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Understanding Google SERP Features in 2021: The Complete Guide

KoMarketing Associates

Understanding Google search engine result page – or “SERP” – features has always been an essential part of SEO for B2B digital marketers. By analyzing the factors of web pages that appear in Google SERPs for targeted keywords, SEOs are able to determine potential tactics for improving their pages’ positions in those results.

SERP 295
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Key Benefits the Right Domain Name Adds to your Brand

Biznology

When googling your brand name, your website will be the first thing they see in the SERPs. Today, Google prioritizes the quality and relevancy of your website. However, in 2012, Google introduced the EMD Update , reducing this kind of domains in its results. Research says that 75% of websites use it.

Domain 129
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Our Favorite Blog Posts & Articles for 2016: 5th Annual Edition

KoMarketing Associates

Last week I highlighted ten of KoMarketing’s most popular posts written this year, based on traffic, links, mentions, and impact in the lead generation process. And there’s nothing worse than slaving away on a blog post you’re SURE will drive tons and tons of traffic and then…*crickets.*. From Andrea Cruz Lopez.

Adwords 152
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International SEO: How to Optimize Your Website for Other Countries

Hubspot

If your website is focused on a global audience, you've probably spent some time thinking about the best ways to organize and optimize your site for different countries. This gives Google another layer of data when crawling republished content for search engine results pages (SERPs) you'd see in other countries.

SEO 97
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Pay Attention to These SEO Trends in 2020 and Beyond

Moz

It’s hard to imagine at the dawn of 2020, but when voice search was released in 2012 many assumed it would be just another project consigned to the ever-growing Google graveyard. What’s more, website markup has a monumental influence on featured snippets, which can be highly lucrative for any website.

SEO 93
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Our Favorite Blog Posts & Articles for 2016: 5th Annual Edition

KoMarketing Associates

Last week I highlighted ten of KoMarketing’s most popular posts written this year, based on traffic, links, mentions, and impact in the lead generation process. And there’s nothing worse than slaving away on a blog post you’re SURE will drive tons and tons of traffic and then…*crickets.*. From Andrea Cruz Lopez.

Adwords 120
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14 SEO Predictions for 2019 & Beyond, as Told by Mozzers

Moz

From an explosion of SERP features to increased monetization to the key drivers of search this year, our SEO experts have consulted their crystal balls (read: access to mountains of data and in-depth analyses) and made their predictions. Further SERP feature intrusions in organic search. SERPs will become more interactive.

SEO 61