Scoop.it

JULY 13, 2023

If you’re producing blogs and posts for social media, then content curation can save you time and capital. The world of social media has completely revolutionized how people consume content. Social media statistics offer valuable insight into your audience and help find what they like and dislike.

Thought Leadership 72

Thought Leadership Curation Ad Building Lead Scoring 72

The Point

SEPTEMBER 23, 2015

If you’re not generating leads – as in: a lot of leads – from your company’s blog, you’re missing out on what is perhaps not only your best opportunity to convert organic Web traffic into actionable, measurable sales inquiries, but also the best way to actually show real ROI from your social media investment. BONUS TIP: 11.

Business Blogging 100

Business Blogging Lead Scoring Lead Ranking Generation 100

Biznology

JUNE 25, 2013

I believe that all social media marketing campaigns should probably start with foraging (as I discussed last week) — but as you grow, you need to evolve, especially if you need to bring home more and more food. Even more, the content-creation for content marketing can trend-surf as well.

Social Media 80

Social Media Social Marketing Media Planning 80

Adobe Experience Cloud Blog

JANUARY 28, 2015

A few years ago, blogging and social media were separate. Social media was short-form, personal, and spontaneous. Some people predicted that social media would replace blogging because of declining attention spans. Now blogging and social media not only amicably coexist; they complement each other. ~Seth Godin.

Social Media 48

Social Media Media B2B Thought Leadership RSS 48

Customer Experience Matrix

JULY 16, 2009

Summary: Alterian's purchase of Techrigy marks the first integration of serious social media management with marketing automation. Marketing automation vendor Alterian yesterday announced its acquisition of social media monitoring company Techrigy. What really impresses me is that Techrigy is a serious social media monitoring solution.

Marketing Management 120

Marketing Management Acquisitions Social Media Marketing Automation Services 120

The Effective Marketer

JUNE 19, 2012

On the other hand, proper content curation can be a powerful tool for both building your site and driving traffic to it. Interact with other webmasters on social media and encourage them to send you interesting links. Be Careful How You Aggregate. Anyone can subscribe to a site via RSS, and no site is going to be 100% relevant.

Curation 100

Curation Copyright Peer-to-peer RSS 100

KoMarketing Associates

JULY 19, 2016

SimilarWeb provides users with a snapshot of a website’s traffic sources as well as a high-level view of the online marketing strategies that are powering it. This Google Chrome extension logs all HTTP traffic between Google Chrome and the internet. Social Media Tools. SimilarWeb. What is it? Live HTTP Headers. What is it?

Online Marketing 120

Online Marketing Tools Campaigns Digg 120

BOP Design

AUGUST 14, 2018

It’s a multi-functional baseline, free tool that provides a good amount of data on website traffic, user behavior, top visited pages, and more. Buffer is an app that enables a user to publish content according to any chosen schedule on various social media profiles or pages, reply to social media posts/comments, and analyze the results.

Marketing Automation Services 85

Marketing Automation Services Budget Programs Enterprise Management Work Management 85

Albacross

APRIL 9, 2019

If you can speak to suitable people directly, then by all means do so, but you’re likely to need the reach and simplicity of social media channels and online forums. You should also carefully review your current traffic to learn more about which companies are visiting your site so you can get more leads.

Brand Identity 56

Brand Identity Branding B2B Enterprise Management 56

Adobe Experience Cloud Blog

AUGUST 6, 2009

  His success with Green Leads and previously as CMO of two software companies combine with his thought leadership in social media lends to some great insight in this B2B Marketing thought leader interview. They subscribe to RSS feeds.    Have someone be the social media team lead though.

Demand Generation Agencies 48

Demand Generation Agencies Thought Leadership Demand Generation Social Media 48

Valasys

SEPTEMBER 4, 2019

While creating & running social media campaigns , marketers have all kinds of questions in mind, whether they are relevant, whether they will appeal to the buyer persona & whether they are worth the investments made. Marketers need to respect the researching habits of the customers & evolve with it.

Paid Content 40

Paid Content Cost Per Thousand CTR CPM 40

Anything Goes Marketing

AUGUST 3, 2009

I’m always trying to think about how marketers can better leverage the social media technologies that are out there and then share them with you. You could probably create an RSS feed from this URL as well and then display this content in real time. Tracking Twitter as a Source of Web Traffic. Do you think it’s just a fad?

