Sana Commerce

MARCH 13, 2024

NEW YORK, New York – February 29, 2024 – Sana Commerce , a ready-to-use commerce platform engineered for B2B, announced today that ninety-five percent of Sana customers on Gartner® Peer Insights would recommend Sana Commerce for digital commerce as of February 2024. 49 Ratings) out of 5 as of February 2024. and/or its affiliates in the U.S.

Gartner 52

Gartner Peer-to-peer Customer Satisfaction Vendors 52

Marketing Insider Group

MARCH 9, 2023

If you work at a SaaS company, you might hit the content jackpot by turning customer usage data into an annual report that attracts media coverage and leads, for example, Zuora’s Subscription Economy Index or Marketing Insider Group’s blog post frequency research. It’s a beautiful thing when our employer is the data source.

Stats 274

Stats Advertising Agencies Paid Search Agency Work Management 274

Marketing Insider Group

DECEMBER 20, 2022

Content marketing ties into each area of lead generation because it not only provides your team with a landing page of resources to reference in emails and conversations with potential customers, but also offers a way for your audience to find you organically. The whole point of lead generation is to generate leads that close!

Lead Generation 219

Lead Generation ROI Demand Generation Agencies Lead Ranking 219

Navigate the Channel

NOVEMBER 28, 2023

One effective method that has gained significant popularity over the years is blogging. Whether you run a small startup or a well-established corporation, blogging can offer numerous benefits that can enhance your brand, engage your audience, and drive growth. Your potential customers might not even know you exist.

Lead Scoring 65

Lead Scoring Lead Ranking Thought Leadership Peer-to-peer 65

Vision Edge Marketing

NOVEMBER 2, 2021

Maintaining a commitment to innovation and launching a new product that results in high adoption takes a big investment and dedicated resources. Don’t see their peer group doing it or their peers are doing something different. Customer acquisition and retention often depend on new solutions. Why People Balk at Change.

Peer-to-peer 184

Peer-to-peer Work Management Marketing Management Planning 184

Marketing Insider Group

SEPTEMBER 25, 2020

Thought leadership content differs from standard blog content because it includes unique ideas and viewpoints that your audience can’t find anywhere else – it’s more than just information. They should help your clients, customers, or peers to overcome challenges they may be facing, or make their life better in some way.

Thought Leadership 200

Thought Leadership Peer-to-peer Effectiveness Marketing Agencies 2 200

Marketing Insider Group

JANUARY 24, 2022

The Ahrefs YouTube channel has become a go-to resource for SEO professionals. In addition, SaaS companies are always playing a long game with customer acquisition, looking to create content that continually demonstrates the value of their brand so customers keep them top-of-mind when it comes time to purchase new solutions. Quick Takeaways.

Paid Search Agency 314

Paid Search Agency Content Marketing Companies Case Study 314

Salesforce Marketing Cloud

AUGUST 17, 2022

We’ve got you covered with resources like Trailhead—Salesforce’s free online learning platform —and the Trailblazer Community , a network of millions of Trailblazers who help each other succeed. Having a mentor is an excellent resource at any stage of your career—for advice in your current role, new job opportunities, or career changes.

Peer-to-peer 98

Peer-to-peer Communities Consulting Digital Transformation 98

Hinge Marketing

MARCH 17, 2021

We know the benefits of frequent blogging: more online traffic, credibility building, differentiation, and conversions, to name a few. We know the benefits of frequent blogging: more online traffic, credibility building, differentiation, and conversions, to name a few. But what about guest blogging? What gave them the leg up?

SEO 124

SEO Marketing & Strategy Domain Peer-to-peer 124

Influitive

OCTOBER 11, 2015

Customer engagement really begins the moment a buyer spots a mention of your company on social media, or hears about your product from a peer in their industry. Engaged customers are more likely to spread positive word of mouth about your brand through blogs and social media, videos, case studies, speaking engagements and other activities.

Loyalty 279

Loyalty Peer-to-peer Ideal Customer Profiles Word of Mouth 279

Vision Edge Marketing

APRIL 4, 2023

Measuring impact enables more effective data-driven decisions about how to allocate resources and where to focus your efforts. Data analytics and insights are the keys to unlocking this potential. According to Octolis, many companies are investing 2-6% of their total expenses on data analytics, which includes tools, salaries, and services.

Lead Scoring 206

Lead Scoring Lead Ranking Allocation Analytics 206

Salesforce Marketing Cloud

DECEMBER 11, 2023

Peer-to-peer learning is a powerful tool for problem-solving and skill-building. As artificial intelligence (AI) reshapes the future of work, it’s never been more important to foster peer connections to ask questions, share knowledge, and glean best practices. At Salesforce, we understand the unique value of community.

