Matchcraft

MARCH 15, 2023

Search Engine Journal reports that Google prioritizes websites that engage in high-level search engine marketing (SEM)—with the world’s largest search engine’s two most important signals being link-building efforts and high-quality content. Get serious with platform APIs. They’re the powerhouse of automation.

SEM 98

SEM Automation API Budget Programs 98

SmartBug Media

JULY 6, 2023

One way to achieve this is through application programming interface (API) integrations. In this blog post, we'll explore the benefits of using API integrations in HubSpot, common use cases, considerations for integrating APIs with HubSpot, and best practices for successful integration.

Marketing Automation Services 52

Marketing Automation Services Hubspot Work Management Marketing Management 52

Sprout Social

AUGUST 9, 2019

Your Internet experience runs on APIs. The acronym has helped you compare the best prices for flights, allowed you to embed a map into your store’s website and seamlessly processed your credit card payments. But what is an API and why does it matter to you? What is an API? API stands for application programming interface.

API 110

API Social Media Work Management Marketing Management 110

TrustRadius Marketing

MAY 12, 2022

If your current service teams and website design already deliver high customer satisfaction rates then you don’t want to rock the boat. If you don’t have multiple websites and can easily manage your current customer volume then you may not need more software. No, really do you, because not everyone does.

Digital Experience Platform 98

Digital Experience Platform CMS Development Digital Asset Management Marketing Automation Services 98

Launch Marketing

JANUARY 3, 2024

Here are a few common data issues: Inaccurate or Incomplete Data Data from website forms or list imports is not always accurate and is often missing certain fields. Convert your website visitors to known, valuable leads. When APIs are not set up properly, breakdowns happen.

Marketing Automation Services 71

Marketing Automation Services Marketing Automation Automation B2B Marketing 71

ClearVoice

FEBRUARY 26, 2021

What is an application programming interface (API)? An application programming interface is code that lets two applications talk to each other. APIs play a big role in information technology (IT) by letting software exchange data and use each others’ capabilities. Geolocation APIs.

API 52

API Distribution Interactive Marketing Software 52

Top Rank Marketing

DECEMBER 1, 2023

MarketingCharts LinkedIn Announces New Ad Performance Measurement Updates Microsoft-owned LinekdIn has announced a variety of new advertising tool additions, including a new Conversions application programming interface (API) that forgoes traditional tracking cookies, along with new measurement platform features including a Website Actions function (..)

B2B Marketing 100

B2B Marketing Search Marketing B2B Multi-Channel 100

RebelMouse

OCTOBER 19, 2023

For older content, we have an integration with Google Search Console ’s application programming interfaces (APIs), so you can explore what keywords users are searching for. Horowitz and Xiao recommended Search Central’s 30 questions to self-assess your own website based on key metrics and concepts that factor into rank.

Google 103

Google Keywords FAQ Custom Publishing 103

Optinmonster

DECEMBER 18, 2023

If you run a website that sends transactional emails, an SMTP provider will authenticate your site’s identity and make sure your emails are delivered. Websites rely on transactional email for various things like: Registering a new account Recovering lost passwords Notifications for password changes, new posts, and comments.

Marketing Automation Services 69

Marketing Automation Services Enterprise Management Work Management Marketing Management 69

Convert

FEBRUARY 7, 2023

What is there to gain from using the Convert API in your experimentation program? As convenient as the user interface may be, leveraging an API can revolutionize your experimentation efforts. In this article, we will explore the game-changing impact an API can have and show you how to use the Convert API.

API 52

API Work Management Aggregators CMS Development 52

SmartBug Media

DECEMBER 27, 2021

Christine Bottagaro is co-founder and chief revenue officer at Resurface Labs, a software company that gives you insight into your application programming interfaces (APIs). She can cover everything from product marketing and customer programs to sales enablement and demand generation. It can’t be abstractions.

Demand Generation Agencies 98

Demand Generation Agencies API Inbound Marketing Transparency 98

xiQ

APRIL 10, 2020

i2c has previously implemented additional customer authentication for critical actions on C-Holder (i2c cardholder website and app). Program Managers can configure multiple channels for OTP delivery, such as text message, e-mail, and push notification. Perform customer authentication based on the method configured for the card program.

Product 62

Product API Ideal Customer Profiles Validation 62

Brightedge

MAY 6, 2022

Websites and online applications that use minified code take less time to load, primarily because of lower bandwidth use and faster script execution, which in turn increases user satisfaction. It is common practice to combine different CSS files into one, thus lowering the amount of server calls required to load a website.

