Hubspot

JUNE 17, 2014

All brands long to go viral, but for most brands, going about creating viral content is a mystery. There is no secret recipe for the perfect viral video, and yet there are videos that receive millions of views every year. Unfortunately, virality is more of an art than a science. The Science of Virality.

Viral Marketing 28

Viral Marketing Video Marketing Word of Mouth Budget Programs 28

Hubspot

SEPTEMBER 15, 2020

The campaign quickly went viral thanks to the influencers' live videos, promoting Drumsticks. He used to be a professional gamer and started live streaming in 2011. Some of the best streaming platforms include YouTube Live, Facebook Live, LinkedIn Live, Periscope, and Instagram. Image Source.

Examples 101

Examples Ad Building Branding Brand Identity 101

The Effective Marketer

NOVEMBER 6, 2009

And now with social media, there’s no telling who will be the next United to see its market cap hurt because of a blog post or youtube video. We all like stories of companies that mess up and in the process of trying to clean up their act end up messing up even more. United States License. United States License.

Social Media 100

Social Media Work Management Marketing Automation Services Marketing Budget Creation 100

seo.co

FEBRUARY 15, 2022

To understand how the phenomenon came to be, we must look at the two signature qualities that allow it to exist: the motivation to earn clicks by any means necessary, and the social element of viral ideas. For example, you might title an article Why I’m Spending $300K on YouTube Ads This Year (And Why You Should Too). Sensational?

SEO 98

SEO Ethics Lead Scoring Lead Ranking 98

Vidyard

MARCH 31, 2015

million views on YouTube, and that number continues to grow. With two videos released in February, two more in early March, and another just last week, followers of Volkswagen’s YouTube channel are treated to another hilarious video on a regular basis. Capitalize on trends to build virality.

Video Marketing 50

Video Marketing Campaigns Top of Funnel Viral Marketing 50

Hubspot

APRIL 12, 2018

This direct relationship can occur through methods like social media, YouTube, or podcasts, but not through TV, billboards, or magazine advertisements. The company also pays YouTube influencers to post videos of themselves trying different Warby Parker glasses on. No one can guarantee that a video will go viral.

eCommerce 74

eCommerce Branding Brand Identity Advertising Agencies 74

The Effective Marketer

MAY 9, 2011

Twitter feeds need updating, Facebook pages need commenting, blog posts need editing, and YouTube videos have to be tagged. This entry was posted on Monday, May 9th, 2011 at 9:00 am and is filed under Content Marketing , Marketing Automation , Marketing Planning , Marketing Strategy , Online Marketing , Social Media.

Planning 100

Planning Marketing Budget Creation Work Management Marketing Management 100

The Effective Marketer

NOVEMBER 4, 2009

Stress vs. Productivity from www.hrmreport.com If your office is anything like mine, your colleagues send you Youtube videos, web links, and other stuff that although very entertaining doesn’t help you get your projects done on time. Have you ever tried simply not checking email ? United States License. United States License.

Product 100

Product Work Management Marketing Budget Creation Marketing Automation Services 100

Biznology

DECEMBER 20, 2012

YouTube, the #3 site on the web, sees some 72 hours of video uploaded every minute of the day. People watched over 1 trillion videos in 2011 (or about 140 views for every man, woman, and child on the planet ). Whether photos or videos, share them on Pinterest , YouTube or Tumblr (with links back to your site, of course).

Trends 80

Trends Planning Youtube Wikipedia 80

Vidyard

JANUARY 29, 2015

This year Budweiser took a similar approach, and launched the newest #BestBuds video on January 28th on YouTube: By 3pm on the 29th, the video had already racked up over 7 million views. While the Super Bowl draws a one-time audience of 120 million people every year, YouTube makes ad content available for as long as brands wish to offer it.

Paid Search Agency 50

Paid Search Agency Godaddy Ads Television marketing 50

The Effective Marketer

MARCH 7, 2009

Peter Contardo and Shaun Pope, from Endavo Media , gave us a great primer on monetizing online video, clarifying that although easy to create (anyone with a webcam can upload to Youtube), need some thinking before you can actually make money with video. United States License. United States License. Theme: Contempt by Vault9.

Conference 100

Conference Social Media Work Management Marketing Budget 100

Biznology

MARCH 20, 2018

The white-hat link-farm organic SEO pwn effect is only secondary if you are, the entire way along, a total Mensch and have amazing assets, viral-quality video, a great pitch, an accurate target, and a gentle, kind, and generous follow-through.” ” Influencer marketing is fully integrating with social media marketing strategy.

Long Tail Marketing 199

Long Tail Marketing Blogger Outreach Paid Content 199

Online Marketing Institute

APRIL 11, 2011

); // Mashable | The Social Media Guide Viral Topics Twitter YouTube Facebook iPhone Google Video About Mashable Company About Us Advertise Submit News Contact Us Announcements Resources Guidebooks Lists How To Trending Mashable Awards Subscriptions Partners W3 EDGE Rackspace Concentric Sky Dynect DNS Intridea Welcome to Mashable!

