Contently

JANUARY 20, 2023

UGC leverages the voices and experiences of real people to promote your brand. Trust When it comes to making a purchase, trust is everything—and nothing builds trust quite like seeing a post from a friend or another customer praising a brand or product. The song quickly went viral and received over 17 million views in the first year.

User-Generated Content 174

User-Generated Content PR Word of Mouth Viral Marketing 174

Martech Advisor

AUGUST 30, 2019

In this article, we look at three viral marketing campaign examples and what they imply for marketers. Here is a look at some brands that showcased the power of mobile marketing campaigns in 2019, going beyond simple promotions and giveaways. Viral Mobile Marketing Campaign Examples and What You Can Learn From Them.

Viral Marketing 85

Viral Marketing Mobile Marketing Campaigns Examples 85

Sprout Social

OCTOBER 10, 2023

Influencer marketing campaigns are partnerships that leverage the influence of creators to promote sales and build brand awareness. These types of influencer marketing campaigns are used to help increase engagement and promote brands. And we’ll cover 10 examples of successful influencer marketing campaigns to inspire your own strategy.

Examples 120

Examples Campaigns Advertising Agencies Burn Rate 120

Optinmonster

JUNE 10, 2021

Are you looking for the best Father’s Day promotion ideas to boost sales for your online store? That’s why, in today’s post, we’re going to share 7 Father’s Day promotion ideas that you can use to boost conversions. 7 Father’s Day Promotion Ideas (+ Tools). Making a purchase.

Promotion 69

Promotion Landing Pages Template eCommerce 69

Optinmonster

JUNE 22, 2021

Are you looking for the best 4th of July promotion ideas to celebrate this independence day and increase your online sales? Plus, we’ll share the tools you need to run each type of promotion. 7 Profitable 4th of July Promotion Ideas. Otherwise, let’s dive straight into our list of 4th of July promotion ideas.

Promotion 68

Promotion Landing Pages Template Budget Programs 68

Optinmonster

MARCH 11, 2024

At its core, gamification leverages the psychological preconceptions that make games appealing and addictive, applying these to non-game contexts like purchasing products, engaging with a brand on social media platforms , or participating in promotional activities. Here are some notable examples: 1.

Examples 100

Examples Planning Paid Search Agency Interactive Marketing 100

Spiralytics

FEBRUARY 26, 2023

Since its launch in 2016, the viral app has shown steady growth, with many of its large tech competitors racing to create their versions. Viral videos from the app helped individuals and organizations promote themselves, their products, and their services. You can also run TikTok ads to promote your services or products.

Paid Content 125

Paid Content Merchandising Paid Search Agency Advertising Agencies 125

Optinmonster

MAY 27, 2020

From recommending products in blog posts, coupon codes from influencer promos, or even simply sharing referral links between friends and family, affiliate marketing makes it easy to promote your business online, especially on social media. Merchant & Brands: Businesses looking to promote their products and services.

Social Media 131

Social Media Paid Content Social Marketing Advertising Agencies 131

Optinmonster

FEBRUARY 11, 2024

This can help you get new business via social sharing and word-of-mouth promotion. Once people are on that list, the company can wow subscribers with content marketing, promote the value of their paid service, and offer them the chance to try it out. It’s an excellent way to get content AND free promotion.

Paid Content 87

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy 87

LeanData

MARCH 8, 2023

Today we’re pulling back the curtain to show how the LeanData RevOps team deploys one of our go-to-market (GTM) outbound plays we call “Virality 2.0.” What is Customer Virality? Just like a good TikTok video, every tech company wants their product to take off and go viral. Evaluate, Iterate, Repeat Upon launching Virality 2.0,

Marketing Analytics Tools 52

Marketing Analytics Tools Viral Marketing Paid Search Agency Outreach 52

Oktopost

OCTOBER 26, 2023

Gartner research indicates that a significant portion of B2B buyers use social media to inform their purchasing decisions, with the top channels being YouTube (65%), Facebook (60%), Instagram (55%), X (48%), and Linkedin (43%). This defeats the purpose of your employee advocacy program.

Marketing Management 125

Marketing Management Service B2B Thought Leadership Thought Leadership 125

Sprout Social

JANUARY 24, 2024

Influencer marketing has grown beyond getting a viral moment. They no longer expect accidental virality by hiring an influencer. Flannels, for example, partnered with influencers to promote its festive party wear collection on TikTok. It has become a core element of marketing and sales strategies. unique users in the UK.

Paid Content 93

Paid Content Marketing Analytics Tools Advertising Agencies Marketing Budget 93

The Lead Agency

APRIL 14, 2024

Millennials and Gen Z collectively account for 64% of the final B2B purchase decisions. The content type on TikTok needs to be more informative and useful (most people won’t stop to view a promotion video), but product insights, explainer videos, and how-to videos can all have great appeal. This, of course, is no easy feat.

