Zoominfo

SEPTEMBER 5, 2023

Here’s how adding best-in-class ZoomInfo B2B data to your data supply chain can further optimize your AI models to produce new data insight, create realistic simulations, and design novel solutions. With a foundation of the most comprehensive B2B data available, it’s possible to turn those challenges into opportunities with plenty of upside.

Marketing AI 130

Marketing AI Lead Ranking Zoominfo Optimization 130

Zoominfo

MAY 27, 2021

In this article, we walk you through how ZoomInfo Intent can give you the superpower of foresight when it comes to your prospects’ intent to buy, as well as help you identify the right customers and get ahead of your competition. The Basics: What Exactly is ZoomInfo Intent? But how does ZoomInfo Intent work? That’d be something.

Intent Data 246

Intent Data Intent Zoominfo Top of Funnel 246

SalesIntel

SEPTEMBER 23, 2022

ZoomInfo, by all accounts, is the leading platform in the B2B data intelligence space, but that isn’t necessarily because it has a superior product. We have witnessed over the last few months a constant influx of ZoomInfo customers who are now happy clients of SalesIntel. Go ahead, request a demo , and see for yourself.

Zoominfo 52

Zoominfo Transparency Click Rate Pricing 52

Zoominfo

SEPTEMBER 22, 2023

At its core, intent data helps marketing and sales teams identify the companies and individuals most likely to make a purchase, especially in the near future. ZoomInfo knows that even minutes can matter when you’re looking for prospects. ZoomInfo MarketingOS Finally, ABM with data you can trust.

Buyer Intent 130

Buyer Intent Intent Data Intent Marketing Analytics Tools 130

Zoominfo

FEBRUARY 27, 2021

We compiled a list of solutions similar to our own product suite, and offer great features. ZoomInfo is a cloud-based suite of numerous solutions for sales and go-to market teams. B2B professionals can find leads with the highest, most relevant intent to purchase their product or service. 1 for good reason.

InsideView 264

InsideView Enterprise Management Top of Funnel Tools 264

Zoominfo

JULY 29, 2020

To avoid monotony and disconnect, making your cold outreach data-driven puts more focus on customization and personalization. B2B companies typically have buyer committees that weigh in on purchasing decisions or procurement specialists. So whatever you pitch to your prospect needs to work for their purchase-savvy staff.

Cold Calling 240

Cold Calling Zoominfo Work Management B2B Sales 240

Zoominfo

MAY 23, 2023

With intent data, your sales team can identify the highest-value prospects in the market and prioritize their outreach to match the account’s position in the buying journey. Intent data can be collected from a variety of sources across the web, including review sites, news articles, and product research. Here’s how it works.

Intent Data 130

Intent Data Intent Work Management Marketing Management 130

Zoominfo

JUNE 2, 2021

Layering various customer buying signals on top of each other is a reliable, data-based approach to predict when a prospect is facing a business challenge that your product can solve. Let’s take a quick look at how the ZoomInfo platform offers features to achieve this success.

Buy 130

Buy Zoominfo Work Management Marketing Management 130

SalesIntel

SEPTEMBER 23, 2022

ZoomInfo, by all accounts, is the leading platform in the B2B data intelligence space, but that isn’t necessarily because it has a superior product. We have witnessed over the last few months a constant influx of ZoomInfo customers who are now happy clients of SalesIntel. Go ahead, request a demo , and see for yourself.

Zoominfo 40

Zoominfo Transparency Click Rate Pricing 40

Zoominfo

SEPTEMBER 15, 2020

Buyer intent data tools make it easier to identify the when and how of a potential prospect’s consideration for purchasing a specific product or service. By monitoring key search terms using cookies, you can pinpoint specific online behaviors that signal an intent to make these purchases. Accelerate Sales Outreach.

Buyer Intent 182

Buyer Intent Intent Data Intent Budget Programs 182

Zoominfo

FEBRUARY 1, 2021

They personalize outreach emails with the contact’s name and get follow up calls on the calendar before they hang up. link] — ZoomInfo (@ZoomInfo) January 28, 2021. Whether you start a call with your demo or not, your software walkthrough needs to shine. Reap the Benefits of Powerful Prospecting Insights.

Cold Calling 246

Cold Calling Zoominfo Marketing & Strategy Ideal Customer Profiles 246

Martech

JANUARY 29, 2024

Understanding lead generation ZoomInfo refers to lead generation as: “[T]he process of attracting prospects and getting them into the sales funnel, with the goal of converting them into customers. As I often say, a true lead demonstrates intent to discover or purchase your product — yes, it’s that simple. Contradiction?

Lead Ranking 119

Lead Ranking Lead Gen Ideal Customer Profiles Lead Scoring 119

Zoominfo

MARCH 29, 2023

As budgets remain tight and layoffs loom, more care and consideration is put into every purchasing decision. In today’s economy, software spend is being scrutinized more than ever — it’s no longer just a department lead making purchasing decisions,” Vendr co-founder and CEO Ryan Neu says.

