markempa

MARCH 16, 2015

Tweet You need to rethink the way you use LinkedIn. Without some of us even noticing, LinkedIn developed into a useful publishing platform and lead generation tool for marketers and sales people looking to build relationships with prospects. Here are some ways to make the most of LinkedIn for lead generation: 1.

Linkedin 120

Linkedin Sales Qualified Leads Lead Scoring Lead Ranking 120

Content Marketing Institute

FEBRUARY 5, 2018

Remember when you could write an amazing blog post, paste the link with a featured image, and hit share on social to see your web traffic grow? With organic reach rapidly declining on social media, you need new ways to effectively promote blog content without paying for it. How do you use Facebook Live to promote your latest blog post?

Social Media 167

Social Media Promotion Media Content 167

Hubspot

JUNE 23, 2020

Almost every morning, I log onto LinkedIn. Traditionally, LinkedIn is a place for B2B marketing. Plus, four out of five LinkedIn users hold decision-making positions within their company. Recently, however, LinkedIn has become the home of B2C marketing as well. Can B2C Marketers Engage LinkedIn Audiences?

Linkedin 96

Linkedin Paid Search Agency Webinar Metrics Lead Ranking 96

Hubspot

JUNE 16, 2020

When I sit down to write a blog post, I stick to a routine that has some flexibility. If you're writing for the professional who is part of a large organization, how does your blog cater to their needs? Many marketers agree — blogging is an important part of their content strategy. Are you keeping your audience in mind?

Enterprise Management 91

Enterprise Management CMS Development Marketing Automation Services Marketing Management 91

Valasys

JULY 31, 2023

The content is then curated and scheduled for distribution across various channels, such as social media, email, blogs, and websites, according to predefined rules and audience segmentation. It allows users to schedule and publish posts on popular social media platforms, including Facebook, Twitter, Instagram, LinkedIn, and Pinterest.

Marketing Automation Services 98

Marketing Automation Services Automation Budget Programs Tools 98

Hubspot

NOVEMBER 20, 2017

People are three times likelier to reply to a LinkedIn InMail message than a traditional email -- so if you’re going to reach out, an InMail might be the way to go. What Is LinkedIn InMail? You can only send LinkedIn messages to your first-degree connections. Find the LinkedIn user you want to contact. InMail Templates.

Linkedin 101

Linkedin Examples Template Ideal Customer Profiles 101

Optinmonster

DECEMBER 21, 2023

In this article, we’ll look at 5 proven pre-launch ideas to include in your marketing strategy. Zapier recently did something similar in its blog when they were ready to launch new product functionalities. Notice how Zapier links to a sign-up page in the blog. You can also create viral articles or epic guides.

Campaigns 88

Campaigns Ad Building Planning Paid Search Agency 88

Marketing Insider Group

AUGUST 25, 2015

86% of customers say they would engage with vendors if they provided insights or knowledge about their industry, states LinkedIn. Blogging is an excellent selling strategy and platform to provide these insights. Use Content and Blogging To Differentiate Your Selling Efforts. A blog post that does not sell.

Statistics 100

Statistics Differentiation Trade Show B2B Sales 100

Hubspot

JULY 23, 2018

LinkedIn Prospecting Tips. For most salespeople, social selling on LinkedIn is a way of life. For most salespeople, social selling on LinkedIn is a way of life. In other words, they're experts in the basics of LinkedIn prospecting. And what if you're making LinkedIn mistakes -- without even knowing it ?

Linkedin 101

Linkedin Ideal Customer Profiles Profiling Opt-out 101

Webbiquity

MAY 1, 2018

In this article, we take a look at why engagement on your social media platforms is so important. Use Facebook, Twitter, LinkedIn and Instagram to advertise your upcoming trade show appearances. However, in many cases, conversational engagement is better facilitated through Twitter. Feel free to follow him on Twitter.

Trade Show 204

Trade Show Social Networks Social Media Advertising Agencies 204

Marketing Insider Group

JANUARY 24, 2013

Who are the top B2B Marketing influencers on twitter? To answer this question, I looked at a variety of factors including twitter followers, profiles that included “B2B marketing,” the focus of their tweets including the hashtag # B2BMarketing , as well as a variety of social scoring tools using the keyword. New York, NY.

Twitter 100

Twitter Demand Generation Agencies Paid Search Agency B2B Marketing 100

Hubspot

DECEMBER 9, 2019

Before my blog writing days at HubSpot, I was working at a marketing agency where I was in charge of social media posts for our clients. One time, I was posting a blog on Facebook, but it kept aggregating the wrong image. Below, LinkedIn uses a branded image for its social media card promoting its new blog on the hiring season.

Social Media 99

Social Media Media Paid Search Agency Hubspot 99

Hubspot

SEPTEMBER 20, 2022

The HubSpot Blog surveyed 500+ sales professionals to uncover the best social media channels for prospecting. LinkedIn is a platform for professionals. In fact, a whopping 74% of sales professionals say LinkedIn is effective for prospecting. LinkedIn is also a staple for prospect research. Back To You.

