KoMarketing Associates

MAY 13, 2020

While it’s sometimes used in jest, the reality is, we can count on Google to help us answer all types of questions. Much of this thanks can be given to Google’s “Hummingbird” algorithm update , which focused on improving “conversational search” at its core. Not surprisingly, they aren’t offering up much more detail than that.

Features 165

Features Google B2B Marketing Top of Funnel 165

seo.co

FEBRUARY 10, 2020

Rank one is the ultimate goal in search engine optimization (SEO)—at least for most companies. Rank one search results get far more traffic even than rank two search results; generally, 33 percent of clicks go to the top result , with 15 percent of clicks going to the second result. The trouble is, getting to rank one is challenging.

Long Tail Marketing 105

Long Tail Marketing Google Domain SERP 105

accelerate agency

MAY 17, 2022

The first posts in our series for SaaS businesses are all about getting traffic to your site. All of those things determine the content they’ll want to consume. Much of this process will involve focussing on your existing customers. They must be interested in your service, after all, as you want them to pay for it.

Long Tail Marketing 52

Long Tail Marketing Marketing & Strategy Marketing Strategy Planning 52

accelerate agency

MAY 17, 2022

The first posts in our series for SaaS businesses are all about getting traffic to your site. All of those things determine the content they’ll want to consume. Much of this process will involve focussing on your existing customers. They must be interested in your service, after all, as you want them to pay for it.

Long Tail Marketing 52

Long Tail Marketing Marketing & Strategy Marketing Strategy Planning 52

ClearVoice

SEPTEMBER 29, 2022

That’s why it’s essential to learn how to get your blog to rank on google — preferably in the top ten results. Ranking your blog on Google’s first page can seem daunting, but it doesn’t have to be. In this blog post, we will go over the steps you need to take to compete for those top spots.

Lead Ranking 52

Lead Ranking Lead Scoring Long Tail Marketing FAQ 52

Content Marketing Institute

OCTOBER 16, 2018

This insight comes from my company’s experience in ranking for 16,200 words on Google. The site averages 27,600 in monthly organic traffic, which would cost nearly $96,000 to replicate by paying for those same keywords on Google AdSense. In BuzzSumo , click on Content Analyzer (under the Content Research tab), then Analysis.

Long Tail Marketing 103

Long Tail Marketing Google Domain Keywords 103

seo.co

OCTOBER 25, 2023

All you have to do is follow a simple account creation process. Then anytime someone searches online for a bankruptcy lawyer in your area, your business will show as a verified business on Google Maps. Generally, long-tail keywords get less search volume, but there’s also less competition when you’re trying to rank for them.

SEO 52

SEO Marketing & Strategy Lead Scoring Lead Ranking 52

Hubspot

MARCH 19, 2020

After all, SEO isn't the only component of a successful marketing strategy. Here, let's explore how SEO can help you meet all your marketing goals, even if those goals don't require organic traffic. For example, you might discover that your audience is looking for "guides on creating a content marketing strategy."

Lead Ranking 101

Lead Ranking Traffic SEO Lead Scoring 101

Vision6

JANUARY 19, 2021

To succeed in business you’re going to need to keep your competitors on a tight leash. It’s all about knowing the competition inside and out. A little goes a long way. Notice weak spots in your competitors’ customer communications and be better. Focus on high-performing content by looking at social shares.

Digital Asset Management 98

Digital Asset Management Work Management Marketing Management Marketing & Strategy 98

Animalz blog

MARCH 8, 2023

The Quality Cliff All content has a minimum quality threshold that needs to be surpassed in order to generate any results. The Quality Cliff All content has a minimum quality threshold that needs to be surpassed in order to generate any results. All marketers need to aim to clear the minimum quality threshold for every article.

Lead Ranking 85

Lead Ranking SERP Long Tail Marketing Keywords 85

ClearVoice

AUGUST 7, 2023

From an SEO standpoint , it’s not just about spotting high-volume keywords. Analyze what Google’s rewarding with good rankings and see what everyone ranking on page one is doing with their content. Are all the top-ranking pages using 1,200-word articles? And that means getting clarity.

Top of Funnel 52

Top of Funnel Lead Scoring Lead Ranking Digital Marketing Funnels 52

Biznology

APRIL 28, 2017

Here’s a question: what’s the ONE content marketing tactic that drives the majority of your revenue? After all, shouldn’t all my content efforts help?” Here’s why: What’s the ONE Thing, anyway? coined the “ONE Thing” concept. We found his ONE thing.

