SocialPilot

FEBRUARY 9, 2024

Let’s head straight to our curated list of 36 digital marketing experts whom you need to follow right away to learn about brand new tricks, upcoming trends, innovations, and viral campaigns for your online marketing strategies. Stelzner He is the founder of the Social Media Examiner blog. Are you ready? Let’s begin!

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

The Lead Agency

APRIL 14, 2024

Take transcript snippets and write blogs around the topic. If they loved an episode about a particular topic, this is the episode that could be turned into a blog post. If you’re catching public transport, be honest: Do you read blogs or watch the videos that pop up in your feed? The repurposing possibilities are endless.

Work Management 62

Work Management Paid Content B2B Marketing Trends 62

Tony Zambito

DECEMBER 12, 2020

Once bustling communities adjacent to business parks are quiet. Cropping up ubiquitously on social media platforms such as LinkedIn, Twitter, and Facebook are articles about everything virtual and remote. There is a growing mental health crisis emerging from the viral fires of the COVID-19 pandemic. Some, maybe forever.

Business 252

Business Thought Leadership Statistics Budget Programs 252

Contently

SEPTEMBER 20, 2022

Social copying happens across all social platforms: Facebook, LinkedIn, Instagram, Twitter, TikTok, and the like. For example, Kylie Cosmetics went viral for all the wrong reasons for plagiarizing smaller cosmetic companies. Or you could re-share thought leadership on LinkedIn while adding your brand’s perspective.

Ethics 121

Ethics Social Media Trends Copyright 121

Heinz Marketing

OCTOBER 22, 2021

Ever wish you had a community of people with similar interests or facing similar challenges that you could learn from and bounce ideas or questions off of? You can search for relevant topics, or join specific communities to stay up to date on the latest posts. Facebook and LinkedIn also offer industry and topic specific groups.

Planning 119

Planning Work Management Marketing Management Marketing Automation Services 119

Exo B2B

NOVEMBER 28, 2023

It was while reading a post on Mark Schaefer’s blog that I got the idea to write this post on B2B content marketing and especially on the importance of creating content on YOUR website or blog and then using social networks to spread it further. A social network like LinkedIn isn’t a content platform.

Distribution 52

Distribution B2B Marketing Optimization Content Marketing 52

Webbiquity

AUGUST 18, 2020

GoBrunch features include breakout sessions with virtual room layout options, virtual networking and private meetings, event promotion and registration pages, ability for attendees to download presentations and documents, and a community feature to keep attendees posted about upcoming events. Pricing: free (!). Total reviews: 100.

Enterprise Management 363

Enterprise Management Work Management Marketing Management Webinar Metrics 363

Optinmonster

OCTOBER 31, 2023

In this blog, we’ll deep dive into the world of headlines, exploring their importance the key components of a compelling headline, and providing many headline examples across various niches. Every day, millions of articles, blog posts, videos, and social media updates are published, competing for the attention of online users.

Click Rate 97

Click Rate Examples Lead Ranking Work Management 97

Buffer

JANUARY 23, 2023

She attests much of her early growth to social media as her marble iPhone and Macbook cases went viral on Pinterest, Tumblr, and Instagram. YouTube is accomplishing two goals for Janet this year – bringing in sales and allowing her to build community with her customers.

Small Business Marketing 123

Small Business Marketing Social Media Media Marketing & Strategy 123

Lead Forensics

JANUARY 26, 2024

So too is Hotmail, who added a simple line to their emails “…get your free email at Hotmail” and saw their product go viral and quickly spread. Blogs and vlogs should form part of your strategy, along with an aggressive content marketing plan. What Areas Are Impacted By Growth Hacking? The amount being consumed every day is staggering.

Multivariate analysis 52

Multivariate analysis Marketing AI Viral Marketing B2B 52

SmartBug Media

MARCH 8, 2022

Our #LadyBugs (that’s the name we gave our own all-woman virtual community at SmartBug®) put this list together and we’re feeling more inspired than ever to do the best work we can for our clients, partners and co-workers. Connect with Ann on her LinkedIn Shoutout by SmartBug @Ali Wert. LinkedIn Trainer for individuals and businesses.

Advertising Agencies 98

Advertising Agencies Work Management Paid Search Agency Marketing Management 98

Sprout Social

JUNE 22, 2021

One of the fastest growing social media sites that’s beloved among Generation Z, TikTok is a video-first platform known for its viral and meme-like content. And even if your brand decides not to open a TikTok account, there are trends marketers can borrow from viral TikToks to use in other short-form video content.

Social Media 119

Social Media Stats Ideal Customer Profiles Media 119

Optinmonster

DECEMBER 21, 2023

The pre-launch campaign quickly went viral all over the world because of the high-octane drama built into it. Zapier recently did something similar in its blog when they were ready to launch new product functionalities. Notice how Zapier links to a sign-up page in the blog. You can also create viral articles or epic guides.