Work Management 62

Work Management Paid Content B2B Marketing Trends 62

Biznology

JULY 13, 2017

The ideal middle path is to integrate your offline promotions with your digital initiatives that will ensure better monitoring of your campaigns. Social media posts are a viral phenomenon. Sometimes all it takes for a campaign to go viral is for a few influencers to talk about your brand and use your hashtags. Influencers.

Marketing Budget 132

Marketing Budget Campaigns Paid Search Agency Marketing Strategy 132

Stevens & Tate

NOVEMBER 30, 2023

However, the environmental impact of promoting overconsumption is a growing concern. Key points include understanding the timing of revenue peaks around Black Friday and Cyber Monday, leveraging deal-seeking behaviors among consumers, and capitalizing on search for online and in-store purchases.

Trends 90

Trends Funnel Advertising Digital Marketing Funnels Loyalty 90

Sprout Social

MAY 9, 2024

Over a decade later, people still reminisce and rave over the viral moment. Purchase decisions are evolving Goodbye window shopping and in-person demo—social commerce functionality and in-app shopping are here to stay. Younger generations take note of inclusive marketing when considering their next purchase.

Trends 93

Trends Advertising Agencies Paid Search Agency Top of Funnel 93

Webbiquity

AUGUST 18, 2020

As noted previously in this list of top webinar tools, what separates compelling must-attend events from ho-hum gatherings is the quality of the content, promotion, presenters, and—increasingly—the underlying technology platform. That’s especially true in the realm of virtual events that go beyond traditional webinars and webcasts.

Enterprise Management 363

Enterprise Management Work Management Marketing Management Webinar Metrics 363

Oktopost

JUNE 14, 2021

A landing page link can ask for further contact details should someone visit your web page – perhaps with a timed call to action such as a temporary promotion. Traffic can also be aided via running time-limited promotions via sponsored posts on social media or through influencer sponsorships. . What is a Viral Contest?

Demand Generation Agencies 145

Demand Generation Agencies Demand Generation Lead Generation Paid Content 145

Exo B2B

FEBRUARY 28, 2024

A successful customer experience triggers an avalanche of positive effects on the company: Customer referrals: delighted customers go viral, in a good way. A longer, more complex process: purchasing decisions are made by several stakeholders within the organization, requiring effective management of relationships with these different parties.

Business 52

Business Customer Satisfaction Word of Mouth Lead Scoring 52

Sprout Social

MAY 10, 2022

With new trends, channels, and the promise of virality, technological goal posts constantly shift for communications and marketing professionals. Going viral on Twitter or TikTok allows brands to gain cultural relevance and increase awareness faster than ever before. neutrogena_us #SkinU #contest #NTGSpokesperson NO PURCHASE NECESSARY.

Social Media 111

Social Media Social Marketing Paid Search Agency Media 111

Marketing Insider Group

DECEMBER 17, 2019

B2B buying cycles are also much longer than B2C and involve many different stakeholders, compared to B2C purchases, which are often instantaneous and involve one person only. Try piggybacking on one of the latest pop culture or internet trends to get more attention to your campaign – you might even go viral! In just one day.

Tactics 264

Tactics B2B Marketing Work Management Planning 264

Sprout Social

DECEMBER 15, 2021

And we’ll outline how to best promote your products, connect with customers and grow your business on TikTok. Depending on your industry and niche, these young users will eventually grow up to become your target audience , with TikTok heavily influencing their desires, aspirations and even purchase decisions. Let’s get started.

Effectiveness 125

Effectiveness Business Advertising Agencies Viral Marketing 125

Launch Marketing

JULY 14, 2021

With organic reach rapidly shrinking and 88% of customers now researching online before making a purchase, higher engagement translates to conversion rates up to six times higher at companies that have adopted digital content marketing techniques versus those who haven’t. Even the New York Times (with 49.9M So why is engagement important?

Paid Search Agency 173

Paid Search Agency Social Media Lead Scoring Lead Ranking 173

Optinmonster

DECEMBER 28, 2023

According to HubSpot’s findings, 28% of consumers subscribe to a brand’s email list to receive promotional messages. For instance, women aged 18-29 are the most likely to make purchases based on influencer content. Yes, especially if you use emails to send promotional offers. The number is more favorable for social media.

Social Media 112

Social Media Email Marketing Social Marketing Marketing Budget 112

Navigate the Channel

JANUARY 17, 2024

Follow some of your favorite brands and keep an eye out for the snaps they post that grab your attention as a consumer and look for ways to maximize their B2C marketing and viral techniques into your B2B brand’s efforts. Even B2B consumers search for great social content from brands that entertain, inspire and educate them.