Webinar Metrics 146

Webinar Metrics Long Tail Marketing Correlation Advertising Mediums 146

accelerate agency

NOVEMBER 3, 2020

The first posts in our series for SaaS businesses are all about getting traffic to your site. All of those things determine the content they’ll want to consume. Much of this process will involve focussing on your existing customers. They must be interested in your service, after all, as you want them to pay for it.

Long Tail Marketing 52

Long Tail Marketing Marketing & Strategy Marketing Strategy Planning 52

Contently

JANUARY 16, 2020

Most marketers invest in optimizing their website SEO, but they miss the massive opportunity to rank their video content on YouTube. But there was one problem. YouTube is the second-largest search engine in the world, one spot behind its parent company, Google. More on that in step 8.). Name your file.

Youtube 196

Youtube SEO Keywords Tagging 196

ClearVoice

SEPTEMBER 23, 2021

While there’s a lot of debate about exactly how long a content marketing post or article stays fresh enough to pull in valuable traffic, one thing’s certain: Even a popular piece of old content can be made fresher with a bit of a makeover, and the results can be impressive: . More shares of your content through all channels .

Optimization 101

Optimization Content Lead Scoring Lead Ranking 101

Content Marketing Institute

OCTOBER 30, 2018

Do you struggle to create engaging content that lands you in the top spots of Google? An SEO strategy that focuses on topics rather than keywords, the model is an intent-based approach that simplifies blog archives by creating content around one central topic – referred to as the “pillar” page or post. The topic clusters model.

Lead Ranking 104

Lead Ranking Lead Scoring Long Tail Marketing Paid Search Agency 104

seo.co

FEBRUARY 10, 2021

And it can scale to yield an unbelievable return on investment (ROI). Having a formidable competitor at the top of the search engine results pages (SERPs) means you’ll have to work twice as hard to earn a spot in the top few ranks. You’ll capitalize on the existing power of their brand name. It’s multiple advantages in one.

Loyalty 116

Loyalty Brand Identity Branding SERP 116

seo.co

FEBRUARY 19, 2021

That’s the phrase used to convince people that the way to the top of the search engine results pages (SERPs) is through well-written, long-form content – usually in the form of blog posts. But what a lot of people miss is the fact that “content” refers to more than just the articles on your blog. What Is an H1 Header Tag?

Tagging 85

Tagging SEO Lead Scoring Lead Ranking 85

Martech

NOVEMBER 10, 2022

All parties involved in the content creation process know just how much time, effort and financial resources go into it. If your content automation software is doing all the heavy lifting, SEOs will no longer have to waste hours of their time each week writing out detailed content briefs for content creators. Think about it.

Marketing Automation Services 85

Marketing Automation Services Automation Top of Funnel Work Management 85

KoMarketing Associates

JUNE 1, 2016

On May 24, Chinese search engine Baidu made significant changes to the configuration of its paid advertising, including limiting the amount of ads that appear on the search engine results page. The student died after trying an experimental cancer therapy from an ad that showed up on Baidu. The move was not unexpected.

Cost Per Click 120

Cost Per Click Paid Search Agency PPC B2B Marketing 120

QuanticMind

JULY 27, 2020

Even though we have a seemingly large surplus of data at our fingertips (it is the era of Big Data after all), we’re always clamoring for more as marketers. One of the most common requests is competitive insights. If you selected all of your campaigns or keywords, then the report will only show you data for those terms.

Impressions 65

Impressions Long Tail Marketing Keywords Adwords 65

KoMarketing Associates

AUGUST 18, 2015

I moved my piece around the board, bought some properties, made some trades, and eventually paid all of my money to my opponents. As your piece travels around the board, you’ll notice the property value increases from Mediterranean Avenue all the way up to Park Place and Boardwalk. Everyone keeps landing on those properties!”

Content Marketing 120

Content Marketing Long Tail Marketing Content Marketing & Strategy 120

Hubspot

DECEMBER 22, 2020

When these two teams collaborate, you'll be rewarded with magical insights, learnings, and results that neither team could get on its own. When these two teams collaborate, you'll be rewarded with magical insights, learnings, and results that neither team could get on its own. PPC is one of SEO's most powerful tools — and vice versa.

PPC 101

PPC Work Management SEO Top of Funnel 101

A Better Jones

AUGUST 13, 2019

No one but Google knows how they officially rank websites, but using such tools as previously mentioned will help assess how difficult it will be to rank for a specific keyword. Put a tail on it. The more detailed your long-tail keyword, the better chance you have of ranking it with. The buzzier, the better.

SEO 53

SEO Long Tail Marketing Content Keywords 53

seo.co

JULY 11, 2022

As a family law attorney, your focus is on helping protect people’s rights when it comes to family issues like marital disagreements, divorce, child custody, separation of assets, abuse, and neglect. You are not focused on things like search engine optimization (SEO). But perhaps you should be? What is SEO? More search-driven leads.

