Webbiquity

JUNE 6, 2017

Show and Tell: Use More Video Marketing. Video is more engaging than text. Video content is also easier to consume, particularly on mobile devices. Blog posts with videos draw more traffic. And video content is great for SEO. So it seems as though in 2017, standing out means paying up. But keep it short.

Paid Content 223

Paid Content Mobile Advertising Content Social Media 223

Hubspot

FEBRUARY 11, 2018

Most pre-roll ads on YouTube are something to be endured, muted, and skipped immediately after the mandatory five seconds have passed. It's nothing personal -- people just want to get to their video. So how can advertisers create branded videos that users actually want to watch? The 10 Most Watched YouTube Ads of 2017.

Paid Search Agency 78

Paid Search Agency Advertising Agencies Youtube Ad Agencies 78

Webbiquity

JULY 18, 2023

Video Marketing: Hotter Than Ever Video marketing is huge and somehow keeps getting huger. It’s been “the year of video” every year since 2017. Per the new HubSpot report, “Video is the most popular and effective media format for the fourth year in a row.”

Marketing AI 246

Marketing AI Trends Planning Advertising Agencies 246

Sprout Social

MAY 10, 2019

When YouTube first arrived in 2005, few likely had any idea how valuable it would become. The first video, “ Me at the Zoo ,” launched on April 23, 2005, and the first ads followed two years later. By 2010, YouTube was generating more than two billion views each day. billion active users on YouTube. 1. There are 1.9

Youtube 111

Youtube Stats Paid Content Marketing Strategy 111

Hubspot

MARCH 6, 2017

A blockbuster brand or product video. With all that time invested, you can't stop at just embedding the video on a homepage or sharing it on social media and hoping someone watches. Running a series of YouTube ads is one way to make sure more of your target audience finds the video content you've produced.

Paid Content 101

Paid Content Youtube Advertising Agencies Advertisements 101

Hubspot

JUNE 26, 2020

Did you know that YouTube is the second-largest global search engine and the biggest video platform of all time ? Each day, millions of people around the globe visit the site to learn more about a topic, find YouTube content when Google-searching a question, or stream a YouTube video embedded on another brand's website.

Youtube 101

Youtube Features Keywords Click Rate 101

Brandwatch Marketing

JANUARY 4, 2019

When YouTube first made its way onto the internet, few people realized how many hours of video we’d be watching years later. It seems the internet never gets bored of watching videos, so now there is an entire library’s worth of YouTube stats. YouTube history statistics. YouTube user statistics.

Youtube 104

Youtube Statistics Cable Stats 104

Hubspot

JUNE 17, 2019

You can't deny that video is a vital part of any business's marketing strategy in 2019. In fact, video traffic will be a whopping 82% of all global IP traffic by 2022 -- up from 75% percent in 2017. I decided to publish two videos per day for a month. The results exceeded my expectations for YouTube metrics.

Youtube 78

Youtube Video Marketing Work Management Marketing Management 78

Webbiquity

NOVEMBER 15, 2022

For example, keeping your audience’s attention with short- and long-form video content has become a much larger priority in recent years. For instance, you might write copy for a LinkedIn article, delegate tasks to your team, film a TikTok, and edit video content for YouTube Shorts as part of your regular duties.

Social Media 306

Social Media Work Management Marketing Management Media 306

Adobe Experience Cloud Blog

JANUARY 6, 2017

Author: Ellen Gomes As we kick off 2017 with the fresh energy and optimism that a new year brings, like me, I bet many of you have made some achievable (and not so achievable) New Year’s resolutions. 2017 is the Year to Challenge Our Content Marketing Assumptions https://t.co/8k62h9NJjB PureMatter (@purematter) January 5, 2017.

B2B Thought Leadership 0

B2B Thought Leadership Social Media Thought Leadership Storytelling 0

KoMarketing Associates

JULY 31, 2018

Marketers are still developing an ample amount of video content to reach their target audiences, according to new research, and they are using a multitude of social channels to distribute their work. are leveraging video content this year, and 61 percent have plans to do so in 2019. More Marketers Creating Original Video Content.

Distribution 121

Distribution Advertising Channels Video Marketing Organization 121

Biznology

NOVEMBER 7, 2016

According to Syndacast , 74% of all internet traffic in 2017 will be video-based. When integrated properly, videos are a fantastic way to give your brand a face and increase customer interactions. When integrated properly, videos are a fantastic way to give your brand a face and increase customer interactions.

Video Marketing 137

Video Marketing Marketing Websites Effectiveness Youtube 137

Vidyard

JUNE 7, 2021

Musical accompaniments to film are so powerful that some soundtracks outsell the movies themselves and some of the best background music for videos become permanently lodged in the cultural consciousness. How to Pick the Best Background Music for Videos 1.1 Decide What Role Music Will Play in Your Video 1.2 Try to let Jack go.

