Convince & Convert

FEBRUARY 26, 2014

Bloggers are a fantastic springboard for such a strategy because they are easiest to search for contextually and granularly as opposed to searching for influencers on other channels. Bloggers also tend to be active on a plethora of channels since they. » social media case studies' Read the whole entry. »

Multi-Channel 152

Multi-Channel Blogger Advertising Channels Case Study 152

Biznology

MARCH 20, 2018

Today is one of those best-of Chris Abraham’s blog posts on blogger outreach, long tail blogger outreach, influencer marketing , and micro-influencer marketing. The state of the blogger outreach union ten years on. The state of the blogger outreach union ten years on.

Long Tail Marketing 199

Long Tail Marketing Blogger Outreach Paid Content 199

Convince & Convert

JANUARY 29, 2014

Yesterday, I discussed the power of blogger outreach and how Char-Broil does an exemplary job with mutually beneficial connections. In order to achieve and implement these crucial relationships like Char-Broil does, it’s important to understand exactly what makes for a successful relationship with the bloggers who move your brand forward.

Blogger 143

Blogger Outreach Case Study Case Studies 143

Convince & Convert

JANUARY 28, 2014

A few months ago I was struck by the number of posts floating around that discuss digital marketing “fails,” and blogger outreach gone bad—so many posts that just focused on what not to do. I interviewed bloggers who had phenomenal experiences with PR pros and compiled this post. Finding the Right Bloggers. So I created one.

Blogger 151

Blogger Outreach Case Study Case Studies 151

Optinmonster

FEBRUARY 21, 2024

In this guide, we’ll share 25 proven strategies (with 7 case studies) to teach you how to increase blog traffic by 1064%. Case Study #1: How We Grew OptinMonster Blog to 600k+ Monthly Visits The blog traffic strategy we are about to share with you is simple. Do you want to learn how to increase blog traffic?

Paid Content 73

Paid Content Traffic Webinar Metrics Marketing & Strategy 73

Convince & Convert

SEPTEMBER 18, 2014

Featuring happy birthday wishes from the Burt’s Bees community read by company founder Burt “live and in the beard,” the Beeday event offers a good example of how to celebrate milestones with your social media community. The Beeday celebration was launched on September 8 th with a dedicated microsite, plus promoted Facebook posts and tweets.

Social Media 140

Social Media Communities Microsite Case Study 140

Paul Gillin

JULY 15, 2011

In Why Brands Should Love Public Complaints , I make the case that your critics can be your strongest allies. Good Riddance to the Corporate Case Study. In this post I rant just a bit about corporate case studies, those pervasive and largely useless vessels of happy talk that no one really believes.

Case Studies 50

Case Studies Case Study Studies BtoB 50

B2B Marketing Traction

APRIL 14, 2011

I helped the client with some messaging to bloggers who might cover their product and the show. With traditional marketing, there’s not a lot you can do with just three weeks before a show. But, as a Certified Inbound Marketing Professional, I knew that certain online marketing tactics had a chance.

Case Study 100

Case Study Case Studies Linkedin Studies 100

Webbiquity

APRIL 18, 2024

This means sending emails, posting on social media, and even sorting through leads can be done automatically (though a human should still be monitoring the output). Image credit: S2W Media Automating lead scoring involves assigning numerical values to leads based on their actions and engagement level.

Marketing Automation Services 159

Marketing Automation Services Ideal Customer Profiles Efficiency Marketing Automation 159

Marketing Insider Group

AUGUST 7, 2023

I invite you to read and follow these amazing bloggers and if I missed your blog or someone you know, please let me know! Case Studies and Success Stories I’ve always believed that learning from others is one of the most powerful ways to grow. And that’s why I love case studies and success stories.

B2B Marketing 138

B2B Marketing Paid Search Agency Marketing Agencies 2 B2B Thought Leadership 138

Biznology

JULY 10, 2013

Yesterday’s Biznology® Webinar with Chris Abraham was all about blogger outreach and online engagement. Have you spent all this time and money building the perfect social media and content marketing campaign and now feel all dressed up with nowhere to go? Chris Abraham goes through a real case study for Mizuno Running.

Blogger 80

Blogger Outreach PR Public Relations 80

Online Marketing Institute

NOVEMBER 8, 2010

Communications Conversations Conversations about digital PR strategy Home About Arik Work With Me Around The Web Speaking Contact Subscribe From The Blog 3 B2B social media case studies and why they work Posted by arikhanson on 17. There’s no shortage of social media case study posts online these days.

