WebMarketCentral

MAY 11, 2009

How can you effectively explain SEO (and avoid unrealistic expectations) to prospective clients? What tactics are most effective at driving increased search traffic? How can PR and SEO work together more productively? For new websites, how can you incorporate SEO best practices into the design from the beginning?

SEO 20

SEO Best Practices PR PageRank 20

Biznology

JUNE 19, 2019

” Pen Pendleton – (co-founder of CLP Strategies, a crisis management firm focusing on financial services) pointed out that the 2008 recession forever changed Wall Street, making it more vulnerable than ever to extreme activism.

Trends 120

Trends Branding Brand Identity Paid Search Agency 120

WebMarketCentral

MAY 18, 2009

How can you create effective online video content on a budget? Discover these answers and others here in more of the best posts from the past year on social media marketing and PR. What are some of the best free tools for monitoring social buzz about your brand or company?

Social Media 20

Social Media Web 2.0 iCrossing Optimization 20

WebMarketCentral

SEPTEMBER 3, 2009

Three Ways People Who Aren't Running for President Can Make Social Media Pay by HubSpot's Inbound Marketing Blog Rick Burnes explains three ways that even organizations which don't have tens of millions of dollars to spend and thousands of volunteers can use social media for marketing and PR, and measure the return.

LEADSExplorer 20

LEADSExplorer Social Media Optimization Web 2.0 20

WebMarketCentral

JULY 20, 2009

Of course it isn't only big businesses that make mistakes, so to be fair Sonia details in another excellent post dumb things small businesses do , advising entrepreneurs to avoid the number "one," as in over-reliance on one customer, one vendor or one partner. Warren Buffett, Search Marketing Guru?

Marketing & Strategy 20

Marketing & Strategy Branding Brand Identity Best Practices 20

WebMarketCentral

JUNE 3, 2009

The boobs have it, the biggest PR blunder since New Coke by Marketing Edge The always brilliant Albert Maruggi explains how UPS bungled an unusually powerful branding opportunity with Kentucky Derby-winning horse Big Brown. How to Profit From Testimonials…Even With No Testimonials! by Copyblogger Dean Rieck (is that real hair?)

Branding 20

Branding Brand Identity Marketing & Strategy Best Practices 20

WebMarketCentral

SEPTEMBER 10, 2009

5 Simple, Effective Tactics to Promote a New Website by SEOptimise Glen Allsopp reveals four websites critical to helping launch a new blog, plus the critical practice of commenting on other blogs to help spread the fame of your new site.

RSS 20

RSS Best Practices Business Blogger 20

WebMarketCentral

SEPTEMBER 22, 2009

A more effective way to launch your branded video site is to use a service like ClipShare (paid) or PHPmotion (free). These services let you launch a 'YouTube clone' and offer various templates and plugins, similar to the strategy behind Wordpress."

Social Media 20

Social Media Optimization Media Web 2.0 20

WebMarketCentral

AUGUST 31, 2009

He then details several disturbing examples of semantic advertising gone awry (such as ad for Olive Garden showing up "next to an article about 250 people getting sick after eating at an Olive Garden restaurant in Indiana), along with recommendations on how to use this strategy to create more effective ads and placements.

Paid Content 20

Paid Content Paid Search Agency Best Practices Advertising Agencies 20

WebMarketCentral

MAY 28, 2009

Measuring a Text Ad's Effectiveness by Search Engine Watch The always insightful David Szetela demonstrates the importance of grouping keywords properly before rushing to judgement on the quality of a text ad.

Adwords 20

Adwords Tactics Tips PPC 20

WebMarketCentral

MARCH 23, 2009

Here are some tools, tips and guidance for crafting more effective and compelling web copy, from among the best articles and blog posts on web and SEO copywriting from last year. There you have it, the best writing on writing from 2008. Writing for the web involves requires as much art as any other form, plus another level of science.

Copywriting 20

Copywriting SEO Best Practices Internet Marketing 20

WebMarketCentral

FEBRUARY 24, 2009

Want to know how to write more effective marketing and sales copy? Then read on—you'll discover these answers and more in the blog posts reviewed here, some of the best of 2008 on writing great sales and marketing copy. Avoid common grammar and usage mistakes that diminish the impact of your writing? Combat dreaded "writer's block"?

Copywriting 20

Copywriting Best Practices Classified Ads Trigger Marketing 20

KoMarketing Associates

JANUARY 2, 2014

In late 2008, Google announced the release of their crawl error report in Webmaster Tools. 12 Perspectives on How B2B SEO Can Better Support PR & Communications. Here are 7 B2B link building tactics we used with success in 2013 and will continue executing and refining in the new year. 404 Inbound Link Cleanup.

Link Building 120

Link Building Tactics Ad Building B2B 120

KoMarketing Associates

JANUARY 2, 2014

In late 2008, Google announced the release of their crawl error report in Webmaster Tools. 12 Perspectives on How B2B SEO Can Better Support PR & Communications. Here are 7 B2B link building tactics we used with success in 2013 and will continue executing and refining in the new year. 404 Inbound Link Cleanup.