Video Marketing 107

Video Marketing Best Practices Copyright Domain 107

NuSpark Consulting

AUGUST 12, 2018

Video marketing is a powerful tactic to promote, brand, and grow your business online. More prospects are interacting with videos today than ever before. Videos increase your website or landing page engagement, yielding positive results like click-throughs, lead generation, and sales. TRANSCRIPT. Take a look at these stats.

Statistics 113

Statistics Video Marketing Sales Qualified Leads Clickthrough 113

KoMarketing Associates

JUNE 22, 2017

As marketers turn to video content more frequently, they are optimistic about its potential to drive revenue, specifically via social platforms. According to a survey conducted by Wochit, 75 percent of social video publishers are optimistic about the revenue-generating potential of their content this year.

Customer Surveys 120

Customer Surveys Video Marketing Advertising Agencies Mobile Advertising 120

LeadSquared

DECEMBER 28, 2016

An amazing year comes to an end, with mobile numbers sky-rocketing, viral videos breaking the internet, organic reach nose-diving and content marketing becoming mainstream*. If 2016 saw the rise of online video, 2017 will see the explosion of video content on tiny mobile screens. Why video marketing should not be ignored.

Video Marketing 52

Video Marketing Planning Viral Marketing Paid Search Agency 52

Brandnew

MARCH 27, 2018

We have analyzed the German term for Easter (Ostern) on YouTube. What is happening on YouTube around Easter? In the last 30 days there were more than 9 million views on Easter videos. The most watched Easter video in the last 30 days explains how to make Easter paper postcards. YouTube is about longterm traffic.

Youtube 45

Youtube Paper Video Marketing Traffic 45

Vidyard

MAY 5, 2017

You got the necessary approvals, budget, and executive buy-in to start with video marketing for your brand. Video is going to be the game-changing tactic you use to capture the attention of your target audience, become more visible in search, and convert prospects throughout the funnel. You’re on the video bus.

Planning 160

Planning Video Marketing Marketing Strategy Marketing & Strategy 160

KoMarketing Associates

APRIL 11, 2017

Earlier this year, Vidyard published research that showed how customers respond to personalized marketing videos vs. non-personalized videos. The “ 2017 Video in Business Benchmark Report ” showed that customized videos were viewed 35 percent more frequently than their counterparts. how-to, product)?

Video Marketing 127

Video Marketing Top of Funnel Personalization Content Marketing 127

KoMarketing Associates

JULY 11, 2017

In June 2017, data from the “ State of Social Video: Marketing in a Video-First World ” report from Animoto suggested that more customers were being influenced by the video content on social media. We spoke to Jason Hsiao , co-founder and chief video officer of Animoto , for more insight into the report.

Video Marketing 142

Video Marketing Content Marketing Work Management Marketing Management 142

Marketing Insider Group

OCTOBER 21, 2021

Smart speakers and “assistants” have been around for a while but they really started to take off in 2017 and 2018 as people have lost the self-consciousness of talking to their phones and a range of new consumer devices like Amazon Alexa and Google Home have appeared on the market. Video Overtaking All Other Digital Channels.

Marketing AI 362

Marketing AI Marketing Budget Paid Search Agency Mobile Advertising 362

ClearVoice

JUNE 5, 2023

In the ongoing battle of the social networking giants, TikTok, Instagram, and YouTube are gaining steam. Given its huge reach, no wonder marketers are increasingly using Facebook videos to tell their stories and connect with customers. The platform publishes a recording of the video to the profile, group, or page for later viewing.

Webinar Metrics 52

Webinar Metrics Facebook Video Marketing Marketing & Strategy 52

Brandwatch Marketing

MARCH 7, 2023

social media accounts Social media users grew by 121 million between Q2 2017 and Q3 2017. billion users Weibo: 600 million users WhatsApp: 900 million users Youtube: 1.5 billion users Weibo: 600 million users WhatsApp: 900 million users Youtube: 1.5 billion The internet has 4.2 billion users There are 3.03

Statistics 98

Statistics Social Media Media Mobile Advertising 98

Hubspot

AUGUST 22, 2019

Video marketing is an undeniably powerful opportunity to reach your target audience -- in fact, more than 50% of consumers prefer video content over other forms of content, including email, social, and blog posts. Additionally, in the last few years we've seen a rise of live video as an effective marketing channel.

Youtube 75

Youtube Hubspot Facebook Broadcasting 75

Sprout Social

FEBRUARY 27, 2017

Here’ are the 47 most essential social media statistics for 2017 and beyond (Click below to jump to each section): Instagram Statistics. In fact, the Sprout Social Q1 2017 Index discovered Facebook still sees the most interactions and is the preferred network among millennials, Gen Xers and baby boomers. Facebook Statistics.

