Webbiquity

APRIL 29, 2010

Must See SEO Guide for All WordPress Bloggers by wpbeginner. Custom Wordpress blog design checklist and walkthrough by The Design Cubicle. Brian Hoff provides a helpful checklist for custom blog designs listing all of the various elements to design and consider when working with a standard Wordpress template. Share this on Mixx.

Tools 100

Tools Tips SIC Best Practices 100

Adobe Experience Cloud Blog

DECEMBER 15, 2009

Here is our 2009 year in review. December 2009 Online Marketing News. Top word of 2009: Twitter. November 2009 Online Marketing News. October 2009 Online Marketing News. Technorati release their state of the blogosphere - shows that most bloggers are just hobbiest and number one use of Twitter is to promote blogs.

Paid Content 48

Paid Content Online Marketing Paid Search Agency Web 2.0 48

Tomorrow People

SEPTEMBER 13, 2012

In 2009, some bright spark thought it would be a good idea to harness the power of user-generated content and release it untamed on the Skittles homepage. Ryanair bullies a blogger. It is Ryanair policy not to waste time and energy corresponding with idiot bloggers and Ryanair can confirm that it won't be happening again.

Social Media 120

Social Media SIC Media Peer-to-peer 120

Adobe Experience Cloud Blog

NOVEMBER 26, 2009

At this Dreamforce 2009 session led by Fernando Obregon Almazan, salesforce.com; Lorena Vales, salesforce.com; and Jonathan Hersh, salesforce.com, marketers learned about how and why companies should participate in social networking to generate brand awareness and create a viral effect when clients or prospects recommend their products.

Salesforce.com 48

Salesforce.com Social Networks Peer-to-peer Effectiveness 48

The Effective Marketer

MARCH 24, 2011

It is interesting that back in 2009, MarketingSherpa had published a chart showing the key challenges marketers faced and “generating high quality leads&# was the top one. In their “ CMO Perspectives on B2B Marketing Automation &# this challenge for high quality leads is shown as having increased from 69% in 2009 to 76% in 2010.

Planning 100

Planning Work Management Marketing Management Marketing Budget Creation 100

Webbiquity

JANUARY 10, 2010

Favorite snip: “ Frank Eliason, director of digital care at Comcast…drew hearty laughter when he described the cable giant as being known for its customer service. ‘I can’t wait until people stop laughing at that joke,’ added Eliason.&#. Twitter in B2B – a Velocity Slideshare by The B2B Marketing Blog.

Twitter 100

Twitter Tactics Tools Tips 100

The Effective Marketer

JANUARY 13, 2011

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Aberdeen Shows How to Do Email Marketing Right The new research report from Aberdeen Group “ Email Marketing: Customers Take it Personally ” has some very interesting insights. United States License.

Planning 100

Planning Email Marketing Work Management Marketing Management 100

Onalytica B2B

AUGUST 23, 2017

Customers just don’t buy into self-congratulating marketing anymore.” ” Owain Williams , Influencer Marketing Blogger. Angela Lipsomb at SAS stresses that partnership with industry experts can inspire customers, prospects, innovation and cutting edge technologies through borrowing their thought leadership.

Peer-to-peer 192

Peer-to-peer Advertising Agencies Word of Mouth Work Management 192

Industrial Marketing Today

MAY 21, 2010

As a B2B marketer, we want to reach our ideal prospects and communicate with customers to maintain top-of-mind awareness throughout their buying cycle. It is a balancing act between making your B2B blog too narrow in focus and standing out from the crowded field of bloggers. A B2B blog is the perfect online tool to accomplish that.

Web 2.0 60

Web 2.0 Buying Cycle B2B Blogger 60

The Effective Marketer

MAY 3, 2011

The Goal of Marketing Software The need for marketing software comes from the necessity to better understand customer behavior across multiple channels. The goal is to make use of cross channel marketing strategies to target the customer at the right moment and influence purchase decisions. United States License.

Work Management 100

Work Management Marketing Management Planning Marketing Automation Services 100

The Effective Marketer

FEBRUARY 10, 2011

No one knows your industry and customers better than you. Get yours [link] 8 hours ago Good tips for corporate bloggers - "13 Tips for Creating a Top-Ranked Blog" - from @ MarketingProfs [link] 1 day ago Why #MarketingAutomation Projects Fail? Test them, see if they work, then be the judge. United States License.

Planning 100

Planning Email Marketing Work Management Marketing Management 100

B2B Marketing Traction

MARCH 13, 2012

I encourage my clients to think about the daily conversations they have in sales, customer service, with the media and within their industry. Follow other bloggers in your space and make note of what they write about. Sales conversations and presentations – your salespeople are the front line to customer needs and wants.

