KoMarketing Associates

DECEMBER 1, 2016

Of course, B2B marketers have differing expectations of an SEO audit as well. By resolving these issues, B2B organizations may realize significant long-term gains in organic search performance. But, B2B marketers do not always need to invest significant dollars in SEO auditing at the start. How do you do this?

Organization 132

Organization SEO B2B Marketing Analytics Tools 132

SocialPilot

FEBRUARY 9, 2024

Online marketing is evolving each day with newer trends and challenges. Let’s head straight to our curated list of 36 digital marketing experts whom you need to follow right away to learn about brand new tricks, upcoming trends, innovations, and viral campaigns for your online marketing strategies. Are you ready? Let’s begin!

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

Huptech Web

JANUARY 13, 2023

Twitter ad statistics. In this blog, we will share online advertising statistics, impressive Google Ads Stats, and also about other advertising platforms, including trends and insights on popular platforms, advertising formats, and performance metrics. Average Click-Through Rate (CTR) Across All Industries. Introduction.

Paid Content 52

Paid Content Statistics Advertisements Advertising 52

Martech Advisor

OCTOBER 31, 2019

93% of B2B marketers use email to distribute content, according to Content Marketing Institute. Email is perhaps the best medium for B2B organizations to generate leads and drive conversions. In this article, we share five easy-to-implement email marketing best practices for your B2B brand. Keep Your Email List Clean.

Email Marketing 65

Email Marketing Practices B2B Marketing CTR 65

SocialPilot

JANUARY 14, 2024

LinkedIn Usage Statistics Linkedin is a goldmine of knowledge for professionals seeking insights on the latest industry trends. LinkedIn is used by 97% of B2B marketers as part of their content marketing strategy. In fact, 40% of B2B marketers surveyed indicated LinkedIn as the most effective channel for driving high-quality leads.

Statistics 76

Statistics Linkedin User-Generated Content CTR 76

KoMarketing Associates

FEBRUARY 10, 2021

Understanding Google search engine result page – or “SERP” – features has always been an essential part of SEO for B2B digital marketers. But know this: Having even one specific type of SERP feature – a featured snippet – has been shown to reduce the CTR of a #1 organic SERP result by 39%. What Are SERP features?

SERP 295

SERP Features Google Top of Funnel 295

KoMarketing Associates

APRIL 18, 2017

Blog Trends. Note: You can also add impressions, CTR, and position to this view for a more comprehensive analysis. Pay attention to these trends and continue to mix them in with the next month’s strategy to sustain traffic growth. Top Posts for the Month.

B2B 121

B2B Top of Funnel Keywords CTR 121

Webbiquity

OCTOBER 29, 2019

Email marketing software can provide in-depth analytics through metrics such as open rate, CTR, forwarded messages, and engagement level. Newer tools also come with the feature that allows you to integrate your Facebook , LinkedIn, and Twitter pages with email marketing software in order to expand your reach. Better metrics.

Marketing Automation Services 189

Marketing Automation Services Marketing Management Budget Programs Marketing AI 189

Launch Marketing

OCTOBER 10, 2017

Emails are a useful and direct way for B2B organizations to share information with customers and prospects and can be effectively used to market products/services, share new content, announce the latest company news, promote upcoming events and much more. Bounce rate 9.10%. Unsubscribe 0.13%. And don’t get discouraged yet!

Email Marketing 59

Email Marketing Practices B2B Marketing CTR 59

Martech Advisor

SEPTEMBER 26, 2019

Let’s look at ten B2B display advertising strategies as we head towards 2020. There’s a prevalent misconception among B2B companies that display advertising doesn’t work beyond its limited utility during the awareness stage of the funnel. This couldn’t be further from the truth. Know the Campaign Goals.

Display 74

Display Advertising Agencies Advertisements Advertising 74

ClearVoice

MARCH 26, 2024

BuzzSumo: This content research tool helps marketers identify trending topics and provides insights into content performance, including social shares, backlinks, and influencer engagement. Look for patterns or trends in topics, formats, or channels. Watch for anything that may correlate with higher engagement, traffic, or conversions.

Distribution 52

Distribution Cost per Acquisition Marketing Analytics Tools Enterprise Management 52

ClearVoice

JUNE 17, 2021

Growth rates, advertising reach, click-through rates (CTRs), and usage trends for each platform, both over time and in current data snapshots, can make a big difference in your marketing and paid ad campaigns. WhatsApp and Twitter tied at 23%. Overall, 83% of B2B marketers use social media advertising on one or more platforms.

Paid Content 105

Paid Content Social Media Statistics Social Marketing 105

Metadata

JULY 21, 2022

A lot of B2B companies don’t think they can reach their audiences on Facebook , but that’s not the case at all. Fashion Auto Ecommerce B2B. Twitter may not be the first social media platform that comes to mind when you think of advertising, its versatility and easy-to-digest format are two big reasons to consider it.