B2B Marketing 65

B2B Marketing B2B Amazon Social Media 65

Sprout Social

FEBRUARY 6, 2023

Content sharing and virality Social media content has the potential to bring exponential reach and engagement— the virality factor. About 68% of consumers responded they made at least one purchase directly from social media in 2021. You can add cards to promote another video, a playlist, a channel or an external link.

Social Media 96

Social Media Features Media Curation 96

Huptech Web

JANUARY 29, 2024

The overall growth results in a seamless purchasing еxpеriеncе, increased revenue, and profitability. To accomplish this, they use tactics like viral marketing, lеvеraging еxisting platforms in unconvеntional ways, and making innovativе product twеaks to spur rapid growth.

Paid Content 52

Paid Content Growth Marketing Lead Ranking Word of Mouth 52

BenchmarkONE

JANUARY 20, 2022

We already know that consumers overwhelmingly want to make their purchases online, but more and more, they specifically want to make those purchases through social channels. You’re probably already using social media to promote your products and services and drive prospects to your website to make a purchase. of all U.S.

Social Media 73

Social Media Trends Media Viral Marketing 73

Spiralytics

MAY 30, 2024

Promote products/services effectively through visually appealing content, videos, and targeted ads. You can send users targeted messages and promotions, leveraging Facebook’s detailed audience insights to reach the right people. It’s trendy among teens and young adults who enjoy creative content and viral trends.

Social Media 62

Social Media Media Paid Search Agency Advertising Agencies 62

Sprout Social

JANUARY 11, 2024

For example, your brand awareness may have improved if brand mentions increase following a viral Instagram post from an influencer. Looking at data from popular posts provides insight into the most effective social media platforms, post types and influencers that best promote your brand to a wider audience. And it’s all yours.

Brand Identity 102

Brand Identity Branding Aggregators Marketing Analytics Tools 102

Spiralytics

APRIL 16, 2023

There is almost a two in five (38%) chance that anger-inducing content will go viral ( Moz ) Psychologists have mentioned that anger can spread like a virus online; it’s more contagious than happiness and joy. ” and “now” to entice customers to remain on the site and complete their purchase. Source: IPA 6.

Statistics 118

Statistics Paid Search Agency Advertising Agencies Marketing & Strategy 118

Sprout Social

OCTOBER 6, 2021

One of the newest social media platforms to the scene, TikTok , is all about creating short and engaging viral video content. Keep in mind that it’s all trial and error, especially with a new and virally-driven network like TikTok. Cross-promote your TikTok videos. Let’s get started. ” 11. Try TikTok ads.

Multi-Channel 131

Multi-Channel Marketing Budget Viral Marketing Ideal Customer Profiles 131

Sprout Social

AUGUST 10, 2022

Track trending hashtags, topics, music, challenges and more to create viral content with the right influencers. View promotional activity and cost estimates. You can purchase pre-packaged services from influencers in various niches and locations. It’s a quick and easy way to create viral content for your brand.

Marketing Budget 107

Marketing Budget Budget Programs Enterprise Management Work Management 107

Sprout Social

JANUARY 12, 2022

Word of mouth marketing represents brand promotion that’s driven by customer experiences and stories. In short, this is when employees or colleagues boost your promotions and content on their own accounts. When customers share photos of their photos, experiences or purchases. What is word of mouth marketing, anyway?

Word of Mouth 132

Word of Mouth Paid Content Conversion Work Management 132

Convince & Convert

JANUARY 22, 2015

No one disputes that Red Bull began as a beverage company, but the content it creates to promote its beverages is so well done and so popular that it often does seem like a viable business in its own right. Often, you can’t even rely on your social feeds if you really want a specific article or video to go viral.

Ad Exchange 145

Ad Exchange Intent Signal Viral Marketing Distribution 145

Optinmonster

NOVEMBER 3, 2021

So you might be wondering, “How do I promote a product without being too pushy?” This is the easiest way to make your contest or giveaway go viral and get your brand in front of more eyes. If you really want to promote engagement, start generating buzz a few days before starting your giveaway or contest.

Social Media 80

Social Media Media Tips Ideal Customer Profiles 80

Salesforce Marketing Cloud

OCTOBER 29, 2021

Ecommerce sites have risen to meet customer expectations with regular sale events and major promotions throughout the year, sometimes on a weekly basis. Anything can happen: another black swan event, a product goes viral on TikTok , or a flash sale catches on with even more people. Last year, consumers spent $1.1

eCommerce 98

eCommerce Traffic Marketing Websites Allocation 98