Biznology

AUGUST 8, 2016

The numbers indicate almost all businesses now rely on social media for marketing, but less than half can measure if it’s working. Here are 12 inspiring social media monitoring case studies. It was quickly apparent that many users were unhappy that the app didn’t work for under 18’s. Social Media Examiner ).

Case Study 80

Case Study Case Studies Social Media Paid Content 80

Content4Demand

DECEMBER 6, 2019

Nearly half (47%) of the 200 senior-level B2B marketing professionals surveyed in the 2019 Content Preferences Survey Report cited case studies as the most valuable influencer content format—the top choice. Why Case Studies? Use Case Studies to Seal the Deal. A strong case study can be the tipping point.

Case Studies 55

Case Studies Case Study Top of Funnel Studies 55

Digilant

MAY 7, 2019

This business model allows them to advertise a lower price and in some cases pass along savings to consumers, resulting in stolen market share from legacy brands.Brand loyalty drivers have evolved. Brands no longer need hundreds of thousands, if not millions, of dollars for one television spot. Let’s get into it!

Case Studies 55

Case Studies Case Study Studies Advertising Agencies 55

Moz

MAY 17, 2020

Later, you will be presented with a case study, where we used SEO sprints for a chain of opticians. In many cases, your screen can also be covered with a Google Shopping ad. These are the typical estimations coming from CTR benchmark studies. However, if you do it right, this is not the case anymore. Twenty-five?

Case Studies 73

Case Studies Case Study Studies SEO 73

FMG Suite

MAY 26, 2021

It now is at the #3 spot on the first page of Google! . Next up, the team will focus on increasing click through rates to the site by continuing the SEO optimization work across the site, including testing different title tags. Website impressions increased by 360% in just one month.

Case Study 52

Case Study Case Studies Copywriting Traffic 52

Marketing Insider Group

MAY 10, 2023

Your hard work providing an excellent product or service goes to waste if no one knows about it. However, you can only get those results if you work with a proven winner and not a pretender. Digital services take you beyond the expensive traditional techniques of print ads, billboards, television commercials, and radio spots.

Marketing Agencies 2 264

Marketing Agencies 2 Paid Search Agency Advertising Agencies Ad Agencies 264

Digilant

MAY 7, 2019

This business model allows them to advertise a lower price and in some cases pass along savings to consumers, resulting in stolen market share from legacy brands.Brand loyalty drivers have evolved. Brands no longer need hundreds of thousands, if not millions, of dollars for one television spot. Let’s get into it!

Case Studies 40

Case Studies Case Study Studies Advertising Agencies 40

Digilant

MAY 7, 2019

This business model allows them to advertise a lower price and in some cases pass along savings to consumers, resulting in stolen market share from legacy brands.Brand loyalty drivers have evolved. Brands no longer need hundreds of thousands, if not millions, of dollars for one television spot. Let’s get into it!

Case Studies 40

Case Studies Case Study Studies Advertising Agencies 40

Marketing Insider Group

APRIL 11, 2023

There’s no better way to optimize your website than to work with digital marketing experts. According to a recent study, 75% of consumers judge a company’s credibility on its website design, and 81% of consumers need to trust a brand before they make a purchase. Why Spend Your Budget on Digital Marketing Services? Content Creation.

Marketing Automation Services 322

Marketing Automation Services Marketing Budget Paid Search Agency Service 322

Engagio

JUNE 14, 2019

Aaron and Jason just released a revised and updated version of their book, which contains a lot of new ideas and all new case studies. So, we decided to chat about one of those case studies – how inbound has changed in the last 10 years. – I’m putting him on the spot by the way. – Okay.

Case Study 48

Case Study Case Studies Inbound Marketing Studies 48

Moz

JANUARY 26, 2021

Posted by LydiaGerman It’s a common misunderstanding that working with a small budget for SEO means you can’t generate results. Well, for us at Tao Digital Marketing , our work with Fleetcover goes to show that results can be achieved by focusing on the most important changes in the little time you have.

Case Study 69

Case Study Case Studies Lead Scoring Lead Ranking 69

Marketing Insider Group

AUGUST 26, 2020

In that case, you’ll need to provide your company’s decision makers with a reasonable estimate of your likely ROI. Use Case Studies of Similar Companies. Spend some time in online research to find case studies of B2B or B2C companies that have implemented a content marketing program.

ROI 363

ROI Top of Funnel Paid Search Agency Content Marketing 363

Marketing Insider Group

MARCH 16, 2021

Content marketing never stops working; ads only work when they’re running. From pay per click to a TV spot, every ad only offers returns when it’s on; once it’s over, it’s over. An eye-tracking study revealed most users dismiss ads online. You show it through the expertise of your leaders, case studies, and examples.

