Only B2B

OCTOBER 18, 2023

In the ever-evolving digital landscape, the power of video content cannot be overstated. With the rise of platforms like YouTube, Vimeo, and social media giants, videos have become a pivotal tool for communication, engagement, and marketing. However, in this vast sea of videos, standing out is a challenge.

Video Marketing 62

Video Marketing Content Click Rate Lead Scoring 62

Valasys

JULY 31, 2023

Introduction In the era of information overload, businesses need to deliver timely and relevant content to their audiences to stay ahead in the market. With automated content generation and distribution, businesses can maintain a consistent online presence, engage their target audience, and nurture customer relationships effectively.

Marketing Automation Services 98

Marketing Automation Services Automation Budget Programs Tools 98

SocialPilot

FEBRUARY 6, 2024

A complete list of Influencer marketing statistics, from engagement rates to industry benchmarks to growth trends; this blog has almost everything that you would need to make an informed decision. According to Marketing Dive, businesses receive an average of $5.78 USD for every dollar spent on influencer marketing. 2% 1% Facebook 2% 1.5%

Statistics 99

Statistics Advertising Agencies Paid Search Agency Allocation 99

Heinz Marketing

MAY 22, 2023

By Cameron Katoozi , Marketing Consultant at Heinz Marketing In today’s fast-paced digital landscape, video marketing has emerged as a dynamic and engaging medium for businesses to connect with their target audience as opposed to traditional methods. The main objective is to drive immediate sales and create brand loyalty.

B2B Marketing 104

B2B Marketing Video Marketing B2B Thought Leadership B2B 104

Webbiquity

NOVEMBER 10, 2020

But two key points to note: Except for the simplest, lowest-cost purchases, buyers are part of a collaborative decision-making group, which often includes more senior workers as well. The way B2B technology buyers conduct research make buying decisions is changing. as opposed to products. B2B Buyers Are Getting Younger.

Enterprise Management 297

Enterprise Management Sales Management Work Management Marketing Management 297

Marketing Insider Group

MAY 12, 2020

In the past, you might have been able to get real ROI from lazily publishing 500-word articles on your blog week after week, but it’s not enough anymore. There’s been a growing concern among many businesses, brands, and marketing professionals lately that content no longer provides the value that it once did.

eCommerce 246

eCommerce Advertising Agencies Paid Search Agency Content Marketing 246

nDash

JANUARY 13, 2022

When looking at 2020’s Marketing Technology Landscape Supergraphic , we can see over 8,000 solutions broken down into six categories , including advertising and promotion, content and experience, and more. Video Marketing: IBM, Vimeo, and Bent Pixels. Team collaboration and management. SEO: Ahrefs, HubSpot, and Semrush.

Resource Management 95

Resource Management Marketing Automation Services Work Management Marketing Management 95

Sprout Social

NOVEMBER 8, 2021

Throughout this article, we’ll do a deeper dive into what Instagram Stories Highlights are and how they work, as well as how you can use this feature for your business. The more complicated part is determining what each of your Highlight categories should actually be. This is where your Instagram Stories Highlights come in.

Effectiveness 138

Effectiveness Ideal Customer Profiles Profiling Paid Search Agency 138

Outgrow

NOVEMBER 30, 2022

How to Develop and Launch a Successful Video Marketing Strategy. Building a robust video marketing strategy is a powerful way for businesses to engage their audience through visual storytelling. But don’t take our word for it— 69% of businesses increased their video marketing budget. . What Is Video Marketing?

Marketing Budget 138

Marketing Budget Video Marketing Marketing Strategy Marketing & Strategy 138

Vidyard

SEPTEMBER 27, 2022

Because there are endless strategies to achieve this, I’ve narrowed them down to the four most important sales enablement best practices—content curation, partnerships, early collaboration, and continuous improvement. Your New Favorite Sales Enablement Tool Record and send video messages to help enable your sales team.

Top of Funnel 109

Top of Funnel Practices Curation Best Practices 109

Optinmonster

AUGUST 23, 2023

Whether you’re a seasoned marketer or a business owner looking to dive into the world of content, understanding the latest trends and numbers is crucial. A significant portion of content falls into the average category, indicating room for optimization. Articles with at least one video generate 70% more organic traffic.

Statistics 76

Statistics Content Marketing Marketing Analytics Tools Lead Scoring 76

Sprout Social

SEPTEMBER 18, 2023

In this blog, we’ll cover: How to budget for your marketing needs Optimizing your marketing budget: Best practices Marketing budget breakdown Sample marketing budget How to budget for your marketing needs To set a marketing budget, you will need to look at past records, do thorough market research and analyze your team’s needs.

