WebMarketCentral

NOVEMBER 3, 2008

He doesn't share any deep, dark secrets in this post, but does reveal some interesting information, such as the reduced importance of Pagerank and the sheer volume of changes Google makes to its algorithm each year (more than 450 in 2007; no wonder search positions for individual sites are so volatile).

SEO 20

SEO Best Practices Enterprise Management PageRank 20

Anything Goes Marketing

JANUARY 27, 2008

I've finally had the chance to go through a number of email newsletters and reports and I wanted to highlight some interesting email tips. This is also easy to do by examining the search terms from your analytics program. With this additional information, you can target these people accordingly. Seriously - join already.

Tips 100

Tips Bulldog Solutions Lead Qualification Newsletter 100

Industrial Marketing Today

JUNE 29, 2010

In the Needs Awareness and Research stages (the first two stages of the industrial buying cycle ), buyers use a broad array of sources, including social media, webinars, e-newsletters, Google, Bing, Yahoo and vertical search engines like thomasnet.com and globalsepc.com. Analytics is the new marketing creative! All Rights Reserved.

Relevance 60

Relevance B2B Marketing Web 2.0 Brand Identity 60

Industrial Marketing Today

JUNE 12, 2010

There have been many studies done over the years that indicate that price information is the very reason why most B2B buyers visit a vendor’s website. The results from three separate studies confirm this: 61% of engineers surveyed indicated pricing information as one of the primary reasons to visit a vendor’s website.

Sales Management 60

Sales Management Pricing Price Marketing Websites 60

Industrial Marketing Today

AUGUST 24, 2009

Studies have shown that people retain information quicker and longer when you engage their visual senses. REVISE Our brains have two parts – the left side is analytical and the right side is visual and tends to see the whole picture. READ If you are going to edit your own content which is not a good idea, then read your text aloud.

Web 2.0 60

Web 2.0 Copywriting Content Buying Cycle 60

Industrial Marketing Today

JANUARY 26, 2010

It goes well beyond just cutting costs, today, it is more about accountability, analytics and engaging customers and prospects by using free or inexpensive social media tactics. Provide this information in plain English with compelling reasons for people to do business with you. Instead, explain how those things benefit your customers.

Rules 60

Rules Marketing Websites Web 2.0 Buying Cycle 60

Buzz Marketing for Technology

JULY 24, 2008

What if a well-informed, trusted authority figure said you had to make difficult and enduring changes in the way you think and act? Nor does giving people accurate analyses and factual information about their situations. March 9-12, 2008, Orlando, FL. Newsletters / RSS Feed. Newsletter Subscriptions. What works?

Companies 100

Companies Work Management Advertorials RSS 100

Ambal's Amusings

OCTOBER 15, 2009

In order to generate leads marketers have to know how to use the analytics. Many marketers focus on conversion rates of specific phrases or banners and are ignoring other valuable information. She provides quality content and newsletter services for global executive coaches at ContentforCoachesandConsultants. in January 2008.

ROI 100

ROI B2B Marketing Paid Search Agency Planning 100

Online Marketing Institute

APRIL 4, 2011

As a result, from 2008 to 2010, blogging actually rose 3 percent as an Internet activity among all adults. Recommended reports to evaluate: Keyword referral reports from web analytics: start at the bottom of the report and work your way up and filter the report using keywords like "what" or "how." Newsletter problems?

SEO 40

SEO SEM Effectiveness Enterprise Management 40

Online Marketing Institute

JULY 31, 2012

2008 FOLIO Award Winners. While Facebook and Twitter offer their own analytics tools, a host of third-party offerings exist to pick up where they leave off. Tool: Adobe Sitecatalyst URL: Omniture.com/sitecatalyst What it does: Segments traffic to determine “high-value” Web visitors and offers real-time analytics.

Social Media 40

Social Media Enterprise Management Marketing Management CMS Development 40

Convince & Convert

MAY 25, 2010

The Digital Ecosystem There are four key planks to successfully offering online marketing services within your existing agency: Search Marketing Email Marketing Social Media Analytics and Reporting Agencies can deliver real value to clients in each of these areas, and developing competencies is viable and achievable.

Paid Search Agency 123

Paid Search Agency Online Marketing Advertising Agencies Ads 123

Convince & Convert

APRIL 6, 2010

A better approach is to create a content ecosystem that allows you to repurpose and cascade your best information. Find keywords and search phrases to include in these four places: Google Analytics (or whatever Web site analytics program you’re using) Look at your keywords report to find phrases that are driving traffic to your site.

