NetLine

DECEMBER 18, 2023

Fortunately, intent data has become a mainstay among business analytics to do just that. Identify data sources As with most business analytics that power a marketing campaign or sales pipeline, intent data can stem from multiple sources, including first-party, second-party, and third-party intent data.

Intent Data 64

Intent Data Intent Top of Funnel Ideal Customer Profiles 64

Salesforce Marketing Cloud

MAY 1, 2024

Ensure that agents have a clear understanding of their responsibilities and the customer service analytics by which their performance will be evaluated. Provide resources such as wellness programs, access to counseling services, or workshops on stress reduction and resilience-building. Watch the free demo Empower agents.

Customer Satisfaction 59

Customer Satisfaction Work Management Training Fulfillment 59

SalesIntel

APRIL 17, 2024

More efficient email campaigns: With automation, you can use templates, schedule emails, test different versions, check analytics, and optimize your campaigns. Ultimately the goal should be to encourage them to either download eBooks, whitepaper, case studies, or schedule a demo.

Marketing Automation Services 40

Marketing Automation Services Work Management Marketing Automation Marketing Management 40

SocialPilot

JANUARY 31, 2024

They were part of keynote sessions, panel discussions, workshops, etc. Give place to influencers for every part of the activity like workshop, hosting, etc. One-stop destination to manage all your sales, services, marketing, and analytics that is capable of fostering stronger customer relations and growth for businesses.

Case Study 88

Case Study Case Studies Work Management Studies 88

Salesforce Marketing Cloud

DECEMBER 7, 2022

Facebook audience insights, Google Analytics), user profiles, third-party studies, and more. We run a “hero workshop” to align the team on the key persona characteristics and messaging. presentations, demos, videos, mockups, microsites, etc.). CRM, win/loss analysis), external data (e.g. Cross-Team Alignment.

Ideal Customer Profiles 98

Ideal Customer Profiles Work Management Microsite Cross-Selling 98

Tomorrow People

AUGUST 10, 2021

Media and data analytics technology provider Telmar has appointed product marketing agency Tomorrow People to deliver a range of content and paid social media activity with the goal of lead generation. www.tomorrow-people.com. About Telmar.

Paid Social Agency 31

Paid Social Agency Lead Generation Social Media Advertising Agencies 31

SmartBug Media

JANUARY 5, 2024

You can use platform-native AI tools such as Google Analytics, ClickFlow, HubSpot’s ChatSpot, and others to save time combing through data, test SEO enhancements, or even learn about your audience to improve targeting. Deploy chatbots to engage web visitors and encourage them to book demos. A basic solution?

Marketing AI 59

Marketing AI CMS Development Paid Search Agency Advertising Agencies 59

Marketing Insider Group

JANUARY 6, 2020

SUPERWEEK is an annual five-day conference completely focused on digital analytics. Speakers and workshop leaders will travel from all over Europe and the rest of the world to deliver insights into analytics software, privacy, data visualization, personalization, event-driven analytics, A/B testing and more.

Conference 58

Conference Marketing AI Work Management Marketing Management 58

Vidyard

MARCH 23, 2021

Video Analytics Trends 4.0.2 Companies Making Use of Different Levels of Video Analytics 5. The most common types of business-created videos are product demos, followed by how-to’s, explainers, and webinars. Video Analytics Trends. In 2020, 73% of companies reported that they’re using some form of video analytics.

Advertising Benchmark 81

Advertising Benchmark Video Marketing Top of Funnel Enterprise Management 81

Engagio

MAY 2, 2018

I listen to recorded demo calls with our target accounts weekly to understand the needs of our buyers and the sticking points for our sales team. I’ll also use those insights to conduct workshops with our SDRs to expose them to our personas, the challenges they deal with in their roles and how we can add value through our outreach.

Account Based Marketing 76

Account Based Marketing Enterprise Management Work Management Marketing Management 76

SpotMe Blog

MAY 24, 2021

Webinars are most commonly used for hosting virtual seminars, presentations, lectures, and workshops. Deminars are a more interactive way to demonstrate your product to prospective customers online, and are considerably more cost-effective than hosting a product demo in a physical venue.

Webinar Metrics 52

Webinar Metrics Conversion Cross-Selling Youtube 52

SpotMe Blog

AUGUST 16, 2023

Vary Your Content Mix up presentations, panels, keynotes, and workshops. You can also organize breakout discussions or workshops on key issues. Valuable Analytics Today’s event technology provides robust reporting and analytics to help you strengthen future investigator meetings. Book a demo today.

Peer-to-peer 52

Peer-to-peer Case Studies Training Work Management 52

Vidyard

NOVEMBER 13, 2019

Uberflip has redefined the explainer video category with their four-part explainer series “ Explain Uberflip Like I Am… ” It’ll leave you laughing, inspired, and genuinely interested in booking that demo. and hosting workshops for our sales team on how to utilize one-to-one video in prospecting and shortening the sales cycle.