Marketing Budget 132

Marketing Budget Marketing Budget Creation Paid Content Budget Programs 132

SocialPilot

JANUARY 15, 2024

Video is the new king of content. With 93% of marketers using video marketing in their overall marketing strategy, the share of video in the marketing pie has increased manifold over the past few years. Besides, the focus of social media companies on releasing video content tools has also strengthened this trend.

Statistics 84

Statistics Video Marketing Work Management Paid Search Agency 84

Heinz Marketing

FEBRUARY 18, 2023

By Sheena McKinney , Business Operations and Marketing Assistant at Heinz Marketing In any category of apps, there are just so darn many to choose from. It’s a new kind of video editor that’s as easy as a doc. With a friendly interface and AI magic coming out its ears, it powers videos, podcasts, and businesses.

Comparison 52

Comparison Impressions Webinar Metrics Video Marketing 52

Scoop.it

APRIL 13, 2023

720.000 video hours go to YouTube daily, and users consume 1 billion hours of video every day. billion active users, and 68% watch a video to help them make a purchase decision. YouTube ads receive viewer attention 84% of the time, and users are three times more likely to watch a video tutorial or guide than to read it.

Youtube 101

Youtube Optimization Top of Funnel Marketing & Strategy 101

Martech

SEPTEMBER 26, 2022

The 5 categories of fintech. The five primary fintech categories are: Digital payments. This category includes mobile POS payments, digital remittances and digital commerce (usually called e-commerce). This category includes mobile POS payments, digital remittances and digital commerce (usually called e-commerce).

Work Management 108

Work Management Marketing & Strategy Marketing Strategy Practices 108

SocialPilot

JANUARY 26, 2024

Modify the prompts according to you, and add your own guidelines to make sure the social media posts created align with your business. Include a relatable story and a high-quality image or video of the customer using the product.” ” “Suggest a YouTube video title for our upcoming tutorial video on [Topic].

Examples 78

Examples ROI Planning Work Management 78

Webbiquity

NOVEMBER 12, 2018

With thousands of tools on the market across dozens of categories, it’s challenging to identify the most important types of tools to invest in, choose the best tools for your needs within those categories, and integrate all the tools in martech stack (or more accurately, your martech matrix ) to make all the pieces work together.

Buy 203

Buy Work Management Marketing Automation Services Marketing Management 203

Choozle

MARCH 15, 2024

With such substantial investment flowing into this channel and a growing demand for first-party data, it’s clear that many other businesses will seek to capitalize on the opportunities presented by retail media. In this blog, we’ll outline what retail media is and how you can capitalize on this advertising opportunity.

Advertising Agencies 62

Advertising Agencies Advertisements Advertising Media 62

CoSchedule

JANUARY 27, 2023

Definition & Overview Social Media Marketing Using social media platforms to build an audience for your business, promote your brand, engage with customers, and grow your business. Consistency allows you to set your audience’s expectations and position yourself as an approachable and trustworthy business.

Social Media 126

Social Media Social Marketing Examples Planning 126

TrustRadius Marketing

APRIL 8, 2020

If you need a video meeting app for large conferences, you most likely either manage a large client-facing team or work with a remote workforce. Even web conferencing platforms with premium packages sometimes have additional charges for supplementary features like video recording or dial-in options.

Enterprise Management 116

Enterprise Management Work Management Skype Video Marketing 116

Hubspot

JANUARY 30, 2020

Blogs are all about you — what you want to write about, create, and share with the world. You've probably come to this post because you know you want to start a blog, but have no idea what you want to write about, or how your blog can stand out against the millions of others published on the internet. Image Source. Image Source.

Amazon 99

Amazon B2B Thought Leadership Youtube Lead Ranking 99

ClearVoice

JULY 15, 2022

They also adopted the online shopping and content consumption habits of younger generations, making them prime targets for businesses in food, fashion, health, and even luxury niches. Apart from their buying power and share of the world population, below are three additional reasons businesses should market to Baby Boomers.

Planning 118

Planning Content Marketing & Strategy Youtube 118

ClearVoice

JANUARY 26, 2024

So whether you’re here because you’re a content person looking to enhance your business case for more content dollars or because a content person wants you to understand their perspective on why content is (still) queen, you’ve come to the right place. Let’s start with the business brass tacks. Here we go!

Paid Content 92

Paid Content Top of Funnel Work Management Marketing Management 92

Heinz Marketing

MAY 22, 2023

By Cameron Katoozi , Marketing Consultant at Heinz Marketing In today’s fast-paced digital landscape, video marketing has emerged as a dynamic and engaging medium for businesses to connect with their target audience as opposed to traditional methods. The main objective is to drive immediate sales and create brand loyalty.

