WebMarketCentral

AUGUST 14, 2008

In my continuing effort to clean out my bookmarks and stay ahead of the game for the Best of 2008 series in January, here are a dozen of the most linkworthy articles and posts on search engine marketing so far this year. Both are free, but one is considerably faster and more thorough. In practice, both are probably needed.

Search Engine Marketing 20

Search Engine Marketing Search Marketing Marketing Analytics Tools Paid Search Agency 20

B2B Marketing Directions

SEPTEMBER 25, 2016

To deal with the increased complexity, marketing leaders have implemented a plethora of new technology tools and added new human skills to the marketing function. General McChrystal commanded the US Joint Special Operations Task Force from September 2003 until August 2008.

Enterprise Management 40

Enterprise Management Planning Work Management Peer-to-peer 40

Buzz Marketing for Technology

JUNE 27, 2008

3 Tools for SNA. Tools for SNA. Combines the survey and data analysis tools into one package. If there was one hassle it was having to manipulate data from surveys to input into analysis/visualisation tools. link] : We have used several SNA mapping and analysis tools, and so far we have preferred Netdraw.

Social Networks 100

Social Networks Analysis Work Management Wiki 100

Online Marketing Institute

JULY 31, 2009

B2B marketers looking for ways to turn their Web sites into demand generation tools have some new solutions to consider. I worry that this tool only ends up helping sales pick out cold calls to make, and is not used by marketers enough to segment, collect, and improve their prospecting databases. Among other stuff.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40

Ambal's Amusings

OCTOBER 15, 2009

In order to generate leads marketers have to know how to use the analytics. Fortunately, certain tools are free and user-friendly. I use Google Analytics and Sitemeter, and advise my clients to do the same. in January 2008. The hype around the web as a sales and marketing tool is driving people online in droves.

ROI 100

ROI B2B Marketing Paid Search Agency Planning 100

Marketing Insider Group

APRIL 24, 2023

DuckDuckGo was created in 2008 by Gabriel Weinberg, and is best known for its focus on user privacy. Scribd Image Source: Scribd Scribd is a digital library and publishing platform that allows users to share books, documents, and other types of digital media.

Paid Search Agency 214

Paid Search Agency Privacy Advertising Agencies Transparency 214

Hubspot

DECEMBER 30, 2011

Its analytics service can show you which pages are trending, where people are interacting with your brand, and what they're saying about your content on Twitter. Application Programing Interface (API) - An API is a documented interface that allows one software application to interact with another application.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Convince & Convert

MARCH 4, 2010

In the well-documented Marriott case study, they tracked $500 mm in bookings from links on the corporate blog. In the well-documented Marriott case study, they tracked $500 mm in bookings from links on the corporate blog. Also, I think another viable category for blogging for reputation, or to establish a voice of authority.

Webinar Metrics 132

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 132

Hubspot

JUNE 23, 2010

A Application Programing Interface (API) - An API is a documented interface that allows one software application to to interact with another application. B BackType - BackType is a social media analytics company that helps companies measure their social engagement. Disqus - Disqus is a comment system and moderation tool for your site.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Convince & Convert

APRIL 6, 2010

Find keywords and search phrases to include in these four places: Google Analytics (or whatever Web site analytics program you’re using) Look at your keywords report to find phrases that are driving traffic to your site. Consider adding some of these to your list if they differ from your analytics results. Nice job Kim!

Paid Content 146

Paid Content Ad Building Brand Identity Branding 146

Hubspot

OCTOBER 17, 2018

Neil Patel does a pretty good job explaining the concept and talking about its origin, saying that a growth marketer is someone who uses " analytics, inexpensive, creative and innovative ways to exponentially grow their company’s customer base. " Document your winning results, and share them with your team. Let it run. visualTool.

Resources 99

Resources Lead Ranking Marketing Automation Services Lead Scoring 99

Convince & Convert

AUGUST 10, 2010

Joe Fernandez is CEO of Klout , a provider of influence metrics that is being incorporated into a variety of social media tools (including CoTweet , a client of mine) Jay Baer : What’s changed in the last two years or so with regard to access to influencer information? JB : Will these tools ever truly benefit the small business?

