Industrial Marketing Today

JULY 9, 2010

Of course, Marketing Automation alone cannot live up to those hyped up expectations and has to take the brunt of the blame. That is unfortunate because Marketing Automation software is a very useful tool and in my opinion, a necessity these days.

Marketing Automation Services 60

Marketing Automation Services Lead Ranking Marketing Qualified Leads Marketing Automation 60

Exo B2B

MAY 30, 2019

But what served as a catalyst in 2009 is when we discovered that some blogs were dealing with marketing (like ClickZ and HubSpot for example). Remember that in 2009, blogs were not necessarily credible. We created one of the first ambassador-employee program on social networks and the blog: Exotypes. You had to dare.

Marketing AI 45

Marketing AI B2B Thought Leadership Blogger Thought Leadership 45

WebMarketCentral

NOVEMBER 23, 2009

Consolidate your online profiles and social networking presence? Use social media more effectively for research? DandyID Another service that allows individuals to collect all of their social media profiles in one place, verify their identity, and track activity on those profiles. Generate word-of-word referrals?

Tools 20

Tools Best Practices Adwords Word of Mouth 20

Industrial Marketing Today

JUNE 15, 2010

Of course, I could have tried using scare tactics by saying, “If you think hiring professionals is expensive, try hiring amateurs” but today’s industrial and B2B marketers are too smart and resourceful to fall for that line.

CMS Development 60

CMS Development Marketing Websites Work Management Web 2.0 60

markempa

JANUARY 11, 2011

Of course, today, the web is considered traditional media and social media is now that new ‘fad.’ You see, you have to look at the history of social media, it’s really short. Our first benchmark guide was published in 2009, which analyzed the use of social media in 2008.

Social Media 120

Social Media Media Advertising Benchmark Budget Programs 120

markempa

JANUARY 11, 2011

Of course, today, the web is considered traditional media and social media is now that new ‘fad.’ You see, you have to look at the history of social media, it’s really short. Our first benchmark guide was published in 2009, which analyzed the use of social media in 2008.

Social Media 120

Social Media Media Advertising Benchmark Budget Programs 120

Industrial Marketing Today

NOVEMBER 16, 2009

by Achinta Mitra on November 16, 2009 in B2B E-Mail Marketing Do you know the key component of email marketing that generates more high-quality leads and drives sales? Of course, you don’t have to copy word for word any of the examples from above, you are the only one who can decide which approach works best for your product, service or list.

Email Marketing 60

Email Marketing Web 2.0 Planning Opt-in 60

Convince & Convert

SEPTEMBER 11, 2011

The most recent example was from B2B social media thinker Paul Gillin who wrote a post unveiling the flaws in Klout’s ranking scheme. I’ve seen Klout engage with a large number of bloggers and talking heads openly and honestly (without of course revealing the algorithmic secret sauce).

Social Media 161

Social Media Database Marketing Television marketing CRM 161

Industrial Marketing Today

APRIL 30, 2010

If a nurturing program has run its course and the content wasn’t publicly available, create a place for it on your website. For example, if you have 3 or 4 articles on a related topic, can you now combine them into an eBook with a fresh take? Re-route - Find new and interesting ways to use and distribute your content.

Planning 60

Planning B2B Marketing Emarketing B2B 60

Bannerflow

SEPTEMBER 20, 2018

In 2009 Alibaba began a campaign to focus on the fictional holiday and as a result, its sales have skyrocketed year on year. East-Asian audiences typically appreciate value-led advertising and of course, colours represent different emotions to consumers out East. The importance of social in advertising is rising globally.

Planning 58

Planning Mobile Advertising Work Management eCommerce 58

Buzz Marketing for Technology

FEBRUARY 27, 2009

Peter Hahn and Christian Small – two of the best interactive marketers I have ever met and of course Robin Eggen who somehow just made everything we could think of work – I am always honored to be in your presence! Tags: Personal Branding Social Networking Blogging Buzz Marketing.

Enterprise Management 100

Enterprise Management Demand Generation Agencies Network Marketing Buzz 100

Webbiquity

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. While three-quarters of marketers consider measurement of social media impact important, 70% say that measuring those results is difficult. Visual.ly ).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Webbiquity

FEBRUARY 14, 2010

The emergence of social media changed all that of course, so now that person can vent online to, essentially, the entire world. And search engines love social media, which helps expose that rant to anyone searching for the company’s name. Share this on del.icio.us. Post this on Diigo. Share this on Reddit.

