ANNUITAS

OCTOBER 11, 2023

I want to share with you a new service from ANNUITAS – one designed to help go-to-market (GTM) organizations continuously improve their performance. Let’s tackle ‘the why’ and dig into how this service works. As Growth Leaders , we find ourselves at a crossroads with our go-to-market efforts.

Marketing Analytics Tools 130

Marketing Analytics Tools Enterprise Management Work Management Marketing Management 130

Salesforce Marketing Cloud

NOVEMBER 21, 2023

Field service can help drive revenue growth by selling to your existing customers, also called upselling or cross-selling. But the question is, how can you reach this audience at the right time, with the right message, in a way that doesn’t make them feel like they’re being sold to during a service visit?

Work Management 105

Work Management Service Cross-Selling Training 105

Salesforce Marketing Cloud

OCTOBER 31, 2023

Picture this: saving time, making fewer mistakes, and focusing more of your attention on what matters. This isn’t too good to be true — it’s exactly what over 80% of service leaders say automated customer service helps them do. Find out how in our latest State of Service report.

Work Management 119

Work Management Autoresponders Automation Service 119

Customer Experience Matrix

SEPTEMBER 18, 2023

The CDP Institute just published its annual Member Survey, which is always a treasure chest of interesting data. I’ve already published my primary analysis on the Institute site (you can download it here ) but wanted to call out a number of findings that either contradict or confirm martech industry conventional wisdom.

Enterprise Management 177

Enterprise Management Work Management Marketing Management Lead Ranking 177

Biznology

NOVEMBER 16, 2020

Quality customer service focuses on providing exceptional customer experiences. To dramatically improve the effectiveness of your customer service, you need to collect customer data and act on it. In this article, you will learn how to collect and use big data to strengthen customer service.

Work Management 197

Work Management Marketing Management Service Ideal Customer Profiles 197

Salesforce Marketing Cloud

APRIL 18, 2024

If you asked any communication service provider , they are focused on improving customer service experiences to increase loyalty and decrease churn. As such, they’re looking to data and AI to help take their service to the next level. Predictive AI can do things like help direct customers to self-service resources.

Work Management 52

Work Management Service Features Customer Satisfaction 52

Salesforce Marketing Cloud

DECEMBER 18, 2023

Think about what could happen if you don’t have a good handle on your field service assets. Enter asset service management, the process of effectively managing and maintaining physical assets in field service. Here’s what you need to know — no matter your industry. What are the benefits of asset service management?

Work Management 59

Work Management Service Terms and Conditions Forecasting 59

Sprout Social

FEBRUARY 8, 2024

Picture this: You log on for the day to see what customer inquiries came in overnight. If you answered “we route these issues to the appropriate support agent”, then you’re probably familiar with the concept of customer service tiers. What are customer service tiers? What are customer service tiers?

Work Management 108

Work Management Marketing Management Service Paid Search Agency 108

Salesforce Marketing Cloud

NOVEMBER 2, 2023

Our research shows that 61% of customers would prefer to use self-service to resolve simple issues. That’s why an employee self-service system is a great way to empower your people while keeping costs low. How does employee self-service work? Find out today What is employee self-service?

Work Management 59

Work Management Marketing Management Service Knowledge Base 59

Salesforce Marketing Cloud

SEPTEMBER 28, 2023

Recognizing your agents’ contributions during National Customer Service Week (celebrated annually the first full week of October) is an opportunity to say thank you and continue to foster a positive, high-performing work environment. Here are six Customer Service Week ideas to show your appreciation all year round.

Work Management 136

Work Management Service Customer Satisfaction Ad Exchange 136

Salesforce Marketing Cloud

FEBRUARY 9, 2023

Customer service organizations today are fighting an uphill battle. Service agents face record case volumes, and customers are frustrated by growing wait times. With nearly half of customers citing poor service experiences as the main reason they switched brands last year, the pressure is on for companies to find a better way forward.

Enterprise Management 98

Enterprise Management Work Management Service Generation 98

Televerde

MAY 9, 2022

Most customers will remain loyal to your business if they have a positive customer service experience. Big data in customer service will help you retain your loyal customers, attract new customers, and offer a better experience than your competitors. Most customers expect fast and knowledgeable help from businesses.

Service 117

Service Marketing & Strategy Cross-Selling Lead Scoring 117

Martech

JUNE 8, 2023

These advances in recent months build on years of AI development that customer service and experience company NICE has put into their experience software. Using AI for customer service calls helps agents serve customers more efficiently. The company unveiled generative AI use cases at this week’s NICE Interactions event in New York.

