Hubspot

MAY 7, 2012

Visual content has taken 2012 by storm, and leading the pack is the much beloved (and sometimes bemoaned) infographic. What on earth is an infographic, you ask? You know what infographics are! What has 2012 delivered marketers in the way of awesome infographics? Seriously Awesome 2012 Marketing Infographics.

Best Practices 28

Best Practices Hubspot Mobile Marketing Social Networks 28

Hubspot

MARCH 3, 2015

Despite the spattering of headlines that have popped up over the past couple years proclaiming "infographics are dead," infographics are, in fact, alive and well. A 2014 study shows that the use of infographics among B2B marketers increased 9% from 2013 to 2014: from 43% adoption to 52% adoption. That''s right!

Template 28

Template Budget Programs Banners Display 28

Hubspot

SEPTEMBER 6, 2011

Despite the common misconception that email is losing its competitive edge with the emergence and popularity of social media marketing , it's still very much alive and kicking. So just how impactful is email marketing , and how has it grown over the years? Strong Signals by the e-Dialog Centre for Digital Marketing Excellence.

Email Marketing 28

Email Marketing Top of Funnel Digital Marketing Funnels Marketing Funnels 28

Marketing Insider Group

APRIL 24, 2023

Today, DuckDuckGo is the second most popular search engine in the US, and holds 0.68% of the search engine market share worldwide. Today, DuckDuckGo is the second most popular search engine in the US, and holds 0.68% of the search engine market share worldwide.

Paid Search Agency 227

Paid Search Agency Privacy Advertising Agencies Transparency 227

Webbiquity

APRIL 12, 2017

From pie charts to cartograms, infographics have been around since the first humans learned to scratch symbols into the dirt. After all, an infographic is composed of only three vital elements : visual, content and knowledge—qualities shared by the earliest of cave drawings and the most technical of modern computer-aided data visualization.

Course 202

Course Storytelling Interactive Marketing Wikipedia 202

Marketing Insider Group

NOVEMBER 27, 2023

Marketing is at its best when it’s like a science experiment. Because marketing is rich with data, goals are clear, and there are always more ideas than there are resources to try them out. Because marketing is rich with data, goals are clear, and there are always more ideas than there are resources to try them out.

Planning 233

Planning Lead Scoring Lead Ranking Paid Search Agency 233

Sprout Social

FEBRUARY 25, 2020

With the constant demand for bite-sized information and visual content, infographic marketing is only going to grow in popularity as a format for digital content marketing. In fact, 65% of B2B marketers have used infographics for content marketing, which makes it one of the top five most used types of content.

Social Media 126

Social Media Social Marketing Media Peer-to-peer 126

Webbiquity

MARCH 9, 2020

Digital marketing as a discipline has matured and encompasses a standard set of components, though best practices within those components continue to evolve. Looking at the future of digital marketing , it continues to consume a larger share of overall marketing budgets for publicity, advertising, and promotion.

SEO 278

SEO Marketing Budget Planning Marketing Proposals 278

Marketing Insider Group

JANUARY 19, 2021

“Does content marketing work? And yes, content marketing works. Industry and market. Content marketing takes time to work. But if you want to build your business on a firm foundation and grow confidently into the future, content marketing is one of your best options. We get these types of questions a lot.

Lead Ranking 363

Lead Ranking Content Marketing Planning Paid Search Agency 363

Zoominfo

JANUARY 18, 2021

Modern CRM tools can now be used to manage customer relationships across the entire customer journey, which spans marketing, sales, customer service, and more. Modern CRM tools can now be used to manage customer relationships across the entire customer journey, which spans marketing, sales, customer service, and more.

Marketing AI 204

Marketing AI CRM Enterprise Management Ideal Customer Profiles 204

Salesforce Marketing Cloud

APRIL 16, 2024

Digital marketing for small businesses can be tricky at first, but it’s a crucial skill that helps SMBs connect with their community and customers. Now SMBs can go small and big with digital marketing tools that once seemed reserved for large corporations with generous marketing budgets.

Small Business Marketing 104

Small Business Marketing SMB Planning Enterprise Management 104

Spiralytics

FEBRUARY 7, 2023

Relevant social media statistics in the Philippines provide marketers with insight into the power of adopting digital media to their strategies. The infographic below will give you a comprehensive look into social media in the Philippines, its history, how it’s affecting the Filipino population, and what the trends say about its future.

Social Media 114

Social Media Statistics Trends Media 114

Zoominfo

MAY 18, 2023

That’s because smart recruiters have learned to apply marketing principles to their talent acquisition process, helping them fill and nurture robust talent pipelines they can hire from at a moment’s notice. Here are the key components your talent team should have in place to make recruitment marketing work for them.

