Contently

DECEMBER 12, 2018

The big driver was a group of studies that showed brand purpose was a business imperative, particularly if you want to reach Gen Z, those pesky youngsters that grew up with iPhones for hands and YouTube for parents. A separate Edelman study found that number at 57 percent, across age groups.)

Creativity 167

Creativity Content Marketing Enterprise Management Content 167

Convert

NOVEMBER 9, 2020

Everyone wants their YouTube videos to go viral. But, not everyone can have the same success experienced by videos like this one from the Dollar Shave Club, whose story went viral on social media, catapulting the company into a billion-dollar brand. Why Use YouTube in Your Marketing Strategy?

Viral Marketing 105

Viral Marketing Youtube Video Marketing Optimization 105

Outgrow

DECEMBER 17, 2020

Since the virus went viral , marketers started looking for new ways to communicate with their audiences. According to a study , 94% of B2B content marketers changed their content marketing strategy to adapt to the changing dynamics of marketing in the post COVID world. 37 Must-Know Marketing Trends & Statistics Post COVID.

Statistics 98

Statistics Paid Content Trends Cost Per Click 98

Buffer

DECEMBER 10, 2018

Brian : The stats supporting the effectiveness of video marketing go on and on. Social media, your website, YouTube , you name it. Studies show nearly 70 percent of online consumers look at a product review prior to making a purchase. It’s common across B2B and B2C! A warm welcome to the show – Let’s kick it off.

Top of Funnel 111

Top of Funnel Video Marketing Product Brand Identity 111

Brandwatch Marketing

OCTOBER 30, 2018

The same goes for Instagram, Pinterest, YouTube, or any social media platform that is primarily visual. Stats show the future : 85% of teens use YouTube. A 2018 University of California, Irvine, study showed that , “Teens, who are developmentally able to perceive a situation from the third?person For teens, visuals rule.

Analysis 69

Analysis Peer-to-peer Youtube Case Studies 69

Sprout Social

JANUARY 9, 2017

In fact, a study by Socialbakers discovered video posts on Facebook have an organic reach of 8.71% compared to 5.77% for photo posts. Did you know these Instagram stats : 7 out of 10 hashtags on the network are branded and more than half of text contains an emoji? Make Scheduling Easier With Viral Post. Use Videos. are active.

Social Media 112

Social Media Media Best Practices Viral Marketing 112

LeadSquared

MAY 20, 2015

In which case, it would go viral. And, they don’t do anything special either – they just record their online training sessions, and put up the snippets on YouTube to get attention of the searchers. a) Just upload your sessions on public websites, like YouTube and DailyMotion , and you would be getting free views in no time.

Tips 52

Tips Ad Building Content Marketing Paid Search Agency 52

Sprout Social

APRIL 22, 2019

To stay on top of your Instagram game, it’s important to understand some of the stats surrounding the platform. This makes Instagram the third most popular social media network, following only Facebook (over 2 billion monthly active users ) and YouTube ( 1.9 Instagram has 1 billion monthly active users. billion monthly active users ).

Stats 111

Stats Planning Work Management Marketing Management 111

Convince & Convert

SEPTEMBER 7, 2010

The examples and mini case studies he presents provide insights that leave you nodding your head and thinking you could adopt the same approaches. It’s a boullabaise of advice and observations on social media, viral marketing, and customer experience, with a side order of social media how-to.

Social Media 115

Social Media Media Paid Search Agency Peer-to-peer 115

LeadSquared

FEBRUARY 2, 2016

If only we would start investing 10% of our marketing efforts in doing due research, analysing existing case studies, studying different models, our ROI of all sorts would naturally improve. To help you get started, check out this webinar on viral video marketing. . Don’t put all your eggs in the same basket.

Planning 52

Planning Work Management Marketing Analytics Tools Advertising Agencies 52

Single Grain

OCTOBER 30, 2020

You can’t just throw a few stats together, add some images and expect the backlinks to magically appear. First, I’ll break down a case study that made infographics popular and then I’ll show you how to leverage it in 2021. Infographics Case Study. What goes into creating a viral infographic? Get A Free Consultation.

Viral Marketing 145

Viral Marketing Best Practices High Quality Lead Case Studies 145

Contently

APRIL 18, 2023

Eye-Opening Content Marketing ROI Statistics If you don’t yet have the data behind your own organization’s ROI calculations, these stats can help you make a compelling argument to stakeholders that content marketing is worth the investment: Content marketing can generate 3x the leads as traditional marketing yet cost 62 percent less.

