Scoop.it

MARCH 14, 2024

While these backlinks help improve your visibility on the search engine results page (SERP), another SEO-related area it’ll help you with is increasing your website’s domain rating (DR). For example, if you’re a company that offers document management services — that’s a strong long-tail keyword you might want to target.

SEO 85

SEO Advertising Agencies Lead Scoring Lead Ranking 85

ClickZ

JULY 16, 2021

Some KD calculating tools may be inaccurate due to the use of limited parameters. Keyword difficulty (KD) is an essential metric to assist marketers in formulating an effective SEO strategy for reaching the top of search engine results pages (SERP). KD calculation tools can determine how effective a keyword may be in search results.

Lead Scoring 141

Lead Scoring Lead Ranking Keywords SERP 141

ClearVoice

JANUARY 8, 2024

Without clearly defined, targeted keywords, you cannot hope to rank well on SERPs. That’s why practices like keyword stuffing have fallen by the wayside (in fact, keyword stuffing will likely tank your ranking if you use it) in favor of creating quality content that incorporates short-tail and long-tail keywords in a meaningful, organic way.

Keywords 52

Keywords Long Tail Marketing High Quality Lead Work Management 52

Martech Advisor

AUGUST 22, 2019

Find out how to optimize your website for greater visibility on search engine results pages (SERPS) using 19 of the best free SEO tools. This is where dedicated SEO tools can help. We have put together a comprehensive list of free SEO tools that can help you stay ahead of Google’s ever-changing ranking algorithms.

SEO 85

SEO Long Tail Marketing Tools SERP 85

nDash

MAY 10, 2021

You and your team have probably tested keyword research tools and conducted link and SERP analysis. Instead of leaning on several different tools, consider leveraging Google Suggest as a content generation tool. How to Leverage Google Suggest as a Content Generation Tool. Which tool is used for content ideas?

Long Tail Marketing 52

Long Tail Marketing Google Tools Generation 52

Brandpoint

MARCH 13, 2023

Together, they boost your site’s search engine ranking performance (SERP), funneling more potential customers to your brand. If the decision makers at your company don’t see the value of investing time and resources in SEO tools and strategy, your enterprise will be kept in the dark. What’s the value in SEO for manufacturing?

SEO 62

SEO Paid Search Agency Long Tail Marketing Companies 62

seo.co

NOVEMBER 22, 2021

And if big-name businesses are willing to fight you for prime SERP real estate , they’ll put in more resources to get those expensive keywords to work for them. One example of getting good results using zero search volume keywords is Amazon; the platform generates about 57% of sales from long-tail keywords.

Keywords 111

Keywords Traffic Long Tail Marketing Lead Scoring 111

Top Rank Marketing

OCTOBER 30, 2023

There are so many tactics, channels, metrics and tools involved with modern SEO that trying to keep them all straight can be downright scary! SERP (Search Engine Results Page): The page that displays the results of a user’s search query. With any B2B marketing strategy, it’s easy to get lost in the jargon.

Search Marketing 117

Search Marketing SEO Mobile Advertising Long Tail Marketing 117

Navigate the Channel

DECEMBER 20, 2023

Expanded SERP Real Estate: Dominating the search engine results page (SERP). Expand with Long-Tail Keywords: Long-tail keywords are longer and more specific search queries. Incorporate relevant long-tail keywords into your strategy. This can uncover opportunities and gaps in your approach.

Lead Scoring 65

Lead Scoring Lead Ranking Long Tail Marketing Cost Per Click 65

Adobe Experience Cloud Blog

JANUARY 9, 2020

Featured snippets are one of the most sought after spots on Google search engine results pages (SERPs). The average voice search query is about 29 words long. Most voice searches are long-tail keywords, and therefore contain more specifics to what people are searching. Tip #5: Long-Tail Keyword Research.

Long Tail Marketing 174

Long Tail Marketing Optimization SEO Tips 174

Moz

APRIL 29, 2019

There’s a lot that goes into producing a robust keyword list and having one can make the difference between seeing the whole SERP landscape or getting just a glimpse. Each of these features are keyword goldmines — all three of them link to new SERPs from terms that are semantically related to the searcher’s original query.

SERP 61

SERP Keywords Ad Building Stats 61

Contently

FEBRUARY 8, 2023

In its State of Content Marketing 2022 Global Report , keyword research tool company Semrush surveyed 1,500 content marketers worldwide. Fortunately, Google Trends is a free tool to help solve these challenges. Such long-tail keywords found through Google Trends are easier to rank for. Another challenge?

Marketing AI 173

Marketing AI Trends Google SEO 173

Webbiquity

OCTOBER 27, 2020

To find such keywords, you can use a keyword research tools like SEMrush and head to the Keyword Magic Tool. By using schema, you can increase the chances of your website appearing as a rich result in the search engine results pages (SERPs). To do this, you can leverage several tools for content writing.