Sales Cycle 130

Sales Cycle Top of Funnel Intent Signal Zoominfo 130

SalesIntel

JULY 12, 2023

This blog will explore four key insights to help you make an informed decision when purchasing B2B data. Potential Pitfalls in Your B2B Data Purchase Journey When embarking on a B2B data purchase journey , it is essential to be aware of potential pitfalls that can arise.

Ideal Customer Profiles 52

Ideal Customer Profiles Purchase B2B Marketing Automation Services 52

Zoominfo

JULY 26, 2022

An enterprise API strategy can transform your data management system for better GTM sales motions, targeted outreach, and success. That’s the value of ZoomInfo’s Enterprise API technology. Here are a few successful examples of APIs delivering for ZoomInfo customers. WebSights API is incredibly valuable to marketing teams.

API 130

API Enterprise Management Top of Funnel Zoominfo 130

Zoominfo

DECEMBER 16, 2020

ZoomInfo is here to change that with our latest release, Salesforce Sync. This latest product enhancement is just the latest chapter in our ongoing effort to put actionable data directly into technologies, channels, and workflows that go-to-market teams use and love. . ZoomInfo Salesforce Sync for Territory Management.

Zoominfo 219

Zoominfo Marketing Management Peer-to-peer Opt-out 219

Zoominfo

AUGUST 16, 2021

In this article, we walk you through how ZoomInfo Intent can give you the superpower of foresight when it comes to your prospects’ intent to buy, as well as help you identify the right customers and get ahead of your competition. The Basics: What Exactly is ZoomInfo Intent? That’d be something. Pretty cool, right?

Intent Data 130

Intent Data Intent Zoominfo Buyer Intent 130

Zoominfo

MAY 21, 2020

But to crush cold email outreach, you have to do it right. So forget your product features and brush off the benefits, because you’re going to connect with your prospect on a (virtually) human level. Effective cold email outreach means finding something your prospect values—and something you have in common. Interested in more?]

Outreach 113

Outreach Examples Ideal Customer Profiles Top of Funnel 113

Zoominfo

SEPTEMBER 23, 2020

It’s more than a product launch, but slightly less than an entire business model. It’s a unique, product specific, customer focused go-to-market strategy. Specifically, it’s a plan that maps out the way a company introduces a new product or service to the market. Is ZoomInfo an integral part of your GTM strategy?

Marketing Analytics Tools 189

Marketing Analytics Tools Ideal Customer Profiles Zoominfo Marketing & Strategy 189

Zoominfo

JULY 25, 2023

Sales qualified leads (SQLs), who are further on their journey and have engaged in a way that indicates readiness for the purchasing discussion. The goal is to make such a strong impression and business case that B2B leads show high purchasing intent, and sales can engage and eventually convert them. Why Invest in B2B Lead Generation?

Ideal Customer Profiles 130

Ideal Customer Profiles Lead Ranking Lead Generation Sales Management 130

Zoominfo

MARCH 27, 2019

Beyond that basic definition, more robust technographic data contains insight into purchase behavior, renewal dates, historical purchases and more. Here at ZoomInfo, we’re big proponents of using technographics as part of the sales process. In the B2B world, technographic data points often serve as critical buying signals.

Zoominfo 222

Zoominfo B2B Thought Leadership B2B Sales Work Management 222

Zoominfo

JUNE 9, 2019

Let’s start with an easy one—How did you hear about my product or company? Although these are typically marketing concerns, knowing this information will allow you to prioritize your outreach and provide anecdotal feedback to those responsible for lead generation. B2B purchase decisions have many moving parts. The IT department?

B2B Sales 252

B2B Sales B2B Allocation Peer-to-peer 252

Zoominfo

MAY 8, 2019

True sales productivity boils down to two things: numbers and time. A quick Google search will lead you to plenty of lists claiming to offer the best sales productivity hacks and tricks you need to increase sales productivity. Then, that sales rep can tailor their outreach approach to prioritize high-quality leads.

B2B Sales 193

B2B Sales Contacts Process Paid Search Agency 193

Zoominfo

NOVEMBER 20, 2023

Each new example proves tantalizing hints of how much of a productivity game-changer generative AI can be. I’ve yet to meet a company who shows up and says ‘Yes, absolutely the data in my CRM is accurate and complete,’” ZoomInfo CEO Henry Schuck says. The results, however, are irrelevant if AI systems are fueled by low-quality data.

Marketing Analytics Tools 130

Marketing Analytics Tools Lead Ranking Generation Work Management 130

Zoominfo

MAY 9, 2022

The most successful sales teams rely on a combination of sophisticated technology and human expertise to ensure they’re selling the right product, to the right prospect, at the right time. Sales professionals are expensive,” says Christy Green, a senior product marketing manager at ZoomInfo. Today, sales is driven by insights.