Paid Content 52

Paid Content Paid Social Agency Paid Search Agency CPC 52

Valasys

SEPTEMBER 4, 2019

According to a report by Pew Research Centre, 67% of Americans report that they get at least some of their news on social media, primarily on Facebook & Twitter. It is an excellent platform for tracking Click-Through-Rates (CTRs) on content from any device or medium. Besides serving as a tool for link shortening, Bit.ly

Paid Content 40

Paid Content Cost Per Thousand CTR CPM 40

KoMarketing Associates

FEBRUARY 5, 2019

While meta descriptions do not play a significant role in driving rankings, they can play a role in search result CTR. Shown for trending topics and timely information. Three most recent tweets are displayed with the option to “View on Twitter” SEO Consideration. Best Practices. Top Stories (News). SEO Consideration.

SERP 120

SERP Features Top of Funnel Display 120

LeadSquared

OCTOBER 19, 2015

How well have you been keeping up with the latest trends in the digital marketing field ? Here Meenu Joshi – the Digital Marketing Manager at LeadSquared talks about the newest updates that have been rolled out on the online media channels (like Google AdWords, LinkedIn, Facebook and Twitter – the usual suspects ). Tips aplenty!

FAQ 52

FAQ Webinar Metrics Paid Search Agency Adwords 52

Brandpoint

APRIL 8, 2019

The more people read from you, the more they’ll be able to differentiate your company from all the others sending them B2B marketing newsletters. In a report published by McKinsey, we learn that email is 40 times more effective at acquiring customers than through Facebook and Twitter combined.

Newsletter 96

Newsletter Email Marketing Marketing Strategy Marketing & Strategy 96

KoMarketing Associates

DECEMBER 30, 2019

While experienced digital marketers saw this trend coming in the past few years, it was a reminder to evaluate current/future SEO and Paid strategies and how these complement each other. 5 Essential Daily SEO Tasks for B2B Marketing in 2019. B2B Social Media Strategies for 2019. B2B Social Media Strategies for 2019.

Paid Content 31

Paid Content SERP CTR Paid Search Agency 31

KoMarketing Associates

MAY 3, 2022

One reason why content marketing continues to be so crucial to B2B success? The B2B buying cycle has gotten longer—a lot longer. of B2B sales to new customers take four months or longer to close. What Is B2B Content Marketing? Importance of Tracking Content Marketing Metrics for B2B Marketers. Lead Generation.

Lead Ranking 223

Lead Ranking Marketing Qualified Leads B2B Marketing Top of Funnel 223

Walker Sands

OCTOBER 26, 2018

As a B2B marketer, you’re expected to regularly churn out content that your audience can engage with at every stage of their buyer journey. 5 Online Tools for Ideating New B2B Marketing Content. It generates scores for Difficulty, Organic CTR and Priority to help you get a sense of whether the topic is worthy from a search perspective.

Tools 40

Tools CMS Development Generation Amazon 40

sagefrog

OCTOBER 25, 2023

Display advertising in the B2B landscape is more than just a visual spectacle; it is a strategic tactic that, when implemented well, can deliver results. With display ads, you can grab the attention of decision-makers, solidify your brand’s top-of-mind presence, and significantly trim the complexities of B2B sales cycles.

Display 52

Display Paid Search Agency Ads B2B 52

Valasys

SEPTEMBER 26, 2019

to figure out what’s trending & what’s not. In the previous sections of the blog, we have unraveled how brands can define, measure & optimize their social media KPIs for channels such as Facebook , Twitter , Instagram & LinkedIn. How to define social media KPIs is a question on the mind of every marketer today.

Social Media 49

Social Media Media Youtube Multi-Channel 49

Martech Advisor

OCTOBER 24, 2019

Google Display Network’s Q1 2018 report analyzed over 760 million ad impressions and three million clicks to identify CPM trends for the period. for every thousand impression – but this doesn’t necessarily imply a positive click-through rate (CTR). Learn More: An Insight into Display Advertising for B2B Marketers.

Cost Per Thousand 43

Cost Per Thousand CPM Impressions Cost 43

Industrial Marketing Today

JUNE 24, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website Social Media with Email Marketing – is it the Super Combo? This long time staple has become the Rodney “No Respect&# Dangerfield of B2B and industrial marketing. I was curious to find out if these trends held true for the industrial sector.

Social Media 60

Social Media Email Marketing Social Marketing Web 2.0 60

Content Standard

APRIL 19, 2024

When Meta launched its Twitter look alike, Threads, in summer 2023, social media managers scrambled to learn everything possible about what some were deeming “the Twitter-killer.” after all), trending sounds, duetting, and stitching. LinkedIn LinkedIn stands out as the premier social network for B2B marketers.