Paid Content 143

Paid Content Ad Building Brand Identity Branding 143

Convince & Convert

MARCH 4, 2010

markwilliamschaefer I would add that for commerce-oriented blogs, it would also be possible to track clicks back to a commerce-related part of a website for product information, registration, etc. In the well-documented Marriott case study, they tracked $500 mm in bookings from links on the corporate blog. Very helpful post, Jay.

Webinar Metrics 130

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 130

seo.co

NOVEMBER 8, 2021

For busy Internet marketers, blogs long ago replaced any static news or information sources such as newsletters or books. With a blog you can access the latest information quickly, compare ideas and news from different sources, and ask questions and get answers directly from the source. Let’s dive in: Search Engine Land.

SEO 98

SEO Work Management Marketing Management Advertising Agencies 98

seo.co

MARCH 8, 2020

For busy Internet marketers, blogs long ago replaced any static news or information sources such as newsletters or books. With a blog you can access the latest information quickly, compare ideas and news from different sources, and ask questions and get answers directly from the source. Let’s dive in: Search Engine Land.

Internet Marketing 105

Internet Marketing SEO Social Marketing Marketing Websites 105

Convince & Convert

MARCH 23, 2010

If you have complementary resources like an Ebook, email newsletter, events or otherwise, make sure those are easy for first-time visitors to find as well. then you have a much better chance that they’ll return or sign up for your RSS feed, email newsletter or other call to action. Consequently, I have two recommendations.

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

Convince & Convert

MAY 11, 2010

You can study your Web analytics, and see which pages get the most traffic, and what questions are likely to be in prospects’ minds when they are on those pages. Those who lack the knowledge of providing useful information or how/what to provide? Those who lack the knowledge of providing useful information or how/what to provide?

FAQ 137

FAQ Top of Funnel Paid Search Agency Social Media 137

Convince & Convert

AUGUST 10, 2010

Joe Fernandez is CEO of Klout , a provider of influence metrics that is being incorporated into a variety of social media tools (including CoTweet , a client of mine) Jay Baer : What’s changed in the last two years or so with regard to access to influencer information? We can now associate a tremendous amount of data to individuals.

Paid Content 133

Paid Content CRM Paid Search Agency Social Media 133

Convince & Convert

MAY 26, 2010

The metrics available on Facebook are in many ways better than you can get from Google Analytics. Facebook fan pages are email newsletters 2.0 link] online marketing blog using facebook fan page as a newsletter is a great idea, thanks for the great article. They are stepping stones of what is to come.

Social Media 134

Social Media Media Paid Search Agency Video Marketing 134

Salesforce Marketing Cloud

OCTOBER 17, 2023

I learned the importance of lead nurturing back in 2008. Sales reps capture a lead’s attention and interest with useful information, then convert leads into customers by deepening the relationship and showing how their product or service can help address critical pain points. Why is lead nurturing important?

Sales Management 59

Sales Management Lead Nurturing Top of Funnel Lead Ranking 59

Convince & Convert

JUNE 2, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Do You “Like&# How I Look In These Jeans?

Social Media 133

Social Media Media Curation Webinar Metrics 133

Online Marketing Institute

JUNE 15, 2009

If you have any questions, feel free to let me know, and if you’re interested I hope you can share this information with your readers. Buzz Marketing highlights from this week … and Buzz Marketing highlights from this week … says: February 27, 2008 at 10:50 pm [.] Overall the campaign went incredibly well!

Online Marketing 40

Online Marketing Blogger PR Digital Asset Management 40

Content Marketing Institute

NOVEMBER 19, 2017

This guide reveals this year’s top books for: Content marketing newcomers and holdouts – If you’re a newcomer to content marketing or dealing with holdout clients, management, and prospects who still need convincing , you’ll find an informed overview of the basics of content marketing and tips for getting started.

Enterprise Management 109

Enterprise Management Content Marketing Work Management Marketing Management 109

Convince & Convert

APRIL 28, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: 7 Surprising Statistics About Twitter in America Why Influence Mining is the Next Gold Rush Is Twitter for Business Even Worth the Trouble? link] Amy D.

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

Ambal's Amusings

AUGUST 27, 2009

Eccolo Media 2008 B2B Technology Collateral Survey. Find: information that helps them understand what they need to know to make the best decision. Eccolo Media 2008 B2B Technology Collateral Survey. With each story, be sure to include links to other relevant information that supports the specific piece of the overall story.

