Writing on the Web

MARCH 28, 2012

Maintaining a business blog is time-consuming. As you establish your blog, define your goals to determine whether to keep it alive. Below are five common uses for feeding regular content into a business blog. Businesses of all types use their blogs to keep customers and clients in the know.

Business Blogging 100

Business Blogging Business Copywriting Sales Qualified Leads 100

PureB2B

MAY 18, 2016

Some B2B companies still haven’t adopted blogging as a business function despite its obvious benefits. Opting out of the blogging phenomenon makes a business seem like they don’t want to build a relationship with their customer, and in this day and age, that’s just shortsighted. Business Blogging Tips.

Business Blogging 67

Business Blogging B2B Sales Top of Funnel Lead Scoring 67

Webbiquity

DECEMBER 6, 2022

You can probably guess the top two social networks for B2B marketing pretty easily, but do you know which platform is #3? What the biggest missed opportunity is for B2B marketers? The Biggest Challenge in B2B Social Media Marketing. The Top Social Networks for B2B Marketing.

Social Media 238

Social Media Allocation Social Marketing B2B Marketing 238

The Point

SEPTEMBER 23, 2015

For more information on this topic, including real-life examples of successful blogs, view our Slidecast “ Getting Leads (and More!) from your Blog: 10 Tips for Higher Blog ROI.”. The post 10 Ways to Generate More Leads from Your Business Blog appeared first on The Point.

Business Blogging 100

Business Blogging Lead Scoring Lead Ranking Generation 100

PureB2B

MAY 18, 2016

Some B2B companies still haven’t adopted blogging as a business function despite its obvious benefits. Opting out of the blogging phenomenon makes a business seem like they don’t want to build a relationship with their customer, and in this day and age, that’s just shortsighted. Business Blogging Tips.

Business Blogging 48

Business Blogging B2B Sales Top of Funnel Lead Scoring 48

Webbiquity

OCTOBER 22, 2020

Marketing yourself can be just as important as marketing your business. As the owner of your business, you are the face of your company. Here are 11 effective ways to use personal branding to boost your business. Too many businesses make the mistake of creating product-focused websites that can come off as cold and impersonal.

Business 219

Business Ideal Customer Profiles Work Management Youtube 219

Industrial Marketing Today

SEPTEMBER 20, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Lead Generation Using a Business Blog by Achinta Mitra on September 20, 2010 in B2B Lead Generation , Industrial Marketing Blog In B2B lead generation, quantity versus quality is probably the biggest challenge faced by industrial marketers.

Lead Generation 60

Lead Generation Business Blogging Lead Scoring Lead Ranking 60

SendX

DECEMBER 28, 2020

Marketing tools easily come to mind when you think of how to scale your business. One of the challenges is the ability to figure out which is suitable for your business especially if you have little or no idea of what they do. 81% of small businesses depend on email marketing as their main customer acquisition channel.

Work Management 195

Work Management Marketing Management CRM Email Marketing 195

Webbiquity

OCTOBER 18, 2010

Find the answers to those questions and others here in more of the best guides to business blogging of 2010 so far. Annabel Candy details eight traits to cultivate for blogging success, such as being concise, focused and persistent. Meaningful Metrics for B2B Blogging by Proteus B2B Marketing. Tweet This!

Business Blogging 100

Business Blogging Tips Blogger Peer-to-peer 100

Webbiquity

APRIL 4, 2019

Content-based digital marketing is now mainstream, as more than 91% of B2B marketers have embraced content marketing. B2B marketers need to shift from an advertising mindset to a publisher’s mindset. B2B marketers have to evolve fairly dramatically to achieve these benefits, however. Guest post by Brian Bennett. ImageCreator.

Paid Content 263

Paid Content Advertising Agencies B2B Marketing Marketing AI 263

Industrial Marketing Today

AUGUST 10, 2010

However, none of that can happen until you drive lots of interested traffic to your business blog. Optimizing (SEO) your business blog is critical because it allows your target audience to find you in search engines and attract traffic. Achinta offers his industrial clients marketing for engineers by an engineer.

Business Blogging 60

Business Blogging Optimization Web 2.0 Business 60

Webbiquity

AUGUST 5, 2010

Learn how to make your blog the center of your social media efforts, build traffic, write great posts and more here in some of the best tips, tactics and guidance for blogging of 2010 so far. 100+ SMB Blogging Ideas to Kick Start 2010 by Small Business Trends. On LinkedIn, you want to be all about business.

