023

In keeping with the launch theme, let’s channel NASA and provide some words for you about a quick, but thought-out launch of your new product. HubSpot has a good beginner’s guide you can access here. Offering free products to review, or sponsoring a social media channel is a great way to reach a lot of people quickly.

Word of Mouth 65

Word of Mouth Product Marketing & Strategy B2B 65

Hubspot

MARCH 19, 2015

The program began as it always did -- with a spritely, “Welcome to INBOUND Radio on SiriusXM channel 125.” After listening to Herold explain this concept on The Growth Show podcast , I decided to give it a try on behalf of the HubSpot content team. Host Mike Volpe went on to introduce the day’s guests. Destination: 2018.

Hubspot 28

Hubspot Cable Blogger Content 28

Optinmonster

DECEMBER 21, 2023

TNT, a cable TV channel, launched this guerrilla marketing campaign in Belgium to promote its TV shows. HubSpot recently ran a study among 5000 businesses and found that LinkedIn converted 2.74% of leads, more than Twitter (.69%) If you leverage the right marketing channels, customers will flood your site and join your email list.

Campaigns 88

Campaigns Ad Building Planning Paid Search Agency 88

Onalytica B2B

APRIL 11, 2017

Certain channels are most pertinent to startups seeking quick growth. But where does influencer marketing sit within this mixture of channels? But influencer marketing is not confined to one or two channels. For B2C, there’s online community managers, YouTubers (who can earn millions), and bloggers.

Startups 213

Startups Advertising Agencies Paid Search Agency Work Management 213

Webbiquity

MAY 17, 2016

On top of providing easy-to-use editorial calendar management, CoSchedule also provides a feature to promote our content on our social channels (Facebook, LinkedIn, Twitter and G+). Showcase reviews: HubSpot, SnapApp. Sample review: “Super user friendly, works perfect and is very affordable! It simply rocks!” — RazorSocial.

Planning 145

Planning Research Tools Best Practices 145

Optinmonster

JUNE 5, 2023

Types of Marketing Automation Software Just as there are many digital marketing channels, there are a variety of different types of marketing automation tools. You can use OptinMonster to automate marketing for bloggers, eCommerce, service providers, and any other kind of small business you can think of.

Marketing Automation Services 59

Marketing Automation Services Work Management Marketing Management Small Business Marketing 59

ViewPoint

JULY 23, 2013

James Obermayer, Executive Director and CEO of the Sales Lead Management Association and President of Sales Leakage Consulting is a regular guest blogger with ViewPoint. It’s way ‘old-school’ to try and kick-start sales by dramatically jumping up sales lead quantity, and then rely on the sales channel to deal with it.

Leads360 120

Leads360 Sales Qualified Leads Marketing Automation Services Telemarketing 120

Excelsior Research

NOVEMBER 15, 2021

According to HubSpot , Demand generation marketers have focused on five primary goals in marketing campaigns. Your website will not rank without optimizing your landing page. HubSpot has observed that, Marketers have increased the budget by 63% and plan to spend it on paid advertising, content creation, and software.

Demand Generation Agencies 52

Demand Generation Agencies Demand Generation Paid Content Demand 52

Excelsior Research

NOVEMBER 15, 2021

According to HubSpot , Demand generation marketers have focused on five primary goals in marketing campaigns. Organic and Paid channels : Organic channels like Blogger used to share infotainment content. Brand Awareness Increase in Sales Increase in Engagement Lead Generation and finally, an Increase in Revenue.

Demand Generation Agencies 52

Demand Generation Agencies Demand Generation Paid Content Demand 52

Oktopost

JUNE 14, 2021

For this reason, blogger outreach, niche edits (editing older published articles with anchor text, updated content, and links,) and content writing services are the bread and butter services offered by SEO firms. Running a YouTube channel with product tutorials or keeping up an active social media posting habit can be helpful, too. .

Demand Generation Agencies 145

Demand Generation Agencies Demand Generation Lead Generation Paid Content 145

ClearVoice

NOVEMBER 2, 2018

Topics include marketing strategies in a globalized economy, cross-channel marketing, media, creative, data and attribution. Great for: SEOs, webmasters, podcasters, bloggers, content marketers, and social media marketers. Great for: Content amplifiers, social media managers and directors, community managers, vloggers, and bloggers.

Conference 107

Conference Advertising Agencies Demand Generation Agencies Enterprise Management 107

Hubspot

APRIL 5, 2019

This is typical in digital industries, where your email list is the primary sales channel to launch your products. HubSpot offers one of the most powerful autoresponder capabilities on the market. However, through HubSpot's workflows you can get quite robust with your targeting and follow-up email assignment. GetResponse.

Autoresponders 95

Autoresponders Enterprise Management Marketing Automation Services Work Management 95

Hubspot

APRIL 21, 2020

Finally, if you're a HubSpot customer, you can leverage another app — the Facebook Welcome app in HubSpot's app marketplace — to help with your mobile app launch on Facebook. Pitch your story to tech, mobile, and industry journalists and bloggers. Unless, of course, you're trying to beat a competitor to market! Pitch Your App.

