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Ethical advertising: How Quaker Oats helped feed America

Martech

Amy Williams founded Good-Loop, a Scottish-based business, at the age of 24 to distribute ethical advertising and drive brand donations to charities selected by the consumer. Good-Loop’s ethical wrapper. We create our ethical wrapper, which has a countdown along the top and an interactive charity selector on the side.”

Ethics 86
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Skill Up on AI with Trailhead

Salesforce Marketing Cloud

Trailhead’s mission has always been to empower anyone to thrive in the digital-first world by breaking down barriers to learning; we’re investing heavily to make sure you can learn AI skills on Trailhead to help you advance in this new work landscape. And the biggest challenge for most people? These badges will appear on your Trailblazer.me

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Why marketing needs to take sustainability seriously

B2BMarketing.net

You’ve had the ESG community growing and maturing whilst marketers have been muddling around a little bit with selling sustainability. Which brings us to a kind of an interesting place today where marketers are scared of sustainability and the ESG community has got really quite established. Is it going to increase prices?

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Navigating the Landscape: An Overview of the Marketing Industry

ClearVoice

Over-saturation and the Fight for Consumer Attention Because of digital marketing’s low entry barrier, competition has become cutthroat. Ethical Concerns and the Push for Transparent Marketing As online shoppers consume more content, they develop savvier shopping skills. But on the other hand, competition is bound to intensify.

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Jamie Allen Black: A Trailblazer in Jewish Women’s Philanthropy

flux.la

With a wealth of experience in nonprofit leadership spanning over 25 years, she has made significant contributions to fostering safe and equitable environments within the Jewish community and beyond. Her visionary approach has made a profound impact on the lives of countless individuals, enabling them to overcome barriers and thrive.

Ethics 40
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What Is Dreamforce? Everything About Salesforce’s Annual Event

Salesforce Marketing Cloud

If you’re new to Salesforce and what we do , you may not know about Dreamforce, our annual event that combines community and customer success. For some Trailblazers — our community of customers, partners, and employees — it’s the highlight of the year. Dreamforce is a celebration of the community.

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How Business Leaders Can Move Forward With Certainty Despite an Unknown Future

Salesforce Marketing Cloud

That communication should reach not only employees but also all stakeholders including the community, partners, and suppliers. That means investing in both digital and science-based innovation, as well as implementing new systems that track outcomes against environmental and ethical commitments. Elevate experience.