Business Blogging 100

Business Blogging Tips PageRank Business 100

NuSpark Consulting

OCTOBER 28, 2011

The strategy of blogging, especially from a b2b perspective, can be somewhat misunderstood. So I thought I’d raise the question on the benefits of blogging to the NuSpark Marketing content alliance team, and get their reaction to the following question. That being said, blogging once a month won’t help you all that much.

Business Blogging 100

Business Blogging Business Work Management B2B Thought Leadership 100

Webbiquity

MARCH 15, 2018

Every business has its own set of goals when it comes to social media marketing, so it makes sense that they’d use different tools based on those objectives. What is the right social media scheduling tool for your business? The post What’s the Right Social Media Scheduling Tool for <em>Your</em> Business?

Social Media 324

Social Media Tools Media Work Management 324

Webbiquity

MAY 16, 2019

No matter for how long you’ve been maintaining your B2B blog, and how successful it’s been in the past—even the most popular blogs tend to reach a plateau eventually. Stick to blog post formats that have proven their value. Not all blog post types are created equal, and this is especially true for B2B blogs.

Practices 208

Practices Effectiveness Case Studies Case Study 208

Webbiquity

APRIL 10, 2018

Every B2B marketer knows we are in a period of rapid change. But how can B2B marketers most effectively achieve those results? And communicate the business benefits? Here are half a dozen insights from 27 B2B marketing stats facts compiled from recent studies, plus one key conclusion no B2B marketer will want to miss.

Marketing AI 248

Marketing AI Enterprise Management Stats Marketing Management 248

B2B Marketing Traction

JANUARY 19, 2012

If you’re just getting started in blogging, it’s not easy to know the basic features you need to include in your blog. There is a lot of information on the Internet about how to blog and about blog features. 9 Basic Blog Features. This post is designed as a checklist for those of you getting started.

Business Blogging 100

Business Blogging Features RSS Blogger 100

Webbiquity

MARCH 24, 2015

It’s blogging for business week on Webbiquity. Along the lines of the content marketing week series presented here previously, starting tomorrow and running through next Tuesday, a series of posts will cover business blogging strategies, tactics, tools and resources. Blogging increases web traffic by 55% for brands.

Business 100

Business Business Blogging Vendors Social Media 100

Webbiquity

OCTOBER 25, 2023

When businesses embark on a blogging journey, there are many roadblocks that can pop up, such as: writers’ block! We can achieve business goals with blogging!” Despite these obstacles, businesses from across industries are blogging. Guest post by Ann Smarty. Platforms like Beacons.ai

Business Blogging 310

Business Blogging Creativity Business Marketing & Strategy 310

Industrial Marketing Today

JANUARY 3, 2011

Industrial marketers who don’t use a business blog are missing a key component of feeding the top of their sales funnels. You can find lots of online articles about the advantages of using a business blog for building thought leadership, communities and humanizing your company. A business blog feeds your sales funnel.

Top of Funnel 60

Top of Funnel Business Blogging High Quality Lead Business 60

Industrial Marketing Today

MAY 3, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website How to Make Your Business Blog Be All It Can Be by Achinta Mitra on May 3, 2010 in Industrial Marketing & Web 2.0 , Industrial Marketing Blog Remember the U.S. How about your business blog, is it all it can be for your industrial company?

Business Blogging 60

Business Blogging Web 2.0 Long Tail Marketing Business 60

Hubspot

AUGUST 13, 2013

For instance, business blogging. What''s the difference between regular blogging and business blogging? What Is Business Blogging? Business blogging is a marketing tactic that uses blogging to get your business more online visibility. I still don''t know what blogging is!

Business Blogging 28

Business Blogging FAQ Business Lead Scoring 28

Anything Goes Marketing

JULY 15, 2006

Working for a marketing software company that focuses on B2B, I find myself more and more talking about blogs. It's not surprising though that adoption for blogs is slow for businesses as indicated in a recent eMarketer article. If nobody comes forward and says "I want to blog" you have a few options.

Business Blogging 100

Business Blogging Emarketing Business Blogger 100

Adobe Experience Cloud Blog

DECEMBER 6, 2009

For the next post in our series of B2B marketing thought leader interviews , we interviewed Matthew Schwartz, an independent journalist with more than 20 years’ experience working in the media, who is currently a contributing a writer at Crain’s BtoB and BtoB’s Media Business magazines. social selling.

Business Blogging 48

Business Blogging Zoominfo B to B Enterprise Management 48

ClearVoice

JUNE 14, 2022

Especially if you’re creating B2B content intended to strengthen your brand, conversions, and sales. Keep reading to learn how to write engaging blog posts that support your business, the different kinds of blogs, and key strategies you can use to write effective B2B blog content. What is a B2B blog post?

