Online Marketing Institute

NOVEMBER 8, 2010

Communications Conversations Conversations about digital PR strategy Home About Arik Work With Me Around The Web Speaking Contact Subscribe From The Blog 3 B2B social media case studies and why they work Posted by arikhanson on 17. Sep, 2010 in Uncategorized There’s no shortage of social media case study posts online these days.

Case Studies 40

Case Studies Case Study Social Media Studies 40

SugarCRM

DECEMBER 11, 2013

Lead To Revenue. Lead Capture. Internet Lead Capture. Lead Routing. YouTube Dashboard. Lead Scoring. Lead Profiles. Lead Scout. Case Studies. Guest Blogger. Lead Management. Lead Scoring. Marketing Platform Lead To Revenue Management. Lead Capture.

Marketing Automation Services 50

Marketing Automation Services Marketing Automation Lead Generation Email Marketing 50

ClearVoice

NOVEMBER 2, 2018

Description: At B2B Marketing Exchange, expect a great lineup of workshops and case studies, with more than 100 speakers and 70 sessions spanning six tracks. Description: MediaPost’s Brand Marketers Insider Summit features keynotes, case studies, and panels from some of the best minds in the marketing industry.

Conference 107

Conference Advertising Agencies Demand Generation Agencies Enterprise Management 107

LeadSquared

JANUARY 28, 2015

Which platforms should we use, apart from Google & Facebook, to generate leads? You can find a list of 56 online sources & tactics for education lead generation , here. If you have video tutorials, you could upload them on YouTube as well since YouTube videos are searchable. Question 2. You would need to test it.

Webinar Metrics 52

Webinar Metrics FAQ Work Management Marketing & Strategy 52

Directive Agency

SEPTEMBER 3, 2019

However, the competitive landscape of content marketing is flooded with thought leaders, “professional” bloggers, and people pretending to be one or the other. The more brand awareness across the internet your company has, the higher your chances are to turn readers into potential leads and future customers. Nurture qualified leads?

Top of Funnel 40

Top of Funnel Traffic Work Management Marketing Management 40

Valasys

MARCH 5, 2020

So, the process of lead nurturing is important. Also, creating evergreen content & seasonal analysis & case studies both will be important for marketers. Equally important is tracing the intent of the prospects to research. The post 6 Tips to Evolve Your Content Strategy in 2020 appeared first on Valasys Media.

Paid Content 59

Paid Content De-duplication WOMM Top of Funnel 59

Online Marketing Institute

NOVEMBER 8, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 The following five case studies lend insight into how B2B marketers can use social media to generate leads, create specialized communities, improve SEO, become knowledge sources, and strengthen marketing campaigns.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Webbiquity

DECEMBER 1, 2020

This presentation from Twin Cities Startup Week starts with clarification of how B2B influencer marketing works (and how it differs from the B2C type), ends with a case study, and in between details a dozen key do’s and don’ts for achieving success. Some bloggers don’t accept guest posts. Give to get. Be authentic.

Enterprise Management 274

Enterprise Management B2B Marketing Work Management Marketing Management 274

seo.co

NOVEMBER 8, 2021

In addition to providing the latest news, information, and ideas on social media and social marketing, Social Media Examiner hosts the Social Media Marketing podcast and a couple of different industry-leading events/conferences throughout the year. Copyblogger is not just for copywriters, nor is it exclusively for bloggers.

SEO 98

SEO Work Management Marketing Management Advertising Agencies 98

Hubspot

APRIL 17, 2012

In an article about social proof , TechCrunch clearly identified 5 different categories of social proof: Expert Social Proof: Approval from a credible expert, such as an industry blogger or other authority. 5) Case Studies & Testimonials. Then approach them for a testimonial or case study.

Social Marketing 28

Social Marketing Case Studies Case Study Classified Ads 28

Optinmonster

FEBRUARY 10, 2024

Use short but useful tutorials, videos , case studies , reviews , list posts, interviews, how-to posts, podcasts, and more personal pieces. For example: “Join other 100K creative bloggers…” Take a look at how WPBeginner does it: 11. For example, “Over 10,000 Bloggers Can’t Be Wrong. Be sure to stay true to your voice.

Blogger 89

Blogger Long Tail Marketing Opt-out Opt-in 89

Marketing Insider Group

JUNE 22, 2021

A good distribution strategy can lead to more engagement across different channels and increased traffic to your website. A good content distribution strategy can lead to more engagement across different channels and increased traffic to your website. You’d probably share videos on Vimeo and YouTube. Quick Takeaways. Interviews.

Distribution 317

Distribution Cost Per Click Marketing Budget Marketing Budget Creation 317

seo.co

MARCH 8, 2020

In addition to providing the latest news, information, and ideas on social media and social marketing, Social Media Examiner hosts the Social Media Marketing podcast and a couple of different industry-leading events/conferences throughout the year. Copyblogger is not just for copywriters, nor is it exclusively for bloggers.

