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To YouTube and Beyond! 5 Places Where Including a Video Will Boost Results

It's All About Revenue

Uploading your marketing videos to YouTube is essential, it is after all the second largest search engine available and can be used to direct leads back to your website for more content and eventual conversion, but you can’t stop there to realize improved ROI. To YouTube & Beyond! Let us know where you’ve been successfully converting leads with a comment below.

What are the best social media platforms for your business?

grow - Practical Marketing Solutions

But if you have no emotional connection to me as a blogger, are you going to hire me? However, if somebody subscribes to a blog or YouTube channel, they are asking for your content. Role of content — Content is the catalyst that leads to awareness on the web. Awareness may then lead to engagement and engagement may lead to trust, and even loyalty over time.

Janet Thaeler & Maryanne Conlin on Influencer Marketing


Maryanne  asked me, during our call, whether I have experienced Social Media Flight — the rush from blogs to social platforms like YouTube , Instagram , Pinterest , LinkedIn , Medium, Tumblr, and even Vine and Periscope in lieu of their first homes, blogs. Top YouTubers are Proper Celebrities. Influencers Are Shifting from Blogs to Social Media. Maryanne Conlin. Indeed!

Remember to market to your own influencer network


So, first, I quickly made sure I was connected to as many people as I could on LinkedIn. Then, I exported and downloaded all of the contact info of all the people I am connected to on LinkedIn. Then, I dusted off my professional-level copy of Contactually  and then imported my 7,500 LinkedIn connections into a bucket called LinkedIn. I really love influencer marketing.

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Search isn’t about search anymore, it’s about social


Actually, Madda Fella is really underutilizing their YouTube site. Bloggers : while they may no longer be the only kings of the kingdom, bloggers have a lot of bang for the buck because not only do they have a lot of SEO mojo associated with their blogs, they tend to be shameless self-promoters and minor deities themselves. LinkedInners : Apparently LinkedIn is a thing.

17 Ways to Promote Your White Paper for Lead Generation


Your objective was likely to establish thought leadership, generate leads and perhaps use it to nurture existing leads until they’re ready to buy. Sadly, Relevant Blogger Outreach. Post it out on LinkedIn groups, Facebook, and Google+. Once again, you can generate leads via the registration process. Lead Nurturing. That was a lot of work. Now you can relax.

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The future of content marketing strategy

grow - Practical Marketing Solutions

In terms of leading content innovation, there is no better leader to observe than Jay Baer of Convince and Convert. Two years ago I would have introduced Jay as a blogger but that is not nearly sufficient enough to describe America’s foremost new media mogul. In terms of leading content innovation, there is no better leader to observe than Jay Baer of Convince and Convert.

18 Ways to Promote Your White Paper for Lead Generation


quality white paper can one of the most important content marketing vehicles to generate leads within your internet marketing plan. Generate new leads. Nurture existing leads. Relevant Blogger Outreach. Write a short paragraph on what your paper is about (think about the target audience) and get it out on LinkedIn groups, Twitter, Facebook, and Google+. Video.

Paper 101

One person can change the world. Thank you, Internet


People are transitioning, en masse, from makers to consumers, from bloggers to readers, from YouTubers to commenters. More people I know in 2014 identify with being a follower of one or more blogs, podcasts, Twitter profiles, or YouTube channels than they do with creating content themselves. Start with or Blogger and start writing. Right now. For shame!

Rick Short Explains How to Turn Staff Into Prolific Bloggers

delicious b2bmarketing

Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics. My real challenge was getting my staff to warm to the concept of being a blogger. That was the voice of many of my bloggers at one time or another. Wrong.

Youth, Lead Quality, Social Selling, Inside Sales and Outbound Marketing


The interviews are available on our blog and YouTube channel. Nick Stein, SVP of Marketing at Vision Critical Vision Critical is the world''s leading provider of insight communities, currently supporting over 650 brands worldwide. Matt Heinz, Heinz Marketing, The Quality of Sales Leads is Abysmal. Click to start video at this point —Matt said the biggest problem is that marketers are not taking responsibility for what happens after leads are generated. The quality of leads being generated nowadays is abysmal. Their comments will surprise and enlighten you.