Marketing Management 93

Marketing Management Marketing AI Service Generation 93

SendX

FEBRUARY 26, 2021

Source: Freepik Is email marketing actually useful for financial services? What Benefits Can You Get from Email Marketing as a Financial Advisor? What Benefits Can You Get from Email Marketing as a Financial Advisor? As a financial advisor, this likely includes a large part of your target market and customer base.

Work Management 203

Work Management Marketing Management Email Marketing Service 203

Salesforce Marketing Cloud

FEBRUARY 22, 2024

Working in field service is both rewarding and challenging. While you may find your current work to be fulfilling, it’s worth taking time to consider how you’ll prepare for growth throughout your field service career. The good news is that field service is a dynamic industry, which means new opportunities will continuously arise.

Work Management 52

Work Management Service Practices Tips 52

Hinge Marketing

MARCH 1, 2023

With the arrival of AI tools like ChatGPT and its competitors, generic content will be increasingly less impressionable—and professional services marketers are going to be challenged more than ever to differentiate their firm’s brand as a service provider and employer. Content is still king… but is that reign coming to an end?

Service 115

Service Thought Leadership Differentiation High Quality Lead 115

Salesforce Marketing Cloud

NOVEMBER 16, 2023

Let’s take a few minutes to review the principles of great customer service operations — and what you can do right now to take your organization to the next level. Get the details What is customer service operations, and why is it important? It’s a delicate balancing act. First, the basics.

Work Management 72

Work Management Service Lead Scoring Lead Ranking 72

Optinmonster

DECEMBER 18, 2023

In order to ensure these emails go through successfully, you need an SMTP service. SMTP services offer an easy and secure solution to this problem. What Is SMTP? SMTP Integration With WordPress With WP Mail SMTP 9 Best SMTP Providers What Is SMTP? What sorts of emails do you need an SMTP service for?

Marketing Automation Services 70

Marketing Automation Services Enterprise Management Work Management Marketing Management 70

Salesforce Marketing Cloud

JULY 19, 2023

Table of contents What is AI in customer service? What are the benefits of AI in customer service? ” With budgets in flux and customers expecting more, service teams are constantly figuring out how to answer an important question: how do you actually do more with less? The answer is AI in customer service.

Marketing AI 52

Marketing AI Work Management Marketing Management Service 52

TrustRadius Marketing

JANUARY 17, 2023

Choosing the right infrastructure for your business might just be what sets you apart from businesses that fail. Many business owners have been turning to cloud-based infrastructure, as they offer affordable, secure business infrastructure solutions. What is IaaS? Click here to read “What is Infrastructure as a Service?

Small Business Marketing 97

Small Business Marketing Work Management Marketing Management Service 97

Only B2B

JUNE 2, 2023

With the rise of new SDR services, many businesses have eagerly embraced this trend to maximize their sales potential. Before deciding, it’s important to delve into the intricacies surrounding SDR services. Before deciding, it’s important to delve into the intricacies surrounding SDR services.

Sales Qualified Leads 62

Sales Qualified Leads Service Allocation Lead Ranking 62

Scoop.it

OCTOBER 27, 2022

So, what’s a service-based business supposed to do? Ideally, content based on specific subject matter related to your business and your audience’s core needs. If your marketing team has been feeling the pressure lately — or if you’re pressed for time — content curation can be a godsend for your service-based business.

Curation 86

Curation Work Management Marketing Management Service 86

SmartBug Media

MARCH 17, 2023

When it comes to launching a new product or service , having a thorough understanding of what people are looking for, along with their opinions and attitudes about your brand, can be integral in creating an effective marketing strategy. When it comes to bringing your product or service to market , start with market research.

Research 98

Research Service Product Planning 98

Sage Marketing

FEBRUARY 10, 2024

There is an age-old debate that all startups face when it comes to marketing – the choice between hiring in-house marketing or bringing on a CMO as a service agency. What is CMO as a Service? You have an unwavering vision, you’re resourceful, and you’re not afraid to take risks. That’s right – you’re a startup.

Startups 52

Startups CMO Work Management Marketing Management 52

Martech

APRIL 18, 2024

Instead of creating a list of hundreds of AI marketing tools that may (or may not) be around in a few months, I hope to arm you with the foundational knowledge to select AI tools strategically well into the future. I’ll start with what hasn’t changed and provide an overview of what I consider a strategic approach to AI tool selection.