Work Management 100

Work Management Jigsaw Wikipedia Digg 100

Online Marketing Institute

AUGUST 14, 2011

Also you’re right of course – social is for more than ‘generating leads.’ Revenue is the most needed one now, hence my addressing it here. link] AdamSinger Hi J – I skimmed this in RSS and came here to comment, missed that point was from data (re: tracking). Will send you a ping.

Analytics 40

Analytics Top of Funnel Research Webinar Metrics 40

markempa

MARCH 30, 2007

Other sources of names or lists: Trade associations Trade shows Trade conferences Standard Rate and Data Service ( SRDS ) Public libraries like HillSearch.org New social networking tools or community based contact information sharing tools such as Spoke , LinkedIn and Jigsaw.

Lead Generation 120

Lead Generation Ideal Customer Profiles Generation Lead Scoring 120

Sprout Social

OCTOBER 9, 2018

Why is this an amazing social media strategy? Consistency will build your follower base and increase engagement across all your primary social networks. To assist you with consistency (and to save you a ton of time) you can plug your social profiles into Sprout and schedule posts to go out when you want them to.

Social Media 81

Social Media Media Television marketing eCommerce 81

Anything Goes Marketing

MARCH 8, 2009

I of course lead an amazing team, but this new position requires me to be active with as many customers in my segment as possible to support my team. Twitter helps me keep in touch with various clients and colleagues as well as better understand what people in my network "have on the brain". social networks.

Social Media 100

Social Media Web 2.0 Media Blogger 100

Buzz Marketing for Technology

JULY 15, 2008

l’anno scolastico 2008/2009 le seguenti inziative: 1) SEMINARI. Connectivism and Connective Knowledge Course blog. Weve set up a course blog for our Connectivism and Connective Knowledge online course. leggermente più complesso riuscire a tirare fuori dai Social network e dalla blogosfera le risposte che vorrei.

Google 100

Google Web 2.0 Wikipedia Social Media 100

Online Marketing Institute

JULY 9, 2009

skip to main | skip to sidebar Strategic Guy Timely views and best practices in the world of technology public relations Sunday, April 12, 2009 Three Phases of Social Media Maturation At Strategic Communications Group (Strategic) weve been through the cycle. April 13, 2009 12:55 PM Axel Schultze said. Very insightful.

Social Media 40

Social Media Media Budget Programs B2B Thought Leadership 40

Convince & Convert

AUGUST 16, 2010

I’d be honored if you’d sign up for the 3-2-1 and or The Social Media Messenger. If there are specific areas that you’d like to see me cover in detail, please let me know. The price is right, and if you hate them, you can bail out at any time. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC.

Newsletter 114

Newsletter Social Media Media Paid Search Agency 114

Online Marketing Institute

JANUARY 4, 2011

highlighting where something hasn’t worked (the names shall remain anonymous of course) 6. Mount a video camera in your car if you are in an industry that involves getting out and about such as real estate and make a video blog while you are “on the job” (but not driving of course). Publish content on what not to do!

Paid Content 40

Paid Content Tips Webinar Metrics Ideal Customer Profiles 40

Convince & Convert

SEPTEMBER 7, 2010

(The faux testimonials on the back of the book are priceless, including: “This book is the greatest business book in the world, besides mine.&# - Author who only gives testimonials for people who give him one in return Stratten’s rant against direct marketing – “People still teach courses on how to cold-call better!

Social Media 115

Social Media Media Paid Search Agency Peer-to-peer 115

Online Marketing Institute

NOVEMBER 28, 2012

2009 Eddie and Ozzie Awards Winners. Study: B-to-B Marketers Lagging With Social Media. Data shows about 40 percent of b-to-b brands aren’t using social marketing. Additionally, about 25 percent of respondents say they don’t know how their company plans to use social media marketing in the future. Golf Courses and Clubs.

B to B 40

B to B Paid Content Social Media CMS Development 40

Online Marketing Institute

JULY 31, 2009

Social networking stuff fits here too. 10) eLearning — checklists, directed sales tools, self-serve courses, quizzes, certifications, etc. Posted by: Jeff Paul Internet Millions | February 23, 2009 at 11:10 PM The comments to this entry are closed. Just makes it easier to manage all the stuff. Ok, that’s enough for now.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40

Hubspot

OCTOBER 30, 2013

In the last seven years, Twitter has become a social network with its own unique language -- and rightfully so. Forbes defines bots as “a social networking account powered by artificial intelligence.” FollowFriday started in January 2009 as a way to recommend other Twitter users to your followers.