Blogger 100

Blogger B2B Sales Case Study Case Studies 100

Online Marketing Institute

JUNE 30, 2009

This, theoretically, delivers customer contacts on targeted topics-leading to increased sales, as well as insight into future opportunities (technologies, developments, etc.). It also delivers our customers a sophisticated source of support. My real challenge was getting my staff to warm to the concept of being a blogger.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

The Effective Marketer

OCTOBER 14, 2010

Get yours [link] 8 hours ago Good tips for corporate bloggers - "13 Tips for Creating a Top-Ranked Blog" - from @ MarketingProfs [link] 1 day ago Why #MarketingAutomation Projects Fail? link] 2 days ago Virtual Events win marketers over low costs, but are attendees really paying attention? United States License.

Planning 100

Planning Work Management B2B Marketing Marketing Management 100

The Effective Marketer

MARCH 10, 2011

Jeff Ogden Find New Customers [link] Reply Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! One Response to How Everybody Wins with HubSpot’s Funding The Fearless Competitor, Jeff Ogden says: March 23, 2011 at 10:10 am Great post.

Work Management 100

Work Management Marketing Management Marketing Automation Services Hubspot 100

The Effective Marketer

JULY 29, 2009

An interesting post by Steve Johnson talks about marketing not being a list, but rather an approach to solving customers problems and helping buyers to buy. This entry was posted on Wednesday, July 29th, 2009 at 8:29 pm and is filed under Communication , Marketing Management , Marketing Strategy. United States License.

Planning 100

Planning Work Management Marketing Management Marketing Budget Creation 100

The Effective Marketer

AUGUST 30, 2010

You setup a campaign, define the nurturing stages, and even add some points to different interactions to score the lead and customize the nurturing experience. Then with all the triggers in place, sit back and watch the software do the job of sending the right message to the right prospect at the right time. United States License.

Work Management 100

Work Management Marketing Management Marketing Automation Services Planning 100

The Effective Marketer

NOVEMBER 30, 2009

How are you changing your customers and your prospects behavior? This entry was posted on Monday, November 30th, 2009 at 8:00 am and is filed under Communication , Marketing Strategy , Social Media. The videos on their website (embedded below) are some great examples of what they mean. Some food for thought. United States License.

Marketing Budget Creation 100

Marketing Budget Creation Work Management Marketing Automation Services Marketing Budget 100

Exo B2B

MAY 30, 2019

But what served as a catalyst in 2009 is when we discovered that some blogs were dealing with marketing (like ClickZ and HubSpot for example). Yes, Blogger and WordPress existed, but they were light years away from what we know today. Remember that in 2009, blogs were not necessarily credible. Oh, it wasn’t easy!

Marketing AI 45

Marketing AI B2B Thought Leadership Blogger Thought Leadership 45

The Effective Marketer

MAY 9, 2011

Besides the rise of social media as marketing channel, the emergence of marketing technology, more specifically Marketing Automation systems, in which you can configure the automated distribution of content to customers and prospects has been changing the way marketers see and create conent. United States License.

Planning 100

Planning Marketing Budget Creation Work Management Marketing Management 100

Webbiquity

JANUARY 12, 2011

Effectively connect with bloggers and other key online influencers in your industry? Social Media Press Releases and Blogger Outreach. The 5 Cs of Blogger Relations by prTini. ** 5 Stars. Noting (very accurately I might add) that “The top bloggers receive hundreds of pitches a day. Go ahead, works for anything.

PR 100

PR Tools Tips Blogger 100

ClearVoice

OCTOBER 21, 2022

Brands you use every day, like Groupon, WhatsApp, and Uber incredibly got their start during the Great Recession of 2008-2009. Recessions typically result in an erosion of trust in brands , so continuing to put out content consistently keeps your customers’ confidence in your company. (It Versus 5-20% for a new customer.).

Planning 96

Planning Marketing Budget Marketing Strategy Marketing & Strategy 96

The Effective Marketer

JANUARY 6, 2009

In some cases you may have to do some market research prior to changing the product packaging, or contact your customers as a result of new customer service website login options. This entry was posted on Tuesday, January 6th, 2009 at 10:17 pm and is filed under Marketing Planning , Marketing Strategy. United States License.

Planning 100

Planning Marketing Budget Creation Work Management Marketing Management 100

The Effective Marketer

MAY 29, 2009

Why would you make it difficult for a loyal customer to continue using your product? And better, yet, why would you make it difficult for a customer to start using a more expensive product (the Kindle version was more expensive than the online journal)? additional features, more convenience, better value, etc.)

Planning 100

Planning Work Management Effectiveness Marketing Management 100

The Effective Marketer

FEBRUARY 16, 2009

Sure, in some cases people may respond simply because they love your company/brand and that’s great, but you should also strive to get those who are not necessarily loyal customers to respond, otherwise the survey may end up not telling you the whole truth. What will they get out of it? United States License.