Optimization 251

Optimization Marketing & Strategy FAQ Long Tail Marketing 251

Brightedge

MARCH 31, 2022

Tools like Data Cube and Site Report from BrightEdge allow you to track your rankings over time and correlate changes with new optimization strategies. Long-tail Keywords Are Phrases of More Than Three Words. Long-tail keywords are often defined as phrases of three or more words. Now, Onto the SEO Myths….

Lead Scoring 105

Lead Scoring Lead Ranking Long Tail Marketing SEO 105

Contently

MARCH 14, 2023

In fact, nearly 50% of shoppers today begin their research with a search engine — so ranking on the first page of search engine results pages (SERPs) can offer serious opportunities to reach your ideal customers. Search engine optimization (SEO) is one of the keys to online success.

SEO 137

SEO Content Marketing Tips Long Tail Marketing 137

FunnelEnvy

FEBRUARY 5, 2024

In response, the search and web ads giant is revamping its search engine results page (SERP). Google’s New SERP and Search Generative Experience (SGE) Google’s new AI search experience, Google Search Generative Experience (SGE), integrates AI into the SERP. What is On-Page SEO?

Paid Content 62

Paid Content PPC Traffic SEO 62

KoMarketing Associates

JULY 18, 2017

Analyze the First Page of SERPs. From there, plug in your theme (we focused on “content marketing” in the above example) to a keyword research tool to see what types of related queries have volume. You will be presented with a number of “long-tail” keyword phrases that relate to the theme.

SEO 141

SEO Long Tail Marketing SERP Content 141

Martech

NOVEMBER 10, 2022

In this article, we will discuss how to leverage content research and automation tools to cut corners and preserve valuable resources. Content marketing automation involves identifying repetitive content marketing tasks and then using relevant tools to automate those tasks. Highlight SERP features for every keyword.

Marketing Automation Services 99

Marketing Automation Services Automation Top of Funnel Work Management 99

Hubspot

APRIL 4, 2019

While it's critical you employ organic strategies to attract traffic over the long-term, sometimes, you can't properly compete on the SERPs without putting money behind it -- and that's where SEM comes into play. Best SEM tools. When this is the case, it's critical you invest in a SEM strategy. Google Trends. Google Trends.

Search Engine Marketing 100

Search Engine Marketing SEM Search Marketing SERP 100

accelerate agency

MAY 17, 2022

Some of the more complicated Google Analytics tools can help you get a picture of your customer’s interests. Those two types are called ‘head’ and ‘long tail’ keywords. Long tail’ keywords fit within the long tail of the curve. It’s often easier and cheaper to rank for long tail keywords.

Long Tail Marketing 52

Long Tail Marketing Marketing Strategy Marketing & Strategy Planning 52

accelerate agency

MAY 17, 2022

Some of the more complicated Google Analytics tools can help you get a picture of your customer’s interests. Those two types are called ‘head’ and ‘long tail’ keywords. Long tail’ keywords fit within the long tail of the curve. It’s often easier and cheaper to rank for long tail keywords.

Long Tail Marketing 52

Long Tail Marketing Marketing Strategy Marketing & Strategy Planning 52

SalesIntel

AUGUST 7, 2023

This website reviews the best tools in the market to help you find the best ones for your business. And you want to be in the top results in SERPs or get into Featured Snippets because Google typically responds to speech-based queries with only a couple of results, either from snippets or from the top of relevant SERPs.

Search Marketing 52

Search Marketing B2B Marketing Long Tail Marketing Marketing Analytics Tools 52

Stevens & Tate

JANUARY 25, 2021

Most people love free SEO tools. Google Trends is one of the most underused free tools; it is a place marketers can use to get their finger on the global pulse. A cursory use of the tool usually focuses exclusively on keywords. 6. Use Long-Tail Phrases. 1. Start Big and Narrow Down. 4. Target by Location.

Trends 73

Trends SEO Google Long Tail Marketing 73

seo.co

APRIL 5, 2022

Long tail keywords play a critical role in both paid and organic online search. For website content, like interior pages and blog posts, long tail keywords offer the opportunity to give users more specific content based on what they are searching for. What Are Long-Tail Keywords?

Long Tail Marketing 122

Long Tail Marketing Keywords Traffic SEO 122

Hubspot

NOVEMBER 17, 2011

When marketers and SEOs decide to target a highly competitive keyword, it could take months or even years to see meaningful movement in the SERPs. But the search landscape is shifting, and more searchers are typing in long tail search terms to find what they're looking for in search engines. What Are Long Tail Keywords?

