KoMarketing Associates

JULY 1, 2014

Created: March 4, 2010. Created: December 17, 2010. In this video from 2010, Matt Cutts discusses the impact of social site activity on search rankings. Profile page information is too volatile to be trusted for ongoing rank relevance. Created: August 20, 2009. Common B2B Link Building Questions. Guess what?

Link Building 120

Link Building Paid Content Google Advertorials 120

markempa

MARCH 6, 2007

Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License.

Webcast 120

Webcast Lead Generation Ideal Customer Profiles Sales Qualified Leads 120

markempa

OCTOBER 17, 2006

Lead nurturing Role of the ideal customer profile Read the interview transcript FREE lead generation consultation from InTouch Just Tell Us How To Contact You First and Last Name Company Email Telephone Ext. Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Whats your definition of lead generation?

Lead Generation 120

Lead Generation Ideal Customer Profiles B2B Sales Generation 120

markempa

MAY 21, 2007

Build an ideal customer profile – Focus your energy on leads that best fit your ideal customer profile. Rigorously qualify - Every sales opportunity to make sure they fit your ideal client/customer profile before you starts to develop a proposal or agree to do work. Be patient and youll build the opportunity profile over time.

Lead Generation 120

Lead Generation Ideal Customer Profiles B2B Sales Sales Qualified Leads 120

Buzz Marketing for Technology

OCTOBER 6, 2010

In my Top 10 B2B Marketing Predictions for 2010 blog post last year I called that day to be February 14, 2010 (betting on the social activity that the holiday brings) but I was actually 2 months late – the first time Facebook surpassed Google was on Christmas day 2009. Facebook also overtook Google in page views just recently.

Facebook 100

Facebook Social Networks BtoB Digg 100

Industrial Marketing Today

JUNE 19, 2010

Understanding and building accurate profiles of different personas requires a close alignment between sales and marketing. Copyright © 2010 Tiecas, Inc. And they use different sources to get their information. The chart below from a research study done by Forrester illustrates this point very clearly.

Relevance 60

Relevance B2B Marketing CMS Development Buying Cycle 60

markempa

MARCH 30, 2007

The goal is not to try to buy the biggest list possible, but instead build the most relevant list possible based your ideal customer profile. Once the in-house lists are collected and combined, they can be evaluated for compliance with your ideal customer profile (target market). Most of the time, I’ve found the answer is "no.”

Lead Generation 120

Lead Generation Ideal Customer Profiles Generation Lead Scoring 120

Exo B2B

JUNE 18, 2019

We were asking ourselves this question almost ten years ago in this blog post , with statistics from eMarketer dating back to 2009. Lynda St-Arneault managed to sort out these trends which you will see, are very ‘2010’. – B2B companies managed profiles on more social media sites than B2C companies.

Social Media 53

Social Media Emarketing Forrester Media 53

markempa

AUGUST 7, 2006

Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License.

Ideal Customer Profiles 120

Ideal Customer Profiles Lead Generation Webinar Metrics Generation 120

Hubspot

FEBRUARY 23, 2017

One of the first versions of a modern social network, where users could create profiles and interact with one another, is Classmates.com , which launched in 1995 and allowed users to network and share messages and photos with their childhood and college classmates. Ping was launched as an iTunes feature in 2010 and was closed in 2012.

Social Networks 101

Social Networks Social Media Network Marketing Facebook 101

markempa

JUNE 13, 2007

When InTouch conducts an ideal customer profile workshop for a client, we help them understand favorable trigger events and related implications. When InTouch conducts an ideal customer profile workshop for a client, we help them understand favorable trigger events and related implications.

Lead Generation 120

Lead Generation Ideal Customer Profiles Generation Leads 120

ClearVoice

MARCH 7, 2020

Instagram – This social networking platform is a photo- and video-sharing app that launched in 2010 and was acquired by Facebook in 2012. The network launched in 2009, and its growth was by word of mouth, and the platform become open to all in 2012. Additionally, Pinterest followers do not align with monthly profile visits.

Paid Content 111

Paid Content Social Media Social Marketing Media 111

markempa

MARCH 8, 2006

Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. Register for this webcast registration is closed.

Webcast 120

Webcast Ideal Customer Profiles Lead Generation Generation 120

Industrial Marketing Today

MAY 14, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website 7 Strategies for Using Content to Market Industrial Products by Achinta Mitra on May 14, 2010 in Content Marketing , Industrial Marketing & Web 2.0 , Industrial Marketing Blog I am a big fan of Content Marketing or as some people like to refer to it as Inbound Marketing.