Lead Ranking 200

Lead Ranking Webinar Metrics B2B Thought Leadership Marketing & Strategy 200

Whale Pages

MARCH 4, 2020

For example, if someone goes to Google and types in something like “SaaS growth case study” or “MRR case study”, the content we’ve created on this topic will show up first or second. Likewise, this video shows up in YouTube in the #1 position for that search term. Next Up: Data, Stats & Tools .

Case Studies 98

Case Studies Case Study Studies Top of Funnel 98

Convince & Convert

JUNE 8, 2012

Social Media Stat of the Week: Only 33% of Americans Have Followed a Company in Social Media. Lots of stats, in fact we’ll have a blog post on Convince and Convert, in about it this week. I think about, as I said, I was shocked when I saw that stat this morning. Scott : I heard YouTube makes video viral.

Enterprise Management 118

Enterprise Management Amazon Work Management Marketing Management 118

Sprout Social

AUGUST 23, 2016

Despite all of these stats, some businesses still aren’t sold on social media as a marketing tool. Creative campaigns tend to generate a lot of attention and have a greater chance of going viral. For instance, you should be sharing all of your YouTube videos to Google+. The Benefits of Social Media for Business.

Social Media 111

Social Media Paid Content Media Business 111

Convince & Convert

AUGUST 10, 2012

Read on for insights from Jay Baer plus Eric Boggs ‘s Social Media Stat of the Week ( This week : interesting Facebook contest engagement stats from Wildfire.). Jay : Speaking of things that are interesting, Mr. Boggs, do you have for the Social Pros listeners a social media stat of the week? Just studying, right?

Paid Search Agency 116

Paid Search Agency Work Management Social Media Advertising Agencies 116

Outbrain

FEBRUARY 10, 2021

The global pandemic shifted the way we communicate, work, study, and entertain ourselves within the safety of our homes. In this piece, we’ll talk about some crucial video stats from the past years and how you can use them to boost your marketing strategy in 2021. As a brand, this is a stat you just can’t ignore.

Stats 29

Stats Video Marketing Marketing & Strategy Marketing Strategy 29

Hubspot

SEPTEMBER 23, 2020

But, while it might be tempting to just throw a handful of original stats into a blog post's body and hit "publish", Nica says the backlinks for a post will be even stronger if you tell a story about how those stats impact your readers. Here's an example of how we draw out a full story from a few basic stats about Black Friday ads.

Link Building 101

Link Building Hubspot Thought Leadership Ad Building 101

Webbiquity

OCTOBER 5, 2010

Twitter Facts, Figures & Stats. Jennifer Laycock reports some fascinating statistics and insights from a HubSpot study, revealing factoids such as: the average Twitter user has about 300 followers and follows 170. The Truth About the Average Twitter User [STATS] by Mashable. And much more. Twitter Strategy.

Twitter 100

Twitter Stats Tools Tips 100

Single Grain

MAY 9, 2023

1) Easily Shareable There are reasons you hear stories about ordinary people going viral on TikTok – videos are easily shareable. But this isn’t the only platform experiencing significant growth in this area: YouTube viewers watch an impressive amount of video content with 29% of YouTube’s users over 45.

Paid Content 52

Paid Content Paid Search Agency Advertisements Advertising 52

Single Grain

MARCH 2, 2020

Whether it’s on YouTube, Instagram or Facebook, consumers love video. YouTube is the second most trafficked site, after Google. Don’t try to explain what your company does sell your products, and bring up a case study all in the same video. This post was refreshed with new content for 2020. 3) Set a Realistic Budget.

Top of Funnel 130

Top of Funnel Video Marketing Product Tips 130

Online Marketing Institute

DECEMBER 23, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 You’re also engaging with customers, helping to solve their business problems and maybe even documenting the process with case studies. You’re likely running educational webinars or speaking at industry conferences.

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

ClearVoice

FEBRUARY 26, 2024

Think about how often a jarring statistic or compelling case study drew you into a narrative. Long-form writers tackle 2,000+ word content such as eBooks, data studies, and pillar pieces. In this case, it’s all about the viral post that got everyone talking about your eco-friendly moves. Well, that’s their craft.

Effectiveness 98

Effectiveness Content Storytelling Work Management 98

Convince & Convert

JUNE 21, 2013

This week: From ExactTarget , a case study about mobile optimization and Careerbuilder’s Responsive Email Design Results. From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. Huge thanks to our amazing sponsors for helping us make this happen.

Paid Search Agency 121

Paid Search Agency Advertising Agencies Mobile Advertising Social Media 121

Webbiquity

JULY 26, 2010

Great B2B Marketing Stats (in a GREAT format!) , June 13, 2010. B2B Voices ( Trade Youtube Twitter Leads Sales ). Marketing Finger ( Resources Studies Social Media Consulting ). B2B Internet Marketing Strategies ( Amazon Viral Marketing Plan Aggregator Pricing Examples Strategy Personalization Measure Ads ). June 7, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

SocialPilot

JANUARY 16, 2024

And if that doesn’t make your eyebrows shoot up, consider this: every single minute, YouTube gets flooded with 500 hours of fresh video content. We’ve got the social media demographics and engagement stats you are looking for. Facebook Usage Stats Facebook has 3.03 Crazy, isn’t it? But wait, there’s more.

