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Best Twitter Guides, Tips and Tools of 2010


Twitter came of age in 2010, growing at a scorching pace —from 75 million users at the beginning of the year to more than 190 million by the end of December. What types of information are worth sharing, beyond blog posts? Ways to Not Get ReTweeted by HubSpot Blog. Best of 2010: 14 Ways Every Business Should Be Using Twitter by Inkling Media. How can I get more retweets?

Hubspot Review


UPDATED REVIEW: My earlier review of HubSpot’s Inbound Marketing software was more than 1 year old and the software has evolved a lot: time for an update! I see two clearly distinct target groups for HubSpot: Small business owners. Both groups will use HubSpot to generate more inbound leads, but they have vastly different requirements. Small Businesses. Conclusion.

Best LinkedIn Guides, Tips and Tactics of 2010


And on the buying side, a study from the ITSMA revealed that “LinkedIn is used by 58% of the respondents to find information or to talk to colleagues about solutions in the context of a purchase. What new features should you get familiar with? New LinkedIn Features. LinkedIn New Feature – Follow Company by Success CREEations. Which common mistakes should you avoid?

78 (of the) Best Social Media Marketing Tips, Guides, Tools and Strategies of 2010 (So Far)


Noting that “Smart and savvy companies have positioned themselves as authoritative experts and trusted sources of information by creating their own content,&# Gordon Plutsky outlines a six-step process for consistently connecting with prospects through relevant, compelling content. How to Monitor Your Social Media Presence in 10 Minutes a Day by HubSpot Blog. The Ultimate Glossary: 101 Social Media Marketing Terms Explained by HubSpot Blog. 10 Free Social Media Tools Every PR Pro Should Master In 2010 by the COMMS corner. by Kuno Creative. It’s a fad.

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Top 56 B2B Marketing Posts for September 2010

B2B Marketing Zone Posts

Best of B2B Marketing for September 2010. Best Social PR Guides and Tips of 2010 (So Far) - Webbiquity , September 1, 2010 Social media has fundamentally altered the practice of public relations. Social media and the big conversation “fail” - grow - Practical Marketing Solutions , September 26, 2010 I am feeling sad and a bit ashamed of myself. Savvy B2B Marketing , September 1, 2010 The other week I had a post on the Content Marketing Institute about how to develop an editorial calendar for content marketing. Here are the top items based on social signals.

12 Quick Content Marketing Tips and Trends

What Works - What Doesn't

The frigid cold along Route 128 the other morning didn’t keep a standing-room-only crowd from Schwartz Communications’ Breakfast Roundtable on content marketing (using information shared on the Web to drive sales.) Featured speakers were Ann Handley, Chief Content Officer at online marketing site MarketingProfs , and Brian Halligan, CEO of inbound marketing software vendor HubSpot.

12 Social Media Tools for B2B Pre-Event Marketing

delicious b2bmarketing

LinkedIn users will be shown events that match their specific business needs based on the information they’ve added to their LinkedIn profile (Job Title, Industry, etc.), so your event may show up in their recommendations. It’s a year old but the information is still useful. The blog can even extend beyond the conference and be used as a year-round source of information.

Top 20 Most Useful LinkedIn Blog Posts of 2010

WindMill Networking

Although Facebook and Twitter always steal the social media spotlight, 2010 should be remembered as the year where LinkedIn accelerated development and released a plethora of new applications, features, and functionality to their platform for professionals.  My 5 most popular how to blog posts of 2010: 10 Things You Must Do for Linked In Profile Completeness [77]. CASE STUDIES.

Facebook Launches New Groups Feature


Today in a live press conference, Facebook announced new features for its social networking platform. Facebook’s announcements mainly focused on control for users, which includes a new privacy dashboard and the ability for users to download their information from Facebook. Group Chat - Facebook has introduced a group chat feature as part of the newest version of Facebook Groups.


MakesBridge Offers Powerful Features to Small Business Marketers

Customer Experience Matrix

Summary: MakesBridge offers a full set of marketing automation features with some special strengths that will appeal especially to small companies. I’ve written quite a bit recently about marketing systems for very small businesses – a category I’ve tentatively labeled “micro-business” and pegged at under $5 million revenue. HubSpot also has many micro-business clients but is not focused on them exclusively and – probably as a result – has a slightly different feature set: more Web traffic generation and no built-in contact management or shopping cart.