Social Media 64

Social Media Advertising Channels Peer-to-peer Cold Calling 64

Pam Didner

OCTOBER 7, 2020

If you have chosen digital marketing as your career, then this article is for you. Although there are various sources of knowledge and information on the Internet, especially through articles and podcasts, it would be very advantageous to invest time in attending a seminar. Read blogs and updates . Create Your Brand .

Paid Search Agency 133

Paid Search Agency Planning Tips Work Management 133

Oktopost

DECEMBER 5, 2022

According to HubSpot , around 16% of an average website’s traffic comes from social media. If that’s the case, you can get traffic to website pages from social media by posting new blog articles on your social media profile or running paid ads. However, don’t stop reposting blog content on social media pages.

Social Media 115

Social Media SEO Lead Scoring Lead Ranking 115

SmartBug Media

MAY 6, 2020

Larry Kim from WordStream shared some secret sauce tips at SearchLove Conference in Boston on driving conversions from Facebook, Twitter, and LinkedIn. If you look at the bottom and sidebar of a website and see a “related articles” widget with links to other sites, you’re staring right at paid content discovery. Video Promotion.

Paid Content 109

Paid Content Paid Search Agency Advertising Channels Effectiveness 109

Hubspot

JULY 5, 2021

While hosting these types of videos on YouTube made sense because they were for entertainment purposes, your business needs a platform with more features so you can create videos for marketing campaigns, sales pitches, and customer service knowledge base articles. You can also see if a prospect has watched the video in HubSpot's tool.

Video Marketing 101

Video Marketing Best Practices Business Marketing Management 101

Webbiquity

FEBRUARY 1, 2010

So in case you missed any of these, here are almost 100 of the best blog posts and articles covering social media strategy and tactics, measurement, monitoring, research, pitfalls to avoid, policies, tools and more from 2009. ROI Is Dead by StraightUpSearch Blog. Top Ten blogs: Social Media Measurement by Seldom Seen Kid.

Social Media 100

Social Media Social Marketing Budget Programs Media 100

SmartBug Media

JANUARY 18, 2021

This article isn’t about discussing the crazy year that just passed, but instead it deals with thinking strategically about how our businesses can grow and prosper in the coming year, focusing on inbound and demand gen strategies. Have a resources center for all of your blogs, e-books, webinars, and so forth.

Inbound Marketing 116

Inbound Marketing Marketing Strategy Marketing & Strategy Webinar Metrics 116

Hubspot

JANUARY 22, 2020

If you're a marketing team of one or a marketing manager with various responsibilities ranging from social media to blogging, you know how daunting and time-consuming some tasks can be. Post your new blog on your Instagram Stories. The visual is a compelling lede, enticing readers to read the blog post. Image Source.

Social Media 87

Social Media Media Content Stats 87

Webbiquity

MAY 17, 2016

Showcase reviews: Online Marketing Institute, Anders Orsander, Marketing Insider Group (Strategy), Blogging Wizard, SmartBug Media, StoreYa Blog, Social Media Examiner, Marketing Insider Group (Content), Express Writers, SnapApp. Showcase reviews: BuzzBlogger, RazorSocial, Blogging Wizard, SnapApp. Google Review Count: 715,000.

Planning 145

Planning Research Tools Best Practices 145

SmartBug Media

DECEMBER 3, 2019

Would you rather listen to this blog instead of reading it? Then, social media took off—LinkedIn was founded in 2002, Facebook in 2004, YouTube in 2005, Twitter in 2006. And this is where we arrive at the official birth of “inbound marketing” as a strategy, as well as HubSpot, the brand synonymous with this methodology.

Inbound Marketing 93

Inbound Marketing Top of Funnel Paid Search Agency Hubspot 93

SmartBug Media

JUNE 10, 2019

Tools like HubSpot make publishing on social media a breeze, but effective social media marketing requires more than posting things through HubSpot. I love the analogy from HubSpot about how your social media efforts should be like a cocktail party. 30 percent should be your own content (such as blogs and white papers).

Social Media 71

Social Media Social Marketing Media Tips 71

SmartBug Media

NOVEMBER 24, 2021

Inbound marketing is a strategy in which businesses utilize content marketing, blogging, social media, and search engine optimization (SEO) to attract traffic from search engines. According to a recent HubSpot report, about 64 percent of marketers actively invest time in SEO—and with good reason! Focus on SEO.

Inbound Marketing 115

Inbound Marketing Paid Content Marketing Websites Planning 115

The Marketing Blender

DECEMBER 28, 2020

To give you a significant head-start, we decided to put together this article highlighting 5 of the biggest marketing trends that businesses – big and small – will use to make a substantial mark even in the most competitive industries in 2021. Streamline SEO, leads, and social media posts across all platforms with Hubspot.