Paid Content 94

Paid Content Mobile Advertising Budget Programs Mobile Marketing 94

Hubspot

SEPTEMBER 23, 2018

We at HubSpot are thrilled to give you the marketing insights you need by way of the HubSpot Marketing Blog. Jon Loomer is a blogger and podcaster whose website offers both articles and video tutorials on all things Facebook marketing. Social media is no exception. 29 of the Best Social Media Blogs. Jon Loomer. ProBlogger.

Social Media 78

Social Media Social Marketing Media Marketing Management 78

Hubspot

APRIL 12, 2021

Learning how to create content quickly is a critical skill of any content marketer, particularly if you're responsible for creating content across a variety of channels for your business. When I first started creating content for HubSpot's Blog, I was vehemently opposed to data. No pressure, right? SEO Skills.

Content Marketing 100

Content Marketing Copywriting Work Management Marketing Management 100

Moz

AUGUST 27, 2019

With more people searching than ever before, it’s a great time for bloggers to explore using keyword research in their content strategy. It’s time to dive into the beginner’s guide to keyword research for bloggers! What does this mean for you as a blogger? As a blogger, this insight is invaluable! What are keywords?

Keywords 71

Keywords Blogger RSS Opt-out 71

Hubspot

MAY 5, 2021

Let's say you're a food blogger who sells cookbooks. HubSpot has transitioned to thinking of the customer journey as less of a funnel and more of a flywheel — building more momentum as customers move through. Conversion Rate Per Channel (i.e., Compare every channel that brings in customers (i.e., Drop-Off Rate.

Top of Funnel 101

Top of Funnel Optimization Conversion Cost per Acquisition 101

Hubspot

JANUARY 10, 2014

Better yet: What channels have you not used (or taken advantage of as much as you''d like to)? Many companies make the mistake of only using one or two channels to market to their leads. What they should be doing to reach them is using several channels. Channel #1: Social Media. Channel #2: Public Relations.

Promotion 28

Promotion Advertising Channels Campaigns Landing Pages 28

Convince & Convert

JANUARY 28, 2014

HubSpot frequently posts blogs like this one, “ The Ultimate List of 2012 Email Marketing Stats. “ Not only does HubSpot share stats and cite the sources, it also provides “Tweet This Stat” links that allow readers to instantly share the stat with their followers. Better yet, make your list of facts tweetable or easy to share.

Statistics 133

Statistics Content Marketing Paid Search Agency Stats 133

Online Marketing Institute

JUNE 30, 2009

Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics. Submit guest post ideas to rburnes[at]hubspot[dot]com. Some perceived this "new" practice to be frivolous.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Martech Advisor

FEBRUARY 10, 2020

It is also a favorite among bloggers due to its design and easy to use framework. Drupal currently has modules for martech products such as Tableau, Salesforce, Mailchimp, HubSpot, Google Analytics, and Shopify. The CMS is used primarily by SMBs, entrepreneurs, musicians, restaurants, and bloggers. HubSpot CMS.

CMS Development 62

CMS Development Enterprise Management Marketing Management Marketing Automation Services 62

Hubspot

NOVEMBER 11, 2020

survey , bloggers have ranked as the third most trustworthy source of information, following only friends and family. That's right -- bloggers are trusted more than celebrities, journalists, brands, and politicians. It's no secret that we kind of like dogs here at HubSpot. According to a recent U.K. Facebook. ,

Design 101

Design Examples Best Practices Microsite 101

KoMarketing Associates

DECEMBER 9, 2014

82% of marketers who blog see a positive ROI for their inbound marketing ( HubSpot ). The decision to do so is based upon several factors but the basic idea is to general social buzz and potential link partnerships by referencing key bloggers/industry pros in each post.

Marketing Budget Creation 120

Marketing Budget Creation Curation Budget Programs Content 120

Hubspot

APRIL 23, 2020

While LinkedIn has not explained what the Stories feature will look like or if it will be similar to the Student Voices feature, their announcements have led bloggers and publications to suggest that it will be similar to Story formats on Snapchat, Instagram, and Facebook Stories.

Linkedin 96

Linkedin Features Paid Search Agency Marketing & Strategy 96

Hubspot

JUNE 4, 2019

Whether you’re a blogger, social media marketer, or paid marketer -- you have a healthy relationship with the landing page. 79% of B2B marketers say email is the most effective channel for demand generation, so it’s not surprising that squeeze pages are one of the most important and effective landing pages out there. Squeeze Page.

Landing Pages 101

Landing Pages Top of Funnel Campaigns Work Management 101

Hubspot

JUNE 6, 2017

Because these folks -- like bloggers and social media personalities -- build a following over a long period of time by producing interesting, quality content, people begin to trust them. For example, if you work for a company that manufactures auto parts, it might not make sense to partner with a fashion blogger. 2) Sponsored Posts.

Blogger 101

Blogger Skype Advertising Agencies Lead Ranking 101

Hubspot

JULY 6, 2020

Rather than paying an in-house blogger to write full-time for your brand, you might consider hiring a freelancer to write those two posts per week, which is undeniably cheaper than the alternative. HubSpot's marketing suite offers an intuitive framework to outline your email workflow strategy and its automatic triggers.

Work Management 99

Work Management Marketing Management Paid Search Agency Advertising Agencies 99