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A Complete Guide to Social Media-Based Lead Generation for IT and Software Companies


Given this state of affairs, IT and software companies have had to rely more and more on lead generation to be successful in the modern marketplace. Business lead generation directly affects revenue by becoming a constant source of loyal, passionate customers. However, traditional outbound lead generation activities can be expensive. Lead Generation on LinkedIn.

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17 Realistic Ways to Get More Website Traffic


And remember: YouTube is the second largest search engine…. LinkedIn, Medium, and Business 2 Community  all get enormous amounts of traffic. regularly hear from consultants and smaller companies that they get far more viewers for their posts on LinkedIn than they do when they publish on their own website. But, of course, you’ll lose the leads if you skip the gating.

87 More Vital Social Media Marketing Facts and Stats for 2012


Marketers have questions, this post has answers: 87 vital social media and online marketing statistics covering everything from how executives and large companies are using social media for marketing, customer service and recruiting to fresh stats on the leading social media platforms to search, email, content and mobile marketing trends. LinkedIn Statistics. Marketing Pilgrim ). 2.

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10 Ways to Use Social Networks for B2B Marketing


The “big 5″ social networks have a definite “order of familiarity” to follow for proper social media etiquette: • Twitter, YouTube and Google+: you can follow/add virtually anyone you find interesting/relevant/influential. LinkedIn: it’s best to have some familiarity (real world or online) before trying to make a connection. Put another way, the common pattern is to have more Twitter followers than LinkedIn connections, and more LinkedIn connections than Facebook friends. Generate leads and grow your email list (carefully!).

Best Social Media Stats, Facts and Marketing Research of 2010


70% of bloggers are organically talking about brands on their blog, and 38% of them post brand or product reviews. Social Media 3Q Update: Who Uses Facebook, Twitter, LinkedIn, & MySpace? Facebook, Twitter and LinkedIn continued to add users in the second half of 2010, albeit at a slower pace than in previous quarters. Share this on LinkedIn. And much more. Adam T.

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3 Winning Examples of B2B Blogs Done Right

WindMill Networking

Over time you will become their trusted resource for information, which will naturally lead to more business. Page saw a 850% increase in sales leads since launching their blog. Even though Kinaxis has already seen tangible results from their blogging efforts, they saw value at further increasing their blogging activities by allowing outside bloggers to post next to internal employees.  Blogging Content Marketing Social Media Marketing Blog Business business to business Forrester Research hubspot internet-marketing Kinaxis LinkedIn Marketing and Advertising Twitter YouTub

10 Ways to Say “Thank You” on Twitter

grow - Practical Marketing Solutions

by Jorge Gonzalez del Arco, {grow} Community Member. A few weeks ago I was surprised to find that one of the most influential bloggers on the social web replied to me on Twitter to say “thank you” after I had shared one of his posts. Don’t miss any of my new videos subscribing to my YouTube channel here, John => [link]. Should have I been surprised? Follow that person.

How to Do Great Marketing with (Almost) Zero Money

Fearless Competitor

These approaches have been primary means of attracting business sales leads in the past. Ask questions on LinkedIn. Sign up for a blogging platform like WordPress, Blogger or Typepad. Maybe a text interview of a thought leader can become a YouTube video. Upload it to Slideshare, and add a YouTube video or audio to your presentation. Quality leads matter.

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34 Compelling Content Marketing Stats and Facts


More than 70% of B2B marketers use the “big four” social media sites (LinkedIn, Twitter, Facebook and YouTube) to distribute content. Brand awareness was the second-most-popular goal with 88% adding it to their top five, while 21% ranked lead generation as their No. There are 100 hours of video uploaded to YouTube every minute. ( The Wonder of Tech ).

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20 Ideas to super-charge your social media network

grow - Practical Marketing Solutions

That is usually overlooked, which leads to disillusionment. In fact, if you are a new blogger or content creator you should probably spend MORE time on developing an audience than creating your content. For example, I might be on lists for “marketing experts,” “bloggers,” or “business educators.” Connect with contacts on Facebook, LinkedIn, and other social media platforms.