Case Studies 40

Case Studies Case Study Social Media Studies 40

Convince & Convert

AUGUST 17, 2014

Social media and PR bloggers have been talking about this topic for years, yet I don’t see pitches getting much better. » Social Media Case Studies influencer marketing influencer outreach influencer pitch PR PR 2.0 Today, I want to focus on one specific part of that session: how to pitch influencers.

PR 159

PR Public Relations Case Study Case Studies 159

Convince & Convert

MAY 28, 2014

The following brands don’t follow the philosophy that “everyone wears clothes” or “everyone eats” or other such things brands tell themselves to mass email bloggers. Char-Broil has a group of “All-Stars” who are bloggers who write about grilling and they work with them on an ongoing basis and maintain really close communication.

Word of Mouth 156

Word of Mouth Blogger Case Study Case Studies 156

Marketing Insider Group

SEPTEMBER 29, 2020

The blog, aimed at Millennials, includes case studies of people who have paid off their debt, tips for achieving savings goals, and info on how to stick to a budget. Four Seasons cleverly invites some of the world’s top travel and lifestyle bloggers to contribute to its content.

Paid Search Agency 362

Paid Search Agency Work Management Marketing Management Examples 362

Convince & Convert

APRIL 22, 2014

Unclaimed Baggage found a new way to engage bloggers and grow their brand, while earning their place as our outreach marketing example of the month. Let’s dive in and see how they worked with bloggers. They decided that retail and family oriented bloggers located in Alabama were the perfect fit.

Outreach 156

Outreach Blogger Brand Identity Branding 156

Sprout Social

JANUARY 27, 2020

In our internet-driven world, using social media to promote your brand is not just a good idea, it’s essential. For internet and software companies with products and services they’re proud of, social media provides a platform to reach new customers, show off those products and establish your share of voice in the industry. .

Social Media 105

Social Media Stats Software Social Marketing 105

Sprout Social

FEBRUARY 15, 2022

Do you have what it takes to be a social media consultant? Let’s break down ways to become a successful social media consultant and how to get started. What do social media consultants do? Social media consultants are individuals or agencies who work with clients to improve upon, optimize and grow their social media presence.

Social Media 106

Social Media Consulting Media Work Management 106

Scoop.it

OCTOBER 27, 2022

Content creation means creating and publishing new content on your blog, social media, or website for your own specific purposes. That’s because content curation focuses on sharing valuable content from other sources on your blog, website, or social media. Collect and publish hot of the press case studies on your blog.

Curation 86

Curation Work Management Marketing Management Service 86

KoMarketing Associates

MARCH 7, 2013

It’s no secret that social media is an important channel of digital marketing. For B2B marketers, there are endless opportunities for leveraging social media platforms and strategies. Twitter in particular proved to be the strongest performing platform for generating leads through social media. Twitter is one solution.

Social Media 120

Social Media Ideal Customer Profiles Twitter Profiling 120

KoMarketing Associates

APRIL 2, 2015

This is often a common problem for many bloggers and marketers in almost every industry. If you don’t sell on or have an e-commerce that you can pull testimonials from, consider reaching out to some of your loyal customers and offer links to their websites or social media profiles in exchange for a review. Case Studies.

Traffic 120

Traffic B2B Case Studies Case Study 120

Huptech Web

DECEMBER 2, 2022

From product reviews on the brand’s websites to posts on social media platforms, UGC can take many forms and generate meaningful customer interest even without direct involvement from the brand. A study by Merkley and Partners reveals that approximately 93% of customers value user-generated content when purchasing. Social Media.

User-Generated Content 52

User-Generated Content Generation Brand Identity Branding 52

Scoop.it

MARCH 1, 2022

However, during the COVID-19 crisis, it seems it’s more important than ever to earn customers’ trust with reviews, unboxing videos, and social media takeovers for your marketing campaign. . 1 Social Media Content. One of the first places your potential customers will search for your brand online is certainly social media.

User-Generated Content 76

User-Generated Content Marketing & Strategy Marketing Strategy Generation 76

ClickDimensions

JUNE 3, 2019

Case studies. An oldie, but a goodie, case studies are an effective way to incorporate your customers into your marketing content. While case studies can take many different forms, be sure that you explore a customer’s story from start to finish. Here are five ideas to get you started: 1. Guest blogs.

Features 66

Features Ideal Customer Profiles Case Study Case Studies 66

SmartBug Media

AUGUST 8, 2019

However, before beginning any press outreach, an excellent starting point for your media relations strategy is creating the right digital collateral packaged in the form of an electronic press kit. Your press kit should contain all of the content a reporter, producer, or blogger might need to tell your brand story within their coverage area.