Trends 130

Trends Marketing Automation Services Paid Search Agency Budget Programs 130

Only B2B

JANUARY 29, 2018

He is the founder of MarTech blog and CEO of DK Media. Douglas has been recognized by LinkedIn in their Sophisticated Marketing Guide as a top marketer, and his blog is known internationally as a resource for marketing-related technology research and discovery. Connect with Samantha: Linkedin | Twitter.

Marketing Automation Services 115

Marketing Automation Services Lead Scoring Lead Ranking Peer-to-peer 115

Hubspot

APRIL 26, 2018

Our startup journey has proved it -- guest blogging is king, queen and all the aces in content marketing. Guest blogging lets you share expertise and build authority in the industry, and the backlinks you receive to your own website helps your SERP rankings. Guest blogging is nothing new. Start a loveable blog.

Marketing & Strategy 71

Marketing & Strategy Lead Ranking Domain Lead Scoring 71

Atomic Reach

JANUARY 3, 2019

It is a blog post that informs you of industry changes or a video on social media that reveals a customer reviewing the brand. Find him on Twitter & LinkedIn. Find him on Twitter & LinkedIn. Find him on Twitter & LinkedIn. Find her on Twitter & LinkedIn.

Paid Content 112

Paid Content Paid Search Agency Advertising Agencies Content Marketing 112

Buffer

AUGUST 4, 2022

She’s also led Trends at The Hustle , a premium newsletter publication acquired by Hubspot, and was also Director of Marketing for Hubspot Creators. 💡 To follow or see more of Steph’s work, check out her Twitter , LinkedIn , and website.

Intent 86

Intent Personalization Ad Building Brand Identity 86

Valasys

AUGUST 1, 2019

Users sign up to LinkedIn but then have no clear plan in mind how they will use it.”. Steve Phillip, Leading Coach, and Expert on LinkedIn best practices. According to a survey conducted by oktopost.com, more than 80% of the total leads generated via diverse social media platforms come from LinkedIn.

Paid Content 45

Paid Content Advertising Agencies Linkedin Advertisements 45

ClearVoice

DECEMBER 8, 2020

Here are the top statements that we will prove to be true or false for various social media platforms, including Facebook, Instagram, Twitter, and Pinterest. According to Diana Gonimah’s article with Storyful, social media sentiment can significantly impact your overall brand perception. Statements for Twitter to verify or debunk.

Paid Content 128

Paid Content Social Media Media Word of Mouth 128

The ABM Agency

MAY 26, 2023

In this blog post, we’ll explore the key components of a successful ABM strategy, from identifying target accounts to measuring results and adjusting your approach. Newsroom or blog: Stay updated with recent developments or announcements that might impact their business requirements. articles vs videos).

Account Based Marketing 52

Account Based Marketing Planning Marketing Plans Work Management 52

Content Marketing Institute

JANUARY 25, 2019

If they’re interested, she offers or suggests another blog piece going into more detail about that one tip. This approach has resulted in a 16% increase in blog traffic month over month. For those who have the budget, paid promotion through Twitter , LinkedIn, and other channels is great if you promote the right content.

Paid Content 108

Paid Content Advertising Agencies Demand Generation Agencies Paid Social Agency 108

Metadata

SEPTEMBER 28, 2023

So, I did what any demand generation marketer would do in my situation: DIY’d some LinkedIn ads using the platform’s native tools. Hey, maybe I just didn’t have the chops to catch our customers’ attention on LinkedIn. This article is my way of addressing (and hopefully squashing) those doubts. My next move? I hired an agency.

Paid Content 52

Paid Content Paid Social Agency Cost per Lead Advertising Agencies 52

Martech Advisor

JANUARY 24, 2020

According to HubSpot : 25.4% The Emojics blog reports the following: 6 billion emoticons are sent every day. Neil Patel shares in his blog , " emoticons have become a usual feature in our daily communications. But Neil Patel warns in his blog , “ You need to be careful to not cross the line.

Paid Search Agency 138

Paid Search Agency Advertising Agencies Zoominfo Statistics 138

nDash

NOVEMBER 23, 2021

If you can’t find quality clients right now, then try pitching articles to publications. Semrush and Ahrefs both have great blogs with the latest on SEO trends, while the HubSpot website is an excellent resource on digital marketing trends. Favorite writer to follow on Twitter or LinkedIn? .

Ideal Customer Profiles 52

Ideal Customer Profiles Paid Search Agency Work Management Marketing Management 52

illumin

SEPTEMBER 29, 2023

One thing Hubspot urges marketers to consider in the above article is that there is “much less drop-off on a podcast compared to other forms of content, like video.” Alanah Joseph , Senior Marketing Manager for HubSpot, “When reviewing the custom ad placements…we’re looking at the ad from the point of view of a listener.

Advertisements 52

Advertisements Advertising Budget Programs Work Management 52