Marketing AI 130

Marketing AI Paid Search Agency Generation Enterprise Management 130

Salesforce Marketing Cloud

JANUARY 3, 2024

It’s a challenging time for streaming services. Nearly half of consumers say streaming services are too expensive and nearly a third plan to trim back on their subscriptions, with prime demographics leading the way on the cutbacks — 62% of millennials and 57% of Gen Z. But those days appear to be numbered.

Marketing AI 52

Marketing AI Marketing Management Service Merchandising 52

Salesforce Marketing Cloud

JANUARY 23, 2024

Consider the value your most experienced, high-performing agents and field service technicians bring to your organization. They understand your product or service and know how to quickly address common customer issues and questions. Now think about what you’ll lose and have to deal with if those individuals leave your company.

Work Management 104

Work Management Customer Satisfaction Knowledge Base FAQ 104

Valasys

OCTOBER 9, 2023

Before we dive deep into the realm of B2B customer service, let’s pose a quick question. When you think of top-notch customer service, which companies spring to mind? This highlights the unique challenges and nuances of B2B customer service compared to its B2C counterpart. How is B2B Customer Service Different From B2C?

Service 52

Service B2B Best Practices Paid Search Agency 52

Salesforce Marketing Cloud

MARCH 19, 2024

You understand the pivotal role technology plays in shaping the future of customer service. And you love building community with others who know what it’s like to walk in your shoes. Let’s take a few minutes to explore what this community is, why it’s important, and why so many Serviceblazers get so much out of it.

Communities 135

Communities Peer-to-peer Work Management Thought Leadership 135

Televerde

JUNE 28, 2022

Customer service automation can relieve overburdened customer service agents and speed up service times. With benefits like this, adding automated service options to your customer support team is usually an easy choice to make. What Is Customer Service Automation? Key Takeaways.

Marketing Automation Services 84

Marketing Automation Services Marketing AI Automation Service 84

Salesforce Marketing Cloud

NOVEMBER 29, 2023

It seems effective service today requires clairvoyance into the needs and wants of your customers – they expect companies to recognize the problem instantly and proactively solve it. Yet subscribers want personalized experiences not only in the content they’re served but also in the customer service they receive.

Work Management 59

Work Management Marketing Management Paid Search Agency Service 59

Marketing Insider Group

JANUARY 30, 2024

They’re focusing on what each part of their business needs, tailoring their content to these specific areas. When our clients get this right, they see what they’ve been missing in their content strategy. It’s the bread and butter of what we do here at Marketing Insider Group. This approach is changing the game.

Ideal Customer Profiles 236

Ideal Customer Profiles Marketing & Strategy Work Management Marketing Management 236

Salesforce Marketing Cloud

FEBRUARY 6, 2023

There are eight key metrics to measure success in field service management — from the tactical to customer satisfaction. If you’re looking for a way to become more efficient and increase your revenue, getting a handle on these field service metrics can help your company thrive. Unlock the guide 1.

Work Management 98

Work Management Service Customer Satisfaction Efficiency 98

Convince & Convert

MARCH 14, 2024

First, let’s identify what exactly is the role of a consultant and an agency? A consultant is an experienced professional with a broad range of knowledge, but has in-depth expertise in and/or specializes in one or a couple of different subject matters. What is the range of your current budget?

Paid Search Agency 145

Paid Search Agency Advertising Agencies Consulting Ad Agencies 145

SmartBug Media

APRIL 26, 2022

So ask yourself and your leaders, “What is growth?” Customer retention strategies like educating and great customer service will increase customer loyalty. The process to help customers see the value of achieving their goals by using your product or service is fostered by communication, trust, and mutual growth.

Enterprise Management 98

Enterprise Management Hubspot Work Management Marketing Management 98

Salesforce Marketing Cloud

APRIL 6, 2022

Skill building is critical for career advancement – and it’s important to know which skills to prioritize, based on your chosen customer service career path. No matter what career path you choose, you need to build skills and burnish your resume. Introducing the Service Career Path. Why create a Service Career Path?

Work Management 96

Work Management Course Service Peer-to-peer 96

Marketing Insider Group

MARCH 9, 2023

But what if your company can’t be a source, for whatever reason? But what if your company can’t be a source, for whatever reason? This is exactly what happened in the infamous “ humans have less attention span than a goldfish ” debacle of 2015.) This practice is just wrong.

Stats 284

Stats Advertising Agencies Paid Search Agency Work Management 284