Single Grain

DECEMBER 19, 2023

Whether it’s fetching all the metadata from a domain within minutes or identifying all the crawling issues of a website without manually reviewing each and every URL, tools have always been the savior for savvy marketers. SEO tools help you to complete a set of tasks as fast as possible and with as close to perfection as you can get.

Lead Ranking 98

Lead Ranking Lead Scoring Budget Programs SEO 98

Directive Agency

AUGUST 8, 2017

You could spend thousands of hours (and dollars) trying to organically rank for big keywords and still find your website stuck in the SERP swamps. The reason for this is two-fold: Your site probably hasn’t been around long enough and doesn’t have the authority. You should still target long-tail keywords whenever possible.

Paid Search Agency 53

Paid Search Agency Organization Google B2B Marketing 53

flux.la

FEBRUARY 1, 2020

The higher the visibility, the more prominent your domain is in Search Engine Result Pages (SERPs). Rankings : It refers to the process of determining where to place a web page in SERPs. RankBrain is a machine learning algorithm launched by Google to sort the search results on SERPs. How does RankBrain work?

Paid Content 52

Paid Content SEO Lead Ranking SERP 52

Hubspot

FEBRUARY 13, 2020

Let's get right down to it: The key to successful SEO is concentrating on long-tail keywords. The good news is that choosing the right long-tail keywords for your website pages is actually a fairly simple process -- one that's made all the more simple and quick when you use the right tools to perform your keyword research.

Keywords 101

Keywords Cost Per Click Budget Programs Long Tail Marketing 101

seo.co

OCTOBER 7, 2021

Consider the the SERP result for “SEO”: Is it any wonder why you might be having difficulty ranking for a particular phrase? When it comes to your initial focus, especially if you are a startup doing digital marketing , you will want to focus on the long-tail. Add seed keywords into your preferred keyword tool.

Keywords 98

Keywords Marketing Budget Long Tail Marketing Research 98

Hubspot

JUNE 18, 2012

If your company specializes in only commercial solar powered tractors, you may want to use long-tail keywords that are specific to that need to tailor yourself more to your target market. Using the Keyword Tool on AdWords. Or if you're a HubSpot customer, you can utilize our Keyword tool that exists within the software.

Adwords 28

Adwords Cost Per Click Lead Scoring Lead Ranking 28

Single Grain

JULY 20, 2023

You can use this tool to create an ad for a specific event , such as Back to School or Valentine’s Day sales: Creating a promotion asset is easy, and Google applies these changes quickly. This tool lets advertisers input content such as images, texts, and videos. For some businesses, a maximum bid could be $20 CPC. of queries.

Paid Search Agency 52

Paid Search Agency Cost Per Click ROI Google 52

Optinmonster

NOVEMBER 13, 2019

In this guide, we’re sharing our picks for the best keyword research tools to help you boost your traffic. One of the best ways to solve that problem and boost your traffic is with keyword research tools. By including keyword research tools in your content marketing toolbox. Interested in a specific keyword research tool?

Keywords 77

Keywords Paid Content Traffic Research 77

Single Grain

MAY 29, 2023

It involves reaching out to a wider, more diverse audience through display advertisements on SERPs, social media platforms, and various websites. PPC advertising is a digital marketing strategy where advertisers pay a fee each time their ad is clicked by a user. Start your research with users’ search intent.

Paid Content 52

Paid Content PPC Paid Search Agency Budget Programs 52

Single Grain

APRIL 21, 2023

If your ads have a low Quality Score , they may not appear at the top of the SERPs or even at all. The higher the Quality Score, the more likely the ad will be shown to users, and the lower the cost per click (CPC) will be. You can also use long-tail keywords that are more specific and targeted to your audience.

Lead Scoring 52

Lead Scoring Lead Ranking Ads Cost Per Click 52

SmartBug Media

MARCH 18, 2020

Below, we utilize our more than 10 years of experience with Google Ads to provide bite-size introductions to the most important elements of this number one tool. Keywords: There is only so much information we can put into ads, but in the keywords section, we can add multiple single keywords, phrases, and even long tail keywords.

Paid Content 73

Paid Content Cost Per Click Google Ads 73

Outgrow

FEBRUARY 5, 2020

For instance, if SERPs (Search Engine Result Pages) do not register your website, you will lose your potential e-commerce customers. Therefore, to be recognized by the potential buyers, your e-commerce website must be optimized by using the best SEO strategies and should rank higher in SERPs. The same goes for CPC.

