Remove relationship
article thumbnail

Best Marketing Strategy Insights of 2009

Webbiquity

How effective is demand generation software? Jodi Harris summarizes highlights from Mandalay Entertainment Founder and CEO Peter Guber’s keynote speech at the 2009 Entertainment Marketing Summit advising marketers to overcome resistance to change, create memorable stories and great content in order to motivate prospects.

article thumbnail

ClickInsights: What was your "Aha" moment in 2009? - Part 2

Ambal's Amusings

I have invited our Panel of B2B Marketing Experts to reflect on 2009 and answer the following question: What was your aha moment in 2009 ? Brian Carroll's blog B2B Lead Generation Blog. Brian Carroll's book Lead Generation for the Complex Sale. B2B Lead Generation Benchmark Study 2009. MarketingSherpa.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

ClickDigest: Weekly Round-Up: 16-Oct-2009

Ambal's Amusings

In this post, Chris Brogan shares with us his perspective of how human networks & relationships can inter-operate with social media. In this post, Heather takes us through an excellent analysis of how Barbie captivated young kids generation after generation. ClickDigest : Weekly Round-Up : 9-Oct-2009.

Wikipedia 100
article thumbnail

7 Ways to Lighten Up Your Marketing and Generate Conversation

Convince & Convert

Relationships can be a great way to explore the comical truth. They created a very funny video that parodies the awkward relationship between a vendor and customer by comparing it to a romantic one. They created a very funny video that parodies the awkward relationship between a vendor and customer by comparing it to a romantic one.

article thumbnail

3 Examples of Creative B2B Marketing Initiatives

Zoominfo

Ultimately, the project generated close to 3,000 influencers who Philips then categorized and analyzed based on their level of engagement with the brand. Influencer Types: Media: An ongoing, always-on relationship with top media stakeholders. Advocates: A community of advocates engaged through programmed interactions.

article thumbnail

2010 Will Bring New Features to Demand Generation Systems

Customer Experience Matrix

Summary: the demand generation market will continue to grow in 2010, and it may attract some new, big competitors from outside the industry. But the real excitement will be features that expand the scope of demand generation products to support inbound marketing, better measurement, and more efficient content creation. external data.

article thumbnail

Selling your Lead Generation Content

Digital B2B Marketing

[note: I do not have a relationship with Riverbed or, to my knowledge, any of Riverbed's competitors]. The economy was turning sour in 2008 and 2009, it is 2011 now and most economists are talking about growth. Filed under: Content , Demand Generation. Would you pay $39.99 for this report?