Webinar Metrics 60

Webinar Metrics Marketing & Strategy Marketing Strategy Product 60

markempa

SEPTEMBER 29, 2006

Centralizing leads for profiling and scoring. Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License.

Telemarketing 120

Telemarketing Lead Generation Sales Qualified Leads BtoB 120

Industrial Marketing Today

JUNE 8, 2010

After you register, edit your profile to add a link back to your site or a landing page to download a free white paper or register for a webinar. Copyright © 2010 Tiecas, Inc. Actively participate in forums where your target audience hangs out. Remember to wrap your URL with anchor text that includes one or two keywords.

Buying Cycle 60

Buying Cycle Buy Work Management Marketing Management 60

Convince & Convert

FEBRUARY 10, 2010

Both seek to keep your brand top-of-mind with customers and prospects, communicating in a relevant, timely way that ideally is measurable and testable. RT @tweetmeme [link] [link] Lee Johnson ??? si ya me trae de encargo as como la ves de inocente. Tiene sangre de troll.

Social Media 127

Social Media Email Marketing Social Marketing Paid Search Agency 127

Industrial Marketing Today

SEPTEMBER 27, 2010

by Achinta Mitra on September 27, 2010 in Industrial Marketing Strategies , Industrial Websites , Sales Strategies , Social Media Marketing Remember the very first music video ever played on MTV? 6 comments… read them below or add one } RogerW September 28, 2010 at 11:16 am Your Post is right on the money.

Social Media 60

Social Media Social Marketing Media Planning 60

Online Marketing Institute

NOVEMBER 1, 2010

April 30, 2009 — Laura Ramos Email, Search, and Direct Mail Deliver Results Over Time I am very appreciative to Roy Young and Ann Handley at MarketingProfs for partnering with Forrester and me on the B2B marketing budget trends and effectiveness survey. « B2B Marketing POSTs by Laura Ramos Says: February 1, 2010 at 4:18 PM [.]

Marketing Mix 40

Marketing Mix Tactics Work Management Marketing Management 40

Convince & Convert

SEPTEMBER 14, 2010

Be a Hunter, Not a Gatherer Now, more than ever you have to know the psychographic and demographic profile of your potential customers. Ideally, you also want a way to import the tags already available on user profiles. You’re in hunting mode, looking for tracks and setting lures.

Social Media 123

Social Media Work Management Marketing Management Media 123

markempa

JUNE 14, 2006

Youll do better by thinking of lead generation as a process of micro-conversions that build an opportunity profile over time, such as requesting an email address, then asking for first and last name, later requesting a phone number, and so on. Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0

B2B Sales 120

B2B Sales Lead Generation Lead Scoring Lead Ranking 120

Convince & Convert

JULY 26, 2010

Way back in the early days of PitchEngine (like 2009), people thought we were crazy to offer our social media news release service for free. Someone searches for you, they’ll find your Twitter profile or Facebook brand page. He’s a former journalist turned PR guy and straight shooter at New Media Cowboy.

Social Media 115

Social Media SEO Marketing Websites PR 115

Industrial Marketing Today

JULY 23, 2010

That’s where you can use your content to segment your visitors, profile them based on their actions, capture pre-qualified prospects, leads and registrants for your webinars and downloads. Copyright © 2010 Tiecas, Inc. Another advantage of using social media is increasing your “likeability quotient.”

Rules 60

Rules Marketing Websites Marketing Automation Services Web 2.0 60

Convince & Convert

MAY 5, 2010

jaybaer profiles @janenation: an online community w/Purpose and a Plan [link] [link] Stefan Pollack Profile of fellow #Worldcom PR Group partner's @janenation by @jaybaer Online Community With Purpose and a Plan [link] [link] Mixpo RT @jaybaer Is this the future of ad agencies?

Social Media 125

Social Media Advertising Agencies Paid Search Agency Media 125

markempa

MAY 9, 2006

" Just by developing an Ideal Customer Profile InTouch saw one clients average sale, which had been $60,000, increase by more than 30 percent to $80,000, while overall revenue increased by 20 percent. Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0

Lead Generation 120

Lead Generation Ideal Customer Profiles Activities Marketing Qualified Leads 120

Online Marketing Institute

NOVEMBER 4, 2010

Furthermore, we’re usually able to filter leads on criteria such as geography and company size, so that every lead the client pays for meets that client’s minimum demographic profile. However, when we introduce the topic to potential clients we very often hear comments such as: “We tried it, but it didn’t work for us.” “We

Demand Generation Agencies 40

Demand Generation Agencies Paid Search Agency RSS Paper 40

Industrial Marketing Today

FEBRUARY 7, 2011

www.jacobs.com , NYSE: JEC) — about $10 billion in 2010. Fluor Corporation ( www.fluor.com , NYSE: FLR) – $22 billion in 2009. billion in 2009. billion in Q2-2010. Branding and raising the company’s profile by talking extensively about a current global “hot” topic – sustainability.