Twitter 100

Twitter Paid Search Agency Tips Landing Pages 100

Hubspot

DECEMBER 30, 2011

Thus, while we're all learning about social media and inbound marketing as well as teaching others about it, having a resource that quickly and clearly explains all of the basic terms and applications is critically important. Social Media Marketing Dictionary: 120 Terms to Know. An example of this is the Twitter API.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Hubspot

MAY 13, 2013

HubSpot invited Guy to reveal the secrets behind his incredibly active and popular social media profiles that enable him to reach millions each day. Many people ask me how I manage my social media accounts (and others make stuff up rather than figure out what I do). Here are the gory, inside-story details of what I do. 2) HolyKaw.

Enterprise Management 28

Enterprise Management Social Media Work Management Marketing Management 28

Scoop.it

SEPTEMBER 7, 2023

This article will discuss various strategies for streamlining content curation , including the use of content curation platforms, artificial intelligence/machine learning and RSS feeds. Feedly Feedly is an RSS reader that lets you subscribe to your favorite blogs and news sites. Why Is Content Curation Important?

Curation 78

Curation Marketing AI Process RSS 78

B2B Marketing Savvy

JULY 30, 2009

Now, as lead voice and a newly minted blogger trying to engage with/understand the new social media landscape, I feel like it’s an Indiana Jones episode titled: “Search for the Missing Metrics”. Posting cadence directly impacts traffic (yeah, duh…) . RSS and email subscriptions are growing, but slowly.

Advertising Agencies 40

Advertising Agencies RSS Ning Blogger 40

Marketing Insider Group

OCTOBER 2, 2020

How I Built A Media Company With No Employees. I asked them simply for permission to allow me to syndicate their existing blogs through an RSS feed. Step 3: Using the WordPress RSS Aggregator Plug-in, I added their existing RSS feeds and all their posts started coming in as new, full-length article drafts I could post on our site.

Ad Building 339

Ad Building RSS Lead Ranking B2B Thought Leadership 339

MLT Creative

MAY 25, 2011

Promotion: social media usage, Twitter grader, retweet stats. Conversion: RSS feed subscriptions, conversion forms. Analysis: traffic rank, score summary. Website Grader assigns an aggregate numeric score from 1-100. Inbound links have real influence on a website’s authority and its ability to drive traffic.

Lead Ranking 40

Lead Ranking Lead Scoring Marketing Websites Paid Search Agency 40

Hubspot

MAY 8, 2012

Display a clear call-to-action module to subscribe to your blog, along with an RSS subscription button and a simple, one-field email opt-in form near the top of your blog -- above the fold. An indirect way to boost subscribers is to drive more traffic to your blog. Incorporate blog subscriber promo into your social media updates.

Top of Funnel 28

Top of Funnel RSS Landing Pages Opt-out 28

Online Marketing Institute

NOVEMBER 7, 2010

Within the field of content marketing, content curation blends a mix of new content with the filtering and management of useful information streams from blogs and other RSS resources. Pure automation of content aggregation doesn’t foster interaction. Â Pure content creation is demanding.

Curation 40

Curation Enterprise Management B2B Marketing Work Management 40

Hubspot

JUNE 23, 2010

As we all learn about social media and inbound marketing and we teach others about it, having a resource that quickly and clearly explains all of the basic terms and applications is critically important. Social Media Marketing Dictionary: 101 Terms to Know. On the web today, things change fast. An example of this is the Twitter API.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Online Marketing Institute

APRIL 4, 2011

More importantly, this type of strategy provides an opportunity to connect and share with social media friendly peers. Ideas and recommendations for developing these types of posts: Create aggregate lists showcasing important resources and/or publications relevant to the industry. Newsletter problems? 2011 All rights reserved.

B2B Thought Leadership 40

B2B Thought Leadership SEM Peer-to-peer Enterprise Management 40

Hubspot

DECEMBER 7, 2011

Social media moves at the speed of light, so if you're just getting started now, there are conceivably tons of nuances you may have missed. Yes, both the pages and posts appear in search results, which is why integrating Google+ into your social media strategy can also help your SEO. Answers to Your Google+ Questions.

Social Media 28

Social Media Media CPC Cost Per Click 28

Hubspot

APRIL 28, 2011

Mari Smith , coauthor of Facebook Marketing: An Hour a Day , joins us for another exciting episode of Inbound Now, HubSpot's Social Media and Inbound Marketing Podcast ! Mari references a Buddy media study that states your posts should be under 80 characters. Look for high traffic windows. Subscribe to Inbound Now via RSS.

Facebook 28

Facebook Practices Lead Scoring Lead Ranking 28

Hubspot

JUNE 7, 2010

The following is a guest blog post by Greg Digneo, founder of Cloud Marketing Labs , a marketing firm that helps business generate more sales leads using social media. When was the last time you had everything read in your RSS reader, or your inbox had 0 unread messages? You can follow him on Twitter and on his blog.

