Parse.ly

SEPTEMBER 24, 2019

The Content Library is a cool addition – we want to enable you to draw on all the helpful content we’ve produced from network-wide research and customer case studies, to best-practice guides and experiments from our Parse.ly And Max got in touch with me about buying the domain for his personal website. University Partners.

Branding 40

Branding Brand Identity Startups Domain 40

markempa

OCTOBER 27, 2014

Shorten your follow-up time and do it personally. When people ask for information, they expect a rapid and personal response. Numerous studies show that swift follow-ups increase conversion. Make sure your email reply has a real person’s name on it. The velocity of following up matters. The biggest reason?

Conversion Rate 120

Conversion Rate Lead Ranking Lead Scoring Ideal Customer Profiles 120

Convince & Convert

AUGUST 8, 2012

Let’s face it, we’re in an industry that consumes case studies like a daily farmer’s market special – we want them fresh, ripe off the tree, and filled with juice. KLM has come a long, long way from the social fledgling it was in 2009 and has evolved into a social leader in the travel industry.

Ideal Customer Profiles 120

Ideal Customer Profiles Case Study Case Studies Social Media 120

markempa

AUGUST 3, 2009

You get field-tested expertise, research, case studies and advice from service marketing professionals that work with successful firms. Larry Bodine, Thinking Like a Rainmaker - Crafting Your Personal Marketing Plan. Vickie Sullivan, Speaking of 2009: Top Ten Changes that Shape the New High-Fee Speech Circuit.

Paid Search Agency 120

Paid Search Agency Companies Lead Gen Paper 120

Ambal's Amusings

JANUARY 31, 2011

I have invited our Panel of White Paper Experts to reflect on 2009 and answer the following question: What was your aha moment in 2009 ? Prior to this year, my perception of Twitter was that of a useless text-messaging medium designed to send friends obscure personal information. Read on to get their insights. Jonathan Kantor.

Paper 100

Paper Enterprise Management B2B Thought Leadership Case Study 100

markempa

FEBRUARY 18, 2009

Marketers are personalizing messages more than ever, segmenting their lists to create the most focused targets possible, and are testing to the hilt. There are some interesting “Case Studies” that will hit home for marketers investigating ways to integrate social media marketing into their 2009 plan.

Web 2.0 120

Web 2.0 Planning PPC Case Study 120

Vidyard

JANUARY 15, 2020

Recording an interview video may seem straightforward—we’re talking about a person in front of a camera right? Interview videos usually focus on one person answering questions, usually on a specific theme. This style of video is up close and personal, and the interviewee might be a subject matter expert or just someone with an opinion.

Video Marketing 117

Video Marketing Top of Funnel Work Management Landing Pages 117

markempa

AUGUST 17, 2007

The workhorse of business-to-business direct mail is still the one-page, personalized letter sent in a #10 envelope. Here are some online examples such as: blog posts, podcasts, vidcasts, webinars, e-books, personalized microsites, wikis, and other multimedia. What can you send via email? How can you leverage events?

Lead Nurturing 120

Lead Nurturing Lead Generation Tactics Lead Ranking 120

Launch Marketing

NOVEMBER 6, 2019

Considering that many viewers tune in solely for the commercials, Squarespace was wise to leverage a widely known movie personality for their eye-catching commercial. Not only did Xerox engage through email and content marketing, but they also incorporated a personable aspect to their campaign by hosting seminars across the U.S.

Campaigns 70

Campaigns B2B Marketing Examples Paid Search Agency 70

B2B Marketing Traction

MARCH 13, 2012

Customer case studies – how do customers use your products and services? People buy from people they like, and blog posts that feature how you give back is a plus for your company personality. We have been blogging for our own and our clients’ marketing results since 2009. Contact New Incite today.

Blogger 100

Blogger B2B Sales Case Study Case Studies 100

Hubspot

OCTOBER 26, 2017

Siegel (2009). In his engaging book, Dr. Daniel Siegel uses interactive examples and case studies from his clinical practice to teach you how to observe the inner-workings of your mind, allowing you to understand why we think, feel, and act the way we do, and how you can literally rewire your brain. 7) Empathy.

Amazon 74

Amazon Thought Leadership Fulfillment Curation 74

SpotMe Blog

JUNE 13, 2023

12,000+ business leaders from the life sciences industry use SpotMe’s enterprise event platform and mobile event app to create engaging, personalized, and compliant event experiences. By creating human connections, McVeigh brings people together, both virtually and in person, to make extraordinary things happen.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Paid Search Agency 52

Envy

AUGUST 8, 2018

In 2009, CyberInt was established – a new cybersecurity company who understood the importance of looking at their clients’ digital activities and assets from the attacker’s perspective. Read on to see how Marketing Envy helped one cybersecurity company succeed and how we can create a fairytale ending for your cybersecurity company or startup.