Conversion 52

Conversion B2B Top of Funnel B2B Sales 52

Webbiquity

APRIL 5, 2022

Anyone who reads blogs or online publications has been exposed to the plague of bad writing across the Internet. Sentences like “Digital marketing is very important for business today,” or “The Internet has changed a lot of things in our lives,” waste the reader’s time and communicate nothing of value.

Copywriting 329

Copywriting Marketing Budget Budget Programs Internet Marketing 329

Hubspot

MARCH 11, 2015

Business blogging is not an option for your business. As you already know, keeping a blog on your company’s homepage filled with industry news, insights, and informative content is beneficial to your business for many reasons. These 7 statistics will give you reason enough to get blogging.

Business Blogging 28

Business Blogging Stats Business PPC 28

Hubspot

JULY 10, 2019

Where target audiences vary the most, though, is between individual consumers and businesses. Marketing to businesses is very different than marketing to individual consumers. That’s why an entirely different marketing method — B2B marketing — exists, and that’s why we built this guide. B2B vs B2C Marketing.

Paid Content 101

Paid Content B2B Marketing Work Management Marketing Management 101

Webbiquity

FEBRUARY 25, 2016

Blogmore is a gifted writer, but his blogs never make it past the spam email folder of his clients. He sends a small, yet powerful, email message along with his blogs to the clients. As a result, his business flourishes. His blog’s search engine ranking improves by 15%. One day, he decides to try something new.

Case Studies 100

Case Studies Case Study Small Business Marketing Studies 100

Webbiquity

FEBRUARY 8, 2011

Blogging is often viewed as the core component of a B2B social media marketing strategy, and other than discussion forums, it’s the most mature component of social media. Research from HubSpot shows that small businesses with blogs have twice as many Twitter followers as those who don’t. Share this on Bebo.

Aggregage 100

Aggregage Trends B2B B2B Thought Leadership 100

PureB2B

NOVEMBER 13, 2017

However, not all lead generation channels are created equally, and businesses need to focus on what works specifically for them to increase efficiency and maximize returns. Every business has specific dynamics and unique requirements in terms of their sales and marketing processes. A year later, email is still king. And why not?

Lead Generation 86

Lead Generation Sales Qualified Leads Advertising Channels Word of Mouth 86

Hubspot

MAY 12, 2010

Great business blogs have to walk a fine line: they have to create value for current and prospective customers while at the same time supporting a strategy that provides business growth. Business blogs are often measured by very different metrics than blogs that function as media outlets.

Business Blogging 28

Business Blogging Practices Best Practices Business 28

Webbiquity

APRIL 30, 2019

Although business blogging is now widespread— 66% of all marketers and 75% of B2B marketers use blogs in their social media content—not all business bloggers are getting the results they’d like to see. Business bloggers are spending more time per post, as this chart shows. Promote Outside the Lines.

Business Blogging 244

Business Blogging Enterprise Management Work Management Marketing Management 244

Crimson Marketing

MAY 1, 2015

Improving and creating effective marketing strategy means marketers need to thoroughly understand the B2B buying process and how it is evolving. Let’s explore the four key ways B2B buying is changing: 1. B2B marketing technology is developing rapidly. The Buying Process Is Growing More Complex. ” 2. ” 2. .

Peer-to-peer 100

Peer-to-peer Buy Process Top of Funnel 100

Adobe Experience Cloud Blog

SEPTEMBER 24, 2018

While this still holds true today, more and more businesses have recognized the importance of blogs to their overall success. This is where a business blog can help. In fact, there are many great reasons why businesses should add a blog to their website, and the following 10 reasons are some of the best. .

Paid Search Agency 134

Paid Search Agency Ads Marketing Websites Lead Scoring 134

EMagine B2B Blog

NOVEMBER 29, 2011

By now, I’m betting that your B2B has taken our advice (along with that of most of the known marketing universe) and started a company blog. If so, that’s a great start! But now comes the challenge of making it good …or at least good enough to attract new readers, maintain a growing core of [.].

Business Blogging 40

Business Blogging Business B2B Marketing B2B 40

PureB2B

NOVEMBER 13, 2017

However, not all lead generation channels are created equally, and businesses need to focus on what works specifically for them to increase efficiency and maximize returns. Every business has specific dynamics and unique requirements in terms of their sales and marketing processes. A year later, email is still king. And why not?

Lead Generation 62

Lead Generation Sales Qualified Leads Webinar Metrics Word of Mouth 62