Customer Surveys 100

Customer Surveys Marketing Automation Services Work Management Marketing Management 100

Vidyard

JUNE 5, 2014

In a nutshell, you are “planting a video seed” by getting a specific website to share your content in hopes that more seeding will follow through their website visitors and give you more exposure and customers. Let’s look at the Ford Fiesta marketing campaign from 2009 as an example. Does video seeding work?

Video Marketing 51

Video Marketing Brand Identity Branding Blogger 51

Webbiquity

OCTOBER 18, 2016

For the record: I wrote 440 posts on the Blogger-based WebMarketCentral blog between 2005 and 2010, and have now published 560 posts here on Webbiquity. The New York Times reported back in 2009 that 95% of blogs are abandoned, and there’s little evidence that state has changed much since then. Hence, 1,000.

Lead Gen 100

Lead Gen Lead Scoring Lead Ranking Blogger 100

ViewPoint

MAY 23, 2011

Today we're honored to have guest blogger Ruth Stevens share her thoughts on database marketing. Ruth is Founder of eMarketing Strategy , a consulting practice that assists companies build their customer acquisition and retention strategies. Have a look at the reports here: 2009 and 2010.

Resources 120

Resources B to B Work Management Marketing Management 120

The Effective Marketer

JANUARY 17, 2009

The business cards that are presented to partners and potential customers are part of marketing branding, the message being delivered about what the company does is tailored and perfected by marketing, the collateral material that is distributed and that sales people use at trade shows and site visits is also marketing, of course.

Planning 100

Planning Work Management Marketing Management Effectiveness 100

Hubspot

NOVEMBER 15, 2010

In “ Technorati State of the Blogosphere 2009 ,” author Matt Sussman writes: “While blog postings often focus on the local issues of the specific blogger, the audience of such blogs is much less limited than other forms of media have been historically.

Blogger 28

Blogger Aggregators Opinions Small Business Marketing 28

The Effective Marketer

APRIL 29, 2009

Technical support : a technical support representative with a customer on the phone where the customer shares control of his desktop and the rep troubleshoots. This entry was posted on Wednesday, April 29th, 2009 at 9:42 pm and is filed under Communication , productivity. United States License.

Marketing Automation Services 100

Marketing Automation Services Webinar Metrics Budget Programs Work Management 100

Ambal's Amusings

DECEMBER 31, 2010

A big thank you to all our readers, guest bloggers and interviewees! How can you create a white paper that serves it purpose - create high quality leads, provide useful information to potential customers etc. BONUS TOP POST from 2009. Enjoy the following collated list of best blog posts from Connect the Docs in 2010.

Viral Marketing 100

Viral Marketing Best Practices Paper Blogger 100

The Effective Marketer

JUNE 13, 2009

Free Marketing Stuff Can Sell As marketers our job is to generate brand awareness, educate our prospective customers on the benefits of our products and get them to purchase. Free marketing that sells Free marketing stuff can definitely help a company improve its brand and get new customers. Or you try to stay away from it?

Work Management 100

Work Management Marketing Automation Services Budget Programs Marketing Management 100

ClearVoice

MARCH 8, 2022

So yes, there is a reason why Ann is recognized by ForbesWoman as one of top 20 women bloggers and is cited by Forbes as one of the most influential women in social media. Here’s a fun fact: Well-known customer relationship management company Salesforce has a non-profit social impact center. Rebecca Lieb, Ph.D.

Work Management 52

Work Management Paid Search Agency Content Marketing Planning 52

Customer Experience Matrix

SEPTEMBER 3, 2009

Many are contradictory, but it's clear that marketers need to invest in social media, which might eventually replace search as the primary way that customers find them. Probably the most comprehensive study along these lines was Global Faces and Networked Places , released by Neilsen in March 2009. in 2009 to 8% in 2014.

Spending 120

Spending Media Mobile Advertising Forrester 120

The Effective Marketer

JANUARY 13, 2009

If, for example, an activity within your plan is to send out an email blast to selected customers inviting them to attend a webinar, you not only need to ensure you are tracking the results of the email campaign (open rates, click trough rates, bounce rates, etc.) You can follow any responses to this entry through the RSS 2.0

Planning 100

Planning Marketing Budget Creation Work Management Marketing Management 100

Industrial Marketing Today

APRIL 28, 2010

Not everyone is a natural born blogger. It takes time and practice to find and develop your own blogging voice. The tricky part is that it must resonate with your audience and not because you happen to be passionate about smoething.

Web 2.0 60

Web 2.0 Privacy Policies Buying Cycle RSS 60