Link Building 120

Link Building Tactics Ad Building B2B 120

WebMarketCentral

APRIL 27, 2009

What are some of the most effective ways to attract more readers to your blog? Acknowledge other bloggers you admire? Find ideas for helpful blog posts? Assure you're utilizing blogging best practices? Learn all of that in more in some of the best posts from the last year on blogging for business.

Best Practices 20

Best Practices Business Adwords Blogger 20

Buzz Marketing for Technology

JULY 22, 2008

July 8th, 2008. Join Rich and Six Apart Chief Evangelist, Anil Dash, along with bestselling authors Seth Godin and Dan Roam to discover how to effectively solve busines challenges, recognize opportunities and sell your ideas better than you ever thought possible. says: July 9th, 2008 at 11:21 am. says: July 9th, 2008 at 3:32 pm.

RSS 100

RSS Work Management Marketing Management Privacy Policies 100

WebMarketCentral

FEBRUARY 10, 2009

Roggio shows how the tool can be used to help marketers determine the most effective marketing messages and discover new markets, as examples, but he also carefully explains the limitation of the tool.

Analytics 20

Analytics Marketing Analytics Tools Best Practices eCommerce 20

Buzz Marketing for Technology

SEPTEMBER 30, 2008

May 19, 2008. Comment by Hjörtur Smárason on May 19, 2008 @ 7:13 am. Comment by lou suSi on May 19, 2008 @ 7:15 am. Comment by Julius on May 19, 2008 @ 7:16 am. Penn on May 19, 2008 @ 7:23 am. Comment by Steve Woodruff on May 19, 2008 @ 7:23 am. chrisbrogan.com. Newsletters. Many good points here, Chris.

Ideal Customer Profiles 100

Ideal Customer Profiles Profiling Linkedin Network Marketing 100

Buzz Marketing for Technology

JUNE 27, 2008

Ross Dawson, April 7, 2008 3:20 AM US PT. The trip was centered on speaking, client work, and meetings to prepare for the Future of Media Summit 2008. They are mechanisms that allow us to be far more effective at creating value from information flows than the tools we had at the dawn of this decade. Bests, April 8, 2008 1:30 PM.

Web 2.0 100

Web 2.0 Process Enterprise Management Work Management 100

WebMarketCentral

APRIL 6, 2009

Learn the answers to these questions and more here in some of the best blog posts on social media marketing and optimization of 2008. because people are looking for it, search engines give it prominence in results, and it's viral) then provides tips for how to effectively use it. How does social media relate to SEO?

Social Media 20

Social Media Optimization Digg Web 2.0 20

WebMarketCentral

JANUARY 30, 2009

Discover the answers to all of these quandaries and more below, in some of the best blog posts and articles on search engine marketing from 2008. Among the recommendations here: understand keyword match types and use wisely, bid in odd amounts, and avoid the content network—at least until you have the search side performing effectively.

Search Engine Marketing 20

Search Engine Marketing Cost per Acquisition Paid Search Agency Search Marketing 20

Buzz Marketing for Technology

JULY 15, 2008

15-lug-2008. 14-lug-2008. 6-lug-2008. 30-giu-2008. 29-giu-2008. l’anno scolastico 2008/2009 le seguenti inziative: 1) SEMINARI. Normally when a PR person approaches me with a story, Im not all that. I’m pulling together various notes I have around effective searching into.

Google 100

Google Web 2.0 Wikipedia Social Media 100

Buzz Marketing for Technology

JUNE 27, 2008

More on that later, along with some of the tools and approaches I find effective. Implementing the following principles can make a real difference to your effectiveness in dealing with the new reality of information overload, and in your role as a company director. Set information objectives.

Web 2.0 100

Web 2.0 Enterprise Management Work Management Marketing Management 100

WebMarketCentral

SEPTEMBER 23, 2008

How can small businesses cost-effectively add sophisticated capabilities like custom search and social networking features to their sites? What separates effective navigation from poor design? Learn the answers to these questions and more in some of the best blog posts and articles on website design published so far in 2008.

Design 20

Design Marketing Websites CMS Development Best Practices 20

Content Standard

AUGUST 17, 2017

Despite years of worries over the effects of concussions and the overall violent nature of the game, football has only continued to add fans over the years. According to Sporting News , 2017 TV ad revenues for the league project to be the lowest they’ve been since 2008.

Planning 43

Planning Advertising Agencies Paid Search Agency Branding 43

WebMarketCentral

SEPTEMBER 8, 2008

How can you more effectively convert blog readership into revenue? Blogging Tactics for 2008 by Ask Enquiro Writing that "The Online Marketing Blog recently ran a poll asking readers which SEO tactic they plan on using most in 2008 and the winner with 25% of the vote was Blogging. Which blogging platform is best for your needs?