Press 85

Press Digital Asset Management PR Case Studies 85

ClearVoice

JUNE 7, 2021

It’s not even the same as writing static copy for a website or email marketing sequence or posts for a social media audience. Whether you’re writing for your first blog or are an experienced blogger, you also need to focus on the quality and style of your blog writing. Writing for a blog isn’t the same as other types of writing.

Tips 105

Tips Blogger Thought Leadership Guidelines 105

BuzzSumo

MAY 9, 2019

Digging into the “Content Analysis” report has uncovered the top 5 content types that tend to perform best for us: Original research Thought leadership Non-generic roundups Case studies Original concepts. Particularly, we partnered with BuzzSumo to create an original research study on the top 100 content marketers in the industry.

Thought Leadership 111

Thought Leadership Case Studies Case Study Top of Funnel 111

Convince & Convert

JULY 11, 2011

Here’s an example of strategic social media in action for our client, SunButter. It was a logical next step to create a social media strategy that turned these fans into SunButter advocates. Blog posts range from recipes, to guest posts from our favorite peanut allergy bloggers, to ideas for “royal snacks” for the royal wedding.

Social Media 139

Social Media Media Blogger Loyalty 139

Hinge Marketing

MAY 28, 2014

On the other hand, PR focuses on awareness, building relationships with stakeholders, and having a presence in social media and in the traditional press. Corporate bloggers have a marketing agenda, for example. However, corporate bloggers won’t blog about their company problems the same way a journalist would.

PR 48

PR Blogger Top of Funnel Planning 48

Convince & Convert

MAY 5, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Crowdsourcing: Beyond the Basics Tying Together Social Media and Corporate Social Responsibility Is Twitter for Business Even Worth the Trouble?

Social Media 125

Social Media Advertising Agencies Paid Search Agency Media 125

SendX

MAY 30, 2019

In that case study, Laura’s email campaign to new subscribers generates over $2,000 in sales on average, on autopilot. Albeit, in this case, you want to craft your email series to drive word of mouth marketing for your business. And email is 40 times more effective for campaigns than social media fronts like Facebook or Twitter.

Word of Mouth 157

Word of Mouth Email Campaigns Campaigns Generation 157

Convince & Convert

MAY 19, 2016

Blogging also gives you exposure on social media sites, which dramatically broadens your audience. here is a blog post from the Roojoom team that attracted considerable attention: Managing the Content Pipeline with the Right Dose of Guest Bloggers. Feature Study. Not to toot our own horns—but we will!

Top of Funnel 94

Top of Funnel Webinar Metrics Marketing Funnels Content 94

ClearVoice

SEPTEMBER 8, 2021

Pinterest is the social media platform that’s less about others and more about you! Unlike most social media platforms, Pinterest enables creators to ensure links include content, are up-to-date, and remain accurate for the content within the Pin. Brand-building Pinterest case study. That’s right!

Traffic 105

Traffic Ad Building Brand Identity Branding 105

Hubspot

JANUARY 26, 2023

Plus, finding and connecting with your target audience is easy with social media. The Benefits of Digital Entrepreneurship How To Become a Digital Entrepreneur Digital Entrepreneurship Examples Digital businesses include ecommerce companies, blogs, social media influencer accounts, software solution development, and marketing firms.

Work Management 66

Work Management eCommerce Paid Search Agency Marketing Management 66

markempa

DECEMBER 30, 2008

When I started, there wasn’t a business case on the ROI of blogging, nor was there a lot written on B2B lead generation. Still not convinced that you should delve into social media? Maybe you think there’s no way to measure social media’s success. MarketingSherpa Members can view the case study at length. 

Lead Generation 120

Lead Generation Social Media Generation Webinar Metrics 120

Optinmonster

JULY 10, 2020

Let’s take a quick look at 12 cases of our customers who saw massive success using OptinMonster. Adam Enfroy is a professional entrepreneur and blogger. Bulkly is a social media tool for Buffer. We’ve just listed 12 specific cases where OptinMonster helped companies get more conversions and boost their sales.

Case Studies 88

Case Studies Case Study Work Management Studies 88

Optinmonster

FEBRUARY 6, 2023

In most cases, the same digital file can be sold over and over. Digital Media Podcasts, video content, stock photography, audiobooks, and other digital media can be sold or licensed. 42 Best Digital Product Ideas and Examples Digital Product Ideas for Bloggers 1. This keeps your profit margins high.

Examples 91

Examples Product Work Management Marketing Management 91