Paid Content 28

Paid Content Inbound Marketing Lead Scoring Lead Ranking 28

Buzz Marketing for Technology

JULY 16, 2008

Digital & Media Arts. 100 Cool Things You Can Do With RSS. 100 Cool Things You Can Do With RSS. Really Simple Syndication (RSS) allows you to get information sent directly to you, eliminating the need for you to that information individually. They will send sections to you each day via RSS feed. Fashion Design.

RSS 100

RSS Budget Programs Work Management Marketing Management 100

Buzz Marketing for Technology

OCTOBER 20, 2008

Digital & Media Arts. 100 Cool Things You Can Do With RSS. 100 Cool Things You Can Do With RSS. Really Simple Syndication (RSS) allows you to get information sent directly to you, eliminating the need for you to that information individually. They will send sections to you each day via RSS feed. Fashion Design.

RSS 100

RSS Budget Programs Work Management Marketing Management 100

Convince & Convert

SEPTEMBER 28, 2013

With Google getting stingier about directing traffic to you , experimenting with other ways to amplify your content and market your marketing becomes even more of a best practice. It Creates Traffic, and Fast. Once the RSS feed was uploaded to Cision, I started seeing clicks immediately. It’s Incredibly Easy.

RSS 131

RSS Content Aggregators Click Rate 131

Hubspot

JULY 29, 2018

But with new social media networks and innovative software cropping up almost daily, even seasoned social media users are bound to run into a term or acronym that leaves them thinking, "WTF?". For those head-scratching moments, we've created the ultimate glossary of social media marketing terms. Social Media Terms - A.

Social Media 101

Social Media Marketing Automation Services Media Work Management 101

Biznology

MAY 20, 2014

It can easily offer history, context, and related content — things that most mainstream media stories are terrible at. There’s a real opportunity to turn a scoop into a narrative: … package was well-executed and memorable, but some of our more digitally focused competitors got more traffic from the story than we did.

Paid Content 80

Paid Content Planning Work Management Social Media 80

Hubspot

OCTOBER 17, 2014

Managing social media accounts for a brand, no matter how big or small, is not easy -- and one of the biggest and most consistent challenges is staying organized. How on earth do busy social media managers keep their ducks in a row? Social media managers would be lost without their to-do lists.

Social Media 28

Social Media Organization Work Management Media 28

Paul Gillin

APRIL 13, 2011

As a frequent speaker at events of all sizes, I’ve had a chance to observe some of the best practices conference organizers used to promote their events through social media. You want to know which sources are sending traffic to your landing page so you can better focus your resources. Make sure others on your team are doing this, too.

Social Media 50

Social Media Promotion Media Landing Pages 50

Convince & Convert

MARCH 18, 2016

Welcome to episode number 2, dos, of Marketing Marvels, the show from Convince & Convert Media where I help you discover new marketing technology to improve what you’re doing in your business. Well, it really starts with the ability to better aggregate and manage your content. Jay: Hey guys, it is Jay Baer. Jay: I believe it.

Top of Funnel 91

Top of Funnel Content Marketing CMS Development Ad Building 91

B2B Marketing Savvy

SEPTEMBER 14, 2009

With great delight, my producer friend, an acknowledged social media advocate herself (thanx Spooner!) Essentially, dropping assets onto third-party, content-specific sites which brought added traffic value beyond just the hosting itself; making it easy to share and find (think SEO). But that’s a slight tangent. .

Social Networks 40

Social Networks Traffic Advertising Agencies Paid Search Agency 40

Content Standard

AUGUST 9, 2017

When I got into the game, I didn’t know anything about content marketing, though I was prepared for some amount of social media marketing. Writer and artist outreach to call for submissions via email campaigns, social media posts, and even visual advertisements in carefully curated locations. Just Say No to Clickbait.

Content Marketing 44

Content Marketing Paid Search Agency Business Content 44

Hubspot

AUGUST 20, 2020

For example, if I wanted to write a post about social media, there is probably a different angle I could take that would work for each of the following formats. It makes perfect sense, considering how-to posts are inherently educational and great for generating traffic from organic search. Blog Post Types and Formats. The Listicle.

Paid Content 101

Paid Content FAQ Thought Leadership Curation 101

Buzz Marketing for Technology

JUNE 27, 2008

The only reason youre seeing 361% traffic growth is because 250,000 jobs were lost in the U.S. My guess is that as the economy worsens, LinkedIn traffic will continue to increase. social media. aggregators. aggregators. ReadWriteWeb. RWW Network. ReadWriteWeb. ReadWriteTalk. AltSearchEngines. RWW Daily by Email.

Linkedin 100

Linkedin Google Enterprise Management Work Management 100