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26 Google Webmaster Tools Videos Addressing Common B2B Link Building Questions

KoMarketing Associates

In addition to healthy dose of Matt Cutts (Head of Google’s Webspam Team), these videos cover common questions, link building tactics, and the impact of link building schemes and questionable behavior. Why Do Paid Links Violate Google’s Guidelines While Other Ads Don’t? What is a “Paid Link”?

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How to Leverage Baidu Analytics to Grow Your Digital Presence in China

KoMarketing Associates

Most B2B marketers are familiar with web analytics tools, such as Google Analytics. A site will become very slow when there is Google Analytics code inserted on the page. The challenge is, if the code is removed, how can marketers gain the insight they need on site traffic? For much of the world, it’s a must-have (free!)

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ClickInsights: What was your "Aha" moment in 2009? - Part 2

Ambal's Amusings

I have invited our Panel of B2B Marketing Experts to reflect on 2009 and answer the following question: What was your aha moment in 2009 ? Recommended Resources from B2B Marketing Experts. Forrester Blog for Interactive Marketing Professionals. Velocity's The B2B Content Marketing Workbook. MarketingSherpa.

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What’s So Funny About Social Media and Online Marketing?

Webbiquity

From social media cartoons and contextual advertising gone wrong to dysfunctional agency-client relationships and the best (and worst) online ads, here are some of the most amusing, creative and remarkable blog posts and videos of 2009. 20 Funny, Clueless, Weird, And Existential Google Keyword Searches by MediaPost Search Insider.

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Dreamforce 2009: Search Engine Marketing Junkies

Adobe Experience Cloud Blog

This panel of B2B search engine marketers at Dreamforce 2009 talked about how to take your search marketing to the next level, including SEM tips and tricks, landing page strategies, Web site analytics, and more. It included Sean Whiteley, salesforce.com; Howard Brown, Demand Results, LLC; Jason Stewart, Demandbase Inc.;

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Marketing By Objectives « The Effective Marketer

The Effective Marketer

Is a valid question to answer in your objective) and although he doesn’t describe what the “marketing objectives” are, I would focus on lead generation numbers (how many qualified leads, for example) although other metrics such as “number of blog posts” or “twitter messages” could be valid objectives for social media campaigns.

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Marketing Content That Sells

The Effective Marketer

You are researching a new product or service and Google points you to a website, one of the key vendors in that space, and you have to read the page twice to really get it what they are trying to say. This entry was posted on Monday, August 30th, 2010 at 8:45 am and is filed under Communication , Content Marketing , Online Marketing.