Long Tail Marketing 28

Long Tail Marketing Lead Scoring Lead Ranking SERP 28

Webbiquity

SEPTEMBER 5, 2017

Great SEO can get sites to the top of organic search rankings, provide valuable traffic from long-tail or high-traffic keywords and play a crucial role in driving growth to your company. This tool can be extremely valuable for determining what keywords to pursue for both organic and paid campaigns. Guest post by Max DesMarais.

PPC 270

PPC SEO Paid Search Agency Click Rate 270

ClearVoice

APRIL 12, 2022

You can typically research search queries using the same SEO research tools you would use to research keyword phrases. Research your competitors and notice how their content ranks on search engine results pages (SERPs). Long-tail keyword phrase: golden retriever breeders in Ohio. Short-tail keyword phrase: grocery store.

SEO 52

SEO Long Tail Marketing Top of Funnel SERP 52

Huptech Web

AUGUST 11, 2023

Understand Search Volume and Competition Top-Rated SEO Tools For Effective Keyword Research Find the Right Balance by Evaluating Keyword Competition What is the User Intent of Keywords? ” Top-Rated SEO Tools For Effective Keyword Research Numerous tools available on the market can help you with your work and assist you in various ways.

Keywords 52

Keywords SEO Conversion Long Tail Marketing 52

Convert

JANUARY 17, 2024

An abundance of quick answers in Google’s SERPs has been here for a while but most people were still engaging with search results. This means that from now on, we need to be paying more attention to “related queries” Google includes in most SERPs. Back in 2020 , I was writing about Google as an answer engine versus a search engine.

Optimization 80

Optimization Generation Top of Funnel Multivariate analysis 80

Directive Agency

APRIL 15, 2022

Most tools, for example, will show you how much traffic came from organic search… but not which keywords drove users to your site, or which factors are impacting your ability to rank well. . And when it comes to search engine optimization, there’s almost no better tool out there (and certainly not for free). .

Keywords 52

Keywords SEO Google Long Tail Marketing 52

seo.co

JULY 28, 2020

Organic traffic, put simply, is traffic that comes from Google and other search engines’ search engine results pages (SERPs). Will you use a combination of head keywords and long-tail phrases? These pages also serve as material that can rank in SERPs. Organic Traffic 101. Source: Google. Research is vital at this stage.

Traffic 109

Traffic Paid Content Organization Lead Scoring 109

Animalz blog

MARCH 8, 2023

Many SERPs are highly-contested. Basic information was long ago covered. You’ll notice this when: Targeting non-competitive SERPs. Targeting long-tail keywords. Generic SEO content won’t cut it for an audience of C-suite buyers: you need opinionated , expert content based on solid research and interviewing.

Lead Ranking 85

Lead Ranking SERP Long Tail Marketing Keywords 85

Content Marketing Institute

OCTOBER 16, 2018

Instead, you’ll get the right traffic, or what I call the keyword sweet spot: Find keyword sweet spot, where it’s relevant to business & it’s long-tail, low competition. Long-tail, low competition. To find these magical keywords, I often recommend a tool called KWFinder by Mangools. Ready to conquer the SERPs?

Long Tail Marketing 104

Long Tail Marketing Google Domain Keywords 104

Marketing Insider Group

FEBRUARY 1, 2021

B2B marketers use data analytics tools to measure their marketing efforts and gain insights into buyer intent. As we already mentioned, capturing external intent data involves using tools that track users offsite. Moz’s Keyword Explorer and SERP Analysis tool allows you to analyze competitor rankings for target keywords.

Buyer Intent 359

Buyer Intent Intent Work Management Marketing Management 359

The Lead Agency

JUNE 20, 2019

With SEO, your ultimate goal is to rank well on search engines so that you’re able to drive organic traffic to your site from the search engine result pages (SERPS). How do I Find Long Tail Keywords? It’s quick and easy to find long tail keywords with SEM Rush’s free keyword research tool.

Keywords 67

Keywords Research Paid Search Agency Long Tail Marketing 67

nDash

JUNE 1, 2021

Staying away from Long-tailed keywords. A long-tail keyword is a specific keyword phrase. Some marketers shy away from long-tailed keywords because of search frequency compared to short keywords. A defined set of long-tailed keywords attract your ideal customers and have a positive impact on conversions.

SEO 59

SEO Long Tail Marketing Tagging High Quality Lead 59

accelerate agency

NOVEMBER 3, 2020

Some of the more complicated Google Analytics tools can help you get a picture of your customer’s interests. Those two types are called ‘head’ and ‘long tail’ keywords. Long tail’ keywords fit within the long tail of the curve. It’s often easier and cheaper to rank for long tail keywords.

Long Tail Marketing 52

Long Tail Marketing Marketing & Strategy Marketing Strategy Planning 52