Paid Content 99

Paid Content Social Media Advertising Channels Branding 99

B2B Marketing Savvy

JULY 30, 2009

Other Popular Posts: Digital DeTox Tools Twitter Branding Analog Bridges Email Scoop. Read time = 3-4 minutes) In the B2B space, we’re fairly obsessed w/metrics and measurement. This blog has a CTR (Click Thru Rate) similar to tech trade banner advertising. Some ScoopDog Blog data points, two months in: .

Advertising Agencies 40

Advertising Agencies RSS Ning Blogger 40

BuzzSumo

APRIL 29, 2021

Our Facebook and Twitter ads (with our ad spend and CTR). The content can range from comprehensive surveys or lists, to annual reports such as Mary Meeker’s internet trends report. By contrast, our Twitter ads targeted at publishers were far less effective, gathering just 29 likes or clicks for an outlay of $151.00.

Viral Marketing 142

Viral Marketing Paid Content Promotion Paid Search Agency 142

Single Grain

JUNE 13, 2023

Online marketers need to stay updated about the latest marketing and internet advertising trends to minimize ad spend and maximize economic growth. WordStream ) B2B PPC campaigns cost between $115,000 and $122,000 on average. Seosandwitch ) Bing Ads demonstrate an average click-through rate (CTR) of 2.83% across all industries.

Paid Content 102

Paid Content Statistics Advertising Agencies Advertisements 102

SendX

JUNE 24, 2020

44% of B2B marketers consider emails their largest source of lead generation. [19]. 59% of B2B marketers cite email as their top channel for revenue generation. [23]. 44% of B2B marketers consider emails their largest source of lead generation. [19]. 59% of B2B marketers cite email as their top channel for revenue generation. [23].

Statistics 253

Statistics Email Marketing Open Rate Marketing Automation Services 253

KoMarketing Associates

JUNE 6, 2017

Executive branding was included in a Forbes list of the top trends in marketing B2B companies need to watch out for in 2017. Below are some of the ways executive branding can help increase the impact of your broader B2B marketing efforts, using real-world social media and blogging examples. Promote Company Happenings.

B2B Marketing 173

B2B Marketing Godaddy Branding Brand Identity 173

Hubspot

DECEMBER 12, 2013

The stats released this year only go to highlight these trends: 73% of B2B content marketers are producing more content than they did one year ago , with 58% of B2B marketers planning to increase their content marketing budgets over the next 12 months. I have a blog, an email list, plus a Facebook and Twitter page.

Paid Search Agency 28

Paid Search Agency Planning Content Marketing Marketing Budget Creation 28

Single Grain

JULY 25, 2023

Source ) Advertising trends: Facebook is the most commonly used social media platform among marketers worldwide, with 89% using it to promote their business in January 2022. Source ) Facebook ads performance: Facebook ads get an average CTR of 0.90% across all industries. on Twitter, and 33.7% male users, with the remaining 43.4%

Statistics 52

Statistics Ads Facebook Marketing & Strategy 52

SendX

JUNE 24, 2020

44% of B2B marketers consider emails their largest source of lead generation. [19]. 59% of B2B marketers cite email as their top channel for revenue generation. [23]. 44% of B2B marketers consider emails their largest source of lead generation. [19]. 59% of B2B marketers cite email as their top channel for revenue generation. [23].

Statistics 195

Statistics Email Marketing Open Rate Marketing Automation Services 195

Spiralytics

FEBRUARY 5, 2024

As it is a network for business professionals, LinkedIn is a great platform for B2B ads. Metric Price CPC PHP56.60 ($1.00) CPM PHP560.60 ($10.00) X (Formerly Twitter) Ads Cost Colloquially still known as Twitter, X’s ad reach in the Philippines in 2023 equaled 10% of the country’s total population.

Social Media 62

Social Media Advertising Agencies Cost Per Click Cost 62

Webbiquity

APRIL 14, 2014

2014 B2B Content Marketing Trends–North America: Content Marketing Institute/MarketingProfs. What do 40% of B2B buyers say about LinkedIn, that only 19% say about Twitter? What do 91% of B2B marketers do, but only 36% do well? B2B Marketing ). 4 B2B Marketing Stats. B2B Marketing ).

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100

Vidyard

APRIL 8, 2022

Video Creation Trends by Industry 1.2.1 User-Generated Video Creation Trends by Industry 1.3.1 Produced Video Trends by Industry 1.4.1 Video Creation Trends by Company Size 1.5.1 Trends in Resources Used for Video Production 1.6.1 Trends for Different Types of Business Videos 2.1.1 Produced Videos 1.2

Youtube 75

Youtube Video Marketing Webinar Metrics Lead Scoring 75

Valasys

JUNE 15, 2020

Marketers will be able to use Google discovery ads for B2B business scaling and the strategy will help them to optimize their top of funnel lead generation endeavors and underlying revenue. The cost of amassing top of funnel leads is constantly surging on social media platforms such as Facebook and Twitter.

Google 72

Google Ads Top of Funnel Funnel Advertising 72