Demand Generation Agencies 100

Demand Generation Agencies Demand Generation Demand B2B Marketing 100

Convince & Convert

SEPTEMBER 20, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Is Twitter for Business Even Worth the Trouble? link] Jeff Jacobs Informative piece from @jaybaer today: 7 surprising statistics about Twitter in America.

Social Media 159

Social Media Media Stats Statistics 159

Parse.ly

JULY 25, 2019

But even a world-class content analytics platform isn’t immune to the variable pressures of business. This was leading up to the 2008 presidential election, between then-senators Barack Obama and John McCain. with a penchant for media and the information economy. . In April 2019, we wanted to tackle some big initiatives.

Multi-Touch Attribution 45

Multi-Touch Attribution Correlation Content Long Tail Marketing 45

Online Marketing Institute

JULY 31, 2009

Home Forrester Research « Getting Up Close and Personal | Main | Social Technographics Data Now Available » March 20, 2008 B2B Lead Management Market Heats Up [Posted by Laura Ramos ] Since the start of this year, I’ve been receiving a boatload of briefing requests from companies wanting to show me their lead generation and management solutions.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40

Convince & Convert

AUGUST 18, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: 4 Steps to Drive Sales with a Social FAQ 18 Social Media Quotes My Wife Is Sick of Hearing Me Say The 3 Amigos: Email, Blogging, Social Sharing Jonny Stark Wow, quite a few comments on here already!

PR 160

PR Social Media Paid Content Media 160

Industrial Marketing Today

OCTOBER 26, 2009

The above two web analytics are not mere statistics for your webmaster. A Home page is great for attracting prospects at the top of the sales funnel that may have found your site using generic search terms and are just looking for information on companies in your market. They have a direct impact on your bottom line.

Traffic 60

Traffic Lead Scoring Lead Ranking Top of Funnel 60

Convince & Convert

SEPTEMBER 21, 2010

I mined my Google Analytics and put together a list of the 25 most popular posts that have ever appeared on this blog , ranked by total number of page views. It’s also tough information for bloggers to get who haven’t had the traffic volume that C&C gets. Of the top 10 posts, only number 4 and number 10 are semi-recent.

Social Media 141

Social Media Media Webinar Metrics Marketing & Strategy 141

Hubspot

OCTOBER 17, 2018

Neil Patel does a pretty good job explaining the concept and talking about its origin, saying that a growth marketer is someone who uses " analytics, inexpensive, creative and innovative ways to exponentially grow their company’s customer base. " Growth Hacking is a popular buzzword, but does anyone really know what it means?

Resources 96

Resources Lead Ranking Marketing Automation Services Lead Scoring 96

Convince & Convert

SEPTEMBER 21, 2010

Second – Are there any special types of information you’ll need? but I hadn’t heard that they actually delete or purge information after a certain amount of time. Check out this post from @ktvan on choosing the right one [link] [link] B2B Online Marketing Very informative!

Social Media 155

Social Media Media Paid Content Work Management 155

WebMarketCentral

FEBRUARY 13, 2009

How can you increase open rates for your email newsletters? 7 Tips for Increasing Your Open Rates and Site Traffic by Web Worker Daily Dian Schaffhauser offers practical guidance for maximizing the value of email newsletters, such as making your newsletter and website complementary, and crafting headlines that are short, direct and honest.

Email Marketing 20

Email Marketing Tips Best Practices CAN-SPAM 20

Outgrow

JANUARY 25, 2023

a professional services company providing marketing and sales strategy, tactical execution, analytics, and technology guidance for a diverse group of clients. Including software, consumer services, technology, travel, and information services, Lieberman has over 30 years of expertise managing marketing teams in a range of businesses.

Interactive Marketing 52

Interactive Marketing Paid Search Agency Advertising Agencies Planning 52

Convince & Convert

MAY 10, 2012

Does it mean they sign up for an email newsletter? Mapping Pinterest referrals to onsite conversions is as simple as a custom report in Google Analytics. I don’t have enough Pinterest referalls to really do much with it from an analytical perspective. Does that mean that people from Pinterest actually buy things from you?

Work Management 114

Work Management Mobile Marketing Marketing Management Mobile Advertising 114

Huptech Web

JULY 21, 2023

The Aberdeen Group: In 2008, the Aberdeen Group conducted a study that found that businesses with a user-friendly website saw a 20% increase in customer satisfaction, a 16% decrease in customer churn, and a 7% increase in sales. Let’s compare these two websites to see how performance optimization impacts user engagement and experience.

Lead Ranking 52

Lead Ranking Optimization Lead Scoring Conversion Rate 52