Rules 60

Rules Paid Search Agency Companies Content Marketing 60

Industrial Marketing Today

FEBRUARY 7, 2011

www.jacobs.com , NYSE: JEC) — about $10 billion in 2010. Fluor Corporation ( www.fluor.com , NYSE: FLR) – $22 billion in 2009. billion in 2009. billion in Q2-2010. Branding and raising the company’s profile by talking extensively about a current global “hot” topic – sustainability.

Paid Search Agency 60

Paid Search Agency Companies Content Buying Cycle 60

Online Marketing Institute

DECEMBER 1, 2010

LinkedIn users will be shown events that match their specific business needs based on the information they’ve added to their LinkedIn profile (Job Title, Industry, etc.), In addition, your event will become searchable, and people connected to event attendees will see the event listed in their contact’s profile.

Social Media 40

Social Media Event Marketing Social Marketing B2B Marketing 40

markempa

MAY 23, 2005

Rigorously qualify - every sales opportunity to make sure they fit your ideal client/customer profile before you develop a proposal or agree to do work. Rigorously qualify - every sales opportunity to make sure they fit your ideal client/customer profile before you develop a proposal or agree to do work.

Lead Generation 120

Lead Generation Sales Qualified Leads Generation Lead 120

markempa

AUGUST 11, 2005

Ive found it is far more effective to focus on lead generation via micro-conversions that build an opportunity profile over time such as; requesting an email address, then asking for first and last name, later requesting a phone number and so on. Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0

Lead Generation 120

Lead Generation Paper Webinar Metrics Sales Qualified Leads 120

Digilant

JANUARY 12, 2021

However, most simply put, in 2009, we saw the first use of real-time-bidding (RTB). The ad exchange makes the user’s profile available to all bidders. However, programmatic digital advertising has grown much beyond the 2010-era. RTB allowed for the first big wave of programmatic advertising. So with that said, let’s jump in.

Advertising Agencies 52

Advertising Agencies Advertisements Advertising Ad Exchange 52

Online Marketing Institute

JANUARY 4, 2011

The SlideShare account where you have uploaded your PowerPoint presentation should also be optimized for search with your blog or website URL in your public profile 58. The Slideshare account should also have your top keywords and phrases in the ”Public Profile” about section so that search is optimized. Nice points and thanks!

Paid Content 40

Paid Content Tips Webinar Metrics Ideal Customer Profiles 40

markempa

MAY 20, 2005

Do they work with companies that fit your ideal customer profile? Do they work with companies that fit your ideal customer profile? Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Now you should have a pretty good map of the people you need to know. Make your shortlist. Make your shortlist.

Lead Generation 120

Lead Generation Ideal Customer Profiles Lead Scoring Lead Ranking 120

Anything Goes Marketing

SEPTEMBER 13, 2009

If you weren’t aware, Canada (Vancouver specifically) will be hosting the 2010 Winter Olympics. Sometimes it’s What’s Missing That Counts I was reading MarketingSherpa’s 2009 Email Marketing Benchmarking Guide looking for useful metrics and tips. You may be saying – wait a minute, ski jumping is an Olympic event so what’s the problem?

Email Marketing 100

Email Marketing Advertising Benchmark SMS Autoresponders 100

Convince & Convert

JUNE 24, 2010

You'd be surprised at how many people will relate to you, and ultimately, click on your profile, your website, and retweet you to their followers. You’re thinking that I’m crazy. But, I’m not. I’ve been in marketing or advertising (online or otherwise) for 20 years.

Social Media 121

Social Media Paid Content Media Webinar Metrics 121

markempa

JANUARY 18, 2005

So sales leaders and marketers take this as a cautionary tale - when sales people say I want "HOT Leads", you can help them better target their opportunities by jointly developing an ideal customer profile and universal lead definition before lead generation begins.

Lead Generation 120

Lead Generation Ideal Customer Profiles B2B Sales Lead Scoring 120