Marketo Buys Crowd Factory, Silverpop Buys CoreMotives, and Other News from Pardot, Neolane, Act-On and OfficeAutoPilot
Customer Experience Matrix
APRIL 18, 2012
These are keyword monitoring, which tracks the user’s site rank in Google and Bing, and competitor monitoring, which captures metrics such as Google PageRank, inbound links, and indexed pages. But what I find intriguing is how little the two businesses overlap. Data comes from several sources.
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