Paid Content 111

Paid Content SEO Tips Advertising Agencies 111

seo.co

MARCH 8, 2021

Google shows 10 search results per page and the higher you are on that list, the more people find your website. . It’s Google’s way of saying this is the golden SERP spot. Featured snippets usually contain one listing, but in some cases they contain more than one. Position Zero helps you appear on voice searches.

Positioning 64

Positioning Lead Scoring Lead Ranking Long Tail Marketing 64

KoMarketing Associates

SEPTEMBER 20, 2016

.” If your friends, families, or colleagues are anything like mine, there’s a good chance you hear this phrase on a daily or at the very least, weekly basis. While it’s sometimes used in jest, the reality is, we can now count on Google to help us answer all types of questions. ” in Google.

Google 120

Google Ideal Customer Profiles Long Tail Marketing SEO 120

EMagine B2B Blog

APRIL 29, 2019

When we work with our clients, we not only help them develop the right SEO strategy to grow their brand, we also work towards building a long-lasting relationship with them by providing ongoing education on the SEO process. Client education is key for long-term, sustainable SEO success. Define the Problem.

SEO 88

SEO Practices Best Practices Top of Funnel 88

Scoop.it

FEBRUARY 10, 2022

Are you using all available marketing channels to make your brand stand out? In this sense, content curation is the act of planning, collecting, organizing, and sharing valuable content on social media or other relevant sites. Who doesn’t want to achieve all of those things for their business? What Is Content Curation?

Curation 68

Curation Content Click Rate Long Tail Marketing 68

Unbounce

FEBRUARY 7, 2019

In an ideal world, all your landing pages would rank well for their targeted keywords in Google and convert people like crazy. In an ideal world, all your landing pages would rank well for their targeted keywords in Google and convert people like crazy. Later on, I’ll tell you how you can use both together to great effect.).

Landing Pages 145

Landing Pages Lead Ranking Lead Scoring SEO 145

Content Standard

SEPTEMBER 7, 2018

Digital assistants have become commonplace household objects, and we’re all familiar with how voice search queries are changing the shape of search language, forcing SEO strategies to follow suit. GlobalWebIndex reports that 27 percent of the global population is using voice search on mobile devices.

Loyalty 67

Loyalty Long Tail Marketing Brand Identity Branding 67

Content Standard

JANUARY 4, 2019

Executive leaders have struggled to find effective areas of overlap between content marketing budgets that were heavy on editorial and overhead and advertising agency budgets that had to balance media-buying and agency fees. The history of media has always been fueled by classic rivalries. Pulitzer and Hearst. Tom and Jerry.

Paid Content 111

Paid Content Advertising Agencies Budget Programs Marketing Budget 111

KoMarketing Associates

OCTOBER 18, 2016

The Keyword Planner tool is great for analyzing keyword volume and competition, and also offers up long-tail related queries that you may not have otherwise thought of focusing your efforts on. It’s happened to me many times, which is why I now use Pocket to save all my articles (with the click of a button) in one spot.

Tools 120

Tools Content Marketing Marketing Analytics Tools Work Management 120

Convince & Convert

APRIL 1, 2015

Once upon a time, SEO was synonymous with zeroing in on the right keywords and going crazy with a million iterations and use cases for these keywords all over your site. The levels of keyword stuffing that went on in the name of better search rankings gave SEO such a bad rap that it took years to shake it off. Image via Moz.

Keywords 167

Keywords Lead Scoring Lead Ranking SERP 167

BenchmarkONE

JANUARY 21, 2021

If 2020 has proved anything to the business world, it’s that online shopping and searching isn’t going anywhere, so it’s crucial to get a firm grasp on your business’s SEO if you want to thrive in this market. You don’t need to do this all on your own, however. It’s time to take a chance. Ahrefs Content Explorer.

SEO 68

SEO Tools Marketing Management Lead Scoring 68

ClearVoice

NOVEMBER 3, 2023

In this article, we explore the world of technical SEO, its core components, and its profound impact on your site’s performance. Defining Technical SEO and Its Unique Role in Search Technical SEO, simply put, focuses on the backend of your website, ensuring that search engines can effectively crawl, index, and rank your web pages.

SEO 52

SEO Work Management Tagging Marketing Management 52

Sana Commerce

AUGUST 28, 2023

The report is on its way to your inbox! Table of contents Inside This B2B Buyer Report No matter how long you’ve been in the B2B business, you know that the only constant in this space is change. This survey pool has all had experience buying from B2B suppliers using a B2B web store. Goals can change.

B2B 52

B2B B2B Sales Work Management Burn Rate 52