Advertising Agencies 334

Advertising Agencies Advertisements Advertising Paid Search Agency 334

Televerde

APRIL 19, 2024

It’s the perfect opportunity to catch up on the latest trends that are shaping our industry and it’s fascinating to see new and upcoming companies showcasing their work. Whether it’s a fresh software tool or a clever marketing strategy, there’s always something new that can potentially shift how we think about the work that wo do.

Forrester 69

Forrester Marketing AI B2B Conference 69

Trade Press Services Newsletter

NOVEMBER 2, 2022

Produced by MarketingProfs and CMI , the annual study surveys more than 1,100 content marketers from around the globe about their experience with and predictions for the future of B2B content marketing. B2B customers are exceptionally savvy and can spot sponsored content a mile away. The best news from this year’s report?

Marketing Report 130

Marketing Report B2B Marketing B2B Thought Leadership Planning 130

Scoop.it

OCTOBER 5, 2023

(Source: [link] Now — how can you be sure if this is going to work? A study by Alterra Group found that 97% of marketers said ABM had a higher ROI than other marketing strategies. A study by Alterra Group found that 97% of marketers said ABM had a higher ROI than other marketing strategies. You get it now — ABM is worth it.

Account Based Marketing 104

Account Based Marketing Marketing Strategy Marketing & Strategy Personalization 104

Sword and the Script | B2B

MARCH 26, 2024

Mathematically, that works out to about 209 C-suite respondents. Thought leadership can win a spot on the shortlist According to the survey, leadership has a direct impact on product consideration. Further another 23% began working with the very company they hadn’t previously considered. but no confidence interval was provided.

B2B Thought Leadership 83

B2B Thought Leadership Thought Leadership Studies B2B 83

Zoominfo

APRIL 23, 2021

The timeless case for automation. A recent poll conducted by ZoomInfo found that over 85% of respondents actively look for ways to automate their work. Businesses that dissect the workings of a great sales play can detect and initiate triggers that drive revenue. This is a sweet spot for ZoomInfo. Ready, set, automate.

Webinar Metrics 242

Webinar Metrics Zoominfo Automation Marketing & Strategy 242

Optinmonster

OCTOBER 17, 2023

Qualitative studies are vital to the market research process. Its goal is to quantify and generalize the results of a study through numbers, percentages, and statistics. In most other types of qualitative research, researchers start with a hypothesis and then conduct a study to test that hypothesis.

Research 97

Research Case Studies Case Study Skype 97

Contently

OCTOBER 5, 2020

Depending on your study of choice, click-through rates clock in around 0.2 Contently’s marketing team recently placed some banners on our site as an experiment, and they actually worked. In this case, however, we made one important tweak that might seem counterintuitive: We used the space to promote ourselves.

Webinar Metrics 177

Webinar Metrics Banner Ads Advertisements Advertising 177

Martech

FEBRUARY 20, 2024

The persona will point to the digital channels where this role will look to find answers related to work. In addition to thought leadership articles and whitepapers, your B2B content marketing program should include case studies and success stories. These industry hot spots exist wherever decision-makers communicate online.

Marketing AI 124

Marketing AI B2B Marketing B2B Thought Leadership Content Marketing 124

Ambal's Amusings

SEPTEMBER 10, 2009

All case studies are not created equally. Why are some case studies more effective than others? We asked case study experts "What are the 3 important components that will make a great case study"? Get insights and recommended resources from Case Study Experts.

Case Studies 100

Case Studies Case Study Studies Work Management 100

Moz

AUGUST 7, 2019

Posted by Gaetano-DiNardi-NYC Disclaimer: I’m currently the Director of Demand Generation at Nextiva , and writing this case study post-mortem as the former VP of Marketing at Sales Hacker (Jan. Special Note: Major shout out to Joshua Giardino , the lead developer who worked with me on the homepage redesign. 2017 - Sept.

Case Studies 49

Case Studies Case Study Paid Search Agency SEO 49

Marketing Insider Group

AUGUST 21, 2023

Either the robots replace the people in a particular role or use case, or they don’t. This is particularly the case in the industrial economy, but it also continues to increase in the professional services world. Customers expect to interact with chatbots, and studies suggest their experience is surprisingly positive.

Marketing AI 192

Marketing AI Marketing & Strategy Top of Funnel Resource Management 192

Vision Edge Marketing

APRIL 11, 2023

73% of participants in a PwC study say that a good experience is key in influencing their brand loyalties. Keep the Brand Authenticity Spotlight on All Messaging and Positioning The implications of having an authentic brand are significant when it comes to messaging and positioning.

