Webbiquity

APRIL 22, 2021

Many small business owners spend time researching effective marketing tips to help grow their companies and aid with customer conversion. Personalizing your marketing strategies can widen and engage your audience more successfully. Here are four ways to personalize your marketing efforts without a huge investment.

Small Business Marketing 283

Small Business Marketing Personalization Marketing & Strategy Marketing Strategy 283

SendX

AUGUST 2, 2021

Source: Pinterest 2.The When producing a transactional welcome email, keep the following points in mind: Provide a summary of your service's features and how your target audience may benefit from them. Source: Pinterest 3.The Emails confirming account activation and verification You're all set to go!

Examples 195

Examples Best Practices Ideal Customer Profiles Cross-Selling 195

Sprout Social

JULY 21, 2022

If you want to improve your social media marketing strategy , you need to know about the different types of social media content and how or where you share that content. And, once you have your content, how do you want to roll it out? Users can like, share, comment on posts and follow other users and businesses.

Social Media 145

Social Media Social Marketing Media Curation 145

Webbiquity

MARCH 8, 2022

There are lots of helpful articles sharing digital marketing tips online. This guide focuses instead on some newer, lesser known digital marketing techniques you may not have used before. This guide focuses instead on some newer, lesser known digital marketing techniques you may not have used before. Publish original studies.

Small Business Marketing 292

Small Business Marketing Tactics Business Peer-to-peer 292

Marketing Insider Group

AUGUST 11, 2023

It can also enhance various aspects of business operations and marketing, when used efficiently. Customer Insights: It provides valuable data about customer preferences and behaviors, enabling more targeted and effective marketing strategies. Surveys and audience research are essential to gauge your followers’ needs.

Social Networks 179

Social Networks Business Work Management Social Media 179

SocialPilot

JANUARY 10, 2024

The visual search hub, Pinterest, inspires many. Unlike other social media sites , Pinterest users exclusively focus on brand offerings. With its fantastic selling capabilities, no wonder Pinterest is evolving to become home for the next generation of creators. Only the latest Pinterest statistics can help you decide.

Statistics 65

Statistics Paid Content Stats Mobile Advertising 65

Webbiquity

NOVEMBER 2, 2021

It’s getting more unusual to see in-person events that are dedicated solely to “networking.” Much of the social media advice online is about how to use specific apps to achieve your marketing goals on those particular platforms. Then use platforms that focus on visual content, like Instagram, Pinterest, or TikTok.

Social Media 323

Social Media Tips Media Network Marketing 323

ClearVoice

NOVEMBER 4, 2022

How would you learn what you need to know? We are fortunate to live in a world where so much knowledge is available through marketing blogs, newsletters, and other resources. ” Improving the quality of content came out number one, closely followed by a focus on search engine optimization and increasing visual content.

Newsletter 134

Newsletter Planning Paid Search Agency Work Management 134

TrustRadius Marketing

MARCH 2, 2022

A good social media marketing tool can help you quickly make strong social media content. Your Small Business’s Social Media Marketing Strategy. Marketing professionals at small businesses wear many hats and are often unable to give all their attention to social media. Enter, social media marketing software.

Small Business Marketing 98

Small Business Marketing Social Media Social Marketing Tools 98

Sprout Social

MAY 21, 2019

Pinterest was the fastest standalone site in history to reach 10 million unique users in 2012. Pinterest users are also doubly likely to say their time on the platform was well-spent. With more than 1 75 billion Pins to browse through, there are opportunities for every type of brand on Pinterest. As of 2019, 79.5% households.

Statistics 111

Statistics Planning Paid Search Agency Stats 111

Optinmonster

MAY 27, 2020

From recommending products in blog posts, coupon codes from influencer promos, or even simply sharing referral links between friends and family, affiliate marketing makes it easy to promote your business online, especially on social media. Let’s get started. What Is Affiliate Marketing?

Social Media 130

Social Media Paid Content Social Marketing Advertising Agencies 130

Sprout Social

JUNE 30, 2021

Social media marketing seems to get more complex by the day as platforms add more features and more ways for businesses to reach their audience. Not only does it give you an entirely new avenue for reaching your followers, but your content doesn’t have to be nearly as polished as it does on your feed. Facebook Stories.

Social Media 137

Social Media Media Curation Twitter 137

Sprout Social

MAY 4, 2021

How can you strategically take advantage of this new revenue opportunity? In this article, we give you a detailed breakdown of social commerce: what it is, how it works and most importantly, how it could work for your business. The COVID-19 pandemic put further strain on brick and mortar businesses. What is social commerce?

