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How Nidhi Razdan Could’ve Saved Herself from the Phishing Attacks

SendX

The recent case of a phishing attack on Nidhi Razdan is an eye-opener! She recently disclosed on Twitter that she has been a victim of a sophisticated phishing attack. With the benefit of hindsight that we all have now, let's educate ourselves on how to not be a victim of phishing attacks. We too can fall into such traps.

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What is CASL (Canadian anti-spam law)?

SendX

Due to spam being a severe economic and social burden in Canada and throughout the world, many organizations are finding it necessary to use spam control technologies. Unsolicited email and unsolicited text messages and software can all be considered forms of spam. Less spam emails are being sent to Canadians today.

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Adapting to Change: Navigating Google and Yahoo’s Latest Spam Policies for Effective Marketing and Sales Outreach

DealSignal

Recent Google and Yahoo spam ban demand the immediate attention of marketers and sales professionals. Navigating the regulations imposed by major internet entities can present formidable challenges, yet it remains an imperative task. of your emails are reported as spam, you could face penalties or restrictions.

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Optimize your Email Deliverability: Technology

Heinz Marketing

By Lisa Heay , Director of Business Operations at Heinz Marketing In this blog series, I’m tackling email deliverability broken up into three areas—your audience, content, and the tech stuff. Sender Policy Framework (SPF) defines who can send email from your domain, while DomainKeys Identified Mail (DKIM) identifies an authorized ESP.

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This Month in Email: A Recap of Email Marketing in March 2023

Litmus

We make art, not SPAM! Google Bard is already writing phishing emails. AI is best suited for blog title brainstorming, email engagement , and content outlines, according to a new study. Got more emails than you can shake a stick at? AI can help with that. Psst, security friends. You seen this?

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How to Audit your Email Campaigns for Better Results

Webbiquity

An audit can be done internally by a company, or externally as an independent examination conducted by a third-party. Keep away from words like “free” or “Act now” to avoid spam filters. But you can also use some creativity with this; think about whether you can want to use a generic inbox (e.g.,

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(Re)Focusing Your Demand Marketing Plan Amid the Coronavirus Outbreak

ANNUITAS

Replacing this Engagement Channel will be tricky, but ANNUITAS has several recommendations based on our demand marketing experience – and a review of our aggregated client data across multiple programs – that can help fill the gap. I’d also note that chat and chatbots can be part of this mix, but shouldn’t be ‘in-your-face’.