SEO 78

SEO Jigsaw Bundling Bandwidth 78

Salesforce Marketing Cloud

SEPTEMBER 20, 2022

Every part of Salesforce exposes APIs. Developers use these to create web apps on Heroku , supercharge their integration with MuleSoft , or even customize one of the standard applications. Salesforce technologies offer opportunities for developers to work with every aspect of business applications. New to Salesforce development?

Enterprise Management 95

Enterprise Management Work Management Marketing Management Peer-to-peer 95

TrustRadius Marketing

APRIL 29, 2022

Salesforce is a software company that develops cloud-based applications for CRM, sales, and marketing. With their integrations, teams use major applications to improve workflow and data organization. 10 Web content management for multiple websites and web accessibility. Personalization spearheaded by their AI program.

Digital Experience Platform 52

Digital Experience Platform Pricing Price CMS Development 52

Outbound Engine

JULY 26, 2020

In addition, there are lots of add-ons and apps that interface well with Evernote such as Slack, Outlook, and Salesforce. Coming from the phrase “If this, then that…” IFTTT is a simple logic-based application that works off of “applets,” or rules that are created for different interfaces. through a tiered organization system.

Organization 110

Organization Ideal Customer Profiles API Work Management 110

seo.co

OCTOBER 5, 2021

As the number of people accessing the Internet from mobile devices continues to increase, finding an alternative to Flash animation and video is essential for every website administrator. Getting Higher Google Rankings With Better Mobile Websites. The Benefits of Using HTML5 Instead of Flash.

SEO 98

SEO Mobile Advertising API Paid Search Agency 98

Zoominfo

JULY 12, 2021

A tech stack is the collection of software, IT infrastructure , and application programming interfaces (APIs) that a business uses to get its day-to-day work done. Many parts of the sales tech stack have applications beyond just reaching prospects and closing deals. Engagement Layer.

Work Management 147

Work Management Marketing Management Zoominfo Ad Building 147

Salesforce Marketing Cloud

SEPTEMBER 29, 2021

The key is to connect the entire shopping experience to your commerce platform with application programming interfaces (APIs). Secure APIs integrate third-party platforms like Pinterest to your core commerce platform so that someone can easily shift from searching for craft ideas to shopping your holiday sale.

Marketing AI 97

Marketing AI Mobile Advertising API Loyalty 97

Seismic

AUGUST 17, 2020

It would have taken hours for a banker to cull through websites, periodicals, and other primary resources to find the sales and Industry Intelligence that is now in one place when they use Seismic with its integrated Vertical IQ content. Banks are adopting APIs at a rapid pace for a variety of purposes.

Efficiency 105

Efficiency SMB Verticals API 105

Zoominfo

JULY 20, 2021

A tech stack is the collection of software, IT infrastructure, and application programming interfaces (APIs) that a business uses to get its day-to-day work done. Many parts of the sales tech stack have applications beyond just reaching prospects and closing deals.

Work Management 130

Work Management Marketing Management Zoominfo Ad Building 130

Hubspot

DECEMBER 16, 2022

You know you want to get started sending and receiving ACH payments, but is an ACH API the right way to do it? Today we’ll take a look at what an ACH API is, as well as why you would and when you shouldn’t use one. We’ll discuss ACH API providers for those who want to, as well as alternatives for those who decide not to use an API.

API 54

API Enterprise Management Industry CMS CMS Development 54

Zoominfo

AUGUST 30, 2022

One way to address the data reliability issue is to use APIs (application programming interfaces) that automatically enrich a database with accurate and current B2B data. Another way to avoid complexities with your data management is to consolidate your tech stack.

Privacy 130

Privacy Opt-out Opt-in Zoominfo 130

Conductor

DECEMBER 21, 2021

Website optimization. You can’t get traffic to your eCommerce website without finding new ways to increase your site’s rankings and visibility. That’s why website optimization ranks as the top trend in the eCommerce industry. See how Solstice Sunglasses achieved a 72% increase in revenue through website optimization.

eCommerce 111

eCommerce Trends Enterprise Management Marketing AI 111

Hubspot

APRIL 26, 2019

The answer is APIs, or application programming interface. At its most basic definition, APIs let applications communicate with each other. Pros and Cons of First Party APIs. Developing a First Party API, then, makes the most sense for unique client cases or security scenarios.