Social Media 113

Social Media Statistics Media Cost Per Thousand 113

Vidyard

JULY 7, 2015

All you had to do was turn a bucket of “boring data” into an attractive image with flat icons and digestible stats, and people will share it out to viral status. According to a study by Visible Measures, 20% of viewers will click out of a video in 10 seconds or less. For video, this is the first 10 seconds.

Top of Funnel 51

Top of Funnel Video Marketing Viral Marketing Webinar Metrics 51

Magisto

DECEMBER 18, 2019

Write a case study. Case studies are relevant forever. Case studies get less and less consistent over time, but they have a more significant relevance span than a more trendy blog post. Another bonus thing with lists, it’s that they’re usually viral, entertaining, and people love to share them on social media. Frustrated?

Work Management 52

Work Management Marketing Management Content Blogger 52

Convince & Convert

JUNE 21, 2012

Read on for insights from Joe and our Social Media Stat of the Week ( this week : only 33% of people on social networking sites follow a company or a brand on social media sites). It’s the time of the show when you give us the social media stat of the week. Yeah, I don’t know how to take that stat. Listen Now.

Work Management 119

Work Management Marketing Management Stats Social Media 119

Webbiquity

DECEMBER 4, 2012

The brilliant Gini Dietrich reports on research showing that marketers commonly choose the wrong time of day to post and engage on Facebook, Twitter and YouTube, as well as to send emails. David Erickson shares the Reddit Marketing Field Guide infographic, which provides stats about Reddit use (2.5 YouTube Marketing Tactics.

Social Media 100

Social Media Paid Content Resources Tips 100

Webbiquity

AUGUST 28, 2012

Social Media Facts and Stats. YouTube Tips & Tactics. Set Up Your YouTube Channel for SEO Success by The YouMoz Blog. The Social Media Metrics That Truly Matter by iMedia Connection. .” Companies Struggle To Manage Social Media by MediaPost.

Social Media 100

Social Media CMS Development Tips Wikipedia 100

Single Grain

JULY 22, 2022

Consider these stats: 81% of consumers agree that Web3 is a technology focused on making their lives happier and improving overall well-being. Web3 viral referral marketing. They specialize in running Quora, LinkedIn, and YouTube ads. YouTube and Twitter influencer promotion. It is an award-winning Web 3.0 Ask Questions.

Advertising Agencies 64

Advertising Agencies Paid Search Agency Marketing Agencies 1 Paid Content 64

Online Marketing Institute

NOVEMBER 4, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Mobile 2.0 The following five case studies lend insight into how B2B marketers can use social media to generate leads, create specialized communities, improve SEO, become knowledge sources, and strengthen marketing campaigns.

Social Media 40

Social Media Enterprise Management Social Marketing Work Management 40

Optinmonster

JULY 27, 2021

With more than 100,000 YouTube subscribers and a whopping 2 million-plus Facebook followers, this is a great example of matching content to your target audience to grow your business and make it profitable. Trying to level up your YouTube game? Check out this helpful post: 12 Steps to Get Your First 100 YouTube Subscribers.

Impressions 145

Impressions Paid Content Examples Content Marketing 145

Single Grain

OCTOBER 25, 2022

This customer’s post of their favorite Starbucks drink is a perfect example: Consider these stats : 85% of consumers find UGC more influential than content from brands. The Case Study. ” The Case Study. The Case Study. The Case Study. In fact, people are 2.4X with others.

User-Generated Content 94

User-Generated Content Paid Content Generation Marketing & Strategy 94

Marketing Insider Group

DECEMBER 8, 2020

In fact, a study by Walker Information , projected that customer experience has surpassed price and product as the key brand differentiator. According to a study by Hubspot, companies that publish 16 or more blog posts per month generate 4.5 times more leads than those who publish only 0-4 posts per month. Encourage Online Reviews.

Lead Ranking 353

Lead Ranking Lead Generation Paid Content Lead Scoring 353

Single Grain

FEBRUARY 17, 2020

Take a look at some of these branded content stats : Branded content is 22x more engaging than display ads. A recent study from Realeyes showed some interesting reasons why branded content is more effective than other marketing initiatives. First, the study showed that consumers enjoy branded content. Weird, right?

Paid Content 140

Paid Content Examples Brand Identity Branding 140