23 Outstanding Social Media Marketing Guides


Hopefully you’ve caught up to these by now, but just in case, this post from Trevor LaTorre-Couch details (fairly) recent design and functionality changes from Facebook, Twitter, and LinkedIn, and explaining for each change the benefit(s) of each change for marketers. Metrics to Measure YouTube Marketing by distilled. How are social media marketing best practices evolving?

21 of the Best Social Media Marketing Guides of 2013 (So Far)


Guest blogger James Barnett offers helpful tips for using Facebook, Twitter, Pinterest and blogging to run PR campaigns at live events, for example, on Twitter: “Use hash tags (#) to stay on topic with trends and create a buzzword around your brand. steps to rank your video higher on YouTube by iMedia Connection. Jon Whiting lists seven tips for improving video rank on YouTube.

20 Experts Provide Their Content Marketing Predictions For 2016

B2B Marketing Insider

The leading marketing trend of 2016 will be the maturing of  the age of ad blocking. We will start to see serious buying interest and activity from brands of all sizes in the purchasing of niche media and blogger sites.  That’s the type of person you need to be hiring in 2016. ~ Ian Cleary, Award Winning Tech Blogger on RazorSocial ,  @ IanCleary. Carlos Hidalgo. 1.

What Were The Most Effective B2B Marketing Tactics of 2015?

KoMarketing Associates

In the process, I have doubled my traffic, tripled my blog subscribers and generated inbound leads I wold have ever seen. We anticipate refining this even further in 2016 as we offer a crescendo of visibility and leads to our clients.” – Wendy Marx , Marx Communications. The amount of innovation, change and new offerings offered by Twitter, Facebook, Google and LinkedIn exploded in 2015 – many of which gave marketers like us, not just better access to social audiences, but hyper-targeted options.” STRATEGIC CONTENT MARKETING. SALES AND MARKETING ALIGNMENT.

Test Your Digital IQ with Mark Schaefer’s Social Media Quiz

grow - Practical Marketing Solutions

The answers are at the bottom of the post. 1) Which of the following platforms is the only one that is among the Top 10 most popular social networking Sites for 2014? a)  Blogger. b)  VK. c)  Wordpress. d)  My Space. 2) What is the approximate percentage of Twitter users who have created an account but have never sent a Tweet? a)  10%. b)  20%. c)  30%. d)  40%. 3. 13. (C) LinkedIn.

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How to Do Great Marketing with (Almost) Zero Money

Fearless Competitor

Ask questions on  LinkedIn. Sign up for a blogging platform like  WordPress ,  Blogger  or  Typepad. Make it really easy for prospective customers to find by posting to social networks like  LinkedIn ,  Twitter ,  Facebook  as well as  Digg ,  Delicious , StumbleUpon ,  SlideShare  (presentations),  YouTube  (video). They cannot buy booths at trade shows. It CAN be done.

101 Tips from 50 Small Business Bloggers

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website 101 Tips from 50 Small Business Bloggers by Achinta Mitra on September 29, 2009 in Industrial Marketing Blog , Industrial Websites , Social Media Marketing I came across an incredible blog post recently that I think every small business owner should read. Click here to read 101 Tips from 50 Small Business Bloggers. webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing.

Stop Selling: How To Turn Your Expert Reputation Into New Relationships (And Revenue)

Hinge Marketing

Does that mean every seller should simply become a fulltime blogger? Get your (social) house in order According to Hinge, 70% of professional services buyers use LinkedIn as their social media platform of choice to source information about potential providers. LinkedIn has recently rolled out the option to have your own blog on the social network. hated every minute of it.

Building a Demand Gen Tribe: The Seth Godin Lead Gen Program

Smashmouth Marketing

The highlight of my day was listening to Seth Godin, blogger and author on topics b2b sales and marketing folks devour. LinkedIn Groups. Youtube videos. Lead with leaders. Find the leaders of your tribe and get them to lead by example. Be it Facebook, twitter, LinkedIn Groups, or your blog. One part of Seth's talk was on building a tribe. Create buzz.