Cost Per Click 64

Cost Per Click SEO CPC eCommerce 64

Single Grain

AUGUST 24, 2021

Definition, Examples & Tools!). Enterprise SEO software is a collection of SEO tools that helps to optimize a website and assists with different SEO tasks. SEO involves several activities, and for undertaking each activity, a combination of tools are used. Click here to learn more and get started.

Enterprise Management 52

Enterprise Management Work Management Marketing Management SEO 52

seo.co

MAY 16, 2021

Formerly known as Google Webmaster Tools, Google Search Console is a free tool that helps webmasters monitor Google search rankings and troubleshoot certain technical problems. For example, you can see your web pages that rank high, but aren’t getting clicks. Google Analytics is a free tool and you can sign up to get it here.

Paid Content 112

Paid Content SEO CMS Development SERP 112

Single Grain

MARCH 23, 2020

Wouldn’t it be nice if you could get keyword ideas for your content or your PPC campaigns without having to spend money on an expensive keyword tool? Well, you can do exactly that with Google Keyword Planner, a free keyword research tool offered by Google, that helps you: Get new keyword ideas for both new content and your Google Ads.

Keywords 124

Keywords Paid Content Google API 124

Directive Agency

APRIL 22, 2022

SEO stands for search engine optimization and is the process of optimizing your web content so that it can rank high(est) on SERP- Search Engine Results Page. Lower CPCs. A 1% difference in cost-per-click doesn’t mean that much when you have ten web pages. Long-tail vs. short-tail keywords.

Enterprise Management 52

Enterprise Management SEO Long Tail Marketing Thought Leadership 52

Single Grain

MAY 6, 2021

Ranking insights such as the number of keywords ranking in SERP, number of featured snippet rankings, and number of image packs. We built ClickFlow, a suite of SEO tools designed to increase your organic rankings and scale qualified traffic for your website. Click here to learn more and get started.

Template 145

Template SEO Lead Scoring Lead Ranking 145

QuanticMind

NOVEMBER 15, 2018

Keyword Cannibalization is called such because, in effect, digital marketers are taking a “bite” out of their own results and margins, splitting CTR percentages, links, content, and those all-important conversions between two (sometimes more) pages that should be consolidated into one, while driving up CPC numbers in the process.

PPC 40

PPC Keywords CPC Cost Per Click 40

Convert

NOVEMBER 8, 2022

You don’t just want to know the CPC of your campaigns, but you should aim to understand the CAC (or lead acquisition cost at the very least) for every single keyword. All costs go up. CPL or CPC depending on your business model is optimized using A/B testing on Ad Copy, or Audiences. Focus on Long-Tail Keywords.

PPC 59

PPC Paid Content Lead Ranking Cost per Acquisition 59

Single Grain

AUGUST 2, 2023

In fact, it may present new opportunities for SEO professionals to optimize for conversational queries and long-tail keywords that may not have been as prevalent in traditional search results. Use AI tools to help you create more content that’s high quality. This could lead to job losses in the SEO industry.

Paid Content 52

Paid Content Marketing AI Paid Search Agency SEO 52

Single Grain

NOVEMBER 20, 2020

Using the best SEO agency software will make the road to client success a lot easier, but you must know which tools to use: too many and your time is wasted learning each new software, too few and your time is wasted by extensive manual labor. You can use a variety of filters like clicks, cost per click, return rate, etc.

Enterprise Management 52

Enterprise Management Work Management Paid Search Agency Marketing Management 52

Conductor

OCTOBER 28, 2020

How the SERPs change over the campaign. When you’re doing research for something as huge and complex – not to mention high stakes – as Black Friday, you’re going to want to be using some kind of keyword research tool to do it. What content should be on the page. Where the page should be linked from. Which keywords drive traffic.

SEO 69

SEO Webinar Metrics Ad Building Marketing & Strategy 69

Single Grain

APRIL 25, 2022

In the pay-per-click advertising model, advertisers bid for the fee they would like to pay for each click on their ad by the searcher. This fee is called the cost per click (CPC). The success of pay-per-click marketing campaigns largely depends on the selected keyword.

Paid Search Agency 52

Paid Search Agency Paid Content Advertising Agencies Marketing Agencies 1 52

Single Grain

MAY 8, 2023

In this post, we’ll show you key SEO for higher education strategies and additional tips to reach the number one result in the SERPs. Since 87% of students rely on a college’s website to research their options , using SEO to boost visibility in the SERPs is a vital part of any education marketing strategy.