Twitter 28

Twitter Social Networks Opinions Network Marketing 28

Convince & Convert

MAY 4, 2010

There is of course relentless chatter about social media ROI and success metrics. Measuring social media is viable, but not obvious. This is in stark contrast to the top-down approach of almost all Enterprise 1.0 IT projects. In short, collaboration and adoption need to go up and down, not just side to side. All rights reserved.

Social Media 117

Social Media Enterprise Management Media Webinar Metrics 117

Convince & Convert

SEPTEMBER 14, 2010

Are you suggesting that any use of software or databases to help organize and scale your social outreach is invalid? And of course product improvement ideas are important. Of course, *I* have an app for all that. That seems short-sighted and workable only for very small companies with a minimum of online chatter about them.

Social Media 124

Social Media Work Management Marketing Management Media 124

Hubspot

MAY 13, 2015

When you're working within the highly regulated finance industry, there can be legal implications for companies that are seen as being "over-promotional" on social networks like Twitter and Facebook. Many finance marketers have hesitated to adopt social media, saying the risk isn't worth the investment. The result?

Social Media 28

Social Media Social Marketing Terms and Conditions Media 28

Convince & Convert

MAY 5, 2010

With free membership open to all women, JaneNation combines social networking with opinion collection. Big companies are starting to follow JaneNation on Twitter , and engage with the community across the social Web. Is this the future of agencies? Being both participant and observer? What do you think of this approach?

Social Media 127

Social Media Advertising Agencies Paid Search Agency Media 127

readwrite

OCTOBER 4, 2010

World-changer Evan Williams has stepped down as the CEO of micromessaging social network Twitter, the company announced today, and will pass that role to serial entrepreneur and company COO Dick Costolo. It was in September, 2009 that he came on board as COO. Above, photo by Joi Ito ). Turning Tweets Into Cash.

RSS 40

RSS Lead Ranking Twitter Advertisements 40

Convince & Convert

SEPTEMBER 21, 2010

Social media is hard False. And that’s only because of the alphabet soup of social networks, lifestreams, sharing sites, etc. Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube. “Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube.&#

Social Media 152

Social Media Media Webinar Metrics Paid Search Agency 152

Hubspot

SEPTEMBER 7, 2013

The Millennial Impact Report has been collecting data since 2009 from groups of individuals between the ages of 20-35, also known as Millennials or Generation X. The number one action -- identified by 50% of the Millennials -- taken on your website is to connect with you on social media. The 2013 report was no exception.

Marketing Websites 28

Marketing Websites Paid Search Agency Mobile Marketing Cold Calling 28

Convince & Convert

FEBRUARY 5, 2010

Of course, it's purely subjective. KatFrench I like the search box placement of Option 1 best, but the pattern and overall look of Option 2 best. To me, Option 3 is a little too orange (and I like orange). link] Jan Schwartz I like the image in option 2 and the banner colors, but a little lighter, in option 3. All rights reserved.

Paid Search Agency 109

Paid Search Agency Webinar Metrics PR Advertising Agencies 109

Convince & Convert

FEBRUARY 24, 2010

You of course want to be responsive to your customers in social media, but disproportionately so? Are you creating a chasm, whereby you treat your social media customers better than your non-social media customers ? If a consumer emails a company, we’ve trained them to expect a response in a day or so.

Conference 116

Conference Organization Paid Search Agency PR 116

Convince & Convert

AUGUST 19, 2010

This of course creates a mini viral effect, as trip participants invite their friends, family, and desk-bound colleagues to check out their tales of whitewater adventure, dining al fresco, and sparkling waterfalls. And once the system was set up and the business rules determined, the company spends almost no time managing the program.

Social Media 143

Social Media Media Webinar Metrics Marketing & Strategy 143

Convince & Convert

APRIL 1, 2010

The team’s record for the last five years: 2009-10 (14-60) so far 2008-09 (24-58) 2007-08 (22-60) 2006-07 (32-50) 2005-06 (33-49) In fact, the Timberwolves have won a playoff series only one time in their 21 years of existence. link] jaybaer Of course it's better to do something rather than nothing.

Social Media 121

Social Media Paid Search Agency Media Advertising Agencies 121

Convince & Convert

JUNE 2, 2010

While it's obviously not as public as a social network, it seems that the mindset is, “I trust their opinions, I'll ask them a question.&# link] bob nunn Diesel Jeans lets you a dressing room camera to see if your social network 'like' you in those pants. But mostly, they are other women (all ages).

Social Media 135

Social Media Media Curation Webinar Metrics 135