Statistics 111

Statistics Social Media Media Mobile Advertising 111

Sharpspring

SEPTEMBER 13, 2020

Video marketing is a powerful and dynamic marketing tool, and if you’re not yet including it in your marketing strategy, we guarantee you’re missing out. Simply put, effective video marketing works to increase your web traffic, conversion rates and social engagement.Not convinced? What Is Video Marketing? Record your video.

Video Marketing 66

Video Marketing Marketing Automation Services Marketing & Strategy Click Rate 66

Vidyard

NOVEMBER 6, 2018

Personalized videos to battle GDPR. The 2018 Video in Business Awards had it all, and we’re thrilled to share the stories of this year’s Video Marketing winners so we can all learn from their video awesomeness. Online video is changing the way that brands communicate with audiences. Beef Loving Texans.

Video Marketing 139

Video Marketing Generation B2B Thought Leadership Marketing Management 139

Vidyard

JUNE 7, 2021

Musical accompaniments to film are so powerful that some soundtracks outsell the movies themselves and some of the best background music for videos become permanently lodged in the cultural consciousness. How to Pick the Best Background Music for Videos 1.1 Decide What Role Music Will Play in Your Video 1.2 Try to let Jack go.

Video Marketing 65

Video Marketing Best Practices Copyright Domain 65

Vidyard

JULY 4, 2019

For a financial services representative, video communication can be pivotal in establishing trust while meeting clients’ demands for a more personalized digital experience. Video can help bridge the gap, bringing the human element back to trusted advisors’ work in the midst of digital transformation.

Enterprise Management 87

Enterprise Management Work Management Marketing Management Service 87

Stevens & Tate

MAY 26, 2020

Video marketing has long been accepted as one of the most effective forms of content marketing. Video content is easy for people to consume on any device. However, there’s been a misconception that short-form video content is the best way to go. As such, there’s not a whole lot of value in short-form videos.

Top of Funnel 59

Top of Funnel Video Marketing Youtube Advertising Funnels 59

Hubspot

JANUARY 24, 2018

It's the start of a new year, and there couldn't be a better time to look ahead at what the next 12 months might hold for video marketers. These statistics were gathered by surveying 570 unique respondents in December 2017. The State of Video Marketing in 2018. Video usage is on the rise. We watch a lot of video.

Video Marketing 101

Video Marketing Planning Dwell Paid Search Agency 101

Content Marketing Institute

FEBRUARY 28, 2018

Do you wish your videos made more of a difference for your business? Do you find yourself running out of ideas for videos your audience will love? Ever wonder what it takes to make a video so good that news outlets can’t wait to get their hands on it? Super fun video’. video Click To Tweet.

Video Marketing 105

Video Marketing Content Marketing Content Marketing & Strategy 105

Hubspot

JANUARY 17, 2018

YouTube announced yesterday that it has modified the eligibility requirements for its Partner Program (YPP), which will change the ways and ability Creators can monetize their content on the platform. What YouTube’s New Partner Program Requirements Mean for Marketers. Changes to the YouTube Partner Program.

Youtube 75

Youtube Advertising Agencies Adsense Planning 75

Brandpoint

JULY 18, 2019

It’s no secret that video content is the name of the game when it comes to generating social media impressions, engagement and traffic. 90% of customers say video helps them make buying decisions and 64% say that seeing a video makes them more likely to buy. Video is shared 1,200% more than links and text combined.

Social Media 114

Social Media Traffic Top of Funnel Video Marketing 114

Vidyard

JULY 9, 2019

For a financial services representative, video communication can be pivotal in establishing trust while meeting clients’ demands for a more personalized digital experience. Video can help bridge the gap, bringing the human element back to trusted advisors’ work in the midst of digital transformation.

Enterprise Management 65

Enterprise Management Work Management Marketing Management Service 65

Vidyard

APRIL 21, 2020

As businesses ramp up investments in digital communications, online events, and remote work policies, teams are turning to online video to power conversations with prospects, customers, and employees. Ceridian: How This HR Tech Leader Became a Video-Enabled Business .

Enterprise Management 71

Enterprise Management Organization Work Management Video Marketing 71

Content Standard

AUGUST 31, 2018

The app began as a simple photo editing and upload service, but over time, Instagram has added additional functionality such as Stories, live video, and direct messaging. Announced on June 20, 2018, IGTV is “ a new app for watching long-form, vertical video.” Image attribution: Omkar Patyane. Warby Parker.

Video Marketing 84

Video Marketing Marketing & Strategy Curation Storytelling 84