Inbound Marketing 90

Inbound Marketing Advertising Agencies Paid Search Agency Work Management 90

markempa

OCTOBER 21, 2011

8:20 – Jen compares B2B Benchmark Report responses between 2009, 2010 and 2011. 11:30 – Kaci Bower presents a case study on how Postcard Mania, a B2B organization serving small to medium businesses, combined a lead-generation effort with a multi-channel nurturing strategy that optimized their marketing and sales funnel.

Advertising Benchmark 120

Advertising Benchmark Webinar Metrics Marketing Report Top of Funnel 120

Exo B2B

MAY 30, 2019

But what served as a catalyst in 2009 is when we discovered that some blogs were dealing with marketing (like ClickZ and HubSpot for example). With what we found and reading a few case studies, we quickly realized that not only was there an interest in these blogs, but also that ExoB2B could contribute in its own way and benefit from it.

Marketing AI 45

Marketing AI B2B Thought Leadership Blogger Thought Leadership 45

The Effective Marketer

JULY 21, 2009

Taking the plunge into social media may not be the right thing for you Social media is just another media Experts, personalities and false prophets are all clamoring that social media is king. This entry was posted on Tuesday, July 21st, 2009 at 8:47 pm and is filed under Communication , Marketing Strategy , Online Marketing , Social Media.

Social Media 100

Social Media Planning Work Management Social Marketing 100

Vidyard

FEBRUARY 10, 2021

Recording an interview video may seem straightforward—we’re talking about a person in front of a camera right? Interview videos usually focus on one person answering questions, usually on a specific theme. This style of video is up close and personal, and the interviewee might be a subject matter expert or just someone with an opinion.

Video Marketing 65

Video Marketing Top of Funnel Work Management Landing Pages 65

Hubspot

APRIL 11, 2017

From a forum of growth-related posts, to a section on growth case studies, to the Growth University , this destination is one of the most comprehensive growth hacking resources available online. Since its 2009 founding, one thing has been certain about Uber: It's experienced unequivocal brand growth. 2) KISSmetrics.

Marketing Websites 78

Marketing Websites Startups Communities Case Studies 78

markempa

NOVEMBER 17, 2005

If youre supporting multiple sales channels with lead generation, youll probably like this case study by MarketingSherpa. I agree with all of the suggestions in the case study. If youre supporting multiple sales channels with lead generation, youll probably like this case study by MarketingSherpa.

B2B Sales 120

B2B Sales Lead Generation Sales Leads Sales Qualified Leads 120

QuanticMind

DECEMBER 5, 2019

According to a 2019 Deloitte report , US hotel gross bookings grew from $116 billion to $185 billion from 2009 to 2017. Personalization. Personalization has become very important in many different aspects of the travel industry. Advertising is no exception to the personalization needs of travelers today.

Paid Content 52

Paid Content Paid Search Agency Advertising Agencies Work Management 52

Convince & Convert

MAY 5, 2010

link] THANKS [link] Dan Nestle Case study could herald future of ad agencies RT @jaybaer: An Online Community with a Purpose, and a Plan. link] [link] Dan Nestle Case study could herald future of ad agencies RT @jaybaer: An Online Community with a Purpose, and a Plan. What do you think of this approach? Such a cool site!

Social Media 126

Social Media Advertising Agencies Paid Search Agency Media 126

Industrial Marketing Today

JUNE 29, 2010

That’s a shame and here’s why — among the top ten in Interbrand’s Best Global Brands 2009 , IBM was listed at #2, Microsoft, GE and Intel at number 3, 4 and 9 respectively. According to a study done by Professor John A. We are all used to seeing case studies and they are powerful marketing content.

Relevance 60

Relevance B2B Marketing Web 2.0 Branding 60

markempa

JUNE 7, 2005

MarketingSherpa published a great case study that explains how landing page design impacts lead generation results. BTW – every page is a landing page to search engines) The case study features, Ken Kornbluth, President MarketingPilot who says, "…People are really calling from our landing pages.

Landing Pages 120

Landing Pages Lead Generation Lead Ranking Lead Scoring 120

Convince & Convert

MARCH 31, 2011

This increasingly common mistake occurs when the administrator of the corporate Twitter account inadvertently sends a tweet from the company instead of from that person’s individual Twitter handle. This is where it gets sticky, because you’re dealing with judgement and the convergence between personal and professional selves.

Training 162

Training Ideal Customer Profiles Twitter Communities 162

Online Marketing Institute

JUNE 3, 2009

B2B Marketing News SMEs flock to BT Tradespace 10 June 2009, 11:30 GMT BT Tradespace has announced 400 per cent year-on-year growth. Go to the Data Knowledge Bank CASE STUDY: Nortel and Segmetrix Using well-researched data to structure a marketing campaign CASE STUDY: Reed Exhibitions How personalisation created buzz for the 2008 IDMF HOW TO.

