Hubspot

MARCH 22, 2012

Calling all inbound marketers: it'll probably make your stomachs turn a bit, too. In a nutshell, the campaign is a push to encourage small businesses to send more direct mail (AKA junk mail), in an attempt to boost the suffering U.S. The program, which has been around since April 2011, charges small businesses 14.5

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Hubspot

MARCH 19, 2012

When you think about inbound marketing, PPC isn't the first thing that pops into your head. But that doesn't mean there's no place for PPC in an inbound marketing strategy. But that doesn't mean there's no place for PPC in an inbound marketing strategy. And what marketer isn't?

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Hubspot

MARCH 1, 2012

The quest to become completely reliant on inbound marketing is easier said than done. The truth is, not everything can always be perfected online alone -- but you should still make an effort to fuse your online and offline marketing to get the most out of all your marketing campaigns. Create Calls-to-Action. Bling it up.

Online Marketing 28

Online Marketing Paid Search Agency Advertising Agencies Planning 28

Hubspot

JANUARY 2, 2012

Perhaps that way, you can truly kick-start your 2012 marketing strategy with some inspiration to get your business blogging into full swing. The new Facebook is here and brings with it features that call for some changes in Facebook marketing. What 2012 Is Indicating. What 2011 Indicated.

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Hubspot

JANUARY 2, 2012

With all the changes in inbound marketing over the past few years, one tactic has bubbled up and stayed at the top as a crucial part of a successful marketing strategy: business blogging. We hope this site begins updating more frequently in 2012!

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Hubspot

MARCH 30, 2012

For example, our post, " Why Every Marketer Needs Closed-Loop Reporting " is essentially a list post, but it's not framed that way in the title since it only includes 6 points. Do your own analysis to determine best practices for your business blog. 7) Uses Category Buckets (For Longer Lists).

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Hubspot

MARCH 21, 2012

Use these shortcuts to create new offer content, quickly build a new landing page (following these landing page best practices , of course), and start generating more qualified leads for your business! Blog Bundle. Choose only your best blog content, and try to select a mix of blog posts that cover all angles of your subject.

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Hubspot

APRIL 27, 2012

Any savvy inbound marketer "gets" that once you've done all that hard work to get visitors to your website, the next big step is to convert them into leads for your business. Unfortunately, there seems to be a major disconnect between the importance of landing pages and their use by marketers. Landing pages , that's what!

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Hubspot

AUGUST 28, 2012

I know that at HubSpot, we’re currently busy hosting our INBOUND 2012 conference (seriously -- it's happening RIGHT NOW). Just like all the other inbound marketing content you create, your event content needs to be remarkable. The season of events is upon us! Are you working on your next industry event yet?

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Hubspot

JULY 9, 2012

People understand the importance of blogging, but finding the time to do so on a consistent basis seems unimaginable. Still, according to The State of Inbound Marketing in 2012 , 57 percent of companies acquired a customer from their business blog last year. Pretty impressive, eh?

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Hubspot

AUGUST 21, 2017

Back in 2012, LinkedIn launched a feature called Endorsements , which enables users to endorse their connections for skills they’ve listed in the Skills section of their profile -- or recommend ones they haven’t yet listed. Consider creating a LinkedIn Group of your very own, like HubSpot did with our popular Inbound Marketers Group.

Network Marketing 101

Network Marketing Linkedin Tips Paid Search Agency 101

SmartBug Media

MARCH 14, 2019

If you regularly publish on your company’s blog, you may already be seeing the benefits of business blogging. Medium was designed to be a platform where anyone could read, share, and exchange ideas on a vast range of topics in the form of “stories,” or blog articles.

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Hubspot

MAY 9, 2012

We talk a lot about how critical landing pages are to the effectiveness of your inbound marketing. Luckily, this blog post can serve as your reference next time you create a new CTA or modify an existing one. 13 Common Mistakes Marketers Make With Calls-to-Action. They're the gatekeepers of your landing pages, after all!

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Hubspot

DECEMBER 28, 2012

Do you maintain a business blog for your company (hint: you should !)? In this case, our blog manager sends a dedicated email to everyone who has opted in during the past month to welcome them to our blog. 4) Digital Magazines or Newsletters. Are you a magazine or media outlet? 9) Email Confirmations.

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Hubspot

MAY 23, 2012

If you're an inbound marketer, you know that investing in expensive tools and technology won't solve that problem for you -- you need to consistently create content to do that. Today, the smartest marketers are focusing on search engine optimization, blogging, and social media. Got low site traffic?

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Hubspot

JULY 16, 2012

When we talk about live events, we mean both in-person gatherings like our upcoming INBOUND 2012 conference, and online events like webinars. For example, on our latest webinars we've been giving away tickets to our upcoming inbound marketing conference to those who meet some end, like tweeting the most with our hashtag.

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Hubspot

FEBRUARY 22, 2012

When it comes to the different types of content you can publish on a business blog , there is a world of possibilities. But among all those variations of blog content is a very important one that often gets overlooked. That, my friend, is evergreen content , and every blog could use some. Breaking news (e.g.

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Hubspot

OCTOBER 9, 2012

As Michelle Accardi-Petersen wrote in her 2011 book Agile Marketing , “the old integrated marketing methods don’t work. that is, unless you have an agile process that allows you to move much faster and to adapt to these marketing pressures on the fly where necessary.”. 2) Blogging. 6) Inbound Marketing.

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Hubspot

JULY 19, 2013

Examples: How to Write Stellar How-To Posts for Your Business Blog. How to Create a Facebook Business Page in 5 Simple Steps [With Video!]. Examples: What the Future Holds for Business Blogging. How Social Media Capitalism Will Affect Your Future Marketing Strategy. 2) The Listicle. 5) The Fun Post.

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