The highlight of my day was listening to Seth Godin, blogger and author on topics b2b sales and marketing folks devour. LinkedIn Groups. Youtube videos. Lead with leaders. Find the leaders of your tribe and get them to lead by example. Be it Facebook, twitter, LinkedIn Groups, or your blog. I was fortunate enough to be asked by Gerhard Gschwandtner , of Selling Power to speak this week at his Sales Leadership Conference in Philadelphia. One part of Seth's talk was on building a tribe. happen to be a member of that tribe. It got me thinking, though. MORE >>

Today's guest blogger is Jeff Molander. For years now, there's been a steady drum beat coming from content marketing experts who say producing engaging content on LinkedIn, Facebook, YouTube and other social media is the key to success. But in reality even the most engaging blogs, videos and other forms of online publication fail to produce leads and sales. The ugly truth is, for many of us, engaging customers creates profitless prosperity—impressive marketing statistics that don’t ultimately, directly help generate leads and sales. It does. MORE >>

Linkedin and Twitter integrate. Technorati release their state of the blogosphere - shows that most bloggers are just hobbiest and number one use of Twitter is to promote blogs. YouTube is routinely serving more than a billion video views per day. FTC Cracks Down on Blogger Payola, Celebrity Tweets. Microsoft announces Looking Glass to let marketers look into a real-time social stream aggregating feeds from Twitter, Facebook, Youtube, Flickr, and will connect with CRM’s and more. LinkedIn to Launch Pay for Whitepaper Downloads. Big M&A Month-. MORE >>

Marketers have questions, this post has answers: 87 vital social media and online marketing statistics covering everything from how executives and large companies are using social media for marketing, customer service and recruiting to fresh stats on the leading social media platforms to search, email, content and mobile marketing trends. and LinkedIn is the “oldest” network, with 79% of users age 35 and older. 91% of experienced social marketers see improved website traffic due to social media and 79% are generating more quality leads. LinkedIn Statistics. MORE >>

As a social media tool that is called the “YouTube of slide presentations&# , doesn’t this sound like something you need to add to your B2B social media strategy? For example, bloggers can easily embed a presentation in a post to support their content. LinkedIn has a SlideShare app (go to [link] ) which allows you to automatically showcase your presentations in your LinkedIn profile. SlideShare and Lead Generation. With the lead gen feature, leads are captured by adding a form to your slide presentations. What is SlideShare? MORE >>