API 68

API Budget Programs Hubspot Paid Search Agency 68

Hubspot

OCTOBER 24, 2018

But that shift is still producing aftershocks, and to keep up with your competitors today, you need to understand what APIs are, how they integrate with your content strategy, and the social insight they bring to your website. What is an API? An API, short for automatic programming interface , is a series of rules.

API 50

API CMS Development Work Management Budget Programs 50

Contently

AUGUST 2, 2021

Now you need to know how that content is performing, who’s visiting your website, and how you can hook your audience so they’ll return. Perhaps the most common complaint about using Google Analytics is the information can be cluttered and the interface difficult to navigate.

Paid Content 95

Paid Content Budget Programs Analytics Tools 95

LeadsRX

MARCH 9, 2022

Marketing attribution shows which organic and paid programs are working best to deliver customers at lower costs and higher lifetime value. Optimize conversion paths across marketing programs and content with customer journey analytics. Place the pixel directly on your website or using any tag manager. Attribution. Conversions.

Marketing Attribution 84

Marketing Attribution Multi-Touch Attribution Paid Search Agency Lead Ranking 84

SmartBug Media

DECEMBER 22, 2020

As of the writing of this post, setting up custom objects can only be done via application programming interface (API). These demo requests were all handled automatically from a website form—from submission, to logging it in our CRM, to sending a software key via an integration with our product.

Hubspot 98

Hubspot Enterprise Management Work Management Marketing Management 98

Aberdeen

SEPTEMBER 26, 2019

Integrate APIs. Using API’s, or Application Programming Interfaces , is becoming an increasingly popular way to streamline e-commerce businesses. Although mostly invisible to users, almost everyone has interacted with — and most likely benefited from — an API. Artificial Intelligence.

Marketing AI 56

Marketing AI Marketing & Strategy Marketing Strategy API 56

Heinz Marketing

SEPTEMBER 9, 2021

Behavioral tracking methods through marketing automation follows a user’s path through your website and helps your marketing team understand prospects’ interests and where they are in the purchasing lifecycle. Pros: The User Interface is simple, clean, and streamlined for the demand generation marketers.

Marketing Automation Services 129

Marketing Automation Services Marketing Automation Automation Work Management 129

NuSpark Consulting

FEBRUARY 3, 2019

Content syndication is the tactic of publishing quality, high-value material on websites that target audience groups you might not have access to, usually gated with a data collection device such as a contact form, a survey or a poll. What Content Syndication Is. Good segmentation abilities, which allows your content to reach specific groups.

Top of Funnel 100

Top of Funnel Lead Generation Lead Scoring Lead Ranking 100

ClickZ

NOVEMBER 22, 2019

Reply.ai’s chatbot tool can be used across Facebook, websites, and Skype. Drag-and-drop, code-free interface. Slack, Google Sheets, RSS feed, JSON API, Shopify, website, forms, Alexa, WP, Zapier, and more. Simple drag and drop interface make it easy to set up, use, and edit. Does it require coding? Customization.

CMS Development 132

CMS Development Tools Case Studies Paid Search Agency 132

Hubspot

JULY 18, 2019

Have you ever found yourself working on a project in which you had to toggle between multiple software and applications? What if there was a way to connect your software to the applications you use in a way that successfully brings them together? The Hu bSpot Integrations & Application Marketplace is an example of this.

Work Management 77

Work Management Enterprise Management Marketing Management Cable 77

Valasys

AUGUST 14, 2019

They are most popular of all the CMSs & include text & embedded graphics, photographs, audios, videos & program codes that either display content or interact with the users. A Content Delivery Application (CDA): This application complies the changes made to the pieces of content & updates the website.

CMS Development 40

CMS Development Enterprise Management Digital Asset Management Work Management 40

Albacross

AUGUST 13, 2019

A chatbot is nothing but a computer-generated program that enables you to automate your messages and converse with your customers at all times. A WhatsApp chatbot allows one to respond to customers’ messages through the most popular messaging application - WhatsApp. To understand that, we must know what a chatbot is.

Automation 40

Automation API Curation Opt-out 40

LeadSloth

OCTOBER 20, 2010

The revamped user interface makes working with Eloqua a lot of fun. Also, the application was very fast and responsive (they used the beta 2). More at the Eloqua University website. Eloqua is also taking a lesson from Salesforce.com’s playbook by making it easier to extend Eloqua with 3rd party applications.

Eloqua 100

Eloqua Jigsaw Salesforce.com Work Management 100