Hubspot

MAY 9, 2014

This includes if the foundation’s investments support its own mission and goals (and those of its grantees), as well as if the foundation operates in a transparent and ethical manner and has policies that help prevent fraud. This also includes if the board of directors is diverse enough to allow ethical decision making.

Transparency 28

Transparency Peer-to-peer Ethics Aggregators 28

Adobe Experience Cloud Blog

FEBRUARY 1, 2012

Maintaining a respectful and ethical rapport is the cornerstone of our policy. Engaging in Facebook and Twitter conversations. Social aggregators such as Digg and Stumble Upon are also great social platforms for employee participation. Our policy clearly outlines the types of activities allowed and defines appropriate behavior.

Marketo 48

Marketo Digg Training Social Media 48

Convert

FEBRUARY 9, 2021

Back in 2014 Facebook was on the receiving end of severe backlash when it revealed that it had grouped users into an “emotional contagion” study that blatantly manipulated emotions by showing “optimistic” or “depressing” feeds to those who were chosen. What is Ethical Optimization & Why Should You Care? That is all.

Ethics 52

Ethics Optimization Work Management Marketing Management 52

Huptech Web

OCTOBER 6, 2023

However, it wasn’t used for advertising at that point—it was used for aggregating information. It’s your Aunt Winny gushing about her new kitchen gadget on Facebook. Social Media Posts: The Twitter shoutouts, Instagram stories, and Facebook updates – are all fair game. – Scott Cook.

User-Generated Content 52

User-Generated Content eCommerce Trends Generation 52

Convince & Convert

SEPTEMBER 7, 2010

There are a few sections devoted to the mechanics of Twitter, Facebook, Linkedin, and other social media operational specifics. One more note – so many are commenting on how funny this guy is (footnotes are worth the read alone) but this guys advice is down right ethical and that is hard to come by in the marketing realm these days.

Social Media 115

Social Media Media Paid Search Agency Peer-to-peer 115

Hubspot

JULY 25, 2017

Google and Facebook rely almost exclusively on directly reselling human attention. That information is valuable and important, because in the aggregate, it is an encoding of everything humans want -- not just of our buying preferences and creature comforts, but also of our ethics and values as a species.

Marketing AI 78

Marketing AI Allocation Eye-Tracking Amazon 78

ClearVoice

FEBRUARY 15, 2021

Well, the good news is that your company is probably already on Facebook, Instagram, YouTube and/or Twitter if you’re serious about reaching an audience. A company’s Facebook page may have 50,000 likes and their YouTube page, 500,000 subscribers. To do this, you’ll want to properly audit their marketing channels as much as you can.

Paid Content 107

Paid Content Analysis Cost Per Click Paid Search Agency 107

Online Marketing Institute

AUGUST 14, 2011

Will send you a ping.

Analytics 40

Analytics Top of Funnel Research Webinar Metrics 40

KoMarketing Associates

JULY 24, 2013

Journalists have to consistently catch reader interest, build out their stories under tight deadlines, and remain true to a standard of ethics and responsibility to the reader. As I wrote in a recent column for Search Engine Watch, the content marketing process includes: A Method for Research & Information Aggregation.

SEO 120

SEO Peer-to-peer Ethics B2B 120

Moz

MAY 2, 2019

An ethical way to peer inside their business — anytime you wanted? Are the aggregate reviews on each platform - positive, neutral or negative? Here's a short list of the details you're looking for: Are aggregate reviews listed in the search results? The largest amount of aggregate reviews listed in the search results?

Acquisitions 57

Acquisitions Ideal Customer Profiles Webinar Metrics Marketing & Strategy 57

ClearVoice

SEPTEMBER 1, 2020

.” Pattisall’s sentiment comes at a time when impressive new data aggregation tools are being created by a small, select group. ” Not just on an ethical level, but as a way of keeping content quality intact with big ideas born from data. The thing is — it doesn’t matter how much data you have.

Budget Programs 71

Budget Programs Content Privacy Paid Search Agency 71

Digilant

APRIL 9, 2024

Choosing a secure and privacy-compliant onboarding platform is essential to ensuring that the data transformation process adheres to legal standards and ethical practices, safeguarding customer information from misuse and breaches. What Is Identity Resolution?