Social Media 40

Social Media Media Classified Ads Advertising Agencies 40

Hubspot

APRIL 11, 2011

It sort of just happens—an article takes you to YouTube, a friend emails you about a video, a coworker shares an interview… Well, it is time to quantify these experiences. Conducted in early 2011, the report surveyed 2,020 Americans age 12 and older. 38% of the respondents said they have watched online video last week.

Spending 28

Spending Video Marketing Viral Marketing Inbound Marketing 28

Hubspot

APRIL 1, 2018

The Share a Coke campaign began in Australia in 2011 , when Coca-Cola personalized each bottle with the 150 most popular names in the country. It became a viral success practically overnight: That video has over 51 million views as of this writing. So, what did Coca-Cola do to appeal to the masses? Since then, the U.S.

Advertisements 101

Advertisements Advertising Best Practices Paid Search Agency 101

Content Standard

SEPTEMBER 7, 2017

Back in September 2011—at the time of the first CMW—interest in content marketing was nowhere near what it is today. The video went viral, and this was before the YouTube era. He went back to his roots, creating YouTube videos, building his audience. Welcome to the Content Marketing Revolution—Joe Pulizzi.

Advertising Agencies 43

Advertising Agencies Content Marketing Paid Search Agency Merchandising 43

Hubspot

JUNE 7, 2012

That makes it a little bit more obvious why a marketer might want to leverage these already viral pieces of creative for their own marketing -- especially in social media -- doesn't it? Posted in January 2011 and accumulating over 45.8 Marketing Claim to Fame: Who better to jump on this YouTube sensation than Wonderful Pistachios?

Campaigns 28

Campaigns Internet Marketing Paid Search Agency Youtube 28

Hubspot

FEBRUARY 16, 2011

Online video is growing rapidly, with sites like YouTube getting 30 hours of video uploaded every minute. 264 codec used by Vimeo, YouTube, and iTunes. Google is currently developing VP8 for use in HTML 5 , you can see the codec at work in HD YouTube videos with a resolution of 720p or higher. Understanding Video Codecs.

Video Marketing 28

Video Marketing Planning Inbound Marketing Youtube 28

Hubspot

MARCH 1, 2011

In January 2011, David was the keynote speaker at MarketingSherpa's Email Summit in Las Vegas. How do you get started with YouTube, video podcasting, live streaming, or viral videos? Did the crowdsourced concert films by Radiohead and the Beastie Boys ever inspire you to produce something similarly community-driven and creative?

Video Marketing 28

Video Marketing PR Inbound Marketing Viral Marketing 28

Online Marketing Institute

JANUARY 4, 2011

Jeffbullas's Blog Internet Marketing Home Bio Speaking Grade your Site Marketing Resources Twitter Jeff’s YouTube Contact Congratulations: You have successfully subscribed! When speaking or presenting, record it on video and upload it to company YouTube channel. Reply Kirby 2010 December 20 at 12:24 am Thank you!

Paid Content 40

Paid Content Tips Webinar Metrics Ideal Customer Profiles 40

Hubspot

APRIL 21, 2011

Winner will be announced Wednesday April 27th 2011. Over there, they just throw up YouTube videos, little Flip videos and things. People are using YouTube as a search engine (it's actually the 2nd largest search engine in the world). How do you get started with YouTube, video podcasting, live streaming, or viral videos?

Video Marketing 28

Video Marketing Business Lock-In Youtube 28

Hubspot

MAY 29, 2015

Today, the YouTube series boasts an impressive 799,332 subscribers and 259,503,120 views. Virality isn’t born, it’s made. In his book, Berger fuses the concepts of virality, social influence, and interpersonal communication with research and stories around what makes an idea not only stick, but also spread. How did this happen?

PR 28

PR Trigger Marketing Viral Marketing Storytelling 28

Webbiquity

SEPTEMBER 12, 2011

Read on for answers to these questions and more from some of the best minds in social media in some of their best blog posts and articles of 2011 so far. Beyond the obvious (Twitter, Facebook, LinkedIn and YouTube), Cara Friedman makes the case for adding social networks like Flickr , Tumblr and Meetup to your social media marketing mix.

Social Media 100

Social Media Enterprise Management Media Case Studies 100

Online Marketing Institute

DECEMBER 23, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 If you’re selling B2B products online, you can set up a shopping tab on your page to drive traffic to your e-commerce site and encourage viral sharing of your products. 2 The Total Lunar Eclipse As Seen By Twitter User.

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

Salesforce Marketing Cloud

NOVEMBER 16, 2021

The company launched in 2011, receiving a major boost in 2012 when a YouTube video starring co-founder Michael Dubin went viral. Subscribers of the service receive a nominated number of razors on a regular basis for a set monthly fee. Unilever has since acquired it in a deal reported to be worth $1 billion.