B2B Marketing 52

B2B Marketing Video Marketing B2B Thought Leadership B2B 52

ClearVoice

DECEMBER 27, 2021

From personalized content to video and virtual reality, here’s an aggregate list of 2021 content marketing trends and brands that latched on to the emerging trends with success. Video marketing. Need some examples of some short-and-sweet brand videos that have been consumed by millions of viewers? Audio content. Mtn Dew : “ ?The

Marketing AI 98

Marketing AI Content Marketing Planning Aggregators 98

Conductor

APRIL 15, 2021

Here is a quick step-by-step guide: Step 1: Create a list of keywords relevant to your business. Is a YouTube video ranking over a blog post? Step 2: Collaborate on ideas. An amazing content strategy is all for naught if your audience can’t find the content your brand is producing.

SEO 111

SEO Marketing & Strategy Content SERP 111

Webbiquity

SEPTEMBER 29, 2020

Activity in the virtual events space has exploded this year, as businesses across industries have reallocated 67% of budget dollars originally intended for live events this year to online conferences, meetings, and expos. 2) Business and lead generation. Not surprisingly, virtual event technology vendors have responded. The Company.

Marketing Automation Services 136

Marketing Automation Services Budget Programs Eloqua Sales Qualified Leads 136

Salesforce Marketing Cloud

JUNE 14, 2022

The new release from CRM Analytics (formerly known as Tableau CRM) will allow you to seamlessly access, collaborate, and share insights from anywhere. Today’s businesses are resting on massive amounts of data, the majority of which is unstructured. You can uncheck clusters to filter them into other categories.

CRM 98

CRM Analytics Aggregators Keywords 98

SocialPilot

JANUARY 21, 2024

I recently collaborated with the truly remarkable Luke Shalom, who is an micro-influencer with over 49K followers. For businesses operating within the same niche, such influencers act as a great bridge to connect them with their ideal audience. I experienced something similar when Luke’s collaboration post was released.

Social Media 96

Social Media Media Paid Search Agency Marketing Budget Creation 96

Marketing Insider Group

MAY 22, 2023

If we weren’t testing out the best ChatGPT prompts for digital marketing, could we really call ourselves digital marketing experts in 2023? With a good bit of trial and error, we’re pretty sure we’ve mastered the language model and its preferences. Give context. Clearly define your task and goal. What do you want ChatGPT to do?

Paid Search Agency 65

Paid Search Agency Work Management Marketing Management Webinar Metrics 65

Hubspot

MAY 26, 2023

In this blog post, we've compiled a list of real estate prospecting tips to help you grow your real estate business proactively. Prospecting should be a fundamental part of your business strategy as a real estate professional. Use video to your advantage. Define your target market. Attend networking events.

Marketing Prospects 54

Marketing Prospects Work Management Marketing Management Advertising Agencies 54

Sprout Social

JANUARY 10, 2017

Video marketing has exploded tremendously over the past few years. It’s easier than ever to create high-quality videos and quickly upload them to YouTube using just your iPhone. But simply creating videos doesn’t necessarily guarantee anyone is going to watch them. Take a look at the titles for your current videos.

Youtube 110

Youtube Paid Content Promotion Advertising Channels 110

ClearVoice

FEBRUARY 12, 2023

So, it’s no surprise that many businesses turn to content service agencies for their content needs. ClearVoice Company overview ClearVoice was launched in 2014 by Joe Griffin and Jay Swansson, and whose primary objective is to provide a new way for businesses and creatives to collaborate.

Paid Search Agency 52

Paid Search Agency Work Management Ideal Customer Profiles Marketing Management 52

Brightedge

JUNE 3, 2020

Digital marketers at B2B tech companies are vital to the success of their business right now. Producing high-value, editorial content and offering a gateway for other businesses is likely to assist in continuing traffic to your site. Data Center and IT Networking are both rebounding, while IT Security and Collaboration are stabilizing.

Research 80

Research SEO B2B Long Tail Marketing 80

Vision Edge Marketing

SEPTEMBER 20, 2018

Here’s a bit of advice: Our experience has proven that a collaborative Marketing planning session is an essential step in this process. As we’ve stated many times, it’s critical to align Marketing to business outcomes and to establish clearly how Marketing is expected to support these outcomes. Don’t forget the competition.

Planning 180

Planning Marketing Plans Organization Paid Search Agency 180

Vidyard

MAY 5, 2017

You got the necessary approvals, budget, and executive buy-in to start with video marketing for your brand. Video is going to be the game-changing tactic you use to capture the attention of your target audience, become more visible in search, and convert prospects throughout the funnel. You’re on the video bus.

Planning 160

Planning Video Marketing Marketing Strategy Marketing & Strategy 160