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Six Proven Strategies to Build Customer Relationships and Brand Loyalty

Webbiquity

Buyers now rely less on information provided by suppliers and industry analysts , and more on what they find about your brand through reviews and other online sources. According to Gartner , B2B buyers today spend only 5% or 6% of their time with sales reps while comparing multiple suppliers. It enhances your brand’s overall NPS score.

Loyalty 309
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Top Eight B2B Marketing Strategies You Probably Shouldn’t Ignore

Webbiquity

Fortunately, there are some strategies that are so effective they’ve become, or remained, relevant and useful across industries. Here are eight B2B marketing strategies that can make a big difference today. So, before pitching your product, your first step should be to establish your unique value proposition.

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11 Digital Marketing Trends for Growing Your Business in 2021

Marketing Insider Group

While many of us are still reeling from the devastating effects of the pandemic, those less fortunate have shut their doors permanently. We’ve compiled 11 crucial digital marketing trends for your businesses to follow as we step into 2021. Businesses must prove themselves consistent, trustworthy, empathetic, authentic, and courageous.

Planning 363
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9 Strategies to Boost Your Email Marketing Lead Generation

SendX

Once you’ve gained your readers’ trust, you can have a conversation with them, gather their opinions, continuously get readers on your new content and sell your products and services. It can take ages to gather such a list. Other strategies are useful for managing and optimizing a large email list.

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How to Integrate Your Unique Value Proposition into Your Content

Marketing Insider Group

Your value proposition (VP) should tell consumers why they should choose to do business with you instead of your competitors. If your value proposition is doing its job correctly, it should tell website visitors almost immediately – in just a few words – why your business is the best option for them. We’ll show you how.

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The Founder Interview Series #29: Lynn Richardson and Brian Richardson, GateKeeper Systems

Webbiquity

Today, more than 110 airports rely on software from the company he started, GateKeeper Systems, to manage these critical functions. Paul (MSP) airport and 15 years as a project manager for the company, is ready to pilot the organization through its next phase. Needless to say, these are challenging times for the air travel industry.

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How to Balance Personalized Marketing With Data Privacy in 2021

Webbiquity

Nonetheless, the rules can be overwhelming for marketers just trying to do the right thing. In addition to the data a business uses directly, companies are also responsible for their marketing/analytical tools. Being legally bound for the way Google Analytics, for example, uses consumer data is nothing if not stressful.

Privacy 264