Paid Content 135

Paid Content CRM Paid Search Agency Social Media 135

Content Marketing Institute

NOVEMBER 19, 2017

An ideal orientation guide for new clients as well as a valuable training tool for staff orientation and ongoing education. Evaluate your website analytics, email reports, and social media to see what’s working and what’s not working. Attract qualified traffic to your site. The chapters contain between three and 12 pages.

Enterprise Management 107

Enterprise Management Content Marketing Work Management Marketing Management 107

Online Marketing Institute

JULY 31, 2009

Home Forrester Research « Getting Up Close and Personal | Main | Social Technographics Data Now Available » March 20, 2008 B2B Lead Management Market Heats Up [Posted by Laura Ramos ] Since the start of this year, I’ve been receiving a boatload of briefing requests from companies wanting to show me their lead generation and management solutions.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40

Moz

MAY 23, 2019

GTM isn't the easiest tool in the world to work with, but if you know how to use it, it can make your life much easier. Now there's a limitation to this, of course, in that if people google something and your PDF comes out and then they click on it directly from Google, of course that's not going to show up in your Analytics.

Marketing Analytics Tools 62

Marketing Analytics Tools Tagging Work Management Google 62

Content Standard

OCTOBER 15, 2018

That was 2008. By equipping your team with the tools, skills, and processes to support each area, you lay the groundwork for transforming not just the content marketing team but the marketing organization as a whole. Seth Godin famously prophesied that content marketing would be the only kind of marketing. Enter our old friend scale.

Digital Asset Management 79

Digital Asset Management Enterprise Management Organization Work Management 79

Vidyard

MAY 3, 2015

accompanied by customer comments, industry reviews, and the spec documents of the model of your dreams. There are tools that will allow you to customize your website with persona-based content even if you’re not a big e-commerce site, or if your customers don’t need to ‘log in’ to access your site.

Video Marketing 51

Video Marketing Marketing Websites Top of Funnel Marketing Analytics Tools 51

Convince & Convert

AUGUST 3, 2010

Also, Facebook’s enhancements to its Insights analytics product aim to give companies information about their visitors that far exceeds the data available from Google Analytics (another reason Google is freaking out). Facebook is seriously becoming a powerhouse tool though.

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Convince & Convert

AUGUST 3, 2010

Also, Facebook’s enhancements to its Insights analytics product aim to give companies information about their visitors that far exceeds the data available from Google Analytics (another reason Google is freaking out). Facebook is seriously becoming a powerhouse tool though.

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167

Hubspot

FEBRUARY 26, 2019

I’d consider it one of the best tools I have at my disposal, mainly because it’s so easy to use and incredibly multi-functional. I’ll let that statistic speak for itself: G Suite is a highly valuable tool for individuals and businesses worldwide. As both an employee and small business owner, I adore G Suite. Who uses G Suite?

Enterprise Management 75

Enterprise Management Work Management Marketing Management Domain 75

Single Grain

JULY 21, 2020

Overview: G Suite is a set of productivity and collaboration tools, cloud computing, software and products based on the SaaS cloud, including Gmail, Calendar, Hangouts and Docs. HubSpot is a B2B marketing tool for businesses of all sizes. The company was officially launched in 2008 at the TechCrunch Disrupt conference.

CMS Development 94

CMS Development Enterprise Management Work Management Marketing Automation Services 94

Hinge Marketing

OCTOBER 20, 2015

And mountains of shredded documents couldn’t hide the firm’s entanglement in energy giant Enron’s ethical wrongdoings. In 2008, Research in Motion — the company behind the Blackberry smartphone — was worth over $83 billion. SEE ALSO: Top 10 Branding Tools. Blackberry Jam.

Brand Identity 48

Brand Identity Branding Differentiation Mobile Marketing 48

Martech

FEBRUARY 25, 2022

Founded in 2008, Act-on currently employs 200 people across its Portland and Reading, U.K. The platform components are: HubSpot Marketing Hub: Includes tools for lead capture and management, scoring, nurturing, analytics, A/B testing, blogging, content management, social monitoring and publishing, email marketing and paid advertising.

Marketing Automation Services 120

Marketing Automation Services Enterprise Management Work Management Marketing Management 120