Loyalty 198

Loyalty Brand Identity Branding Ad Building 198

Martech

FEBRUARY 6, 2024

And businesses that didn’t shell out $7 million for a 30-second spot will take advantage of all the buzz to connect with customers. He added: “But you can see currents of nostalgia running through many major spots, such as Oreos’ ‘Twist on It’ with Kris Jenner, and BetMGM ‘Tom Has Won Enough’ with Tom Brady and Vince Vaughn.”

Advertising Agencies 108

Advertising Agencies Paid Search Agency Marketing & Strategy Buzz 108

Webbiquity

JANUARY 19, 2023

This blog post explores 10 key differences between B2B and B2C marketing, providing valuable insight into how each approach works and how marketers can leverage them to optimize their brand message. For example, someone might go online to find a laptop that meets certain criteria and then make the purchase on the spot.

Work Management 217

Work Management Marketing Management B2B Marketing B2B 217

Terminus

JANUARY 29, 2020

They also determined that they had blind spots in certain segments that might be viable targets for their data security offerings. Having been a Hubspot customer since 2011, they wanted to work with an ABM platform that would easily plug into their existing demand gen engine. .

Account Based Marketing 29

Account Based Marketing Case Study Case Studies ABM 29

BOP Design

FEBRUARY 11, 2022

It studies the brain to predict and potentially manipulate consumers’ behavior and decision-making activities. When people take part in research studies, they often aren’t completely honest – particularly in survey responses or group interviews. This isn’t always the case, as demonstrated by recent neuromarketing research.

Eye-Tracking 117

Eye-Tracking Leads Lead Marketing Qualified Leads 117

RebelMouse

JANUARY 23, 2024

In addition, when you solve things in a planned and iterative way, it allows you to identify the root causes of these problems by spotting patterns. We have case studies to back up this logic. Ready for us to get to work with your site? Let's say you fix broken titles on tag pages. Contact us today to get started.

SEO 65

SEO Lead Scoring Lead Ranking Case Study 65

Oktopost

MARCH 4, 2024

This can be achieved through activities such as monthly newsletters, use case-specific tutorials, or exclusive content. Have a range of case studies available Similar to customer reviews, your prospects are more interested in what your clients have to say.

Ideal Customer Profiles 62

Ideal Customer Profiles Top of Funnel B2B Marketing Marketing & Strategy 62

Content Standard

NOVEMBER 4, 2021

But that hard work will pay off in the end. it cites relevant information, data, and statistics that can be verified, whether by recent third-party research and studies or industry experts). it comes from someone who’s experienced in their field or who can demonstrate that their advice works with clear results or evidence).

Ad Building 142

Ad Building Brand Identity Branding Content Marketing 142

Content4Demand

FEBRUARY 15, 2023

If you haven’t reserved your spot, these 8 B2BMX 2023 highlights might persuade you to book some last-minute travel. We’ll show you tips, best practices and real-world case studies from clients who’ve used these strategies with great success. How 2022’s Marketing Trends Are Shaping 2023 Tuesday, February 28, 11:25 a.m.

Marketing Analytics Tools 94

Marketing Analytics Tools B2B Marketing Ad Exchange B2B 94

SmartBug Media

MARCH 6, 2024

Even if an integration is in place, it’s important to evaluate it; if a feature you need is missing or you have a particularly high-level use case, something custom might still be necessary. Business Process Mapping for Custom Integrations Customization work begins with understanding business needs. How do people work?

Enterprise Management 64

Enterprise Management Work Management Hubspot Marketing Management 64

Lead Forensics

JANUARY 24, 2024

If you already have a strong track record behind you – and some glowing case studies and testimonials to show for it – then you’re in a great position. See what works for others, what different sales styles are at play and how team members prepare. Answer the question, ‘why work with us?’ How would you sell that?

Conversion 52

Conversion Work Management Fulfillment Case Studies 52

Only B2B

APRIL 1, 2020

No matter which industry you work in, you will notice that email marketing is still more profitable as compared to other marketing strategies. Study after study has demonstrated that email destroys each other type of online marketing as far as ROI. Next, you need a spot where your potential list individuals will accumulate.

Email Marketing 150

Email Marketing Ad Building Privacy Policies Multi-Channel 150

Hinge Marketing

FEBRUARY 25, 2022

These insights come from the Hinge Research Institute ’s annual High Growth Study. Each year the study examines and reports on the specific strategies and tactics implemented by the fastest growing professional services firms. Figure 1: Median Growth Rate of Government Contracting Firms in 2022 High Growth Study.

Marketing Budget 91

Marketing Budget Studies Peer-to-peer Work Management 91