Marketing AI 98

Marketing AI Tips Marketing & Strategy Customer Satisfaction 98

Scoop.it

MARCH 17, 2022

Evernote publishes most of its content on Facebook, Twitter, and YouTube. It also includes artsy Instagram Stories and innovative YouTube content. Coca-Cola’s marketing team in Australia launched the ‘share a coke’ campaign in 2011 through social media and paid ads. The campaign went viral across 80 countries.

Small Business Marketing 90

Small Business Marketing Webinar Metrics Top of Funnel Ad Building 90

seo.co

DECEMBER 8, 2021

In 2011, massive businesses like Overstock.com and JC Penney were penalized for black hat search practices – including manipulative link building. Yes, video content has a tendency to go viral. Publishers rarely give the proper attribution and simply embed the first link they can find from YouTube.

Link Building 98

Link Building Campaigns Ad Building Lead Scoring 98

NuSpark Consulting

MAY 19, 2012

In 2011, 70 percent of B2B marketers used Facebook to share content with their networks, a 30 percent increase over the previous year. Here are some ways to find content to share: Blogs you subscribe to, Twitter feeds, Google Alerts, YouTube videos, and pages that your firm likes on Facebook. Over 2% excellent.

Facebook 100

Facebook Lead Ranking Lead Scoring Generation 100

Buffer

OCTOBER 25, 2018

YouTube – 1.9 YouTube is a video-sharing platform where users watch a billion hour of videos every day. To get started, you can create a YouTube channel for your brand where you can upload videos for your subscribers to view, like, comment, and share. billion MAUs. WhatsApp – 1.5 billion MAUs. Messenger – 1.3

Social Media 111

Social Media Media Branding Brand Identity 111

Content Marketing Institute

JUNE 27, 2018

BuzzSumo is the mother of all social-measuring and virality tools. Since its 2011 launch, Scoop.it! Also, it incorporates YouTube videos to add a powerful boost to the written content world. Click to enlarge. Because BuzzSumo allows you to search URLs (i.e., AaronOrendorff #tools Click To Tweet. If you’re unfamiliar, Scoop.it!

Curation 111

Curation Tools Enterprise Management Content 111

Vidyard

JANUARY 15, 2013

The Partners Are: SoftechVC , iNovia Capital , SV Angel , Andreessen Horowitz , Jawed Karim (Co-Founder, YouTube), Dennis Kavelman, Paul Buchheit, Vivi Nevo and Reinmkr Inc. Any YouTube video video can be inserted within the VidYard player, and the YouTube channel can be managed within the Vidyard dashboard.

Youtube 51

Youtube Press Enterprise Management Viral Marketing 51

Optinmonster

JANUARY 15, 2020

Pro Tip: Use RafflePress to create a viral online giveaway. Since life often has loads of deadtime like waiting in line at the DMV or sitting on the bus for a daily commute, it’s no wonder that more than 70% of YouTube video consumption happens on mobile devices. Use Text Messages for Promotions.

Mobile Marketing 67

Mobile Marketing Planning Tips Paid Search Agency 67

Vidyard

OCTOBER 19, 2016

One could argue that in addition to being the first live video streamed daily on the internet, it was also the first viral video. GIFs began to emerge as a popular moving image format, and some of the earliest viral ‘videos’ — adding audio to a page with moving gifs, and looping them at the same rate — began to emerge too.

Paid Content 50

Paid Content Video Marketing Television marketing Bandwidth 50

Biznology

NOVEMBER 1, 2011

Within a day of being allowed in via viral invite or connections, there were thousands of connected, fleshed-out, and promoted ad hoc corporate and nonprofit brand pages popping up everywhere. That’s the reason why I go out of my way to make sure I cross post to Google Plus in addition to Facebook and Twitter.

Google 80

Google Twitter Work Management Facebook 80

Hubspot

APRIL 13, 2020

In 2018, North America discovered a viral new app called TikTok. based networks, like Facebook or YouTube , tech companies have built their own social media empires. WeChat launched in 2011, before competitors like Kik and WhatsApp. Here's an example that Kuaishou posted on its own YouTube page: [link].

Social Media 96

Social Media Media Facebook User-Generated Content 96

readwrite

JUNE 11, 2012

million watched the game live; by comparison, more than 70 million people have watched the most popular advertisement to ever air on YouTube (it is, for the record, the Angry Burds trailer ). Griner, who spoke last week at the Blogworld & New Media Expo in New York, pointed to this year’s Super Bowl as case study No.

Television marketing 40

Television marketing Social Media Paid Search Agency Cable 40

Online Marketing Institute

MARCH 24, 2011

Mashable | The Social Media Guide Viral Topics Twitter YouTube Facebook iPhone Google Video About Mashable Company About Us Advertise Submit News Contact Us Announcements Resources Guidebooks Lists How To Trending Mashable Awards Subscriptions Partners W3 EDGE Rackspace Concentric Sky Dynect DNS Intridea Welcome to Mashable!

Paid Search Agency 40

Paid Search Agency Companies Mobile Advertising Advertising Agencies 40