sales-enablement 
Act-On
NOVEMBER 15, 2023
In a perfect world, sales and marketing would be tightly aligned , working toward the same goals and achieving the best possible results. But marketers and sales teams know this isn’t always easy. From this challenge, sales enablement was born. As a result, B2B companies are investing heavily in sales enablement tools.
Seismic
FEBRUARY 22, 2024
At Shift 2023, experts from our award-winning Professional Services team led breakout sessions designed to help our customers navigate complex enablement journeys. When it came to discussing key performance indicators (KPIs) and measuring enablement success , they shared a profound insight that became the foundation of our presentation.
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Vidyard
SEPTEMBER 27, 2022
Sales enablement is the advocate, teacher, and behind-the-scenes supporter of sales teams. Because there are endless strategies to achieve this, I’ve narrowed them down to the four most important sales enablement best practices—content curation, partnerships, early collaboration, and continuous improvement.
Biznology
SEPTEMBER 8, 2020
The other day I was invited to speak on retention marketing as part of a 3-webinar series on sales enablement. It got me thinking: What is sales enablement, anyway? But it seemed to be mainly about collateral and sales presentations in those days. How do you define “sales enablement”? What say you?
Advertiser: Showpad
According to Gartner, 15% of all technology spending in 2021 is predicted to go toward sales enablement technology. When identifying a platform that bridges the gap between sales, marketing, and customers while staying within budget, the selection process quickly becomes overwhelming. So, what features do you need to consider?
Navigate the Channel
AUGUST 28, 2023
In-Person Meetings Are the Human Element that Follows the Digital Setup As building products marketers, we spend an extraordinary amount of time and energy planning the perfect marketing strategies and tools and, often, sales enablement is part of the planning package. RELATED: Is Your Sales Promotion?
ATAK Interactive
SEPTEMBER 15, 2020
Sales Enablement is a simple concept with a big impact on the future of B2B marketing. Today, I want to talk about sales enablement. Sales enablement could not be more straightforward. It’s simply providing the service of providing the resources that sales teams need to close more deals.
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If your role includes supporting sellers, then this in-depth sales enablement guide is for you! Take the next steps from Sales to Revenue Enablement. Take the next steps from Sales to Revenue Enablement. Keep remote onboarding and training engaging (including SKO).
Advertiser: ZoomInfo
This eBook highlights best practices for developing a pipeline management process that helps sales leaders and their team C.L.O.S.E you’ll see what we mean in this eBook) more revenue through data-driven prospecting, stage analysis, and subsequent sales enablement.
Speaker: Jordi Gili, International Speaker, Managing Director at Execus, Professor Geneva Business School
As we kick off 2022, companies are giving more attention to their Digital/Social Sales Programs. While companies are enabling their sales professionals with coaching and a variety of digital tools to connect with potential customers, they're experiencing fluctuating KPIs. Sales and corporate strategy alignment.
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The good news is, there are various methods and technologies that can be used to provide sales coaching and training to your sellers – wherever they might be. We put together this guide to provide insight into how you can improve remote sales coaching for your teams and better enable them to win more deals from home.
Speaker: David Crane, Head of Content & Thought Leadership, Integrate
The coming month will test the boundaries of change management for marketing organizations (and their colleagues in sales, finance, IT and legal) as they ready their teams for the EU’s General Data Protection Regulation (GDPR), which will go into effect May 2018.
Speaker: Gary Galvin, CEO, Galvin Technologies
As a sales manager, you’re tasked with not only answering this question, but directing your sales team to achieve goals and deliver results. This often means motivating your team through everything from revenue targets, to sales funnel and forecasting, to activity management and collaboration. Master 1:1 sales meetings.
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In the sphere of sales, it helps to get your definitions down. You might have thought sales operations and sales enablement are the same thing - but there are important differences. Both have the objective of improving sales performance, and although there is some overlap, they do this in different ways.
Advertiser: Showpad
More than 75% of high-revenue organizations now invest in sales enablement. But it’s not enough to simply throw money into a solution; leadership across departments must understand the potential reach of enablement beyond sales performance if they want to maximize its return.
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