Communities 59

Communities Peer-to-peer Marketing AI Lead Scoring 59

NetLine

MAY 25, 2022

Human Resources professionals have had quite the last few years, huh? What Do Human Resources Professionals Need From Their HRIS Software? HR pros and departments have leaned on human resources software (also known as HRIS [human resources information system]) to streamline their work and empower their colleagues for decades. .

Work Management 52

Work Management Marketing Management Resources Allocation 52

Parse.ly

APRIL 7, 2022

In fact, in our Content Matters 2022 Report where we surveyed over 800 content marketers, we found that video is the number one content type marketers want to do more of—if they only had the resources. Read on for a blueprint you can follow to start producing more vital video content marketing resources for your company.

Resources 52

Resources Video Marketing Planning Work Management 52

Scoop.it

FEBRUARY 22, 2024

We’re talking informational resources such as online courses, training videos, coaching programs — all that good stuff. An HCM system can play a crucial role here by centralizing learning content and enabling employees to access development resources, making it easy for people to advance their skills.

Work Management 78

Work Management Marketing Management Content Marketing Peer-to-peer 78

Litmus

MAY 26, 2023

As email marketing professionals, we recognize the importance of sharing our experiences and techniques with our peers. Fuel research for the resources you love Tell us about your email world, and we’ll bring the results to life in our upcoming 2023 State of ESPs report. I recall I spent a lot of time perusing Litmus Community.

Peer-to-peer 65

Peer-to-peer Research Service Communities 65

Salesforce Marketing Cloud

JANUARY 12, 2024

SMB leaders are experts at making the most of limited resources to draw in customers. Limited resources don’t have to mean scrapping plans — it’s all about adapting. Take stock and see how your business, and the potential for a new small business marketing strategy, stacks up with your peers.

Budget Programs 105

Budget Programs Small Business Marketing Work Management Marketing Budget 105

Marketing Insider Group

JANUARY 16, 2023

Measuring effectiveness: As marketing channels and tactics continue to grow, marketers may struggle to accurately measure the effectiveness of their campaigns and allocate their resources properly. Marketers who have limited time and resources to dedicate to professional development may be challenged. Quick Takeaways.

Allocation 187

Allocation Privacy Peer-to-peer Ethics 187

Trade Press Services

MAY 6, 2024

While digital programs can bring together global experts and peers, 95 percent of marketers say in-person events are vital to fostering real-life connections with target audiences. Choose the Right Shows Attending and exhibiting at trade shows require a significant investment of resources. The B2B trade show market was $10.2

Trade Show 101

Trade Show Marketing Management Planning B2B Thought Leadership 101

Act-On

SEPTEMBER 24, 2023

We have a Yahoo mail blog that has scored high-traffic keywords for almost a decade. She narrows potential options by visiting provider websites, reading third-party reviews, talking with peers, and possibly attending trade shows to check out solutions in person. However, when that doesn’t happen, it leaves you asking: What went wrong?

Top of Funnel 130

Top of Funnel Marketing Funnels Keywords Marketing Automation Services 130

TrustRadius Marketing

MARCH 11, 2022

Tech helps education in many ways, including utilizing: Digital Simulations And Models Online learning Improved communication Vast information resources Better assignments Self-paced learning More Fun Learning Online collaboration Improved education access. Long gone are the times of thumbing through an Encyclopedia. Technology can help.

Practices 140

Practices Peer-to-peer Budget Programs Work Management 140

Anteriad

MAY 3, 2023

In this blog, we’ll take a closer look at the strategies and tactics used by these Growth Mode marketers. Not only are they using intent data more than their peers, but the Growth Mode also say their use of intent data is expected to increase even further this year. So, what did these successful marketers do differently?

Peer-to-peer 60

Peer-to-peer Marketing Budget Work Management B2B Marketing 60

Seismic

JANUARY 18, 2024

Our “Shift into the New Year” series distills the top sessions into blog posts. Effective change management mitigates operational disruptions and aligns resources that empower end-users to understand and accept changes that impact their role and responsibilities. Before we dig in, let’s define change management.

Enterprise Management 114

Enterprise Management Work Management Marketing Management Practices 114

Ledger Bennett

DECEMBER 1, 2019

Flexibility Lack of flexibility and understanding of the right combination of in-house/agency/freelance resource needed at different times Connector. Resource and understanding Limited resource available for talent, and lack of understanding at board level of the needs and cost of an agile marketing team So what’s the solution?

Planning 52

Planning Resources Work Management Resource Management 52

Parse.ly

SEPTEMBER 19, 2019

So, how should you proceed to develop a marketing video strategy that achieves the results you want if you’re part of a lean team that already feels pressed for time, money, and resources? Read on for a simple blueprint you can follow to start producing more vital video content marketing resources for your company.