The Ultimate Glossary: 101 Social Media Marketing Terms Explained


New applications launch every day and existing applications continue to evolve and add new features. The purpose of these aggregators is to allow for a faster and more efficient consumption of information. Widget - A widget is an element of a graphical user interface that displays an information arrangement changeable by the user, such as a window or text box. for $1.65

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Best Random but Interesting B2B Marketing Posts, Articles and Resources of 2010


In this penultimate best-of-last-year post you’ll find a compendium of interesting, informative and valuable but difficult-to-categorize marketing-related articles and blog posts from 2010. Next week will feature the must-see Best-of-2010 season finale post here, then it’s on to new ideas and putting 2010 in the rearview mirror. Enjoy! by Earnest about B2B.

25 Ways to Get More Social Media Followers


Include links to your most active social media profiles on each of your employees’ business cards below their contact information. Encourage your employees to use the Suggest to Friends feature to share your Facebook business page with any of their friends who would be interested in reading your updates. Connect with HubSpot Enable Social Sharing. Share Quality Content.

2010 Will Bring New Features to Demand Generation Systems

Customer Experience Matrix

Summary: the demand generation market will continue to grow in 2010, and it may attract some new, big competitors from outside the industry. But the real excitement will be features that expand the scope of demand generation products to support inbound marketing, better measurement, and more efficient content creation. What will 2010 bring? There’s also a reasonable chance – although this prediction is less certain – that sales access features will blossom into deeper cooperation between marketing and sales in managing prospect relationships. inbound marketing.

Top 32 B2B Marketing Posts and Hot Topics of Social Media Forecast

B2B Marketing Zone Posts

April 2010. The following are the top items from featured sources based on social signals. Five Big Shifts in Social Media Marketing - Webbiquity , April 19, 2010 Social media reflects a larger trend toward buyer empowerment that has changed not only the practice but the underlying philosophies of marketing over the past several years. HP, P&G) to the channel… The Difference Between B2B Leads and Personas - Marketing Interactions , April 17, 2010 B2B marketers have relied on lead definitions to define their marketing programs for years. April 6, 2010.

Best 14

Foursquare: 3400% Growth In 2010 [Infographic]


One of the hottest social media applications in 2010 was location-based social network Foursquare. The service that lets users check in to real-world locations recently released some stats about its 2010 growth. It remains to be seen if Foursquare's growth will continue or if location will simply become a feature of existing social media applications. Connect with HubSpot

100+ SEO Resources for B2B Marketers

Social Media B2B

And here’s an SEO tip: Notice that the link to each one of these resources below has “Search Engine&# or “Search Engine Optimization&# in it, not “click here&# or “for more information.&# Hubspot offers a ton of blog posts, webinars and other resources on their topic hub about Search Engine Optimization. Search Engine Land features a list of resources for those interested in learning much more about Search Engine Optimization , including topic areas on their site and a list of other notable SEO blogs. Beginner’s Guides. Resources.

4 Action Items For Email Marketers From Facebook’s New Messaging System


Though these features launched today, they will be rolled out to users around the world over the next few months. Sender Consistency Will Become More Important - While everyone won’t run and use Facebook’s new messaging system, it will likely set a bar for many other applications that will “borrow” some of its features. Connect with HubSpot

Genoo Aims to Shake Up Marketing Automation Market


Companies evaluating established providers such as Marketo , Eloqua , Silverpop’s B2B Engage and HubSpot would be well-advised to check out a relatively new contender as well— Genoo Marketing Automation. Additional marketing users (with full editing privileges) are $49 per month, while sales users (access to leads only, with ability to update information about a lead, synchronize with their account, view lead interest profile or push leads back to nurturing from within their account) are $9.95 per month. Share this on Digg this!

Old Tweets, New Twitter and B2B

Social Media B2B

And while these posts are not specifically about B2B, they provide information that is relevant for B2B marketers who are looking for resources to start or improve their use of Twitter. And just to prove that I am attracted to numbers in the headlines of posts as much as our readers seem to be, 4 out of 5 posts featured include numbers in the headline. How to search old tweets: 10 tools, 20 features. from Hubspot. Tags: Social Networks Twitter Hubspot Marketing Profs mashable sazbean Tweetsmarter from Tweetsmarter. Continue Reading. from Mashable.

4 SEO Tips to Instantly Take Advantage of Google Instant Preview


If you have used Google today then you might have gotten a taste test of their newest feature, Google Instant Preview. This feature allows users to preview the results right on the search engine results page by displaying a screenshot with the click of a magnifying glass. Connect with HubSpot Fine Tune That Meta Description. Get Rid of That Flash. Fix Those Header Tags.