Business to Business 40

Business to Business Paid Search Agency B2B Marketing Advertising Agencies 40

Industrial Marketing Today

JANUARY 26, 2010

Use case studies to demonstrate tangible results. This is where I personally coach you to solve whatever marketing challenges that are holding your company back. It is all about the customer and not you and your company. Avoid common phrases like, “World-class manufacturing using cutting-edge technology.”

Rules 60

Rules Marketing Websites Web 2.0 Buying Cycle 60

Buzz Marketing for Technology

FEBRUARY 27, 2009

Having a strong personal network is truly gold in this economic climate and there is one quote that has always stuck in my head after reading Keith Ferrazzi’s book Never Eat Alone (which if you haven’t read you really should) he said “ be sure to build the network before you need it” and man was he ever right.

Enterprise Management 100

Enterprise Management Demand Generation Agencies Network Marketing Buzz 100

markempa

FEBRUARY 1, 2006

This new case study by MarketingSherpa demonstrates the practical application of the halo effect. This new case study by MarketingSherpa demonstrates the practical application of the halo effect. Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0

Lead Generation 120

Lead Generation Generation Leads Lead 120

Chris Koch

APRIL 30, 2010

B2B mobile marketing case studies. Both are winners of the 2009 ITSMA Marketing Excellence Awards —the 2010 Awards deadline is June and anyone can enter). Tags: Mobile Marketing B2B marketing Foursquare Google Google Maps iPhone 3G Mapquest Mobile phone Personal computer Smartphones Twitter. Tweet This Post.

Mobile Marketing 100

Mobile Marketing Mobile Advertising Paid Search Agency Wiki 100

Online Marketing Institute

JANUARY 4, 2011

Follow Me On Twitter 90 Tips To Make Your Blog Rock Written by jeffbullas - 30 Comments Categories: Blog , Blogging , Social Media Share Tweet Blogging whether it is for your personal passion or for the corporate blog is quite often a journey that has its highs and lows. Case Studies are always popular to write about and not just your own 17.

Paid Content 40

Paid Content Tips Webinar Metrics Ideal Customer Profiles 40

markempa

JUNE 14, 2006

Almost every company has at least some decent content for leads who are in the later stages of their buying process, including: brochures, case studies, success stories, sell sheets, etc. Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Thats where you have the biggest influence.

B2B Sales 120

B2B Sales Lead Generation Lead Ranking Lead Scoring 120

Contently

MAY 11, 2016

He also has his book, Content Warfare , and some impressive case studies to prove it. And this was back in 2009 when the term “content marketing” wasn’t as widely accepted as it is now.

Paid Search Agency 60

Paid Search Agency Companies Advertising Agencies Content Marketing 60

Hubspot

FEBRUARY 23, 2017

They cited a disastrous site redesign in 2009, after which traffic and users plummeted. Stronger networks made up of lots of people meant that if one person left the network, the rest of their friends wouldn’t necessarily follow suit.

Social Networks 100

Social Networks Social Media Network Marketing Facebook 100

Bluetext

SEPTEMBER 26, 2019

Stock imagery might be tempting, but the personality of high-quality content and visuals will help you stand out in the market, increasing your relatability with your clients. For example, McDonald’s conducted a brand overhaul in 2009 across Europe, trading out their signature red logo, for more of an earthy-green look.

Branding 21

Branding Brand Identity Paid Search Agency Advertising Agencies 21

Online Marketing Institute

NOVEMBER 4, 2010

When someone registers to download a white paper or podcast or case study about the business challenge that your product solves, he or she is expressing an interest in that topic, not necessarily in your product. To the first issue: expectations, it’s important to recognize that content syndication leads are not like most sales leads.

Demand Generation Agencies 40

Demand Generation Agencies Paid Search Agency RSS Paper 40

SWZD

AUGUST 5, 2019

Headquartered in Waltham, MA and founded in 2009, Actifio provides an Enterprise Data-as-a-Service platform. There was a fledgling brand that no one else at Cone wanted to work with that was assigned to him, the most junior person at the time. About Actifio.

Ideal Customer Profiles 48

Ideal Customer Profiles Enterprise Management Work Management Marketing Management 48

Convince & Convert

MAY 12, 2010

I feel like the other guy in the story- will you try social media if I give you some great case studies? We measure it (personally and professionally) quantitatively not qualitatively. Yet they blindly support tactics like blanketing local zip codes with direct mail pieces (argh). Will you embrace Twitter if I can show you ROI?

Paid Search Agency 121

Paid Search Agency Advertising Agencies CAN-SPAM PR 121