Paid Content 130

Paid Content Resource Management Marketing Strategy Marketing & Strategy 130

KoMarketing Associates

FEBRUARY 25, 2020

So, if it’s so powerful, why are B2B marketers not utilizing these tactics then? One of my favorite remarketing tactics is to bring the top of the funnel users who either signed up for a newsletter, infographic or whitepaper and provide them with a middle of the funnel piece such as a webinar or comprehensive guide. Worry no more!

Top of Funnel 166

Top of Funnel Ideal Customer Profiles Tips B2B 166

Marketing Insider Group

OCTOBER 25, 2021

As we’re rapidly approaching the end of the year, it’s a great time to look ahead at where we’re going and the marketing trends we’re likely to see more of in 2022. I’ve already touched on how we can expect marketing to evolve strategically , and in this article, I’ll be looking in more detail at some of the specific trends to look out for.

Trends 364

Trends Planning Paid Search Agency Enterprise Management 364

SmartBug Media

FEBRUARY 15, 2023

As marketers, the joy (and sometimes the frustration) of the role is that it’s constantly evolving. With the plethora of updates coming from Google, evolutions in search behavior, the rise of video, and constantly evolving SEO best practices, optimizing a thriving content strategy for your brand can be a full-time job in itself.

Webinar Metrics 98

Webinar Metrics Marketing & Strategy Ad Building Buyer Personas 98

SmartBug Media

MARCH 8, 2024

Technology is undeniably transforming franchise marketing. Here’s a look at some of the strategies and trends that are shaping franchise marketing today and will continue to do so into the future. This can help you anticipate customer needs and preferences and proactively adjust marketing strategies.

Digital Transformation 64

Digital Transformation Marketing Automation Services Marketing Management Paid Search Agency 64

Scoop.it

AUGUST 17, 2023

Whereas marketers once lived and died by Millennial content consumption, a new challenger has entered the field. But marketing to Gen Z is proving a lot different than marketing to their millennial counterparts. They have different sensibilities and preferences. A singular content curation strategy won’t be enough.

Curation 76

Curation Marketing & Strategy Marketing Strategy Marketing Automation Services 76

Zoominfo

JULY 16, 2018

Seasoned B2B marketers know a well-executed webinar is a goldmine for sales leads. Just consider these webinar lead generation statistics: 73% of B2B marketers and sales leaders say a webinar is the best way to generate high-quality leads ( source ). 44% of marketers have hosted or participated in a webinar.

Lead Ranking 209

Lead Ranking Webinar Metrics Sales Qualified Leads Lead Scoring 209

Brandpoint

FEBRUARY 2, 2024

”) They aren’t interested in learning about your brand’s history, triumphs, products, solutions and who you are overall. .”) ”) They aren’t interested in learning about your brand’s history, triumphs, products, solutions and who you are overall. There’s a time and a place for using “I” and “we.”

Brand Identity 62

Brand Identity Branding Content Paid Search Agency 62

TrustRadius Marketing

SEPTEMBER 1, 2022

Successful organizations strive to meet customer expectations and provide them with the best user experience possible.This involves offering reliable support across all your communication channels. Social media is one of the best places to engage with customers for companies of all sizes. How Customer Engagement Platforms Work.

Marketing Automation Services 98

Marketing Automation Services Work Management Marketing Management Ideal Customer Profiles 98

Rev

JUNE 28, 2023

Each failed to adapt to an evolving market. Left unchecked, however, churn will lead to a decline in revenue, lower profits and decreased market share. When companies wait to put customer retention strategies into action until after churn becomes an issue, they essentially write the script for their own demise. The results are in.

Customer Satisfaction 78

Customer Satisfaction Lead Ranking Lead Scoring Loyalty 78

ClearVoice

MAY 8, 2023

It’s one of those marketing phrases you often hear thrown around. You might even have heard people saying it’s a must-have for your content marketing strategy. Top 10 lists: These are l ists of the best products, tools, or resources in a particular industry category. Evergreen content. And they’d be correct.

SEO 98

SEO Content Lead Scoring Lead Ranking 98

Webbiquity

FEBRUARY 2, 2021

As a business owner, one of your best tools for reaching new leads is your website. Obviously, you want to stand out from competitors and create the best customer experience (CX) possible. If you’re sharing the history of your company, or important turning points in an industry, you can use a visual timeline. Animate a Map.

Design 221

Design Effectiveness Paid Search Agency Gartner 221

ClickZ

AUGUST 16, 2022

That means that if cookies become extinct at some point in the future, the company that retains the most relevant information about its customers will be in the best position to succeed. If you want to succeed in the modern marketing world, you need to get personal. All they consist of is personal information and ancillary data.

