How To Extend B2B Marketing With Better Social Media Measurement Tools
KoMarketing Associates
AUGUST 15, 2013
One of the key reasons B2B marketers remain skeptical with social media as a primary tactic in digital marketing is the i nability to determine ROI. While we have access to web reporting tools, metrics specifically within social media platforms have been poor at best. What’s In It For B2B Marketers.
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