High Quality Lead 69

High Quality Lead Resources Video Marketing Planning 69

Sana Commerce

MAY 14, 2024

Content search In a B2B use case, a typical problem is figuring out where to host content like blogs, FAQ pages or news items. These types of resources are crucial to making the purchase decision. This feature lets these resources be found by typing terms into the search bar. What are search and discovery features?

Customer Satisfaction 52

Customer Satisfaction Peer-to-peer Keywords Loyalty 52

B2B Marketing Exchange

APRIL 10, 2024

Connect with peers, industry leaders, and solution providers, forging valuable relationships that can propel your career and business forward. Don’t miss this opportunity to access world-class education, networking, and resources at a fraction of the cost. In the meantime, feel free to reach out with any questions or inquiries.

Peer-to-peer 52

Peer-to-peer B2B Sales Class Network Marketing 52

Content4Demand

OCTOBER 27, 2020

E ven with B2B purchases, we now have one-click access to peer reviews and insights. And we’re hungry for them : W hen asked how their content consumption has changed over the past year, 39% of respondents to Demand Gen Report’s latest Content Preferences Survey said they get more content through social networks and peer recommendations.

Top of Funnel 85

Top of Funnel Communities Peer-to-peer B2B Thought Leadership 85

Influitive

AUGUST 3, 2015

With the wide array of technology options available, and the ability to easily get opinions from peers online, buyers have a lot of choice and information at their disposal. And they’re using this power to independently narrow down vendors long before they reach out to salespeople. The answer: social proof marketing.

Peer-to-peer 100

Peer-to-peer Marketing Report Buy Process 100

Salesforce Marketing Cloud

MAY 22, 2023

Top 12 reasons to build a career in the Salesforce ecosystem Developer resources There are so many opportunities out there today for software developers that it can feel a little overwhelming, especially if you’re just starting out. What can Salesforce offer me as a developer? How can you figure out what’s right for you?

Peer-to-peer 52

Peer-to-peer API Communities CRM 52

Sana Commerce

MARCH 12, 2024

Increased efficiency: Manual tasks are time-consuming and resource intensive. Managed TLS/SSL certificates Save your teams time and resources when you automate the web store’s security certificate renewals with Edge Cloud. Protect your B2B online store while delivering the speed and performance that your buyers need.

Privacy 52

Privacy Optimization Enterprise Management Peer-to-peer 52

Sprout Social

SEPTEMBER 18, 2023

In this blog, we’ll cover: How to budget for your marketing needs Optimizing your marketing budget: Best practices Marketing budget breakdown Sample marketing budget How to budget for your marketing needs To set a marketing budget, you will need to look at past records, do thorough market research and analyze your team’s needs.

Marketing Budget 124

Marketing Budget Marketing Budget Creation Paid Content Budget Programs 124

ClearVoice

JUNE 4, 2024

Six out of 10 — that’s the number of marketers who say their marketing budget is being scrutinized somewhat more or much more now compared to previous years. This comes as no surprise; any business leader worth their salt wants to know they’re investing in the smartest , most effective, and flexible marketing strategies available.

Marketing Budget 52

Marketing Budget Budget Programs Marketing Budget Creation Work Management 52

Litmus

FEBRUARY 3, 2023

Fuel research for the resources you love Tell us about your email world, and we’ll bring the results to life in our upcoming 2023 State of Email Workflows report. I learned what I could from the people I worked with, then turned my gaze outward and started devouring all the blog posts I could find.

Customer Surveys 85

Customer Surveys Email Marketing Peer-to-peer Planning 85

DealSignal

MAY 22, 2024

This blog is dedicated to mastering 3 tactics for CEO outreach success. CEOs must navigate complex market dynamics, anticipate industry trends, and adapt their strategies accordingly to maintain competitiveness and drive sustainable success.

Outreach 52

Outreach Allocation Peer-to-peer Marketing & Strategy 52

The Marketing Blender

FEBRUARY 27, 2024

Pivoting to digital marketing strategies provides a precision-focused and cost-effective alternative that can enhance global outreach and optimize resource allocation. The emphasis on a digital-first B2B manufacturing marketing strategy has become crystal-clear. Take Bison IP as an example.

Trade Show 52

Trade Show B2B Marketing Peer-to-peer Marketing Strategy 52

SalesIntel

MARCH 31, 2022

To end the month, we wanted to share three lessons from two women we admire, the Lead(HER)Ship Panel- Learning From Women Who’ve Made It recording, and additional resources provided by our wonderful participants the WiT Network. Below is a summary of their advice, bios, and links to additional resources to continue to support women.

Peer-to-peer 91

Peer-to-peer Lead Scoring Lead Ranking Enterprise Management 91