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Dwell Time is the SEO Metric You Need to Track

Hubspot

When the results page loaded, I spent time clicking through the first page of websites to find what I was looking for. When I didn't find my answer, I clicked back to that results page to look at the next one. I didn't know it at the time, but I was actually contributing to a powerful metric — dwell time. What is dwell time?

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10 Benefits of Video Marketing: Why Use Video for Business

Vidyard

From brands, people prefer video content over emails, newsletters, social images, social videos, blog posts, and downloadable content (like PDFs), according to data from HubSpot. Known as dwell time, this is an important Google ranking factor, according to Backlinko. Bump Up Conversions. Give the People What They Want.

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10 Benefits of Video Marketing: Why Use Video for Business

Vidyard

Give the People What They Want From brands, people prefer video content over emails, newsletters, social images, social videos, blog posts, and downloadable content (like PDFs), according to data from HubSpot. Known as dwell time, this is an important Google ranking factor, according to Backlinko.

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How to Write a Call to Action People Actually Want to Click

ClearVoice

Everywhere you turn — blogs, emails, landing pages, social media posts, ads, videos, websites, ebooks — a shiny button or punchy one-liner calls to you like a siren from the digital sea. Buyers don’t want to click, because they don’t know what they’re getting into or they don’t have a reason to care. Button CTA : Read Blog.

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What is Content Optimization? 5 Tips on Writing for SEO

Brandpoint

Including a newsletter sign up or “contact us” call-to-action (CTA) in your highest performing organic content may help increase conversion rates. Also look at content that already has a high conversion rate. Clicks (how many people click on your content from a SERP).

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4 Challenges About Data Collected From Your Content

Atomic Reach

Conversion. Email opt in rates - Some businesses may want prospects to opt into their email list to receive offers or to get access to more content. Measuring email opt in rates can be a good way to measure success for landing pages and other types of content. Analytics data can help content marketers measure this activity.

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9 SEO-Friendly Content Writing Tips to Outrank Your Competition

SmartBug Media

This blog post will cover nine SEO-friendly content writing tips to improve rankings. When you publish any piece of content—whether it be a blog, webpage, or pillar page—it should clearly cover a specific topic in-depth, be well-written, and above all else, provide value to the reader. percent of queries have one. Update Old Content.

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