Campaigns 88

Campaigns Ad Building Planning Paid Search Agency 88

Envy

AUGUST 2, 2022

Look, we get it, as a B2B business it’s not your first priority, LinkedIn clearly comes first when it comes to your B2B inbound marketing. You never know, a 15 second TikTok challenge in your office could make you go viral! Take this viral video from Canva. Important note: This is also where not being verified comes into play.

Marketing Strategy 118

Marketing Strategy Marketing & Strategy Webinar Metrics Planning 118

Optinmonster

MAY 27, 2020

From recommending products in blog posts, coupon codes from influencer promos, or even simply sharing referral links between friends and family, affiliate marketing makes it easy to promote your business online, especially on social media. College-educated professionals account for the majority of LinkedIn users. Target Audience.

Social Media 130

Social Media Paid Content Social Marketing Advertising Agencies 130

The Effective Marketer

AUGUST 23, 2010

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking The Ghost Blogging Debate Done Right If there is a discussion that will never die is the Ghost Blogging debate. Blog at WordPress.com. Schaefer , another excellent blogger and marketer.

Work Management 100

Work Management Marketing Automation Services Marketing Budget Creation Marketing Budget 100

SocialPilot

JANUARY 21, 2024

They also engage their followers with regular Q&As, polls, and fun contests, encouraging user-generated content and fostering a vibrant online community. According to a study by Social Media Today , videos generate 1200% more shares than text and images combined, marking the importance of videos in viral marketing.

Social Media 92

Social Media Social Marketing Marketing & Strategy Marketing Strategy 92

Sprout Social

OCTOBER 25, 2022

Brand awareness creates a community that generates word of mouth buzz, ‘I love this product, and I know you will too.’ Your community knows what their friends and family like. Notice how Sprout’s blog posts are all coupled with these colorful illustrations instead of generic stock photos? No problem. Do hashtags work anymore?

Brand Identity 131

Brand Identity Branding Marketing & Strategy Eye-Tracking 131

Onalytica B2B

NOVEMBER 12, 2018

With this said, B2B buyers have a presence, are engaging with content and doing their research on platforms such as LinkedIn, Twitter, Facebook and blogs too (both prospective suppliers’ and influencers’ blogs). These platforms allow for marketers to target their content to the right organisations and job titles.

Top of Funnel 189

Top of Funnel B2B Thought Leadership B2B Thought Leadership 189

ClearVoice

MARCH 31, 2021

Social media updates for LinkedIn. March 2021 — LinkedIn celebrates International Women’s Day through e-learning. For International Women’s Day, LinkedIn unlocked numerous platform learning courses. January 2021 — LinkedIn launches Marketing Labs for its advertisers. Social media updates for Snapchat.

Social Media 132

Social Media Paid Content Media Advertising Agencies 132

ClearVoice

FEBRUARY 2, 2024

Your content —and brand — go viral. Going viral pays. It may not be a coincidence that Kraft Heinz (KHC), the parent company of Haynes Baked Beans, saw a 15 percent jump in its stock price as the ad went viral after its release in December 2013. They then created accordingly.

Creativity 52

Creativity Analytics Paid Content Marketing & Strategy 52

Lenny's Newsletter

SEPTEMBER 5, 2023

When joining communities, focus first on adding value to the community. We networked aggressively on LinkedIn with our alma mater networks etc. We asked our angel investors and combed their LinkedIn networks. So they were all cold through LinkedIn. That’s why they work. They shouldn’t owe us anything.

Ideal Customer Profiles 112

Ideal Customer Profiles CPO B2B Startups 112

Adobe Experience Cloud Blog

OCTOBER 1, 2012

by Jason Miller There are certain go-to experts when it comes to LinkedIn strategies for b2b marketing professionals and Neal Schaffer is always at the top of that list. Recently I caught up with Neal and he answered some of the top questions facing businesses who are looking to optimize their presence on LinkedIn.

Lead Generation 48

Lead Generation Linkedin Optimization Tips 48

Sprout Social

FEBRUARY 8, 2023

Whether you’re into knitting figures from your favorite TV shows or foraging for wild mushrooms, social media has a community for you. When lists of brands to watch and the majority of viral posts feature B2C brands, it’s easy to feel like your brand has nothing to say—but that couldn’t be further from the truth. Godspeed Spook.

Paid Search Agency 87

Paid Search Agency Advertising Agencies Social Media Classified Ads 87

Sprout Social

JANUARY 12, 2022

Gymshark, Threadless and Casper are shining examples of brands that flourished thanks to community-building and word of mouth. Blog posts , press mentions and earned media. This is probably the most straightforward way to start building a sense of community and driving conversations. Think about it. Instead, you encourage it.