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22 Free Content Marketing Tools To Drive Your Content Marketing Plans

B2B Marketing Insider

Not only is it a brilliant lead generation tool for Hubspot, it also produces a nifty little check list of things that you can do to improve your website and social activity. But it also allows you to view questions and also to see top keywords and questions on YouTube, Bing and across mobile app stores. You join as a blogger. And no matter what size budget you may have.

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83 Exceptional Social Media and Marketing Statistics for 2014


What do 40% of B2B buyers say about LinkedIn, that only 19% say about Twitter? 40% of B2B buyers say LinkedIn is important when researching technologies and services to purchase; 19% say the same for Twitter. The top three social networks used by B2B marketers are LinkedIn (91%); Twitter (85%); and Facebook (81%). LinkedIn Marketing Stats. YouTube reaches more U.S.

Marketing Blog Marketing Automation | Lead Generation | Email.


Lead To Revenue. Lead Capture. Internet Lead Capture. Lead Routing. YouTube Dashboard. Lead Scoring. Lead Profiles. Lead Scout. Guest Blogger. All of that holiday togetherness can lead to passive aggressiveness, free-flowing opinions, political arguments, and intensifying rounds of the silent treatment – or is that just my family?

Why Social Media Matters for B2B Vendors


Bloggers provide much of this information, supplementing the reporting and commentary of trade publications and industry analysts. Three-quarters of B2B technology buyers say they use social media at some point during a buying cycle to gather information or communicate with colleagues about a purchase; 58% use LinkedIn for this purpose. They expect vendors to use it as well.

25 ideas for your social media network strategy

grow - Practical Marketing Solutions

That is usually overlooked, which leads to disillusionment. In fact, if you are a new blogger or content creator you should probably spend MORE time on developing an audience than creating your content. For example, I might be on lists for “marketing experts,” “bloggers,” or “business educators.” Connect with contacts on Facebook, LinkedIn, and other social media platforms.

33 (of the) Best Social Media Guides, Tips and Resoures of 2012 So Far


He or she who knows everybody and everybody knows him or her”) and the sharer (“one who distributes information to the bloggers to journalists through the specialized webzines. YouTube Tips & Tactics. Set Up Your YouTube Channel for SEO Success by The YouMoz Blog. What’s the best process for developing a social media marketing plan? by MarketingProfs.

50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)


by B2B Lead Roundtable Blog. John Bottom has crafted an amazing, creative, interactive B2B social media landscape image with links to a large group of key B2B bloggers like Mark Schaefer, Joe Pulizzi, Beth Harte and Tony Karrer. Influence in social media: how to find the top bloggers by blur Group. Little Known Tricks That Will Get You More YouTube Views by SocialTimes.

Are You Alive? Why Your Blog is the Heartbeat of Your Business.

Fearless Competitor

Our blog publishes to Evan Carmichael, CustomerThink, B2Community, Linkedin, Facebook and many other sites. By syndicating your content, you are planting seeds for your business all over the internet – seed which, if they germinate, lead right back to your business. Then you post those video clips to YouTube and Vimeo.  Nice stuff. That’s your blog. The Problem with Websites.

Klout overhauls its business model, but does it answer its critics?

grow - Practical Marketing Solutions

New data inputs include stuff like Facebook photo tags, LinkedIn job titles, and Wikipedia entries. The company is providing slightly more consideration in its algorithm to what Klout calls the “real world” influence of LinkedIn and Wikipedia. “Our goal is to lead the industry in matters of privacy protection.” But what is the real impact? Transparency.

48 Phenomenal SEO Guides, Tips & Tactics


He walks through 10 basic steps for site optimization here, from getting the foundation right and doing keyword research through on-page content, meta tags, and link building (“Focus on link building through content marketing, blog writing, guest blogging, infographics, site directories (CAREFULLY), and other tools that allow you to leave online footprints leading back to your site”).