Internet Marketing 105

Internet Marketing SEO Social Marketing Marketing Websites 105

Zoominfo

SEPTEMBER 17, 2018

Through each episode, learn how to strengthen, monetize and build your own industry-leading influence. Brought to you by a team of experts from SiteVisibility and other leading digital agencies, this podcast is a series of insider tips and practical advice on how to get the best digital marketing results. Give it a listen! Listen here.

Paid Content 252

Paid Content Paid Search Agency Advertising Agencies Enterprise Management 252

Hubspot

DECEMBER 9, 2010

More than 15 excellent speakers gathered last week in Berlin to talk about European B2B marketing, sharing best practices, case studies and sage advice. Panel says: Fear, doubt, pride “ “Philips: “U don't need more leads. U need more TIME with QUALIFIED leads. u can't make them come to you.”

Inbound Marketing 28

Inbound Marketing Paid Search Agency CPC Cost Per Click 28

Convince & Convert

APRIL 1, 2010

So, I peeked at YouTube. 213 videos on YouTube , the most recent just five days ago. The Facebook page has a not-too-shabby 13,000+ fans, but most of the YouTube videos have just a few dozen views. The YouTube channel is barely mentioned on Facebook. The team has a lot of photographs on Facebook (and also some on Flickr).

Social Media 120

Social Media Paid Search Agency Media Advertising Agencies 120

Single Grain

MARCH 9, 2021

In this way, you get high-quality inbound marketing leads, which in turn bring in more sales and higher revenue. . 57% of B2B marketers say that SEO generates more leads than any other marketing strategy. Authority links help improve the ranking of the website, which leads to higher traffic and better conversion rates.

Lead Scoring 137

Lead Scoring Lead Ranking Marketing Automation Services SEO 137

Convince & Convert

SEPTEMBER 20, 2010

Linkedin Groups vs. Twitter. Podcasts vs. YouTube. Two Sides of the Same Coin A remarkable recent study by MarketingProfs, however, pokes a hole in even that notion of B2B and B2C social media divergence. The pattern holds for YouTube and Linkedin, too. The differences may then lie in use cases and expectations.

Social Media 149

Social Media Media Webinar Metrics Marketing & Strategy 149

Optinmonster

NOVEMBER 10, 2022

Turn Popular Posts Into Lead Magnets. Turn Popular Posts Into Lead Magnets. Lead magnets , giveaways , content upgrades… Whatever you call it, it’s super effective for getting more email subscribers: “Want this free eBook! Here are some more ways to deliver your lead magnet when people sign up.

Paid Content 137

Paid Content Lock-In Landing Pages Intent 137

Conductor

DECEMBER 10, 2019

I will say that I really enjoyed your LinkedIn description, which is, “I do SEO well.” There are a lot of small bloggers who don’t have big budgets and don’t have domains with massive domain authority, so they can’t depend on those legacy strengths to rank. ” That’s pretty good.

Paid Content 52

Paid Content Planning Enterprise Management CMS Development 52

SnapApp

DECEMBER 4, 2017

Long-form blog posts generate 9x more leads than short-form blog posts. Only 55% of bloggers update old posts. 76% of B2B marketers blog, and 73% publish case studies - Content Marketing Institute. . . Interactive Content Statistics. . Blogging Statistics . . #1. In turn, this builds trust with the audience. .

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

Optinmonster

MARCH 27, 2024

Looking for headline ideas to help you generate leads and improve conversions? In this cheat sheet, I’ll share 130+ proven opt-in headline ideas to generate more leads. But why lead magnets ? Because they are the best at generating leads! Let’s dive in.

Lead Scoring 96

Lead Scoring Lead Ranking Examples Sales Qualified Leads 96

Outgrow

FEBRUARY 19, 2024

Bloggers who conduct and publish their own research are 41% more likely to achieve stronger results. 73% of successful content marketers use case studies as their preferred form of media. In this case, your primary task is to select communication channels where your audience is present and where you can have maximum visibility.

Small Business Marketing 52

Small Business Marketing Top of Funnel Content Marketing Tips 52

Outgrow

FEBRUARY 19, 2024

Bloggers who conduct and publish their own research are 41% more likely to achieve stronger results. 73% of successful content marketers use case studies as their preferred form of media. In this case, your primary task is to select communication channels where your audience is present and where you can have maximum visibility.

Small Business Marketing 52

Small Business Marketing Top of Funnel Content Marketing Tips 52

Brandpoint

JUNE 12, 2019

Explainer videos, case studies and tutorials can be featured directly on product pages to move your leads further down the sales funnel. In this example from Hootsuite , a social media management platform, their recorded video of a LinkedIn Live broadcast garnered over 200 comments! Paid Media. Earned Media.