Education 111

Education Lead Scoring Lead Ranking Cost Per Click 111

Single Grain

OCTOBER 27, 2020

Nowadays, there are an enormous number of incredible competitor research tools you can choose from, some of which can even access data you’d never be able to find manually. 10 Tools to Monitor Your Competitors’ Growth and Hack Their Strategies. * Tools that Can Help . Why Competitive Analysis Is the Key to Early Success.

Paid Content 136

Paid Content Research Acquisitions Lead Scoring 136

Altitude Marketing

SEPTEMBER 25, 2018

Maybe you need to start from scratch – either because you’ve never effectively deployed marketing technology or your current set up is insufficient or simply comprised of the wrong tools for the realities, parameters and constraints of their distinct situation. What content do I already have? How much content do I have to create?

Paid Content 45

Paid Content Top of Funnel B2B Marketing Lead Ranking 45

Single Grain

JANUARY 29, 2020

Why do you need to get to the top of the SERPs so bad? of all the clicks – which means attracting a huge chunk of traffic: BuildFire , a California-based SaaS company, generated over 1 million page views of their product release in 12 months. There are two reasons for it: Short-tail keywords are difficult to rank for.

Paid Content 140

Paid Content Marketing Budget SEO Lead Ranking 140

Single Grain

AUGUST 24, 2023

Top-tier marketers will also be versed in leveraging tools like Google Analytics, Semrush or HubSpot, ensuring that they continually optimize campaigns based on real-time data. Access to Advanced Tools and Technologies More than 75% of marketers say marketing technology affects their sales.

Advertising Agencies 98

Advertising Agencies Paid Search Agency Paid Content Marketing Agencies 1 98

Single Grain

JULY 3, 2023

Off-page SEO: This refers to actions taken outside of your own website to impact your rankings within SERPs. SEO requires time and continuous effort to improve your site’s content, design, and backend structure to naturally rank higher in the SERPs. Another difference is the scope of their strategies.

SEM 52

SEM Paid Content Lead Ranking Lead Scoring 52

Anteriad

APRIL 25, 2023

All of the tools and efforts utilized in the effort are part of the campaign. Long-tail keyword A multiple-keyword phrase – usually made up of three or four words but can be much longer—that is specific to what people may search for to find your product. Long tail keywords are easier to rank for but have less search volume.

Paid Content 95

Paid Content Sales Management B2B Sales Top of Funnel 95

Anteriad

APRIL 25, 2023

All of the tools and efforts utilized in the effort are part of the campaign. Long-tail keyword A multiple-keyword phrase – usually made up of three or four words but can be much longer—that is specific to what people may search for to find your product. Long tail keywords are easier to rank for but have less search volume.

Paid Content 84

Paid Content Sales Management Top of Funnel B2B Sales 84

Single Grain

JANUARY 15, 2020

PDF checklists: You can provide a handy and thorough list of tools or advice that people are desperately looking for. ” A great way to foster better lead nurturing is to conduct surveys and use analytics tools such as Google Analytics or Kissmetrics to understand what your customers expect from you. Brandwatch.

Lead Generation 132

Lead Generation Social Media Top of Funnel Lead Ranking 132

Directive Agency

MAY 9, 2017

New opportunity identification in SERPs. Here are some tools that can help with firmographics: Datanyze. SEO allows you to generate leads without any initial cost per click, decreasing your overall cost per acquisition, increasing your profit margin, and ideally building your cash on hand. Site Speed.

Paid Search Agency 85

Paid Search Agency Work Management Enterprise Management B2B Marketing 85

KoMarketing Associates

APRIL 5, 2016

The bid for position AdWords script can help ensure that your ads are staying at the top of the SERPs. Find long-tail or related keywords with lower volume but still relevant to your potential customer. Consider automating the process with a third party tool. Long tail searches are usually trumped by autocomplete.

Paid Content 120

Paid Content Advertisements Advertising Long Tail Marketing 120

Directive Agency

MARCH 2, 2018

The seasoned PPC and SEO Managers host weekly PPC and SEO learning breakout sessions where we pow-wow about different tools and proven methods for success. Here are several excellent articles on golden questions: The One Conversational Tool That Will Make You Better At Absolutely Everything by Fast Company (LINK). via GIPHY.

Paid Search Agency 40

Paid Search Agency Advertising Agencies Ad Agencies Rules 40

Single Grain

JUNE 10, 2021

Businesses who use the best content tools to maximize the efficiency and reach of their content will gain an edge over their competition. . In this article, we'll take a look at 48 of the best content marketing tools that cover all aspects of your content marketing strategy. . 48 Content Marketing Tools by Category.

Marketing Automation Services 94

Marketing Automation Services Paid Content Enterprise Management Tools 94