article thumbnail

‘SEO Is Not a Unicorn’: Crucial SEO Tips for Content Marketers

Contently

Search engine optimization (SEO) is one of the keys to online success. That said, brands should embrace both social media and a solid SEO strategy to make the most of their content marketing campaigns. Some people think SEO is an elusive “unicorn,” available only to the marketing elite. SEO is not a unicorn.

SEO 190
article thumbnail

6 Outdated SEO Tactics to Avoid At All Costs

Zoominfo

As a result, Search Engine Optimization (SEO) has stepped into the spotlight as a vital digital marketing tactic. For those who aren’t familiar with the acronym, SEO is the art of increasing a website’s visibility and traffic through organic (non-paid) search engine results. Exact match domains. Let’s get into it!

Tactics 189
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

SEO Resellers: Pros & Cons of Reselling SEO Services

seo.co

SEO Reselling Guide – Table of Contents. What Is an SEO Reseller Program? What Is White Label SEO? Types of SEO Reseller Programs. Benefits of Becoming an SEO Reseller. What Should I Expect to Pay for SEO Reseller Services? Warning Signs of Bad SEO Resellers. What Is an SEO Reseller Program?

SEO 98
article thumbnail

Why Flash-Powered Mobile Sites are Bad for SEO

seo.co

Adobe has been moving away from developing Flash for several years, and in 2011, they stopped supporting Flash updates for mobile devices. If Google ranks these sites equally with HTML5 sites, their ad revenue will drop as users enter mobile domains directly into browser address bars or find a search alternative.

SEO 98
article thumbnail

How Does Content Marketing Help with SEO?

Webbiquity

Content marketing and SEO are often written about and addressed separately. There have been theories surrounding Google’s algorithm that question if content marketing as important as people think it is for a business’ rankings for years, but there’s no doubting that efficiently marketing quality copy is beneficial to any SEO strategy.

SEO 100
article thumbnail

The Ultimate SEO Audit Guide

Pearl Digital Marketing

If so, an SEO audit can help clean up your broken links and help the search engines find you better. But first, you have to understand what an SEO audit is, know about a few SEO audit tools and how exactly to perform an SEO audit of your site. Defining an SEO Audit. Why You Should Perform Routine SEO Audits.

SEO 72
article thumbnail

B2B SEO Strategies for Multilingual Web Content

KoMarketing Associates

Multilingual Web Page SEO Best Practices for Google. Multilingual Web Page SEO Best Practices for Bing. Even though Google also recommends redirecting users to a “preferred destination”, I would be hesitant to do so as it might confuse users wishing to go back to region-specific web pages or domains.

SEO 120