Webbiquity

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Twitter for Business: Is It Time?

Webbiquity

Twitter is in trouble. The company recently missed earnings estimates for the second time in four quarters, and had to strike a deal with activist investor firm Elliott Management which had “been trying to push (Jack) Dorsey out as part of an overhaul to Twitter’s business.” But it’s not. But it’s not.

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Thanks (Twitter) Giving (A Great List to Follow)

Webbiquity

In the pre-Internet days, professionals kept their knowledge and skills up to date by attending conferences, reading books, and subscribing to trade magazines. Random Twitter Cheryl Burgess Eric Fletcher Gary Schirr Jayme Soulati Judy Bellem Margaret Molloy Marissa Pick Meghan Biro twitter lists' Happy Thanksgiving!

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The Nifty 50 Top Women of Twitter for 2011

Webbiquity

Cheryl and I thought it would be a great idea to collaborate on this special social media project—and so the process began for creating the 2011 #Nifty50 List of Top Twitter Women. Though fairly new to Twitter, Amber is active and highly engaging, and her following is likely to grow quickly. Amber Buhl. Director of Sales for @ klout.

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How to Do an Efficiency Audit on Your B2B Company

Webbiquity

Memes might work best on Twitter, while your one-of-a-kind images of customers using your service or product might work better on Pinterest or Instagram. Eleanor Hecks is editor-in-chief at Designerly Magazine. Look at removing and redirecting outdated posts , and replacing underperforming pieces with ones better suited to your market.

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List of Brand-Side Corporate Social Strategists: Twitter Edition

Webbiquity

It’s an outstanding list, categorized by industry including Automotive, Chemicals, Electronics, Telecommunications, and a dozen other sectors, but all of the names were linked to the individuals’ LinkedIn profiles—no Twitter links! Serious disconnect there.). Anyway, on to the list! List of Corporate Social Strategists for 2011.

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Content Aggregation: The Future of (B2B and Consumer) Media?

Webbiquity

Weekly news magazines are declining, newspapers are shriveling, and industry trade magazines are downsizing. For example, it took me just minutes to create my own newspaper organizing tweets and links from the smart group of local Minneapolis Twitters I follow. “Traditional&# media is struggling.

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How Social Media Changed the Sales Cycle into the Buying Cycle

Webbiquity

Back in prehistoric times (before the Internet, that is), b2b buyers learned about products and services by reading (print) magazines and (printed) analyst reports. Then the Internet came along, and despite pronouncements that it would “change everything,&# it really didn’t for the first several years. Add this to Mister Wong.