Marketri
MARCH 6, 2024
Going to Chamber events was helpful and fun, but I needed specific referrals that played to my strength in B2B professional services, and I wasn’t meeting enough of those at the monthly “Link at Lunch.” Generative AI was born. In 2009, I bought a house and decided to move my business there. Digital marketing became mainstream.
markempa
APRIL 24, 2009
If you have a great B2B story to tell, think about sharing it with other B2B marketers at MarketingSherpa’s 6th Annual B2B Demand Generation Summit 2009. Experienced B2B marketers who want to present will need to submit speech proposals by May 21, 2009. Click here to learn more.
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Zoominfo
JUNE 30, 2019
Three Incredible Examples of Creative B2B Marketing Initiatives. Although Philips is a notable electronics company, they also have two large B2B offerings—healthcare and lighting solutions. Most B2B companies are familiar with the benefits of content marketing. Very few B2Bs have mastered the art of podcasting.
markempa
JANUARY 29, 2010
B2B Lead Generation Blog – Brian Carroll. Read Forecasting Clouds' Top 20 CRM Blogs of 2009. Christopher Musico, Lauren McKay, Jessica Tsai, Joshua Weinberger. Michael Maoz’ Gartner. Blog - Michael Maoz. Customer Insider - Graham.
Heinz Marketing
SEPTEMBER 10, 2020
But the playfulness that we desperately need to stay sane in our personal lives can also help B2B brands stay close to their prospects and customers. “…as And just like B2C consumers, B2B buyers actually want to learn about a potential vendor through fun, interactive experiences (even if they don’t think they do)! That’s priceless.
NuSpark Consulting
MARCH 17, 2012
The infographic summarizes key data from a variety of research reports covering B2B and technology lead generation, media strategy, and content marketing trends, from initial solution research to lead nurturing. The Rise of the B2B Social Buyer: How Buyers Consume Information Survey,2011, ITSMA. Presenting my first infographic.
Webbiquity
APRIL 20, 2010
After nearly 20 years, it may not seem as sexy as Facebook, Twitter and LinkedIn, but used properly, it’s a proven medium that generates cost-effective results. What tactics should email marketers be using today to grow subscriber lists, maximize deliverability and generate click-throughs and conversions?
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