Paid Content 115

Paid Content Distribution Lead Ranking Top of Funnel 115

Webbiquity

APRIL 14, 2014

What do 40% of B2B buyers say about LinkedIn, that only 19% say about Twitter? 40% of B2B buyers say LinkedIn is important when researching technologies and services to purchase; 19% say the same for Twitter. The top three social networks used by B2B marketers are LinkedIn (91%); Twitter (85%); and Facebook (81%). SocialTimes ).

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100

Optinmonster

APRIL 30, 2020

Use a different medium to create a lead magnet. If your content is for other bloggers, Blokube is a perfect place to share it. This is a community built by bloggers specifically for bloggers, designed to be a mastermind community. You can take your old content and write a much shorter version for LinkedIn.

Traffic 145

Traffic Top of Funnel Content Work Management 145

Webbiquity

JULY 26, 2010

The B2B Marketing Zone has really taken off over the past few months with the recent addition of numerous great bloggers. the BMZ) was officially launched a year ago as the first content aggregation hub for leading business-to-business bloggers. 9 Ways to Use LinkedIn for Smart Professionals , June 10, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Webbiquity

SEPTEMBER 12, 2011

by B2B Lead Roundtable Blog. John Bottom has crafted an amazing, creative, interactive B2B social media landscape image with links to a large group of key B2B bloggers like Mark Schaefer, Joe Pulizzi, Beth Harte and Tony Karrer. Influence in social media: how to find the top bloggers by blur Group.

Social Media 100

Social Media Enterprise Management Media Case Studies 100

Martech Advisor

JANUARY 28, 2020

B2B content marketing is defined as a set of strategies centered around distributing content to drive brand awareness, engage your audience, generate and nurture leads, and ultimately boost sales. It is an essential part of B2B content marketing that helps marketers generate leads and qualify them for the next stage of the funnel.

Paid Content 113

Paid Content Top of Funnel Advertising Channels B2B Marketing 113

Online Marketing Institute

DECEMBER 23, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 You’re also engaging with customers, helping to solve their business problems and maybe even documenting the process with case studies. More Than 700 Billion YouTube Videos. 3 Double Rainbow Appears Over L.A.,

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

ConvertKit

APRIL 2, 2021

He did the standard activities to promote his newsletter: send an email, then repost across Facebook, LinkedIn, and Twitter with a simple link drop, but that was it. For each topic, he offers a dedicated lead magnet (some of which convert at a 12% conversion rate!). Image via RadReads. Image via RadReads. Consistency is key.

Newsletter 114

Newsletter Landing Pages Business Digital Asset Management 114

Webbiquity

DECEMBER 16, 2014

Hopefully you’ve caught up to these by now, but just in case, this post from Trevor LaTorre-Couch details (fairly) recent design and functionality changes from Facebook, Twitter, and LinkedIn, and explaining for each change the benefit(s) of each change for marketers. Metrics to Measure YouTube Marketing by distilled.

Social Media 100

Social Media Social Marketing Work Management Media 100

Webbiquity

SEPTEMBER 30, 2010

LinkedIn, Facebook, Plaxo, Hi5, etc.). YouTube, SlideShare, Flickr, etc.). Are you aiming to increase sales and/or leads? Never discuss specific customers, except when referring to published information (such as an approved case study or success story from Marketing). • Share this on LinkedIn. Be respectful.

Social Media 100

Social Media Media Guidelines Digg 100

SnapApp

JANUARY 13, 2017

While 38% of marketers publish content weekly , 91% of the best business bloggers publish weekly or more often. In this study of over 600 marketing professionals, 65% were blogging, 64% were producing case studies and/or white papers, 47% were creating videos, 45% were writing online articles, and 39% were creating infographics.

Promotion 48

Promotion Planning Buyer Personas Autoresponders 48

SnapApp

JANUARY 12, 2017

While 38% of marketers publish content weekly , 91% of the best business bloggers publish weekly or more often. In this study of over 600 marketing professionals, 65% were blogging, 64% were producing case studies and/or white papers, 47% were creating videos, 45% were writing online articles, and 39% were creating infographics.

Promotion 48

Promotion Planning Buyer Personas Autoresponders 48

Hinge Marketing

JULY 21, 2022

If you need a platform that can program campaigns, suppress lists, and score leads, Pardot, Eloqua, and Hubspot are good options. Moreover, keyword-rich blog articles that explore the what’s, why’s, and how’s of a topic can draw traffic from bloggers, journalists, and editors looking for information and sources.

Paid Content 92

Paid Content CMS Development Lead Ranking Work Management 92