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The importance of accurate keyword difficulty scores

ClickZ

SERP analysis. The first involves SERP analysis, where the median value is identified for three metrics throughout URLs on the first page of search results. Keyword parameter analysis. The second step is an analysis of keyword parameters. KD scores can also be calculated for both long-tail and local keywords.

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47 new martech companies from latest Y Combinator cohort — the counter-consolidation narrative lives on

chiefmartech

This was a massive graduating class: 377 startups from 47 countries. Inspector Cloud — computer vision analysis of products displayed at physical retailers. Datlo — sales and marketing data analysis service for LatAm businesses. Last week, Y Combinator held their Demo Day(s) for their Summer 2021 cohort.

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Connecting 2 the World: Is constructing knowledge based on analysis a work literacy skill?

Buzz Marketing for Technology

Is constructing knowledge based on analysis a work literacy skill? One problem I see with all of the data and communication tools available to students is the lack of training on how to problem solve and conduct an analysis. This process allows gaps in the analysis to be more obvious. The question is, is analysis being "taught"?

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Close up, nobody is normal: Generation clash or ageism?

Biznology

We are all truly unique, each one of us a long tail of our own. Those attributes are independent variables, they don’t come in bundles. One of the things that make humanity fascinating is exactly how complex and different we are. Nobody is “one in a million.”

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Semantic Search: A Comprehensive Guide for Understanding & Optimizing for Semantic Search

seo.co

There are device technologies, which have given us mobile devices and more sophisticated forms of local search, web technologies, which have made it possible for more companies to make more creative websites, and raw search technologies, which make search faster, easier, and more relevant for users (among other classes of technology).

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Utilizing Revenue-per-Click to Calculate PPC Keyword Value

QuanticMind

A method we’ve witnessed involves exporting large change history reports and large historical keyword performance reports, and then stitching them in Excel to look at the trend analysis. In this Guide , you’ll learn about how the long-tail keywords get a meaningful keyword-value. Now, is that actionable?

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The Potential Impact of Gen Z on SEO

Moz

They found that out of all the generations, Gen Z has the highest preference for long-tail queries. They know that a short-tail query will produce broad results, and they may not find what they’re looking for. Working in search allows you to develop a variety of skills from critical thinking to problem-solving and data analysis.

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