Marketing Automation Services 130

Marketing Automation Services Buy Enterprise Management Work Management 130

Zoominfo

JUNE 28, 2023

It’s the day of a new product launch. At ZoomInfo, we think of go-to-market as encompassing the entire revenue-generating lifecycle: a cohesive motion that targets ideal customers through aligned sales and marketing strategies, built with high-quality data, seamless outreach and engagement, and scalable automation and orchestration.

Marketing Analytics Tools 130

Marketing Analytics Tools Ideal Customer Profiles Work Management Marketing & Strategy 130

Zoominfo

FEBRUARY 23, 2021

Learn what sales prospecting is, and how business development professionals can go to market using outreach strategies that deliver business results. The ultimate goal is to guide your prospects through the sales funnel until they eventually make a purchase. But ‘regular, consistent outreach alone isn’t enough. Who are they?

Sales Management 208

Sales Management Top of Funnel Ideal Customer Profiles Cold Calling 208

Zoominfo

MAY 31, 2022

ZoomInfo MarketingOS Finally, ABM with data you can trust. “Without strong data driving your ICP, you’ll miss the mark,” says Hussam AlMukhtar, senior director of strategic growth and partnerships at ZoomInfo. Identify who’s in-market Timing is a huge factor for customers looking to make a major purchase.

Account Based Marketing 130

Account Based Marketing Ideal Customer Profiles Planning ABM 130

Zoominfo

JULY 13, 2023

It means the process of renewing existing customers is a proactive effort that begins far before a contract is set to expire, with clear milestones that can drive engagement, attention, and outreach when it’s needed most. Here are some specific plays to try out: Cross-sell targeting , web visit upsell , and product feature announcement.

Marketing & Strategy 130

Marketing & Strategy Cross-Selling Marketing Analytics Tools Work Management 130

SalesIntel

MAY 17, 2023

For instance, there’s a limit on ZoomInfo credits (10k per year). Let’s go over the common challenges we hear from our prospects (mostly existing ZoomInfo users) because of their limited credits and how your marketing plan can benefit from switching to an unlimited credit plan. You get around 1000 credits to use in a month.

Ideal Customer Profiles 52

Ideal Customer Profiles Zoominfo B2B Marketing Marketing Analytics Tools 52

Zoominfo

MARCH 9, 2021

Demand generation is the process of building awareness and interest in a brand’s products and services. Rather, successful demand generation connects a brand’s value proposition to potential customers from the beginning of the buyer’s journey when they first start looking for your product, to the point of purchase and beyond.

Demand Generation Agencies 225

Demand Generation Agencies Demand Generation Top of Funnel Demand 225

Zoominfo

MARCH 3, 2019

Although G2 Crowd is intended to help buyers compare and purchase business software, it also provides a helpful way to research your target companies and accounts for free. What kind of marketers would we be if we didn’t include ZoomInfo on this list? What kind of marketers would we be if we didn’t include ZoomInfo on this list?

B2B Sales 233

B2B Sales Research Paid Search Agency Tools 233

Zoominfo

MAY 25, 2022

The more information business development teams know about prospects, the better they can tactically craft outreach that cuts through the noise and conveys true value. Intent data Understanding a prospect’s technology stack is important — but it’s intent data that prompts timely outreach. Example of an org chart in ZoomInfo.

Ideal Customer Profiles 130

Ideal Customer Profiles Budget Programs Enterprise Management Tools 130

Zoominfo

SEPTEMBER 15, 2020

Buyer intent data tools make it easier to identify the when and how of a potential prospect’s consideration for purchasing a specific product or service. By monitoring key search terms using cookies, you can pinpoint specific online behaviors that signal an intent to make these purchases. This could be you!)

Buyer Intent 100

Buyer Intent Intent Data Intent Budget Programs 100

Zoominfo

SEPTEMBER 3, 2020

Automated emails encourage leads to move from the product research phase into the buying cycle. ZoomInfo offers a powerful tool for this messaging: Engage. Nurture emails bridge the gap between problem, solution, and product awareness. Solution emails highlight desirable products or services from your organization.

Automation 262

Automation Auto Responder Touchpoints Trigger Marketing 262

Smarte

MAY 5, 2023

Sales productivity refers to the efficiency and effectiveness of the sales process. It is more crucial than ever to increase sales productivity in the fast-paced business world of today. In this article, we will explore effective ways to boost sales productivity. Proper Training. Training is a broad concept.

Product 52

Product Tips Work Management Ad Frequency 52

Zoominfo

JANUARY 27, 2022

The truth behind improving your cold calling (and cold emailing) is also a larger truth about sales in general — it’s not about volume, it’s about productivity. The problem with the data in your CRM or a purchased contact list is that it’s constantly decaying. The hard truth: “sales is a numbers game” is an outdated way of thinking.

Cold Calling 100

Cold Calling Ideal Customer Profiles Forecasting Touchpoints 100