Checklist: How to Start a Business Blog


Keep content topical, informative, and non promotional. Lists – People like to read posts with a nice, simple presentation of information. Chances are that if you don’t provide that information people will wander elsewhere. 3. They are the supporting characters in a feature film. RSS – This is a standard feature for blogs. Connect with HubSpot

15 Best WordPress Plugins for Social Media and SEO Optimized Websites for 2011

WindMill Networking

Our friends at Hubspot released their analysis some time ago that blogging is good for SEO.  Here’s a summary of some of DiggDigg’s main features: Not only can you display the normal ReTweet buttons right at the top of your content, DiggDigg also provides a floating widget of ReTweet buttons to the side of the content, just like you are seeing to the left of this text. 

7 Great Social Media Websites and Blogs for Insightful Advice and News

WindMill Networking

Let’s face it: Social media in 2010, and the way we utilize it as professionals and businesses on a daily basis, is constantly changing.  It is impossible for any single person to keep up with everything these days, which is why it is important to be seeking out additional points of view, case studies for reference, and the latest statistics. Spend Less Time There. 5.) Thanks!

Answered: 10 Common Social Media Marketing Questions


At HubSpot, we do this through closed-loop marketing. 2. Facebook, for instance, offers “ social plugins ,” embeddable features that can easily be integrated in your site. As part of our blogging platform , HubSpot also automatically adds the buttons you want to have featured on your posts. 5. Connect with HubSpot Do people email you?

A B2B Guide for Twitter Lead Generation


How to Generate B2B Leads With Twitter Generating leads using Twitter is really about leveraging a community of people interested in your knowledge to share your information to new people unfamiliar with your business and expertise. We already have a ton of information to help you get started using Twitter for business. Connect with HubSpot Tweep Search.


E-Quip Blog: What Are the Best Marketing Tactics?


Monday, November 15, 2010. This coupled with a book and some informal in-person relationships has led to my first speaking engagements, which create even more leverage (book sales, general feature sales etc) in a wonderful expanding marketing loop. November 18, 2010 8:58 PM. November 18, 2010 9:53 PM. November 19, 2010 5:19 PM. November 20, 2010 7:16 AM.

The 4 Hottest Social Media Marketing Trends Explained


However, it is unclear if location merits a stand-alone application or will eventually become a feature of many different types of social web applications. Additionally, privacy concerns about sharing location data may impact the rate of adoption for these services, especially with demographics that are sensitive to sharing that type of information. Connect with HubSpot

Successful Blogging Topics for eCommerce Websites


They ARE searching for general information on products, answers to questions they have as well as ways to excel at the professions or hobbies. Describe features you believe not everyone is taking advantage of. Share your opinion on new features or enhancements that are affecting the products you sell or distribute. Connect with HubSpot eCommerce Blog Topics.

3 Social Media Lessons For Global Marketers


Culturally, Germans tend to be very private and do not freely share personal information. Overall, Chinese are more likely to openly share personal information online. There is no point in getting upset when new disruptive features and technologies get released and your audience is not sticking to your plan. Germany Germany trails behind the US in adopting social media.

21 Firefox Extensions Every Marketer Needs


often written by another developer or company to supplement browsers with features that are helpful to the people using them. Extension -- Marketers today need to know where their company's online properties rank compared to the competition, and they need this information daily. to have access to these charts for use in your own presentations Connect with HubSpot An SEO.

5 B2B Marketing Infographics You Can’t Go Without

Modern B2B Marketing

Whether your B2B marketing efforts can use more information on social media, content marketing or demographics, your marketing mix can’t afford to go without these 5 useful infographics: 1. As users continue liking and linking, and with projects such as a newly developed location feature , continued growth is inevitable for Facebook in both amount of users and capabilities.

3 Definitive Social Media Content Hubs

WindMill Networking

With all of the information generated concerning social media these days, it really is getting hard to keep up on the latest developments amongst the multitude of platforms, case studies and statistics.  There are 3 great sites that have emerged as becoming the definitive aggregators of social media information from many well-known bloggers.  Social Media Informer.

Top 60 B2B Marketing Posts and Hottest Topics November 2010

B2B Marketing Zone Posts

The following are the top items from featured sources based on social signals. Ten reasons to blog – even if nobody reads it - grow - Practical Marketing Solutions , November 7, 2010 Building an engaged community through a business blog can be extremely difficult — sometimes impossible. Social Media in B2B Marketing - Survey Results - Everything Technology Marketing , November 16, 2010 The B2B Technology Marketing Community on LinkedIn conducted a survey earlier this year to explore the rapidly changing landscape of social media in the context of B2B marketing. PR Dept?