Digital Experience Platform 128

Digital Experience Platform Personalization Digital Asset Management Industry CMS 128

Scoop.it

MAY 25, 2023

In an economy as transient as Cinderella’s carriage, marketers are often the first to witness budget cuts. But does that mean that, as a brand owner, you should let go of your email marketing campaign? The infographic below sheds light on the power of email marketing when deployed correctly and strategically.

Top of Funnel 79

Top of Funnel Email Marketing Bundling Deliverability 79

ClearVoice

SEPTEMBER 11, 2023

B2B content marketing has many moving parts. The Top 5 Challenges in B2B Content Marketing For Large Companies Content marketing is complex for large companies because it involves multiple internal departments. That complexity increases for large companies. million in two years. Let’s find out.

Paid Search Agency 94

Paid Search Agency B2B Marketing Top of Funnel Enterprise Management 94

Marketing Insider Group

SEPTEMBER 17, 2019

According to Hubspot, Content Marketing costs 62% less than traditional marketing. Even average content marketing produces nearly three times more leads than traditional marketing does, so there’s no reason why it shouldn’t do even better. Your target market is millennial and Gen Z women.

Distribution 212

Distribution Traffic Top of Funnel Marketing & Strategy 212

Walker Sands

NOVEMBER 22, 2021

Following one of the most turbulent years in recent history, consumers were looking ahead to the 2020 holiday season for some much-needed levity and relief. But marketers needed a new playbook of holiday marketing tactics to reach consumers while stay-at-home orders in effect. That’s a lesson we’ve learned well at Walker Sands.

Public Relations 98

Public Relations PR Campaigns Marketing Proposals 98

Webbiquity

OCTOBER 17, 2017

The bar keeps getting raised for content marketing. So, short of growing your team, here are half a dozen ways to get big increases in content marketing productivity. Infographics. ” So having a documented strategy is important to content marketing success, but how does it help with productivity? Blog posts.

Product 235

Product Content Marketing Work Management Paid Search Agency 235

Salesforce Marketing Cloud

AUGUST 31, 2022

It designs banking practices with its community in mind — recognizing the impact systemic inequalities and the traumatic history of racism has had on Black wealth. The long-standing history of racial disparity in banking policies and practices dates back to the 1930s when the New Deal introduced the mortgage market. In the U.S.,

Budget Programs 98

Budget Programs Communities Mobile Marketing Trust Marketing 98

Sprout Social

APRIL 13, 2022

To understand the best times to post on Instagram it’s important to understand how Instagram has evolved. This made Instagram a valuable visual marketing tool for brands and businesses alike. That’s why knowing the best times to post on Instagram can be a huge benefit to your social media content strategy. Consumer Goods.

Best Practices 123

Best Practices A/B testing Work Management Social Media 123

Scoop.it

JUNE 23, 2022

Content marketing’s an important component of any business marketing strategy. Content includes blogs, white papers, videos, and infographics. It’s a great way to reach customers online, so it’s no surprise 82% of marketers used content marketing in 2021. But that’s not always the case.

Buyer Personas 94

Buyer Personas Marketing & Strategy Content Multi-Channel 94

SnapApp

FEBRUARY 16, 2017

Infographics saw the the biggest increase in use of any content type among B2B marketers in 2016, increasing from 50% to 58%. Infographics provide the perfect vehicle to present complex information in a concise, engaging and easy-to-understand way. . This surge of activity has saturated the market. And, for good reason.

Examples 116

Examples Lead Ranking Lead Scoring Stats 116

LeanData

AUGUST 4, 2022

As you learn more about your total addressable market, territories change. On the former subject, strategically creating sales territories, LeanData recently published the infographic, “ 8 Steps to Create & Execute a Winning Sales Territory Plan.” Territory Management Best Practices. It’s for good reason. You get my point.

Ideal Customer Profiles 98

Ideal Customer Profiles Top of Funnel Planning Enterprise Management 98

Oktopost

SEPTEMBER 14, 2021

Until network engineers develop the capability to beam pure emotion directly into users’ brains, offering great content will reign as the best way to reach and engage with audiences. The most successful B2B companies understand this: 60% of them have a documented content marketing strategy. What is value-driven content?

Top of Funnel 131

Top of Funnel Lead Scoring Lead Ranking B2B 131

ClearVoice

JANUARY 2, 2024

Digital marketing is an evolving field. But what remains constant is the fact that for different marketing strategies to succeed, they need content that resonates with target audiences. We’ll also discuss best practices for creating a unified digital marketing strategy. Trends come and go, and user expectations change.

Paid Content 52

Paid Content CMS Development Tactics Content Marketing 52