Work Management 139

Work Management Top of Funnel eCommerce Social Media 139

The Marketing Blender

DECEMBER 13, 2022

The 4 essentials of social media marketing for businesses. While it may seem intimidating at first, once you understand the basics of social media marketing, you’ll be able to make the most of the various platforms for your business. The first step in any successful social media marketing plan is setting a clear goal.

Social Media 97

Social Media Social Marketing Planning Media 97

Sprout Social

JULY 26, 2021

This could improve your chances of getting people to read or engage with your posts. According to a BuzzSumo analysis , the ideal Facebook post length is around 50 characters (or fewer) , which tends to get the most engagement. More importantly, you need to know the ideal character count for social media posts. million posts.

Social Media 145

Social Media Media Ideal Customer Profiles Youtube 145

Brandwatch Marketing

MARCH 7, 2023

And it comes as a great fact sheet to give context to your social media marketing efforts. And it comes as a great fact sheet to give context to your social media marketing efforts. For marketers, knowing the statistics behind the social networks can inform strategy and spend, allowing focused targeting of users.

Statistics 98

Statistics Social Media Media Mobile Advertising 98

ClearVoice

SEPTEMBER 8, 2021

Pinterest is the social media platform that’s less about others and more about you! Have you noticed that your mindset isn’t about connecting with other pinners on Pinterest or engaging in the comments? But before we get into Pinterest hashtag best practices, let’s consider what the platform was designed to support.

Traffic 105

Traffic Ad Building Brand Identity Branding 105

Sprout Social

MAY 10, 2022

Similar to the sports world , brand marketing is a highly competitive arena. With new trends, channels, and the promise of virality, technological goal posts constantly shift for communications and marketing professionals. Thanks to social media, the goals of brand marketers are within reach. What is brand marketing?

Social Media 119

Social Media Social Marketing Paid Search Agency Media 119

Sprout Social

JULY 19, 2022

That’s the question frustrating social media marketers today. Hashtags are an essential asset in your digital marketing toolbox. Unfortunately, the confusion surrounding hashtags prevents some marketers from using them to their full potential. How to use hashtags. To hashtag or not to hashtag? What is hashtagging?

Effectiveness 122

Effectiveness Social Media Paid Search Agency Viral Marketing 122

SocialPilot

APRIL 26, 2024

Knowing how to schedule social media posts on different platforms can really help you gain more traction, even when you are not online and when your audience is most active. “The key to success is not in spending time, but in investing it.” These famous words by Stephen R Covey are especially true when it comes to social media.

Social Media 64

Social Media Effectiveness Media Top of Funnel 64

Sprout Social

JULY 28, 2020

Wondering if you should sign up for Pinterest? While each platform has its own demographics that can guide your strategy, there are plenty of benefits to having a Pinterest business account. Read through this guide to help you understand just how powerful a Pinterest business account can be for your brand.

Ideal Customer Profiles 121

Ideal Customer Profiles Business Aggregators Profiling 121

Spiralytics

APRIL 12, 2023

Viral marketing is a strategy that aims to reach thousands of people with your product or brand through social media. The goal is to get people talking about your business and sharing your content with their friends and followers. Viral marketing is valuable because it gives companies an inexpensive way to reach a wide audience.

Viral Marketing 62

Viral Marketing Word of Mouth Brand Identity Branding 62

ClearVoice

MARCH 7, 2020

In the industry of social media marketing, jargon is used loosely and things can change quickly. Here is an extensive list of social media marketing glossary terms that includes some of the most used phrases within the industry, as well as major platforms, including Facebook, Instagram, and Pinterest.

Paid Content 111

Paid Content Social Media Social Marketing Media 111

Sprout Social

JUNE 22, 2021

According to the latest Sprout Social Index™ Edition XVII: Accelerate , Facebook, Instagram and YouTube are the top three platforms where consumers follow brands. Once marketers identify which social media platforms their audience uses, they also need to familiarize themselves with the in’s and out’s of what makes each platform tick.

Social Media 119

Social Media Stats Ideal Customer Profiles Media 119

Sprout Social

FEBRUARY 17, 2020

While you might know a lot about creating great Pinterest ads , are you showing them to the right people? Understanding how Pinterest ad targeting works is key to creating great ads that generate the most buzz, awareness, traffic and conversions for your buck. Why use Pinterest advertising. Brand awareness. Video views.