Work Management 52

Work Management Privacy Mobile Advertising Ideal Customer Profiles 52

Webbiquity

JULY 26, 2010

the BMZ) was officially launched a year ago as the first content aggregation hub for leading business-to-business bloggers. Why Use Twitter, Facebook & LinkedIn for Content Marketing? Dianna Huff – B2B Marcom ( Small Business Newsletter Email Campaign Facebook SEO Budget Writing ). What’s a Facebook fan worth?

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Convince & Convert

APRIL 19, 2012

Read on for insights from Derek, and Eric’s Social Media Stat of the Week (this week: for Facebook advertising, CPM rates are up 41%, CPC rates are up 23%). Oh, and guess what, a couple days later Facebook made their profile pictures bigger. Facebook advertising, Twitter advertising, LinkedIn advertising, etc. Listen Now.

Paid Content 119

Paid Content Advertising Agencies Paid Search Agency Trigger Marketing 119

Buzz Marketing for Technology

JUNE 27, 2008

Whether youre socializing on Facebook , updating Twitter , or just adding a new bookmark to Ma.gnolia , social media has become an integral part of our daily lives. Think of it as Facebook for bloggers (well, before Facebook was for everyone.) Thanks Facebook." Social Media U: Take a Class in Social Media.

Social Media 100

Social Media Class Web 2.0 Media 100

Moz

MAY 22, 2019

I’ve come to believe that the small-to-medium local marketing agency is the best fit for the small-to-medium rural brand because of shared work ethics and a similar way of doing business. Imagine the blog posts your agency can begin publishing by anonymizing and aggregating this data, pulling insights of value to our industry.

Education 58

Education Paid Search Agency SEO Advertising Agencies 58

Online Marketing Institute

OCTOBER 1, 2010

There are at least a few points of entry to integrate your corporate website: 1) Extending your corporate websites to social networks, 2) Allowing for customers voices through reviews and ratings, 3) Aggregating the discussion back on your own website. Single Sign On systems don’t go away they simple aggregate this new level of data.

Social Networks 40

Social Networks Enterprise Management Marketing Websites Work Management 40

Hubspot

OCTOBER 26, 2016

In December 2010, both Google and Bing added "social signals," which first displayed any written Facebook posts, for example, from your own network that matched your query. That’s especially true in the realm of voice search -- Yelp and other business aggregators are used to answer voice queries about what’s nearby, for example.

SEO 28

SEO PageRank Mobile Advertising Keywords 28

Terminus

MARCH 9, 2021

Remember the Facebook boycott in July 2020? In this takeover episode of #FlipMyFunnel, Content Matters host Barb Mosher Zinck speaks with Jim Edmunds , CEO at Ingeniux , about ethics and digital content. Here’s our driving question: How can we as tech providers advocate for better ethics and standards over profits? They’re not.

Ethics 26

Ethics Enterprise Management Content Paid Search Agency 26

Anteriad

APRIL 25, 2023

Affinity marketing A partnership between a company and an organization that aggregates people sharing the same interests to bring a larger consumer base to the opposite party. For example, whether they should spend more money advertising on LinkedIn than Facebook. Affiliates commonly use organic search rank and PPC marketing.

Paid Content 95

Paid Content Sales Management B2B Sales Top of Funnel 95

Anteriad

APRIL 25, 2023

Affinity marketing A partnership between a company and an organization that aggregates people sharing the same interests to bring a larger consumer base to the opposite party. For example, whether they should spend more money advertising on LinkedIn than Facebook. Affiliates commonly use organic search rank and PPC marketing.

Paid Content 84

Paid Content Sales Management Top of Funnel B2B Sales 84

Convert

APRIL 18, 2022

Sullivan recently spoke about the ethical conundrums caused due to the mass democratization and access to A/B testing tools on an episode of the UX podcast. LinkedIn doesn’t collect any sensitive demographic data defined by GDPR but allows members in some regions to opt-in to provide “limited demographic data for aggregate reporting purposes.

Pricing 52

Pricing Price Ethics Marketing & Strategy 52