Word of Mouth 137

Word of Mouth Paid Content Conversion Work Management 137

LeadSquared

DECEMBER 28, 2016

(Originally published on LinkedIn Pulse ). An amazing year comes to an end, with mobile numbers sky-rocketing, viral videos breaking the internet, organic reach nose-diving and content marketing becoming mainstream*. My Seven Secrets of Viral Video Marketing. Uphill And Against The wind. perfectpullquote]. One More Thing.

Video Marketing 52

Video Marketing Planning Viral Marketing Paid Search Agency 52

Kapost

JUNE 24, 2016

LEGO even pulls in expert builders to offer tips and building secrets to fans, and it also gives those fans the opportunity to share their own videos through its LEGO Click community platform. Everyone has to start somewhere—and I suggest you begin with a simple video blog. Lose the viral obsession. Don’t stop.

Video Marketing 87

Video Marketing Marketing Strategy Marketing & Strategy Content Marketing 87

Martech Advisor

SEPTEMBER 26, 2019

In their blog about video ads , Twitter acknowledged that: Mobile video consumption is at an all-time high. Short videos present a tremendous opportunity for B2B video marketing on Twitter and LinkedIn as they have a niche audience and less clutter. TikTok challenges have the potential of going viral.

Twitter 91

Twitter Trends Video Marketing Advertising Agencies 91

Buzz Marketing for Technology

NOVEMBER 9, 2011

I don’t care whether you own a community or your rent one from a provider like LinkedIn Groups – but a community is a great place to create a social experience with your customer. Find diehard fans on Twitter, Facebook and LinkedIn. Used LinkedIn recommendation ads to invite endorsements and engage target users.

Social Media 100

Social Media Media Paid Search Agency Word of Mouth 100

Industrial Marketing Today

APRIL 28, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website A Blogging Style to Call Your Own by Achinta Mitra on April 28, 2010 in Industrial Marketing Blog , Industrial Marketing Strategies , Social Media Marketing Creating a blog is not too difficult but building an active community around it is.

Web 2.0 60

Web 2.0 Privacy Policies Buying Cycle RSS 60

The Effective Marketer

JUNE 21, 2009

While corporate blogging, for instance, is a broad topic, the presentation focused on only certain aspects of corporate blogging, leaving a lot of stuff untold. From a corporate blogging perspective, I like that they brought up what I consider the two main issues in corporate blogging: Do you have the time?

Inbound Marketing 100

Inbound Marketing Training Planning Work Management 100

Hubspot

MAY 14, 2019

Buzz marketing is a viral marketing strategy that leverages refreshingly creative content, interactive events, and community influencers to generate word-of-mouth marketing and anticipation for the product or service the brand is about to launch. Buzz Marketing. Contextual Marketing. Guerrilla Marketing. Influencer Marketing.

Paid Content 101

Paid Content Advertising Agencies Paid Search Agency Word of Mouth 101

Hubspot

MARCH 10, 2011

Today LinkedIn launched a new news aggregation and curation service called LinkedIn Today. So the story here is not the technology, but the fact that this type of service is now available on LinkedIn, making it extremely relevant for B2B marketers. What does the launch of LinkedIn Today mean for marketers?

Linkedin 28

Linkedin Tips Paid Search Agency Digg 28

Chris Koch

MAY 21, 2010

See, what I think Twitter understands that Facebook and LinkedIn and all of the other permission-based networks don’t is that the key is in the interaction, not in the information. Viral vs. permission-based. It’s this viral relationship model of Twitter that wins in every privacy showdown between Facebook and its users.

Privacy 100

Privacy B2B Marketing Lead Ranking B2B 100

The Effective Marketer

FEBRUARY 22, 2011

The list is not all inclusive and depending on the focus of your blog you may have to search for that specific plugin elsewhere, but it seems there is an agreement that at minimum you need some kind of SEO and Analytics plugin, and if your blog has enough traffic, a cache plugin is justified. Blog at WordPress.com.

Planning 100

Planning Work Management Marketing Management Marketing Automation Services 100

Outgrow

DECEMBER 17, 2020

Since the virus went viral , marketers started looking for new ways to communicate with their audiences. As marketers, we were keen to know how the marketing community is adapting to the new normal. So, we did a fair bit of research and compiled this blog on Marketing Trends & Statistics Post COVID. So, let’s begin!

Statistics 98

Statistics Paid Content Trends Cost Per Click 98

Scoop.it

NOVEMBER 3, 2020

Everything you put out there—whether it’s a blog post on LinkedIn or a meme on Twitter—should be purposeful and completely on-brand. In his viral TED talk , Simon Sinek addresses the misguided approach many companies take when finding their purpose: “And by ‘why’ I don’t mean ‘to make a profit.’ Or in other words, your ‘why’.

Curation 70

Curation Ad Building Marketing Analytics Tools Peer-to-peer 70