Video Marketing 117

Video Marketing Demand Generation Agencies Paid Search Agency Advertising Agencies 117

Outbrain

AUGUST 22, 2021

Webinars, otherwise known as “live sessions” or “live workshops”, have become a highly effective marketing and sales strategy in recent years. Use analytics tools to understand key metrics, demographics, and campaign performance. Leave an email address, sign up for a demo, or a live webinar? Host a webinar to get new leads.

Startups 59

Startups Lead Generation Webinar Metrics Effectiveness 59

Vidyard

SEPTEMBER 22, 2015

The most exciting part of Dreamforce isn’t all the people or the parties (they are fun, though), but all the amazing ideas coming from over 1,900 sessions, keynotes, and workshops. Here are a few of the key themes and highlights. Thunder was in the forecast for Dreamforce!

Video Marketing 95

Video Marketing Advertising Agencies Paid Search Agency DemandBase 95

SpotMe Blog

MARCH 31, 2022

Not to mention the insights on customer behavior that can be gathered through digital analytics (keep reading for more on that trend). Get ahead by offering opportunities for certification courses or workshops. Companies can flex their creativity by finding out-of-the-box ways to share information, and also save money and resources.

Work Management 52

Work Management Marketing Management Trends Ideal Customer Profiles 52

Vidyard

MARCH 23, 2021

Video Analytics Trends 4.0.2 Companies Making Use of Different Levels of Video Analytics 5. Trends for Different Types of Business Videos The most common types of business-created videos are product demos, followed by how-to’s, explainers, and webinars. Trends in Video Engagement and Retention 3.1

Advertising Benchmark 65

Advertising Benchmark Video Marketing Top of Funnel Enterprise Management 65

SpotMe Blog

MAY 11, 2023

This medical communications agency’s approach involves merging clinical guidelines, derived from an impartial analysis of the most up-to-date literature and data, with cutting-edge software solutions and comprehensive analytics. To see SpotMe in action, request a demo now.

Paid Search Agency 98

Paid Search Agency Enterprise Management Work Management Marketing Management 98

SmartBug Media

OCTOBER 9, 2019

Perform a Buyer’s Journey Workshop. During your Buyer’s Journey workshop, take notes on content that you may need to create for each stage to help move your leads through those stages. Remember what you found in your persona research and Buyer’s Journey workshop. Consultation and demo requests. Templates and worksheets.

Lead Gen 65

Lead Gen Sales Qualified Leads Lead Scoring Lead Ranking 65

Moz

SEPTEMBER 19, 2019

Immersion workshops are the answer. Through some hard knocks and bumps along the way, we've come up with this immersion workshop model that I want to share with you. So to combat that problem, let's talk through the immersion workshop. Why do an immersion workshop with a client? Why do an immersion workshop with a client?

Budget Programs 48

Budget Programs Peer-to-peer Paid Search Agency SEO 48

Vidyard

NOVEMBER 13, 2019

Uberflip has redefined the explainer video category with their four-part explainer series “ Explain Uberflip Like I Am… ” It’ll leave you laughing, inspired, and genuinely interested in booking that demo. and hosting workshops for our sales team on how to utilize one-to-one video in prospecting and shortening the sales cycle.

Video Marketing 65

Video Marketing Demand Generation Agencies Paid Search Agency Advertising Agencies 65

Heinz Marketing

AUGUST 30, 2021

So, my speaking engagement side, so if you look at Sales for Life’s revenue line item, we did a quarter million dollars a year in speaking and workshops. Every demo, every discovery call was a why. The solution offers robust analytics, integrations with top enterprise tools, and customization options. Why would I do this?

Ideal Customer Profiles 117

Ideal Customer Profiles Enterprise Management Work Management Cross-Selling 117

Vidyard

NOVEMBER 13, 2019

Uberflip has redefined the explainer video category with their four-part explainer series “ Explain Uberflip Like I Am… ” It’ll leave you laughing, inspired, and genuinely interested in booking that demo. and hosting workshops for our sales team on how to utilize one-to-one video in prospecting and shortening the sales cycle.

Video Marketing 50

Video Marketing Demand Generation Agencies Paid Search Agency Advertising Agencies 50

SpotMe Blog

JUNE 13, 2023

Content development: The content, from presentations and panel discussions to interactive workshops, is the heart of any pharma event. Reporting and analysis: After the event wraps up, you’ll receive detailed reports, event metrics , and analytics on things like attendance, survey feedback, social media impact, and ROI.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Paid Search Agency 52

Optinmonster

MARCH 13, 2024

One of its landing pages offers visitors the option to watch demo videos in exchange for a sign-up. Focus on the Data Being data-driven in marketing is important, especially when you consider that leading marketers are 58% more likely to use analytics compared to others. Here’s a great video marketing hack from Marketo.