RSS 20

RSS Blogger Best Practices Business 20

B2B Marketing Zone Posts

DECEMBER 9, 2009

Top 80 Posts - December 1, 2008 to November 30, 2009. 10 Tips for Using Twitter And Email Marketing for B2B - Anything Goes Marketing , December 21, 2008. Brands that Tweet - Buzz Marketing for Technology , December 15, 2008. Would YOU Trust a PR Agency Not Involved in Social Media with YOUR Social Media Programs?

B2B Marketing 40

B2B Marketing B2B Thought Leadership De-duplication B2B 40

Convince & Convert

JUNE 3, 2010

Sorry Works Contrast that with the guts and class (and good crisis management sense, despite having zero PR counsel) shown by umpire Jim Joyce in the immediate aftermath of his blown call, robbing Armando Galarraga of a rare perfect game. A coven of PR practitioners. That’s how much we are wired to forgive. Billions of dollars.

Social Media 157

Social Media Media PR Webinar Metrics 157

Buzz Marketing for Technology

FEBRUARY 27, 2009

However, I did get a lot of speaking opportunities, PR opportunities, book comment opportunities, even books people would mail to me unsolicited (aka Schwag!) So also effective at 5pm today, I will be leaving BearingPoint after 5 1/2 years and entering Avaya as their Global Managing Director of Services Marketing.

Enterprise Management 100

Enterprise Management Demand Generation Agencies Network Marketing Buzz 100

Biznology

SEPTEMBER 4, 2015

Their findings led to creating new flavors of Mountain Dew, and since 2008 over 36 million cases have been sold. One social media campaign involved direct interactions with 400 consumers but led to 1,600 people to turn up at local stores due to social media’s word-of-mouth effect. Summary and Conclusion.

Social Media 80

Social Media Social Marketing Media Buzz 80

Outgrow

SEPTEMBER 8, 2022

Effective lead generation channels other than SEO to invest in. So sometime in 2008, when the recession hit, we decided to expand our services. I had up to 30 employees, more than 30 employees I would say around 2008, which was our best year. So you got to have some national PR. Lessons learned from 24 years as CEO.

Wikipedia 98

Wikipedia SEO Work Management Marketing Management 98

B2B Marketing Zone Posts

DECEMBER 7, 2009

10 Tips for Using Twitter And Email Marketing for B2B , December 21, 2008. Brands that Tweet , December 15, 2008. C Level Tweeters , December 12, 2008. Social Media Budget Ratio , December 2, 2008. Would YOU Trust a PR Agency Not Involved in Social Media with YOUR Social Media Programs? May 28, 2009. Social Media.

Demand Generation Agencies 40

Demand Generation Agencies B2B Marketing B2B Thought Leadership Planning 40

Hubspot

FEBRUARY 12, 2018

This book recounts how Pao overcame negative PR attacks and won public support. Author Acuff thought the problem was he wasn’t trying hard enough -- until he learned the most effective exercises are the ones that take the pressure off. the 2008 meltdown). Reset: My Fight for Inclusion and Lasting Change ” by Ellen Pao.

Best Practices 85

Best Practices Business Peer-to-peer Lead Ranking 85

Ambal's Amusings

DECEMBER 17, 2009

How to Choose Your Carrot: Effective Lead Generation Offers for High-Technology Marketers (White Paper). "Don’t let prospect assumptions limit marketing effectiveness." Tom Pick is an online marketing executive with KC Associates , a marketing and PR firm in Minneapolis , Minnesota , focused on b2b technology clients.

Marketing Automation Services 100

Marketing Automation Services Work Management Marketing Management B2B Thought Leadership 100

Online Marketing Institute

NOVEMBER 1, 2010

Two of my recently published Forrester reports take a deeper look at marketing mix effectiveness and program spending trends. Almost half (49%) employ corporate blogging, a number much higher than the 32% who embraced this digital medium in 2008. " in the marketing mix. What does work? So what does all of this mean?

Marketing Budget 40

Marketing Budget Marketing Budget Creation Budget Programs Trends 40

Buzz Marketing for Technology

JULY 22, 2008

February 28, 2008. -->. It occurred to me that since social activity is like a dance, there should be a mirror set of attributes for effective response-ability (responsibility). © Copyright 2008 Dave Pollard. Last update: 01/03/2008; 9:10:47 PM. February 2008. Social Fluency. Is it missing something?

Lead Ranking 100

Lead Ranking Peer-to-peer Enterprise Management Guerilla Marketing 100

Convince & Convert

MAY 25, 2010

PR pros, read this!) ^NS Holden-Bache RT @jaybaer: How to add the digital ecosystem to your ad/PR agency (incl. Holden-Bache RT @jaybaer: How to add the digital ecosystem to your ad/PR agency (incl. Holden-Bache RT @jaybaer: How to add the digital ecosystem to your ad/PR agency (incl. 17 Services.

Paid Search Agency 124

Paid Search Agency Online Marketing Advertising Agencies Ads 124