Ads 124

Ads Top of Funnel Keywords Advertising Funnels 124

Sprout Social

AUGUST 19, 2021

How can you strategically take advantage of this new revenue opportunity? In this article, we give you a detailed breakdown of social commerce: what it is, how it works, and most importantly, how it could work for your business. The COVID-19 pandemic put further strain on brick-and-mortar businesses. What is social commerce?

Stats 133

Stats Examples Tips Top of Funnel 133

ClearVoice

DECEMBER 9, 2022

Every year there is a new list of top content marketing trends in the marketing world. From virtual community-building efforts to topical authority and value-driven content, it’s been a busy year of marketing efforts. Let’s review the highlights and see how we can leverage these insights into 2023.

Marketing AI 105

Marketing AI Trends Content Marketing Top of Funnel 105

illumin

OCTOBER 2, 2023

Since the early 2000s, social media has been a forum for community engagement and a great way for marketers to reach audiences and build trust; it follows then, that a strong social strategy is essential for establishing a meaningful digital presence. Knowing how to stand out, while engaging with audiences is crucial.

Ad Building 98

Ad Building Marketing & Strategy Best Practices Banner Ads 98

Sprout Social

NOVEMBER 29, 2023

Automation is a close friend of any social media marketing strategy—Instagram included. To help you find the right balance, we’ve put together a guide discussing what Instagram automation is, what can be automated and several tools to help you get started. Grow your follower count faster. Let’s dig in.

Automation 115

Automation Tools Work Management Marketing & Strategy 115

Navigate the Channel

MAY 17, 2021

Look no further than Pinterest. It might not be where you would think the architecture industry would really gain marketing traction. Here are ten reasons why every architecture firm needs to use Pinterest. Pinterest Works as a Great Portfolio Board. Yes, we know. Drive Traffic to Your Website. Create a Viral Response.

Viral Marketing 65

Viral Marketing Social Media Opt-in Stats 65

Hubspot

FEBRUARY 4, 2020

This got me thinking, "Why exactly is Pinterest so closely tied to blogging?". It could be because Pinterest is an outlet for education. Your next question is probably, "Well, how do you use Pinterest for blogging?". We'll get into why, but there's one thing you should do the minute you decide to create an account.

Hubspot 99

Hubspot Buyer Personas Keywords Traffic 99

Heinz Marketing

AUGUST 29, 2021

By Brittany Lieu , Marketing Consultant at Heinz Marketing. Whether that be getting local updates on the COVID-19 situation, specific industry news, or maybe content marketing inspiration, Flipboard curates a news feed for you. How To Curate Your Feed. Get Flipping! What is Flipboard?

Curation 115

Curation PR Tagging Consulting 115

Heinz Marketing

MARCH 4, 2021

By Brenna Lofquist , Senior Marketing Consultant at Heinz Marketing. In today’s digital technology landscape there are numerous platforms, tools and technologies at the disposal of every marketer—almost too many. Welcome to the first installment of The B2B Marketer’s Quick Start Guide. Without further ado…. Video Sharing.

Paid Content 132

Paid Content Social Media Media B2B 132

Brandwatch Marketing

NOVEMBER 8, 2023

The key to making the most of social media is listening to what your audience has to say about you, your competitors, and the market in general. Once you have the data you can undertake analysis, and finally, reach social business intelligence ; using all these insights to know your customers better and improve your marketing strategy.

Social Media 98

Social Media Tools Media Lead Scoring 98

ConvertKit

MAY 28, 2021

You go to your email inbox, and are instantly bombarded by marketing offers, spam, and chain emails from distant relatives. It’s easy to get overwhelmed and just send everything there to the trash. So how are your digital products supposed to stand out from the competition? Here’s how to do that. It just makes sense!

Paid Content 124

Paid Content eCommerce Email Marketing Tactics 124

Hubspot

MARCH 8, 2021

When the COVID-19 pandemic began, many consumers raced online to buy products they couldn't get in-store. But, as with any new marketing trend, you might wonder, "Are consumers actually buying products while surfing social media?". And, by July 2020, global retail ecommerce sites cumulatively saw a record 22 billion monthly visits.

Social Media 101

Social Media Media eCommerce Facebook 101

Martech

MAY 18, 2022

This can be credited to the fact that video content uses images, sound, and text to create an immersive experience.This can pose a new content creation challenge for marketers, though, and has led to the need for new tactics and technologies that focus on creating and executing video ad campaigns. We will cover: What are video ads?

Cost Per Thousand 109

Cost Per Thousand Advertisements Advertising Video Marketing 109