Paid Content 131

Paid Content Marketing Analytics Tools Lead Ranking Sales Qualified Leads 131

Buzz Marketing for Technology

JUNE 27, 2008

These might include knowledge or skills tests, observations notes, evaluation forms, even anecdotal reports collected after a presentation, workshop, training session, meeting or other communications event. delivering a workshop), compared to evaluating a larger-scale outcome (e.g. Google Analytics. impacts on decision making).

Web 2.0 100

Web 2.0 Effectiveness RSS Work Management 100

Marketing Insider Group

AUGUST 29, 2023

Engaging product demos. Use analytics tools to gather insights about your audience’s preferences, behaviors, and interactions. From chatbots and content recommendations to image recognition and predictive analytics, AI is becoming an integral part of enhancing user experiences and optimizing brand strategies on social media.

Social Media 255

Social Media Marketing AI Trends Peer-to-peer 255

MKT1

SEPTEMBER 20, 2023

I can nearly guarantee your early or growth-stage B2B startup doesn’t have the right marketing analytics in place to determine what’s actually working across go-to-market. Startups either don’t know how to set up the right basic tracking and data collectioncor they over-engineer something way too complex for their stage.

Multi-Touch Attribution 104

Multi-Touch Attribution Lead Ranking Activities Marketing Analytics Tools 104

Hubspot

JANUARY 28, 2015

time on page, and bounce rate can all be accessed easily from an analytics tool , like the one found in HubSpot. Free trials, live demos, assessments, consultations, coupons, and estimates are all example of content that are used to generate action. 1) Consumption Metrics. Consumption metrics are the most basic of the four.

Advertising Benchmark 28

Advertising Benchmark Top of Funnel ROI Content Marketing 28

Zoominfo

JULY 24, 2019

Important Sales Metrics and KPIs The fastest-growing companies use sales data and analytics effectively. Use them to form the basis of a powerful sales analytics program, and they’ll allow your growing sales team to thrive without being buried in numbers. Loss after a demo: The success of your demo is absolutely key to a sale.

Top of Funnel 130

Top of Funnel Lead Ranking Lead Scoring Sales Qualified Leads 130

ConvertKit

MARCH 25, 2019

Along with optimizing your landing page for campaign traffic , you can also create a landing page for one-time events like webinars , workshops, and more. You can also do A/B testing within the platform and get instant access to metrics you care about on their analytics dashboard. Upsell a product or service.

Landing Pages 72

Landing Pages Top of Funnel Opt-out Opt-in 72

SpotMe Blog

MAY 4, 2021

Exciting content such as virtual tours and workshops are also becoming common in the digital event world. And don’t forget about security and analytics. 4) Educate With Workshops and Demonstrations. Everybody values a learning opportunity, and workshops and demonstrations lend themselves perfectly to a virtual or hybrid world.

Conference 52

Conference Marketing AI Marketing Automation Services Work Management 52

ClearVoice

SEPTEMBER 18, 2023

Trend 4: Social Listening Evaluating your content marketing strategy’s performance has relied on analytics for decades. Attend industry conferences, webinars, and workshops and engage in online communities. Embrace Data-Driven Insights: Leverage data analytics to gain insights into your content performance.

Trends 101

Trends Content Marketing Webinar Metrics Long Tail Marketing 101

ConvertKit

MAY 2, 2019

Along with optimizing your landing page for campaign traffic , you can also create a landing page for one-time events like webinars , workshops, and more. You can also do A/B testing within the platform and get instant access to metrics you care about on their analytics dashboard. Upsell a product or service.

Landing Pages 75

Landing Pages Top of Funnel Opt-out Opt-in 75

Zoominfo

MAY 27, 2019

Data sheets, work samples, or product demos. Free trials, live demos, or estimates. Registered for a workshop event (+3). Attended workshop event (+10). Downloaded the slides from the workshop (+7). Here are the types of content that work best during this phase: Vendor or product-specific webinars.

Marketing Automation Services 197

Marketing Automation Services Marketing Automation Work Management Marketing Management 197

Scoop.it

DECEMBER 19, 2023

5 Ways to Boost Productivity Before the Year Ends) Festive webinars or workshops Year-in-review infographics Virtual networking events Tailor Brands , a B2B company specializing in business branding and identity, does an excellent job creating holiday-themed promotional content that brings value. for free, or request a demo.

Curation 92

Curation Work Management Marketing Automation Services Webinar Metrics 92

Brandpoint

JUNE 19, 2023

This may include adopting marketing automation platforms, leveraging data analytics for insights, or exploring emerging technologies such as artificial intelligence or virtual reality. Coronavirus hit and all of a sudden, manufacturing marketers were faced with a world with no tradeshows, no conferences, no meetups and demos and networking.

Work Management 62

Work Management Paid Search Agency Marketing Management Planning 62